Frutiger Aero is So Back

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Frutiger Aero makes its triumphant return in the post pandemic world of the mid 2020s. With the rise of Artificial Intelligence and Augmented Reality, graphic design is evolving in equally predictable and unexpected ways.
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Background music by Nintendo and Toby Fox
Stock Footage by Mixkit
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Special thanks to the Aesthetics Wiki - aesthetics.fandom.com/wiki/Fr...
And thanks to everyone who made this video possible, especially you, dear viewer.

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6 янв 2024

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Комментарии : 316

@ByzCSGO 4 месяца назад

I'm kinda sick of minimalism so seeing Frutiger Aero slowly creep back makes me happy. Not only on phone interfaces but in furniture design and also clothing.

@jktech2117 2 месяца назад

minimalism was always crappy, of all styles flat/minimalist was the one with the most backlash. it isnt cuz we have nostalgia but cuz minimalism is timelessly bad.

@roadkill_52 2 месяца назад

I prefer minimalism. Cope

@cpyt 2 месяца назад

Can't agree more

@JusticePreyHDM 2 месяца назад

Frutiger Metro might be better for you

@Spacey.official 2 месяца назад

I think minimalism is great for stuff like tracking your health or google maps. But that’s it

@justincholos.balisang6884 2 месяца назад

Reject Modern Negativity Embrace Futuristic Positivity

@vau_st 2 месяца назад

Reject Modern Cynicism Embrace Utopic Wholesomenes

@ComputerBoyTheEntertainer 2 месяца назад

true

@audi5009 Месяц назад

exactly.

@bryanna_renaee 3 дня назад

🎉

@BadBoyBird 4 месяца назад

I love y2k and fruitger aero era designs

@BinglesP 2 месяца назад

Same

@ANNOYINGMONKEY27 2 месяца назад

Same

@vau_st 2 месяца назад

I h8 it

@minty360_ 2 месяца назад

same

@daveninava 2 месяца назад

Same

@MacUser2-il2cx 3 месяца назад

Everything looked like bubbles. Bubbles were finally rendered in a way that looked realistic. Same deal with water effects like ripples, splashes, and waves.

@fidelkva4810 2 месяца назад

i like your profile pic

@MacUser2-il2cx 2 месяца назад

@@fidelkva4810 It's burned into my memory from early childhood. I remember seeing this face every time i booted up the family's Mac and watching that bar load all the programs. I remember the sound Macs used to make when they turned on too. I remember when the Apple logo had more color to it. :)

@Mxchabearr 3 месяца назад

i believe frutiger aero wont completely come back, but it'll play some part in some sort of a new aesthetic for this era

@aldyn4106 2 месяца назад

agreed, frutiger aero with its exact themes of like grass, water, and city stuff wont come back but the idea of 3D stuff similar to it will rise in the next era of web design

@gabrielv.4358 2 месяца назад

its like Frutiger NewEro

@JSSMVCJR2.1 2 месяца назад

@@gabrielv.4358 Frutiger Neue.

@ayeshamess Месяц назад

For the LOVE OF GOD it better not be dumbed down similar to how "vaporwave" was gonna come back but instead it was that "vintage modern" aesthetic in 2021 that everyone is sick of

@warilywario Месяц назад

@@ayeshamessthe what?

@peter7582 2 месяца назад

It's crazy we moved into minimalism as screens became capable of high definition displays.

@JacksonHolloman 2 месяца назад

who up aeroing they frutiger rn

@SlyBalto 2 месяца назад

ya'll already know I be bumping some Frutiger Aero music by glaciære 💯

@illusion1283 2 месяца назад

@cxrriecxnine Месяц назад

@VividVirid 24 дня назад

I’m about to bubble

@glr_wureviver 4 месяца назад

Apple implemented flat design on iOS 7. This is the reason why iOS 6 has a great community and nostalgia.

@damian9303 3 месяца назад

iOS 5 kept the nostalgic water droplet background from iOS 4 while making much of the same performance improvements as iOS 6 in the case of mostly all iDevices which supported both.

