How much I charge for my video work?

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Many people are asking how much to charge for their video work. Here is how much I charge as a freelance cinematographer and as a production company when I get hired by a client.
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3 окт 2024

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Комментарии : 133

@matteobertoli 2 года назад

GET THE BUTTERY LUTs COLLECTION here: www.butteryluts.com - 15% OFF storewide with code BUTTERY15 at checkout! GET THE BUTTERY ACADEMY COURSE here: www.butteryacademy.com/ - 15% OFF with code BUTTERY15 at checkout!

@thekaiser4333 2 года назад

Did you study in Scotland?

@CetrePegues 2 года назад

Finally! Someone that has the balls to actually say the numbers! You get a lot of respect from me for this. Thank you.

@davidpierson 2 года назад

I know right. This was a breath of fresh air. Haha so many other people skirting around the edges. Why do they do it lol 😂

@nicholasboule5134 2 года назад

@@davidpierson because then ppl with higher budgets could save money… idk for sure but if you charged $4000 a day but someone had budgeted $10,000 for 2 days of filming you could miss out. All hypothetical of course

@Leprutz 2 года назад

He is not the only one to talk about numbers. Even google can spit out these prices.

@erikhegedus9282 2 года назад

I was about to text the same thing. Finally Someone.

@wayneboy00334 2 года назад

Finally! A RU-vidr who’s actually working in the industry!

@IsThatYouSimon 2 года назад

Ahah so true !

@nnface2023 Год назад

First off thank you for this video (i appreciate all your content but honesty in this one is rare on yt) US based. If i can pitch in and say that it all comes down to who the client is... I'm in no way a pro but i realized that if i want to make money i need better clients so i started doing corporate work and I charge $1.600 a day (8hr) for a simple to mid gear setup. It's so stupid to say (i wish it was more transparent and straightforward) but just get comfortable asking for what you need/want and from the interactions you'll figure out what you can charge to whom

@topicruben 2 года назад

Grazie Matteo! No everyone is transparent about this topic. It takes a lot of courage, but most of all to be sure and confident about yourself. I remember some years ago when I client called me to do a big gig all around Italy, a beautiful opportunity, and I had NO idea of how much I could charge. You can imagine the stress- so writing to friends here and there and yes, there’s always the sensation of “shit, I could’ve asked for more money” but you can’t be greedy at the beginning. Then it comes the second and 3rd etc…, and after the lockdown EVERYTHING stopped in here. There’s no job 😭😭😭. Hopefully things will change soon. Anyway, thanks a lot for enlightening us with your perspective 🙏

@andraeblackwell 2 года назад

Thank you so much for being so transparent. This is incredibly helpful. When I was in video production years ago, I had no idea what to charge or where to start, so I appreciate this video.

@joenicklo 2 года назад

Good distinction between "crew member" and "production company" prices. People forget, if you're running a company, there are expenses you have to cover first before you pay yourself, thus the need for a higher rate with a bigger markup.

@Chromedbustop 2 года назад

I found that something that really helps when trying to determine pricing is not just the specific numbers, but WHY that price. It was hard for me to decide on a price, and while the numbers helped, actually sitting down and figured out what my own expenses were really helped a lot. AND that made it easier to justify if a client wanted to understand why something cost a certain amount.

@tavakessler 2 года назад

Fantastic answers. Pricing has always been a challenge for me, and this helped a lot

@tex8757 2 года назад

After this, I don’t feel bad at all with my rates. I recently upgraded my equipment and have been getting better but I’m still learning. This was awesome info. Thank you!

@sebastianFZE Год назад

Can I ask how much approx you charge? And how experienced you are? Thanks

@tex8757 Год назад

@@sebastianFZE $200 for a half day, $300 for a day, and $1,200 for 5 days.

@DineshBhadwal Год назад

This is extensive and very informative. I do not think i have seen a video or advice like this on RU-vid or in real life. It shows you are a confident and established cinematographer.

@A1Bokeh 2 года назад

Pricing has been the most difficult aspect of being a creator. I do remember shooting videos for 100 bucks so I have def come a long way

@joenicklo 2 года назад

We all start somewhere.

