I am so incredibly excited right now! I have something new to show you that's coming very soon that you won't want to miss. I truly believe that it could help you get those 4,000 hours. If you want to speed things up, or if you've been trying for a LONG time, I have something that's going to help! Check it out in this new video: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-fH8_8JEjo_0.html
I feel like I have been emotionally, and logically emaciated and confused, searching through RU-vid for answers, completely coming-up empty with every click of Play. THIS. THIS!! If I could scream this from the RU-vid mountaintops, I would. Thank you. From the bottom of my filled-up heart, thank you.
I love to read comments like this. Most of the people on RU-vid have no clue what they are talking about. I have started and stopped more channels than most people. Now with three channels I have to tell you Channel Makers know their stuff.
THIS was exactly what i was lookling for! Please make more of these highly informative videos for smaller channels (1K to 100K Subscriber Channels). TYVM!! 🙏
"This is the best explanation I've ever watched about how the RU-vid algorithm works. Many problems were solved after watching this. Many thanks, guys!"
Hi Ricky, I've only been cresting content since July and the personal growth I've achieved since starting has been more than I had hoped for. And I'm trying to build up my skills.
This is one of the best videos I have seen in a while. I have been telling my students this and I have watched this work for me. What you have said in this video is sooo True! I have several channels and I have a new small channel that I am growing.
I think you might need to even out the audio. Chap on the right is louder then the one on the left. Maybe use a Hard Limiter to bring everything into line?
I wish I understood this way sooner. So what do you do if your channel has one viral video that causes the algorithm to have a different idea of what your viewers are but you don’t want to go in that direction? Do you make searchable videos the slowly pull new audience in, in the direction you want the channel to go?
I appreciate this so much for the simple fact that you are using automotive references. I am in that space and as a content creator it feels a little ignored and examples actually helped me clear things up compared to so many other algo vids just talk about completely unrelated niches and the crossover sometimes doesnt feel like its all there.🎉
This was such a wonderful video! Thank you for putting it together for us! I'm struggling to figure out what to do with my channel. Things feel a little clearer now. Have a great week! 🤞😊✌🍀
I have to address one thing mentioned towards the end of the video, which I think shines a light on how good RU-vid's algorithm really is, maybe much better than a lot of people assume. You said that MrBeast will show up on everyone's recommended, but actually that's not true.I can say from a lot of experience that many of those top 0.01% of creators who get millions of views on every video aren't recommended to just everyone. Sorry this will be a long comment, but I do think this has implications for new creators and viewers alike, so I'll write out my thoughts and experiences for anyone who'd like to read. I've been watching videos on RU-vid since the first year or so of its existence, and I'm definitely a really, really heavy user of the platform as a viewer. Thousands of hours viewed per year every year on some different topics.. and I've never been recommended a MrBeast video, or Ryan Trahan, or Logan Paul. I hadn't even heard of some of these huge names before I started researching for making videos myself. Even huge names in my own space aren't recommended to me - even in topics I'm interested in, like gaming. I'm never recommended PewDiePie or MrBeast Gaming either. To some people it might seem impossible to never be recommended those if I'm spending most days on RU-vid, but it's true. What I've learned is that RU-vid knows me well. Even though I never knew the style of some of those videos (before I watched some recently to research what popular creators do) RU-vid knew the style I enjoy well enough to never recommend some of those huge names. And it was right, I absolutely can't enjoy some of those immensely popular videos. There are videos with hundreds of millions of views that I never even knew existed until recently, because RU-vid never even tried them on me. But they have tried a lot of content in styles that I do enjoy. For instance in the gaming space, I'm recommended videos where people talk dryly for 30 minutes over slides with graphs and charts detailing frametime performance and other metrics most people don't care about enough to listen to for 30 seconds. Or hour long video essays about some aspect of game development. Or deep dives into a small detail of technical innovation of the next generation of graphics cards, et cetera. A lot of videos that don't have broad appeal, that 99% of people on RU-vid would never watch for more than a minute before getting bored and going to some other video. But I never, ever get recommended videos where some over the top personality rants and screams while playing some of the most popular games on the planet, like Minecraft or Fortnite, with a lot of fast and flashy edits and loud sound effects - because my watch history tells RU-vid that's the kind of video I would click away from within the first 30 seconds. So what does this mean for you as a creator? I think it means that you can make the kind of videos that you want to watch. If you feel like your personality, energy and tone just can't match the biggest, loudest, most energetic creators in your niche, if you don't even like that kind of video... don't worry about it, don't try to force it because you think that you need to be that to be popular, or to be recommended. Because given enough data, RU-vid can match your video with the viewer who appreciates it. The videos I get recommended don't normally get millions of views the way some over the top creators manage, but when the creators have found their niche and audience they can still get hundreds of thousands of views per video, even if they don't try to capture the widest audience. I'd say trust the algorithm, whether you're a creator or a viewer. Are you like me and don't like the style or content of the videos from some of those top creators? Don't watch them and they will stop being recommended, and definitely don't try to emulate their style if you only do it to get a large amount of viewers. If you have a different style, RU-vid can eventually find the audience that likes your tone, style and delivery. Just take what was said in this video to heart first - it makes sense that RU-vid will never find that audience if you're not consistent in exactly what kind of person you're making videos for. I mean, I haven't even published a video yet, so I can't talk with any creator authority on this. But after many years and many thousands of watch hours on this platform, I feel certain that the recommendations can be scary accurate. As long as you're consistent and really know who your audience is, I truly believe that you will be found by an audience that appreciates the same style of content as you do.