@JSSMVCJR2.1 2 месяца назад

It's always nostalgia.

@MacUser2-il2cx 3 месяца назад

Cartoons on tv started focusing more on the future once the year 2000 hit. Suddenly there was a lot more space travel, time travel, aliens, and robots. Music that played on those channels and the clothes people wore in commercials and sitcoms followed trends from that time period. For being over 20 years ago, it still feels futuristic to me.

@spungbopscarepans 2 месяца назад

it feels like every few decades there seems to be a huge interest for the future (like the jetsons)

@JacksonHolloman 2 месяца назад

"frutiger metro" im going fucking insane what is this shit go outside

@MacUser2-il2cx 2 месяца назад

@@JacksonHolloman Frutiger Aero is pretty much that, enjoying the outdoors. Granted it was what we imagined the outdoors being before global warming reared it's ugly head.

@At0ThEb 3 месяца назад

Idk why, but frutiger aero makes me feel comfortable, frutiger metro makes me feel claustrophobic and trapped and extreme minimalism makes me feel lonely

@j377yb33n 2 месяца назад

Because frutiger aero was intentionally designed as a corporate art style to contrast against the oppressive media landscape in the early-ish iraq war period, and to offer technology as something not boring, but freeing. Metro was more of a reflection of reality because of the flat ui styles Then the recession hit and for a while no one wanted to have too much of stuff, or be overloaded because consumerism and over the top designs became less cool

@reformedbroski8988 2 месяца назад

Your talking about Metro not Frutiger Metro which is very different.

@matex_e Месяц назад

@@reformedbroski8988 how'd _you_ know whether they were talking about frutiger metro or not? all they said is that it makes them feel bad

@minty360_ 2 месяца назад

i fucking love 2000s ui design

@tealover70 2 месяца назад

We also need 2000s web designs to come back.

@austyntistic 3 месяца назад

I WANT THE FUTURE WE WERE PROMISED 🗣 I WANT THE FUTURE OF THE PAST 🗣

@warilywario Месяц назад

It’s probably not even the future “promised,” it’s the future that might actually come in the following decades. I feel like some of the new architecture in recent years have been using more plants and frutiger-aero-like colors (sustainable architecture) and it just seems to remind me of FA a lot

@CDDDD 25 дней назад

@@warilywarioHELL YEAH 🗣️🗣️🗣️

@Guardia13 2 месяца назад

PLEASE BRING FRUTIGER AERO BACK!!! frutiger aero is so much better than minimalism, and companies think we want to see a man made by a rectangle and a circle saying that their product is worth buying

@leatherscarecrow3884 3 месяца назад

The previous 4 years were really dark... Covid, wars, breakups, breakdowns, lot of suffering. Everything around is so black. And I have to say it despite that I'm a fan of black and darkness. I wear a lot of black by myself - I listen to metal music. But after those years of crazy shit in my life I wanna bring some colors back into my life. I had to deal with depression, addiction, psychical problems and a toxic relationship. Now it's gone and I wanna bring some joy into my life again, bring some Frutiger aero mindset...

@DoctorAids 2 месяца назад

skill issue

@AhmedPlanet 2 месяца назад

@@DoctorAids Shut up

@DoctorAids 2 месяца назад

@@AhmedPlanet skill issue

@AhmedPlanet 2 месяца назад

@@DoctorAids 😐

@JSSMVCJR2.1 2 месяца назад

Is like that after a period of conflict. First was the International Typeface, then was this.

@AJSSPACEPLACE 4 месяца назад

11:23 Pepsi recently changed their logo to something that’s got more detail to it. I think it’s an interesting reinterpretation of one of their older logo designs.

@victornoel36 2 месяца назад

I remember when Windows 7 was peak UI design. I hated Windows 8's simplistic design since day one

@macksnotcool 3 месяца назад

5:55 Slight correction, it was IOS 7 with the flat redesign. You may be getting confused with the iPhone 5 that dropped the same day.

