How to Persuade with One Page 

In this video, we'll walk you through a simple formula for writing a persuasive one-pager. First, identify your one point and frame it in a way that can be remembered easily. Then support your one point using headlines, sub-headlines, and details. Using this formula will build a consistent story with your audience, whether they skim over your one-pager or study every single detail.
To learn more about persuading your audience, check out our video on the Persuasive Speech Formula: www.7figurefun...
For more info on how to create a one-pager, check out this article by a great designer and former colleague, Beulah Toth, detailing the Scan, Skim, Study approach. persuasionatwo...