This is so good! Currently trying to reanimate my channel it was a gaming channel now I'm creating art videos. Hope to get my views back to what they where back then. Thank you❤
I have noticed a gradual decrease since February 2023, my visits have dropped by 70% and I don't know what to do. Is it possible that the audience lens has been narrowed for some reason? I have more CTR and ADV the same. But less viewing time than a year ago. I do not know what is the problem.
Yes & no: As a relatively-new channel (few months) & being a stat-nerd, it's been frustrating to watch YT seem to struggle on who to push my content to. I'd expected it to push to similar (in subject that is, in my case so far people interested in Paris & London vacations) successful channel's audiences, but that's been really sloooooow judging by my # of views. However, seeing where I'm being suggested from does indicate that YT is getting it at least partially correct...just not nearly enough. Your videos/guidance has certainly helped me understand, and this (video) deep-dive is excellent, thanks a BUNCH!!!
Thank you for the content. One critique: Guy with the beard mic is running at least 5-7 db hotter and quite a bit more 2k-4k than Ricky's mic. Not trying to be a jerk, just saying your channel provides excellent professional advice, but when paired with this kind of editing (specifically audio mixing) its a little weird that someone didn't catch it. Again,, I appreciate your content. PS: I am aware this isn't about your pinned question, but I didn't want this lost in the comments down stream.
Not a chance 🤣 - my current struggle is that I've tried to pivot this channel so many times over its lifetime (I'm a variety streamer). At this point, it's so completely all over the place (just topics and games I'm interested in) that I don't think RU-vid even CAN figure it out. It's definitely been easier starting a few new laser-focused channels, but I get burnt out on individual topics. I need to figure out a category that everything I do can fit into.
No. My rooster video is paired with Joe Pesci as a search term. Another chicken video of mine was paired with Canada WW1 war crimes. 🤦🏻♀️🤣 It’s always like that. It’s not that hard, my channel is all chickens all the time. Really nothing else but chickens. 🤷🏻♀️
The way the two of you explained this with the visual is on point. This is a great video. I know some of these things but I need a constant reminder 🙂. I have a lot of questions to ask myself. Thanks for your help!
It feels like my channel is growing slowly, and part of me really wants a video to go viral(ish), but, also, I don’t feel like I’m ready for that kind of exposure. There are so many areas I feel like I can improve before I “go big”. I do feel like youtube has a good idea who my audience is, I just need to get better at titles/thumbnails, and making my videos more engaging in general. I have found that I lot of these channels that seem to explode right away have had a background in media/theater, or some kind of similar field so they aren’t actually started at ground zero. Ya know? They already have charisma or know how to edit, so I can’t compare their journey to mine, when I need to figure out how to not be awkward in front of the camera and learn how to use technology from scratch. I’m doing it, but it’s taking a while.
You make valid points, but that's all a part of your growth process. You will get better with editing and engaging your audience. Take the pressure off, and just remain consistent. No one starts looking into a camera and being 100% comfortable. To me, going viral is overrated.
guys could you make an example-video explaining these principles on a specific niche within several channels graded due this clasification etc from specific to broad appeal? OR using THIS channel as an example
Ok i took your information on board and made a list of 10 videos from broad to specific all around 1 topic only that has been performing really well on my channel. I am planning to work on all of them and see the outcome. Hopefully my titles and thumbnail will be up to the task.
playlists were supposed to allow creators to bucketize their content so that they could make videos on varied topics on one channel. What happened? Why don't playlists work?