@nocte_dieque 3 месяца назад

it was actually launched with the iPhone 5s & 5c, but close

@omarforde8991 4 месяца назад

The time is NOW THE WALKING STICK ERA IS HERE😂

@dreamingmiyuki 3 месяца назад

My library recently remodeled and they made it look so frutigar aero, I love it! It’s a nice balance because they have some really frutigar aero sections but then they have some nice calming wood sections. It’s a nice balance and is really calming :)

@tacolordc 3 месяца назад

I remember when minimalism started to become mainstream. I thought it was cool and different at first, but I’ve despised it pretty much ever since.

@JSSMVCJR2.1 2 месяца назад

Minimalism was born nice. It was Alegríaborn that corrupted it.

@GLA154 4 месяца назад

Finally After 11 Years Its Time For The Frutiger Areo Comeback 2024 The Year Of Frutiger Areo

@cherrybloodflavor Месяц назад

5:57 you mean iOS 7 bro. iOS 6 and before used skeuomorphic design, and 7 introduced the major visual overhaul of flat and simplistic 😁

@lukewilsontv Месяц назад

Ahhh I mean iPhone 4->5 😭

@jimmym1453 14 дней назад

@@lukewilsontvyou mean iPhone 5s/5c. The iPhone 5 shipped with iOS 6

@ArtistUnknownOfficial 2 месяца назад

I have a prediction. I think the shift into complexity will probably be really slow. Curves and using nature are already coming back in style. Look at the living wall, succulent trends. Next is going to be wider color pallets, the rise in gradients and color themes, rather than dull simple colors, and more shapes, maybe more lines and abstractions too.

@LukeSmoke 8 дней назад

"yeah man, you can totally click that button now" perfectly summarizes my favorite part of frutiger aero

@damian9303 3 месяца назад

Neumorphism is just added depth to flat design, it really does look more “Fisher-Price” than even skuemorphic design.

@circleinforthecube5170 2 месяца назад

that and your profile picture reminds me of those complaints about windows XP, windows xp ruled

@xxgothicprincessxx 2 месяца назад

i think its kind of a lame aesthetic, more of an insult than anything. it just looks like we have those same awful flat designs but now they're 3d. nothing else is that different, and while its a sign of us moving away from flat design i highly doubt itll stick as THE new aesthetic. i hope. all it reminds me of is the models they use in modern kroger ads, which suck. just cause it looks 3d doesnt mean we're there yet etc

@ToaderTheToad 2 месяца назад

I thought it was just me nitpicking that saw the new Apple icons and Microsoft Teams emojis as "not quite skeuomorphic", but you really summed it up there They don't look real, they look like they were made in a 3D modelling software and don't hit that same feel that classic skeuomorphism really does for me

@JSSMVCJR2.1 2 месяца назад

@@xxgothicprincessxx you want a forced return of '07's popcultural codas, eh?

@JSSMVCJR2.1 2 месяца назад

@@circleinforthecube5170 Times are cyclical indeed.

@kelechi_77 4 месяца назад

I felt years ago that the more people started hating this turbo minimalism stuff, the more people would start to rebel against it by starting a maximalist revolution, making stuff 10x more convoluted just as an F U to the companies using their super boring commodified corporate art style.

@SSBBMario301 3 месяца назад

Woooo 🔥🔥🔥

@JSSMVCJR2.1 2 месяца назад

Anarchocommunist maximalism (Lenin placed separately)

@pauacosta 4 месяца назад

I LOVE FRUTIGER AERO IR REMINDS ME OF WHEN I WAS 7

@Real-guy-gd 3 месяца назад

*windows* 7(get it)

@appl42 2 месяца назад

seven likes

@ami_mizuno Месяц назад

SAME!!!

@audi5009 26 дней назад

@Jedi_With_Aesthetic 2 месяца назад

I like these dreamy 90s and 00s styles and I’m really into the aesthetic of vaporwave as well

@michelveraliot 2 месяца назад

as a lover of the 80 and 90's and fruitiger aero aesthethic i means as everything creative and colorful, i love that peoples are getting the love for it and that it's slowly merging back.. what i hate now is that everything i wanted to buy as an kid like an ibook G3 cost almost a salary but we can't have everything, thanks for the video !!