@forfunn 2 года назад

Finally sb is talking about numbers. Thank you for this video. Made it clear for me. Not always money is important.

@twofoldfilmhouse2037 2 года назад

this is very informative and insightful. yes its important to think about your portfolio at first rather your pocket.

@cameronvanhooft 2 года назад

Best video I've seen on this topic. You actually stated a solid rate that's great for beginners & pros 👌

@insayno 2 года назад

This is what i needed. Im so happy you just dropped your numbers. It gives me more confidence to stick to my prizes.

@alejandropuig9731 2 года назад

So transparent! I appreciate it mate, ur work is crazy!

@RedMoonRising24 2 года назад

This was very interesting, thanks!

@JCurtisMedia 2 года назад

I have your LUTS Package and this video packs just as much value! Thanks for sharing!

@ocfilmsdotcom 2 года назад

Matteoooo! Hope you're doing great man! Best from OC! Totally agree with what you say in this video. Especially the part where you say that people will trust you and spend more when you're older and more seasoned, that's very true, especially in positions like that of a Director or DP.

@oyinbrafegha910 2 года назад

This works. Recommended to try this out. Thanks a lot for your help

@RenatoRincon 2 года назад

Thank you Matteo for sharing all these details, this topic gets very confusing throughout the whole filmmaking journey

@mostreal907 2 года назад

Super helpful. I just got my first job. And my rate I felt was fair. But I also built up a small portfolio.

@samuelcruz7825 2 года назад

I just needed to add that your watch is amazing

@baaalto 2 года назад

GREAT VIDEO! Great comments. I absolutely agree that experience is not equal to good work. I've been filming music videos for almost 2 years now and I have filmed videos for big artists and Record Labels like WARNER MUSIC. There are more important factors than experience in this industry. It is about how much time you spend learning and of course, talent.

@IkennaVisuals 2 года назад

This was so interesting, thank you for your transparency!

@GTshortStories 2 года назад

Thanks for sharing your rates and knowledge on how you command that rate.

@IsThatYouSimon 2 года назад

Clearly fair price ! Thanks for sharing. You just forgot the “rights/royalities” and in some projects it can be significant

@DannyDHidalgo 2 года назад

Solid advice, thank you for sharing.

@exquisitemedia2007 2 года назад

Thanks Matteo!!❤️

@Smoojer0Charles 2 года назад

Loved this. Thank you!

@hiake1 Год назад

Finalmente qualcuno che dà dei numeri veritieri, era aro qui su RU-vid! Per quanto riguarda l’attrezzatura che percentuale applicheresti?

@daveedsdreads1265 2 года назад

Awesome video. Thank you for your insight!

@davidbuendia5082 2 года назад

Gracias por la transparencia hermano!

@pjtavera 2 года назад

Thanks Mateo for this! Appreciate all your contents. I have learned a lot from you compadre ;)

@directorjayalex 2 года назад

Thank You! loved the video. recently taking my business more seriously and I just literally want to shoot and edit all day..I just need higher paying clients. If you could make another video about how you find your clients or a process would be great

@lionel.mukendi 2 года назад

This was helpful! Keep it up.

@YMGPODCAST 2 года назад

Great video! Thanks Matteo!

@lukasholota6653 2 года назад

Nice,, thanks for you honesty 🙂

@NathanKatash 2 года назад

great video!! and great answer

@hwahnbomb Год назад

What is that gear that you are wearing that's holding up your camera via a wire? I'm very interested in that! 😮

@ILikeYourCowZin Год назад

Portuguese watching the video: Bro wtf u re in Portugal, nice But super good content; keep it up!!!

@matteobertoli Год назад

I don’t work in Portugal :) I only live here ahah

@km8890t 2 года назад

Perfect timing

@nygmaa 2 года назад

Great video, helped a lot!

@iakovoscinematographer 2 года назад

Why am i always excited when u release a new vid?