What about a very old channel with a focus but left it on the way for a few times, but cannot get back to where I left. Many many videos focused on the lens, but still all the niche videos stay in the basemant... I am clueless.
Thank you, this video explained a lot to me. I have one question regarding the 'Factors' explained - I am not sure what you mean by 'Tone' and 'Personality.' Do you have any videos where you do a deeper dive into what you mean by those terms?
so you're saying that my series on the invention and implementation of the plastic keyboard spring for 2012 macbook air's wont' appeal to everyone? I found it very entertaining. I even mentioned celebrities like Chris Evans and that guy who played Batman in the South African animated series that ran for 3 episodes.
Excellent info! I was expecting to have some info regarding keywords and hashtags - please explain how many keywords and hashtags should we add in the description! Thanks for sharing
If your video is search focused you can use hashtags that highlight the main content of your video to connect it to the pool of content related to that specific topic. support.google.com/youtube/answer/6390658?hl=en Here is what RU-vid says about tags "Tags can be useful if the content of your video is commonly misspelled. Otherwise, tags play a minimal role in your video's discovery." So that is when I would use tags. :) Hope that helps! support.google.com/youtube/answer/146402?hl=en
My RU-vid is for my lawncare and pressure washing business. I’ve been at it for 2 years and only have 924 subs. I’ve seen people on here with only 40 videos and already have over 2000 subs. My son goes on my tube account and looks at random videos. Would this miss up my algorithm?
Hi guys, Robin here from Project 24. So what is an overall good click through rate? Should we go off what the YT dashboard says where it identifies the video and tells us if our clickthrough rate is good & how people are watching our videos? Because surely the clickthrough rate must vary depending on how many videos you've put out. So how do you know if your clickthrough rate is good or not, for your channel? Should we check the clickthrough over 7, 28, 90, 365 or lifetime duration? Is it easier to get a high clickthrough rate if you don't have many videos than if you have many videos?
It varies so much that a good click through rate is whatever is above average for your channel. Also keep in mind that if RU-vid spreads a video beyond your normal audience, your click through rate is going to go down. That’s because RU-vid is trying your video with audiences it’s less sure of. That’s okay and totally normal!
Honestly, the algo can suck a cack; it shows me the same video from the same people I watched every goddamn time or popular slop thats freaking irrelevant.
If the channel does have a video that went viral, that was outside of the target lens how will the algorithm auto correct and how long would that take? Or would it be better to start a new channel?
Really good video Guys and the answer is No I don't think RU-vid knows entirely that in recent years, But I recognize myself very much in what you explain. As I have a channel they are more or less about vehicles with big engines and construction work so there will be some variation between the videos at different times of the year, Diggers in the summer and snowplows int the winther etc . And I have a 11 year old Viral one that is doing 90% of the views for the channel at the moment, Which unfortunately is very far out on the edge of the Channel lens. probably because it was the world's largest machine of its kind, so it will be difficult to make more videos of that type I'm very happy with the video but sometimes it feels like it's a video that's trying to drag you into the ditch all the time But thank you very much for the video
OMG How did you get the like button to highlight rainbow when you said like??? Please teach me this magic, oh great wizards. 21:55 is the timestamp in case anyone is interested.
My new channel last year had its 2nd video blow up to almost a quarter million views, and it started when I only had one other video and less than 100 subs. And the other video was a bit unrelated. Since then I've made half a dozen more videos that are more similar to the one that blew up, but these haven't done well. How does that explain it? How did the algorithm know to show my 2nd video to so many people when it had no data on my channel?
I'm fighting against a bunch of dead subs... I had over 450 subs before even posting a video... but I don't want to start over on a brand new channel, too much history with this one (people recognise me in comments etc). I'll just keep posting and hope YT figures it out. I post about books so hopefully not too difficult...
My best advice is to build a mailing list and share your videos with your list. Also create 20 to 30 videos and read the data to teach you what will work or engage that audience. This has worked for me and my students and it has brought us steady growth.
@@DigitalLearnAcademy thanks good advice! I just started so not really enough data for YT to work with. But I'm in my new place now so can get back on schedule. Just have major tech issues but I refuse to give up.