@LightOffArchives 4 месяца назад

Can't believe this has so few views, very well written video

@summerweendream9706 Месяц назад

hey, the lady that rps like it's the 1950's is living her life the way she wants to and I'm here for it don't knock her

@lukewilsontv Месяц назад

I go to school with a guy who does it, people started calling him Grease Lightning and he’s a super cool dude

@doit9times 4 месяца назад

this is so well edited!! i'm so glad it's coming back because just seeing it gives me such an nostalgic feeling.

@illusion1283 2 месяца назад

millions must appreciate frutiger aero, billions even.

@MacUser2-il2cx 3 месяца назад

The iMacs were the beginning of the whole Y2K Aesthetic imo. They came out in the late 90s right around the time Nintendo started doing the same thing with Game Boy Colors and N64 consoles. Being able to pick any color you wanted and having it be transparent really felt futuristic, not to mention the shape of the monitors for the iMacs were so cool! Plus you had the keyboard and mouse to match! That to me had a lot of influence over the design of a lot of tech back then, even knock off ones.

@anovarelamrani9612 2 месяца назад

The only way to get back our frutiger aero style is for more people to share and upload more about it

@JSSMVCJR2.1 2 месяца назад

That would only happen if, and _only if_ , the style in question is pushed forward beyond niche circles like these. It would be feasible, but in the current social state we're in, it can be improbable.

@the33rdguy 2 месяца назад

YES anything other then minimalist style.

@jamcalx 3 месяца назад

The digital style that defined much of my 00s highschool years.✌🏿😉

@SlyBalto 2 месяца назад

What's interesting is how the whole point of minimalistic, clean design was to make the experience easier for users but sometimes these companies make their UI so over simplified and diminished of any sort of design you actually can't use it as easily as if it was colorful and detailed!

@Zinkquer Месяц назад

i love to combat minimalism by making my computer look more like windows 7

@audi5009 20 дней назад

@Mr.Randomizer2048 17 дней назад

@icurnvs776 2 месяца назад

Thank you very much for using the dope as hell “Yo-Yo-Yoshi!” song from Yoshi’s Story. Hearing it again after all these years brightened my day and brought back memories of great times playing the game and chilling with friends. You’ve definitely earned a subscriber here due to your excellent taste. 😃

@dylanbanning 2 месяца назад

We don’t even know if Frutiger Aero will return. This is just speculation, I think.

@RiaCitrx 2 дня назад

Frutiger Aero is an extremely fun and refreshing aesthetic! Love the amount of research put into this video.

@arthur_agatapa9418 2 месяца назад

The futuristic frutiger style hit so different

@RetrovexAmbient Месяц назад

Well done vid mate 💜

@_Emit_ 2 месяца назад

what a high quality video, good job man!

@asinglefrenchfry 3 месяца назад

This is a great and insightful video, I'm shocked that you don't have more views and subs. Please keep it up, I'm excited to see more content from you!

@ilfoxyy 2 месяца назад

how TF does nordvpn know that I'm using my phone on the toilet

@VoidStarzOfficial 4 месяца назад

Very true! Love this video, yet another quality piece from you, Luke!

@salam-peace5519 9 дней назад

I feel like color gradients could become another big design trend, specifically for UI. Like the new Instagram logo for example. A mix of Frutiger Aero, flat design and color gradients could look great.

@retrovideoman1223 2 месяца назад

Awesome video!!!! The good times are coming back!

@mcfighter2923 4 месяца назад

Absolutely beautiful singing. Don’t trap yourself into making just Jojo videos!

@DoctorAids 2 месяца назад

I wonder who thought it was a good idea to oversimplify everything. Who the hell wants to look at a product that looks like its a background generic movie prop?

@atsizbalik 2 месяца назад

i both like the frutiger aero and minimalist designs, and seeing them combined to 3d minimalist design with depth makes the best design

@erikjohnson1137 3 месяца назад

Extremely well produced video. Its gonna do numbers. Right place and time.