@marcograzianifilms 2 года назад

Thanks Matteo, your videos are always very comprehensive. I feel in the intermedium level, my day rate is $600. I just opened officially my business 5 months ago and Still need to learn how to get new clients, build the W.O.M., I believe the market is changing because social medias, and the way people expect to see videos. Anyway, I’m thinking to book a private consultancy with you soon. Ciaoo

@danilocandiotti 2 года назад

Good luck for your business Marco. Never give up.

@marcograzianifilms 2 года назад

@@danilocandiotti sometimes it seems so hard. But I believe this is the path… so never give up 😊💪

@premiumparis 2 года назад

love this :)

@foggymossstudio 2 года назад

Great!

@MisaelRodriguez 2 года назад

Thanks so much! Can you make a video on your Resolve export settings?? I can't get my exports to look as sharp and accurate as yours.

@matteobertoli 2 года назад

Don’t really need a video for it. Just export prores 4k :)

@MisaelRodriguez 2 года назад

Whoa I bet files are huge. I’ve never tried that.

@samuelguce 2 года назад

So appreciate this cheers

@35visual 2 года назад

Some really helpful information. My problem is ive been doing this for 5-6 years now and its been a roller coaster. Weddings were always my profit maker pre covid since I could charge $2800 or more for a 10 hour wedding. But I moved into the commercial world and even shot some portfolio stuff. But ive had such a hard time getting clients. Its like pulling tooth and nail to get a company where I live (In Kentucky) to see the benefits of media production. Kind of debating if I should pack my bags and move somewhere better because Weddings are now non existent after covid and commercial work is just impossible to get into considering most companies wouldn't dare pay over $500 for a full production since everyone here is so tight with company budgets and stuff.

@jknight392 2 года назад

Because I'm corporate everything has to be profitable. You need to offer marketing that earns. Meaning you need to learn marketing then offer a marketing package that can earn them money

@jknight392 2 года назад

If you wanna get your foot in corporate you need to do a few marketing setups for someone free as a study. X marketing video leads to x amount of sales for X ROI.

@JohnLuna 2 года назад

Great tips!

@MarcusJ973 2 года назад

Wow. Iv been waiting for this type of video from your channel, i was very curious on how u charge for film work . got my pocket 4k, 2 sirui annimorphic lenses as of now. I want to get a gimbal. Matt box, lens filters, cage, monitor. Basically the works , and A sigma 18 -35 also. All to start off with . Of course I can just practice with just the camera and lenses for now untill I can purchase the rest. One day at a time I guess. I'm looking into learning green screen, video compositing, then venture into VR virtual production with unreal and stuff also

@corneliuganea1 2 года назад

This is a really great video. I have figure out my prices, but still having a hard time finding new clients, specially away from what I'm usually filming which is in the art sector i.e. performances, concerts, events, trailers, promos, etc. Would you be interested in making a video about how to acquire new clients? Thx

@matteobertoli 2 года назад

Yes check my community tab ;)

@JacobCenteno 2 года назад

Appreciate the insight. Do you tend to include grip/lighting as well in your day rate? I didn't at first but then my company grew and I acquired more gear but I kept my day rate at $1500. I've learned pretty fast that I need a PA or two which I'd like to raise my rate for but business has been a little slow. I agree with the balance option, except my biggest change lately is I went from about 400-500 a day for editing to $750. I bottlenecked myself and realized I needed to price all editing fairly and not continue to hand it out, production after production.

@matteobertoli 2 года назад

Nah, just a 300d. I don’t wanna own any more than that.

@joaoferreira8044 2 года назад

Hey Matteo, can you talk about how to get clients/how to get into the industrie?

@matteobertoli 2 года назад

Next video ;)

@renstarhurst3302 2 года назад

Great Job, doing a Birthday party 8/6 for 3 hours at a Venue for $500.00

@dna8269 2 года назад

Great video as usual Matteo! How would you recommend going about marketing for a beginner or intermediate? How do you seek out and find new clients if you don't have word of mouth working for you enough yet? I have a hard time finding clients (Northern California), and when I do they expect video work to be cheaper than the rates we expect, even on the lower end of the scale.

