How to price your art: remove the emotions | Betty Franks Art | Square Inch Method

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⬇⬇ MORE INFO & LINKS BELOW ⬇⬇
Thank you for stopping by! In this video, I'm sharing with you how I took the emotions out of pricing my artwork and what has worked and hasn't worked for me over the years. I included links below to a couple of articles that you might find value in addition to this video.
*Please consult a professional tax advisor when it comes to collecting/paying taxes.
LINKS:
Great article by Melissa Dinwiddie about pricing (halfway down she talks about square inch vs. linear inch): theabundantartist.com/pricing/
Also a great article by Artwork Archive: www.artworkarchive.com/blog/how-to-price-consistently-for-art-sales-success
You can find my favorite art supplies here: www.bettyfranksart.com/my-favorite-art-supplies
As an affiliate, I earn from qualifying purchases.
My favorite Nova Color Paints:
www.bettyfranksart.com/favorite-nova-color-paints
Purchase my recorded workshop here: www.bettyfranksart.com/online-workshops
Gallery representation: www.bettyfranksart.com/gallery-representation
Sign up for my email list here: www.bettyfranksart.com/email-sign-up
Sketchbook: arteza.com/dp/5-1x8-3-watercolor-book-pack-of-2?a_aid=Instagram-RinaPatelARTIST&a_bid=171b30ef&fbclid=IwAR2nIVgCaaRaJEJAl-aw9F9S9iaibVBlKiDS48-c0QGCztHAsvo8c8VTh4w
🌸 🌸 🌸 🌸
Hello and welcome! I'm Betty Franks and I create my vision of abstract fields of flowers using acrylic paints and pencils (and other mark-making tools). I live in the San Francisco Bay Area and travel a couple of times a year to Preko, Croatia (where my parents live). I started painting in 2012 and focused on abstract art in the summer of 2015. Follow all my art adventures on Instagram or Facebook (links below).
Feel free to ask questions below and let me know what part of this video was most helpful to you and if you're going to try any of the products or techniques.
If you like this video, please give me a thumbs up. This helps me understand what types of videos I should create. Also, subscribe to my channel and hit the bell so that you're notified of new videos.
I'm so grateful that you're here and thank you for watching!
You can also find me here:
Website: www.bettyfranksart.com
Instagram: betty.franks.art (best place to see all my artwork and behind-the-scenes videos, etc.)
Facebook: bettyfranksart
#artpricing #artbusiness #marketingyourart #bettyfranksart #abstractart #artvideo #art #acrylicpainting #artmarketing #socialmedia

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1 май 2021

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Комментарии : 225

@BettyFranksArt 3 года назад

LINKS: Great article by Melissa Dinwiddie about pricing (halfway down she talks about square inch vs. linear inch): theabundantartist.com/pricing/ Also a great article by Artwork Archive: www.artworkarchive.com/blog/how-to-price-consistently-for-art-sales-success You can find my favorite art supplies here: www.bettyfranksart.com/my-favorite-art-supplies As an affiliate, I earn from qualifying purchases. My favorite Nova Color Paints: www.bettyfranksart.com/favorite-nova-color-paints Purchase my recorded workshop here: www.bettyfranksart.com/online-workshops Gallery representation: JCO's Art Haus www.jcosplace.com/artist-franks Sign up for my email list here: www.bettyfranksart.com/email-sign-up You can also find me here: Website: www.bettyfranksart.com Instagram: instagram.com/betty.franks.art (best place to see all my artwork and behind-the-scenes videos, etc.) Facebook: facebook.com/bettyfranksartist

@brendaevers6542 3 года назад

I love that you are willing to share...not just your techniques, but your life as an artist

@BettyFranksArt 3 года назад

Thank you so much, Brenda! Happy to share!

@jillpratt2447 2 года назад

You are so sweet and relatable. Thanks for keeping it real…we all worry about pricing, but you gave great advice!

@BettyFranksArt 2 года назад

You are so welcome, Jill! I'm happy to know that the video was helpful to you! Thank you for watching!

@lauraevans9945 3 года назад

You are so open about the financial side of the art business and also your process. It is so helpful!! Thank you ❤️

@BettyFranksArt 3 года назад

You are so welcome! Glad it was helpful to you, Laura!