@sharklover 4 месяца назад

this is so underrated! the 20 year thing is so true

@PropellerMarioBrothers2012 2 месяца назад

I am waiting in a T-Mobile right now, and I can literally see the effects of frutiger aero! I can see that this style is coming back!

@Catastrphic 2 месяца назад

minimalism has a "we are happy right now and the only thing that matters is that im happy right now" feel while aero has a "the future is looking bright and the more we work the closer we can get to it" feel i actually have my android home set to look like glass and i have a theme app on windows that will change it to windows 7. the only reason aero looks dated is because the low resolution and cheats from slow computers. we have faster computers and higher resolutions we can totally make aero look amazing. also BRING BACK THE WINDOWS FLAG WE WILL NOT STAND FOR THIS BOX NONSENSE!!!

@Faunadoodlez 3 месяца назад

YES FRUTIGER AERO

@exentric1987 2 месяца назад

I thought this video was awesome! I am a XR Developer, and found your video, unique and insightful. I’ve seen many creators make videos about this subject, but I find that yours was the most unique out of all that I have watched. ❤❤ glad I found this and glad I found your channel by watching it. 🎉

@fusebox4473 2 месяца назад

We are so back!

@unearthed_real 2 месяца назад

0:05 Shoutout to that island called cyprus over there :DD

@lukewilsontv 2 месяца назад

got it from NASA, all their photos and videos are public domain, at least for tax paying Americans

@unearthed_real 2 месяца назад

@@lukewilsontv Oh nice thanks

@Abstract2k 4 месяца назад

great job on this video!

@lyanreehan 2 месяца назад

soon, your "less popular videos" will become monumentally popular ones. production quality and content is insanely good

@JayTheComputerGuy 2 месяца назад

I really missed this style from Ios 6 and Windows Vista on my first computer that I have so many memories with playing the sims 3 and flash games (super mario 63) :) glad to see it coming back!

@aidan9958 3 месяца назад

This is extremely insightful and to the point! This gives me hope.

@audi5009 Месяц назад

you better have hope man im tellin you this era will make a huge comeback in 2024 you have my word. trust me. the future is near the future will be great... the fututre will be peaceful we worked for that future... we did everything we could for that future but we didnt get it.... but we will get it someday.... trust me. we will

@lukewilsontv 14 дней назад

3D is 150% becoming the new corporate aesthetic, and apart from us having the power to bring back frutiger styles, we have the power to fix the world and achieve an actual paradise with renewable resources and amazing technology. AKA, the future we were promised

@real.MinatoYellowFlash 2 месяца назад

1:52 Tbh I think that is just like a dude reading a magazine or the newspaper on the toilet like the previous generations done ngl lol.

@nordycheese 4 месяца назад

YEEEEEEEES FINALLY FINALLYYYYYYYYYYYYYYYYYYYYYYYY btw VERY GOOD VIDEO. why are you not so popular?? i was thinkin' you have like ~1-2million subscribers, but HELL NAW BROOOOOOOO

@diskdem0n 4 месяца назад

this video is so fucking underrated i love it

@jakiro749 Месяц назад

I think that now we are very nostalgic with the styles of before 😅 Hey but happy that the maximalist style is coming back

@jessiiii9000 3 месяца назад

holy shit this is such a well written and presented video, i was hooked, entertained dare i say

@One_Quarter 3 месяца назад

Another example is the iPhone 15 and Samsung s24 ultra wallpapers, they’ve started to actually use 3d models for their backgrounds

@RileySuperstar 2 месяца назад

I never really liked 2010s-20s minimalism bc it just felt so soulless so I'm really glad things are beginning to look more maximalist now

@hamiltonseggsgaming69 2 месяца назад

Minimalism is more 20s than 2010s

@RileySuperstar 2 месяца назад

@@hamiltonseggsgaming69 it got big around 2013-14 and is still present so i guess kinda

@romina3197 11 дней назад

I Love Neumorphism And Frutiger Aero

@ender7278 2 месяца назад

I was scratching my head trying to figure out what the walking stick bit was an ad for.