@matteobertoli 2 года назад

Thank you! it's an incredibly oversaturated market where anyone already has a video guy or a cinematographer or a production company. Especially in California I think it's extremely hard to find new clients. But in this time of social media, I think the best way is to find a business you wanna work with and just go there, spend your money, start a conversation. Nowadays sending emails or dm doesn't really work anymore.

@dna8269 2 года назад

@@matteobertoli Thank you for the reply Matteo. When you mean spend your money, do you mean spend your money to travel and speak to them in person, something like investing in spec work to target that type of business, or something else? Sorry for the confusion

@OldshoeFilmsProductions 2 года назад

@@dna8269 Have you tried networking with other filmmakers in your area,? it is a good start to grow your business.

@sguidofilms 2 года назад

Do you normally use a handheld camera? Do you use blackmagic with any stabilizer?

@dathofilms 2 года назад

I never clicked so fast.

@kamarucovington4052 2 года назад

Thanks Matteo! Are you feeling yourself financially free working as DP? I mean in terms of having enough time with your family/taking enough day offs without loosing quality of life/struggling with living on the road? Was it comfortable for you being a freelancer?

@matteobertoli 2 года назад

My income doesn’t come only from freelancing. It’s a mix of RU-vid, stock footage, LUTs, courses and shoots. And yes, I can’t complain to be honest. Plenty of time for everything I wanna do

@rickylefleur2158 2 года назад

It all comes down to perceived value from the side of the client. If that has no value to him why even taking on a project...

@federicoalbertelli 2 года назад

Bel video, molto interessante! Grazie

@meninjey 2 года назад

that matte box (0:31) which brand is?

@davypelletier 2 года назад

Im at the 1000 dollars a day level. hoping I can jump past that soon!

@petergrano8284 2 года назад

Spot on with your pricing! Thanks for putting this out @matteo

@WhySteve 2 года назад

The MOST I can make in a day in South Africa is equivalent to like $180 (Or if I do a wedding, shooting the whole day and editing included, $400 for the whole package) And it leads to either working your butt off for little money so it doesn't help you grow and you get stuck, or you "rush" projects and the quality isn't your 100% but you can do more jobs to survive but then your portfolio doesn't look so good. Do you have any experience with working internationally and how a person can get their foot into that door so that I can actually grow as a film maker and that the projects I work on are good for my portfolio instead of having 100's of crappy half assed youtube videos on my channel that make me look bad lol.

@nordfresse 2 года назад

Are you still planing to do a dedicated video on the Ursa 12k? I think it would be very interesting for many people to see comparisons with other 8k like R5 or Z9 or A9.

@matteobertoli 2 года назад

There is no comparison with those cameras. They are mirrorless with a crazy digital look. The Ursa is a cinema camera that plays in the same league of an Arri Alexa. Totally different cameras

@nordfresse 2 года назад

@@matteobertoli They are in the same price range tho. And the Z9 has 8k60 raw. Whereas Arri has only entered 4k territory fairly recently. I also think that the distinction between "mirrorless" and "cinema" cameras is kinda dated.

@DrWNoLs Год назад

@@nordfresse Sounds like youre not getting the answer you wanted. He is saying the color science (which does matter, contrary to the average Gerald Undone viewer would think) and rolloff make it incomparable. There's a reason you can immeditately recognize the BLM, RED, or Arri look. And why no movies are shot on an A7s3.

@nordfresse Год назад

@@DrWNoLs Have you seen 8k60 Nraw footage from the Z9?

@DrWNoLs Год назад

@@nordfresse I have. I've downloaded sample files and graded to rec 2020 HDR with it funny enough. It looks good, but it absolutely has that clinical baseline look, and does not have a filmic cinematic style. Reminds me almost of the Sigma FP. Not bad, just absolutely agree again with Matteo's remarks.

@theslowfoodshow8939 2 года назад

As you know it's always variable here in my country Chile the reasoning is the same but the numebers are a lot lower. Hahahaha. Cheers!

@skybird9820 2 года назад

grazie Matteo

@JJMckz 2 года назад

Wtf, im not charging enough!