@zajournals 3 года назад

I think your message is to be confident, firm, and allow pricing to grow with you. 👍🙂

@BettyFranksArt 3 года назад

Absolutely!

@gailcunningham182 3 года назад

Excellent points by Melissa Dinwiddie especially about the various pricing based on the substrate you are using (canvas, paper, etc.). I paint on paper, canvas and also do collage with hand painted papers which can take even more time. Thanks for the Betty! Love your work!

@BettyFranksArt 3 года назад

Yes, she has a great point and I totally forgot to talk about that. I have a separate pricing model for my art on paper. Thanks, Gail!

@MarkartStudio 3 года назад

Recognising you are fabulously busy no need to respond - just to say you've a particularly warming and unassuming manner - most conducive for a student of art like myself, to experience a professional like yourself strut your stuff - I like the word fabulous so I use it again - you're fabulous.

@BettyFranksArt 3 года назад

Wow, thank you, Mark! I appreciate your kindness!

@leeannehull7322 Месяц назад

Love your complete honesty and sharing Betty ❤️ thank you

@BettyFranksArt Месяц назад

You are so welcome, Leeanne! Thank you for watching!

@ilonajeanpassino608 3 года назад

Thank you for this great information. That was helpful.

@BettyFranksArt 3 года назад

Glad it was helpful! Thank you for watching!

@janinafisher101 3 года назад

All great info. I'd heard about square inch pricing but not linear. The idea of a standard pricing spreadsheet is great - as you say, it takes the emotion out of pricing. I am a novice and have sold 13 or 14 paintings in the last several months by chance to people I knew who saw photos I'd posted in emails or social media. I just looked at the cost of my materials and added a bit for me. I also looked at which I thought were more "sellable", and priced those higher. I don't think any one was over $75. One couple bought 10, and they gave me a nice tip, too. The paintings were all different styles. That helped pay for supplies, created space on my walls for more paintings, and was great encouragement that I was on the right track. When I used to do public speaking I got one tip from a pro that could be beneficial to artists - while you are establishing yourself, undercharge for your services. Your customers will go away excited that they are getting a bargain, because they got more value for their money than they paid. Think of how you feel when you know you are getting a bargain. When demand for your work is really high, you can then charge a price that has people know they are getting something that is highly valued in the world, and that alone is worth the price. Thanks Betty. This was really helpful, and I look forward to more of your videos on the business of selling art - as well as the art of making art!

@BettyFranksArt 3 года назад

Thank you for sharing that, Janina! Congratulations on the sales. That's super exciting! In the beginning and even now, I tend to have my art for sale at a lower price than average for my level. However, I make more than enough to buy the necessities I need in life. I don't feel a need to charge higher prices right now. I get so much happiness knowing that each piece finds a wonderful new home to be enjoyed. I'm so happy you found my channel and that you're enjoying my videos!

@janinafisher101 3 года назад

@@BettyFranksArt I like your philosophy. We don't have to get every last dollar or dime for what we produce - unless we really need the money - and most people spend it on wants, not needs that don't necessarily bring the satisfaction and fulfillment we seek. It really IS wonderful when people get to appreciate something

@janinafisher101 3 года назад

@@BettyFranksArt oops ..hit send by accident. Nice when people appreciate your art and buy it to hang it in their homes and get to enjoy it for a long time period that is just so cool!

@LMAbstractArt 3 года назад

This is great info, thank you so much for sharing.💜

@BettyFranksArt 3 года назад

You are so welcome! Thanks for watching!

@NancyDadami 3 года назад

Thank you Betty, This is a big question for me as I am just get started selling my art. This info is just what I needed

@BettyFranksArt 3 года назад

Glad it was helpful! Thank you, Nancy!

@bojanalukic8515 3 года назад

So kind and honest. 💚💙🧡 Pricing beauty is awfull

@BettyFranksArt 3 года назад

Yes, good point! However, if you're selling your art, then you are an entrepreneur and need to take the emotion out of putting a price on it. It's hard...but can be done with practice! Puno hvala!

@sparkofinterest81 3 года назад

Gosh, you are a wonderful soul helping us newbies out :) Thanks Betty

@BettyFranksArt 3 года назад

I was once a newbie! I know what it's like! Glad the info was helpful!