@gabrielv.4358 2 месяца назад

me too

@norski_ 10 дней назад

agreed with most of the comments and I also think that your video is pretty reasonable and was simply fun to watch ;3 I fckin love and live in frutiger aero world no matter what 🙏💯💋💋🔥🔥🗣🗣

@lukewilsontv 10 дней назад

THE FUTURE WE WERE PROMIIIISED

@chimpmonumentis577 Месяц назад

One criticism I have about the video would be the title and thumbnail of the video. The video is a good dive into fruitger aero, but the title focuses more so on the aspect that frutiger aero is back. It makes the video feel detached from the main point the title and thumbnail gives off since it was only a small talking point at the very end of the video. Otherwise a good video!

@lukewilsontv Месяц назад

I’m right there with you, the balance between clickbait and value is always in my mind when designing thumbnails/titles, and I actually had a more appropriate thumbnail for a bit but my click thru rate went down by about half, so I switched it back. Maybe I’ll switch it again if the viewcount or something else can make up for that 50%

@NojoNortu Месяц назад

The Fruits Of Aero Will Soon Be Eaten.

@kaideneatstheearth7104 3 месяца назад

MAXIMALISM MAXING!

@itsPikachu 4 месяца назад

WOOOO Yeah baby that's what i been waiting for, that's all about

@PliskinYT Месяц назад

What scares me is how does Nord know when you're on the toilet!?

@lukewilsontv 14 дней назад

I think they just asked their customers😂

@Penultimate_ 2 месяца назад

honestly the only time minimalism went hard was when windows first started changing all the icons on windows 10, the gradients were nice and it was detailed yet still minimal.

@ecs300 2 месяца назад

9:45 man, I was waiting for that final jingle!

@shibagamedev 2 месяца назад

I need that last red coin!

@CMak3r 2 месяца назад

Frutiger had soul *coughs in millennial*

@giorgigamer29 Месяц назад

Frutiger Neo will be the next thing.

@thunderbolt10031 2 месяца назад

Detailed vector graphics that match the styles of yesteryear aren't difficult. It's actually the only way I personally build things, so if I ever need to use that asset in the future, I can refactor it in anyway I see fit. Anyone that says that detailed vector graphics is impossible is lying and lazy.

@minipz9thebastfiiter509 2 месяца назад

unpopular opinion: Frutiger Aero become so overrated by popularity amongst the people and not by the aesthetic itself

@JSSMVCJR2.1 Месяц назад

And the cycle starts over.

@exzardoz3532 4 месяца назад

what a nice relatable guy you are

@CringePoop 2 месяца назад

i don't really like the 3d look. i think flat design was nice and under appreciated

@MacUser2-il2cx 3 месяца назад

iMacs also had nice wallpapers that were abstract and colorful, or photo realistic. A far lot better than what the Macs in the past had before it. Windows did the same thing with Windows XP. Add that to Windows updating their interface too!

@solomoncumquats776 2 месяца назад

Hell yeah

@Sagojika 2 месяца назад

3D icons would be so cool.

@amit_patel654 Месяц назад

Man I hope so

@audi5009 Месяц назад

its making a slight comeback.... but i rlly hope it doesnt die again........well i mean it is everything dies... but i want it to last longer this time. i wanna make the most of it this era brings me joy and happiness and i love it even tho i was born in 2009 i still find this kinda nostalgic the world looked so bright back then everything was colorful and man... everything is bland and boring now.

@lukewilsontv Месяц назад

enjoy these videos because they’re the last bastion if frutiger stops growing

@CDDDD 25 дней назад

BUBBLES AND OCEAN 🗣️🔥🔥🔥

@lukewilsontv 24 дня назад

Apples andddd grapes

@CDDDD 23 дня назад

@@lukewilsontv HELL YEAJ 🗣️🗣️🗣️

@wesmoore4365 2 месяца назад

i hope it actual Frutiger aero

@Fandom_bunctious 2 месяца назад

In a comment section in a video said that the early 2000s will come back! He or she was right!🥺🥹

@JesterBM 2 месяца назад

i think the even further advancments in trying to implement tech to everyday life these are companies making they, are going back to making an optimistic view of their product and company instead of just a simple one