Hey thanks for the informative video! Really loving what you guys are putting out! Was wondering if you could expand on (or potentially make another video explaining) how a more broadly focused channel (entertainment channel) can get it's footing in the algorithm as a young channel? You mentioned Mark Rober and Mr. Beast covering a bunch of seemingly different topics but in reality being only one type of content (Mr. Beasts = "challenges" for example). I'm in this type of situation sort of as well, i make animated comedy sketches, so while the main slice of the algorithm im trying to inhabit is "animated comedy sketches" im having a hard time getting the algorithm to figure it out because of the wide variety of topics my sketches cover (anything from superman, to ghosts, to balders gate, to just general slice of life comedy). So every video i put out has a wildly different topic and i fear that the algorithm is confused. I mention/tag "cartoon/animation/comedy" in my description and tags, but i'm not sure that's doing much. So any advice for this type of channel? Mr. Beast and Mark Rober have sort of etched out their place and are big channels, despite their variety of video topics. but how does a smaller channel do the same? Is it just gonna be a slow crawl or is their away to expedite the process? Thanks again for all the work you're doing (and as much as i did like the old host, i think you guys are just as personable and enjoyable to watch despite what some of these other a-hole commenters are saying, keep it up!)
i am kind of in the same place because i want to post different games im not sure if youtube will know how to utilise the data .i post subnautica, walking dead, custom zombies all different games but they all fall under gameplay. The other issue i have is i know i could create specific videos like How to get this item or best ..... to get in this game, and they would be easier to target down. But that is not enjoyable for me as the creator.
Thanks this has been very helpful! One question ..you mentioned that a video could perform poorly in the beginning but later take off as yt figures out the audience. However, it seems that yt only shows high impressions on a new video and then if the retention rate is not good it quits promoting. If yt shows the video to the wrong audience initially, the retention rate will be poor with most viewers dropping off quickly. It seems yt then stops promoting it at that point? It seems your experience would suggest otherwise (which is very encouraging if true)!
as a newer channel how do you know what youtube thinks your channel is? my analytics aren't showing what my viewers are watching due to not enough data.
I have noticed a big change in RU-vid algorithm from Jan 2023. It started promoting channels from 2020-2021 suddenly and start pe alizing old channels like mine from 2010. Throughout this decade, I managed to get steady views and income from RU-vid but this is year 2023, I am seeing drastic change in subscriber count as well as the income. Although I am getting same views, my earnings dropped by half. Have you noticed any changes?
I have noticed a gradual decrease since February 2023, my visits have dropped by 70% and I don't know what to do. Posting for a specific niche doesn't work.
This was actually really good. One thing I am curious about is that I'm in the early stages of Creating a Channel for my films / series that take time to upload. RU-vid told me to frequently upload but you can't just do that with animation. I don't have other places to put my content, once I release it, so I chose youtube. Is there a way to have not so many videos, not frequently upload, and still trail in attention?
Sincere question 🙋🏼♂️ Successful video? I’m always looking at CTR and average view duration. Those are the only two numbers that matter in my book. Can anyone dig in to this? Perhaps I’m looking at the wrong metrics? As far as I can understand, improving CTR and average view duration is how you get “more” views. 🙏🏻
AVD is more important than CTR. AVD translates into more watch hours. To increase AVD, you need to get people to watch more of your videos. One video after the other. If RU-vid sees this happen, it's very happy and will push your videos harder. But to get people to watch more of your videos...the videos have to be similar. Although the definition of "similar" is unknown. It could be the niche topic, the titles, or it could be the personality of a reoccurring character in the video, etc. With Emma Chamberlain, the niche is her personality and her amazing stories. She can talk about anything and people will follow her. Unfortunately, most people have weak personality/story skills. But a brand built on a creators personality, is the ultimate niche that will allow you to make any video you want. AVD is also affected by math. Posting at least once a week, at the same exact time. At least 8 minutes long so that RU-vid can run two ads. This is not necessarily for the benefit of the audience. It's for the algorithm. It likes numbers and patterns. It likes machine-like predictability. The algorithm is a robot. And its prime objective is to increase profits for the corporation, not to find an audience for every creator. 3% of the creators generate 90% of the views. The algorithm created that imbalance because it's good for the bottom line.
@@ChannelMakers I used Tubebuddy from June until the end of September and it was the Pro version but due to not getting the results I wanted got rid of it and replaced with Vidiq Pro. I think Tubebuddy is overhyped and wasn't worth the money.
Maybe add some key words to the bottom of your description boxes. Look at some other similar channels and see what key words they use and use those if they apply to that video.
If we have made a couple of videos a bit off topic for the audience profile, and those videos have gotten consistent views and a few subs... should we now take them down or mark private? Or do we leave them alone but concentrate all new videos to focus on the intended audience profile ?
Your mics sound is not consistent. One of you has a very loud sound vs the other one. It's quite annoying. The subject is very interesting though, so thanks for this!