@SingYourselfWell 3 года назад

Wonderful Betty, thank you! This is so helpful. Was really going through it, haha. Oh, and you are super lovable. 💖

@BettyFranksArt 3 года назад

You are so welcome, Ulrike! And, you're making me blush!

@dianagilbert8690 3 года назад

You are so generous with your information! Thank you so much, Betty. I think you were bang-on when you mentioned how you FEEL when you set prices i.e. RESENTMENT. I started selling a year ago and I took (mostly) a materials-based price plus profit. It's worked well so far.

@BettyFranksArt 3 года назад

You are so welcome, Diana! Sounds like you're found a formula that works for you!

@sambasaidybah7876 4 месяца назад

For real you are a good Teachers I even see , may the be with you,

@BettyFranksArt 4 месяца назад

Thank you kindly!

@sambasaidybah7876 4 месяца назад

You are a legend, as far as I am a young artist in my small village, In west Africa The Gambia 🇬🇲, I am going to learn a lot ideas about abstract painting design,

@BettyFranksArt 4 месяца назад

I'm so glad you found it helpful!

@sucho5852 3 года назад

Hi Betty I really love your art and now I watch your video telling about pricing so cute I am Grace SU it's my second year abstract acrylic painting when I look at your video encourage me thank you so much

@BettyFranksArt 3 года назад

Hi Grace! Thanks so much for watching! Glad to know it's helpful to you!

@shannonjulianoart 2 года назад

This was awesome betty

@BettyFranksArt 2 года назад

So glad you enjoyed it, Shannon!

@dianecharest8365 11 месяцев назад

Thank you Betty.

@BettyFranksArt 11 месяцев назад

I'm glad you found it helpful!

@taisadiercks696 3 месяца назад

Great info..can't wait for the upcoming videos❤

@BettyFranksArt 3 месяца назад

Thanks so much for watching!

@magdastar2249 3 года назад

Thank you for all the valuable information. Yes shipping is the tricky part. Appreciate the uplifting presentation because it is inspiring. ❤👍💐

@BettyFranksArt 3 года назад

Glad it was helpful! Thank you!

@ingridcoke1360 3 года назад

Excellent information as usual Betty!! Super grateful. 🙏🏽🤗💖💖💖

@BettyFranksArt 3 года назад

You're very welcome, Ingrid! Thank you for watching!

@marychristophi6688 3 года назад

So honest and informative ..... thank you . Mary from Cyprus and England 🌹

@BettyFranksArt 3 года назад

Hi Mary! Thanks so much for watching from the other side of the world!

@elisaamari9262 3 года назад

Betty, thank you. This helps me a lot. I am definitely under pricing my work.

@BettyFranksArt 3 года назад

You are so welcome, Elisa! I did that in the beginning, and to a certain degree still do. But, it's really important to now sell it for too low. Then the buyer doesn't think there's value in the painting and may not buy it. I hope you start to have many more sales with your adjusted prices!

@artemistrinity33 Год назад

Yesssssssssss, this is what I needed to hear. Who knew I would loathe the pricing process so much? 😆

@BettyFranksArt Год назад

Haha...I think we all do! We would rather create!

@AquaLumenStudio 3 года назад

Thanks for such an informative video Betty.... super helpful! 💙

@BettyFranksArt 3 года назад

So glad to hear that! Thanks!

@stephaniegoodenough3341 3 года назад

Thank you for sharing your experience, it's very kind of you.

@BettyFranksArt 3 года назад

My pleasure! Thanks for watching, Stephanie!

@marinleeart 3 года назад

This is FANTASTIC! Thank you for sharing! ♥️🙏

@BettyFranksArt 3 года назад

You are so welcome! Thank you, Marin!

@fcruz2012 3 года назад

Thank you Betty! I was expecting a video like this! Amazing!

@BettyFranksArt 3 года назад

Awesome! Thanks, Fernanda!

@carolynavalos5415 3 года назад

Thank you, Betty, for a thoughtful video. I shall look forward to seeing your new ones on marketing, shipping, etc.

@BettyFranksArt 3 года назад

You are so welcome! Thanks, Carolyn!

@downtherabbithole9143 3 года назад

Thanks Betty....super useful!

@BettyFranksArt 3 года назад

Yay! Happy to hear that!