@Henry-by1un 2 года назад

What is you opinion on client who proposes a set rate for the entire project (filming and editing)? Example: I’m asked to create a 3 min video with interviews and b-roll. Dates vary. Client gives me an MOU with agreements and rate is set $300. This is non-profit, so is it appropriate to ask what their budget is before agreeing on my rate and what they can offer me?

@Ben-id1tc 2 года назад

I'm curious if there is an industry standard price for a 10 hour day for each of the roles: 1st ac, gaffer, audio.

@BlueKoastrecords 2 года назад

hi Matteo. have you seen a difference about the video local pricing between us and portugal ? for your independant creator part, is it (for the moment) harder to find conctract than in your previous place ? i ask this questions because I really wonder about the price differences between countries for the same video service..

@matteobertoli 2 года назад

Ah! Average salary in Portugal is 900 euros a month so… Not really planning on making a lot of money here. But I have clients all over, so it’s a good place to be based because it’s cheap :)

@costfe05 2 года назад

@@matteobertoli sorry to correct you but average salary in PT is 1300. Although it’s low, there are some filmmakers making more than 2/3k for daily rate so, with your talent and the right contacts, you could even not leave if you didn’t want to :) Hope you enjoy my country

@danabeldp 2 года назад

How much do you think I could rent my 12k out for (day rate) with fully production rig. (7in monitor, vmounts, 1.5tb cfast, sachtler sticks, wireless video)

@howiecreate-nz 2 года назад

Hi is that a Cartier Crash?

@matteobertoli 2 года назад

😂 I wish! Softwatch from the 90’s

@emanueldavid7977 2 года назад

After you you agreed a price with your client. How much do you ask them to pay before the shoot or work even start?

@matteobertoli 2 года назад

If I trust them and they are existing clients nothing. In the US everyone pays within 15 days without any issues. Not a big deal. If it’s the first time and I know they are not very well known I charge 30/50% deposit.

@emanueldavid7977 2 года назад

@@matteobertoli thq so much

@eladbari 2 года назад

@7:20 - Does anyone knows how this 5000-7000$ budget splits up within a crew exactly? What's the pie chart here? Pie 📈

@matteobertoli 2 года назад

It doesn’t split. Crew charge you a daily rate and you pay their rate ;)

@eladbari 2 года назад

@@matteobertoli I don't get it. A crew consists of different freelancers. This isn't a production company, or some sort of "studio" that takes a single amount and puts it in it's conjoined account. We got makeup & hair, gaffers, etc. Each one charges differently for their service. Therefore, I was wondering how much (more or less) everyone takes, also to understand what jobs/parts make a full crew. You wanna tell me you pay once to some representative of that crew which pays everyone separately out of that total sum of 7000$?

@matteobertoli Год назад

@@eladbari not really sure what you are asking me here. I take the budget as a production company. Then I hire freelancers. So a 1st will charge me 400 a day. A gaffer 350 a day. A makeup 400 a day and so on. I pay them their daily fee. As simple as that.

@MetalFacerRules 2 года назад

You mentioned 10k a day with a crew, is it you who pay you team from the 10k?

@matteobertoli 2 года назад

Yes

@simplyfrank72 2 года назад

Do you charge extra on top of these rates for editing or is editing included in the rate? (Ie on a job that’s 10hrs and you charge $1500). I find my Small clients expect the whole package (prepro, shoot, edit) for the rate. Where as large clients pay more but very specific ie shoot only

@matteobertoli 2 года назад

No editing. That’s my cinematographer rate

@simplyfrank72 2 года назад

@@matteobertoli thanks 👍🏾

@caseyjclark 2 года назад

@@matteobertoli So what do you charge for the edit on these $1500/day projects? Do you have a set hourly rate? Or do you charge one fee for the entire post process? Thanks for the content man. Your videos, your way of explaining and the ensuing conversation/q&a in these comments are soooo helpful.

@jknight392 2 года назад

I always just had a rate, back in 2012 I was charging $75/hr for everything just recorded hours gave estimates before hand