I mean, cliches have been around for every decade. 2000s commercials had similar themes, editing, music just as 90s commercials did, and 80s commercials, and so on.
I wouldn't go so far as to say they're the same, but what you have done well here is identify a long list of decade defining traits that they all share. That's actually impressive because sometimes it can take years of hindsight to properly identify the components of a zeitgeist like that.
Is not impressive in this case (if it really was any hard to recognize trends, I don't think it is) precisely because they were actually the same, easy to recognize as the same same. Now, probably, it's easy if you saw the changes from a group of styles to other, which I did due to my age, even in my country that copied those styles, and have probably more local styles, and I still can recognize them immediately. Or probably is just easy if one is sensible to patterns, which I think I'm usually am. And seriously, how hard can it be to recognize as a style, the same in various commercials, the one called here "monologue while walking"? I hope you don't think that as something that would take much time to recognize, much less years!
yeah a lot of the back and forth bickering comes from companies trying to be "hip" and "trendy"...again they've been doing this shit since at least the 80s, I think, when culture started shifting towards a more youth-oriented zeitgeist (not to say it wasn't there before, I think the true orientation towards youth started in ~the 60s/70s but it seriously came into full force from the 80s onward) , now they're just trying to mimic speech patterns and general tones of voice instead of what's the hip new thing to buy like they did from the latter half of the 20th century --which in all honesty is a little bit more terrifying than 'OOH BUY PRODUCT IT WILL MAKE YOU COOL'-- also yeah, I agree with the other comments here, this is just a compilation of cliches in modern advertising, not *specifically* the 2010s being identical (the minimalism probably doesn't help the problem of everything blending together though), you could say that all 80s-2000s ads are the same with identical logic
@@exophthalmos1 the fact that corporate psychology exists to motivate ppl to buy stuff has literally everything to do with capitalism as an economic system. that kind of psychology wouldn't even be necessary if there wasn't a reason for companies to motivate ppl to buy things.
@@aliceis9068 @exophthalmos1 is making the point that that is a critique of the psychology, not the economic system, even if one may related to another
Of course it did. The 2010s was such a bland, boring, dull, uninspiring decade so it's very on brand for the commercials that came out during then to also be this way too.