@sharonstratis2846 3 года назад

Great info, Betty. Calculations I can handle, it's taking the emotion out if it that is difficult. I'm thinking that if I frame, which it seems that floating frames for stretched canvas get expensive, then I'll have to add that cost. Then the doubts creep in! Thanks for sharing your expertise!

@sarak1542 3 года назад

I highly recommend learning to make your own floating frames. Way easier than you might think.

@BettyFranksArt 3 года назад

Totally understand, Sharon! I don't offer floating frames with my canvases that are 1.5" deep, however, I do (or did...no longer doing it) for my canvases that are a 1/2 inch deep. Because the canvas costs a lot less when they're only a 1/2" deep, I still keep my prices the same with the added floating frame. Thanks for watching!

@BettyFranksArt 3 года назад

@@sarak1542 You're right, Sara, they're not too hard to make. But, the way I see it, you need to have the space, equipment, and desire. I don't have any of those (I do have the knowledge!), so I prefer to do what I love: paint.

@sarak1542 3 года назад

@@BettyFranksArt True, but I'm a girl who takes any excuse to use power tools.😂 My black float frames are part of the pieces too.

@BettyFranksArt 3 года назад

Love it! I once had every power tool imaginable (even my dad was super impressed and he used to build homes!). Now, I just stick to what I truly love. Gotta love a gal who knows how to use power tools!!

@carolynhassard1000 3 года назад

Thank you for your generosity!

@BettyFranksArt 3 года назад

My pleasure! Thanks for watching, Carolyn!

@julijopeterson7096 3 года назад

Nice job Betty. Thanks

@BettyFranksArt 3 года назад

You are so welcome! Thank you!

@teresarussell9320 3 года назад

I was so impressed with the video I must have hit ? In error, 😀 just starting my intuitive art business and this has helped me loads . I’m doing my research so not quite there yet , thanks for helping us newbies 🌟

@BettyFranksArt 3 года назад

Glad it was informative, Teresa! Wishing you tons of success!

@taniyakshirsagar6131 3 года назад

Really useful tips and lessons! Thank you so much for sharing!

@BettyFranksArt 3 года назад

Glad it was helpful, Taniya! Thank you!

@Harekrsna66 3 года назад

Amazing video! Thank You for sharing Your wisdom & creating Your art

@BettyFranksArt 3 года назад

Glad you enjoyed it! Thanks so much for watching!

@gillmolony6781 3 года назад

That was super helpful. Thanks Betty.

@BettyFranksArt 3 года назад

I'm so glad, Gill! Thank you!

@leannedunneart2040 3 года назад

Thank you Betty. You provide such great guidance. Love your videos!!

@BettyFranksArt 3 года назад

You are so welcome, Leanne! Thank you!

@shellecedurfee5140 2 года назад

Thank you so much! So helpful!!!

@BettyFranksArt 2 года назад

You're so welcome! Happy to help!

@mono_paintsansaldo9902 3 года назад

Thank you for this Info.. I have been struggling with what to charge and this really helps 😍.

@BettyFranksArt 3 года назад

Glad it was helpful! Thank you so much for watching!

@montebleu1351 3 года назад

Very informative & useful information. Thanks for sharing.

@BettyFranksArt 3 года назад

Glad it was helpful! Thank you for watching!

@peterkoehn2553 3 года назад

Wonderful info! Thank you so much!!!!! 🌹🍀🎉

@BettyFranksArt 3 года назад

Glad you enjoyed it! Thanks, Peter!

@CHS205 3 года назад

Sharing so kindly appreciated Bette! Wise.

@BettyFranksArt 3 года назад

You are so welcome, Vicki! Thanks so much for watching!

@stefankrastev5597 3 года назад

Thank you! It was so helpful.

@BettyFranksArt 3 года назад

Wonderful! Thanks, Stefan!

@dianaluparo5820 2 года назад

Thank you so much for this!!!!!!

@BettyFranksArt 2 года назад

You're very welcome, Diana!

@cindysmith778 3 года назад

This is so incredibly helpful

@BettyFranksArt 3 года назад

Cool! I'm happy to hear that, Cindy! Thanks for watching!

@Holyhopecouk 3 года назад

A really helpful video thank you. I’ll be watching your other ones too

@BettyFranksArt 3 года назад

Fabulous! Thanks so much!

@cindypeters6000 3 года назад

Thank you so much for sharing your experience. BTW - I bought some NOVA paints and I LOVE THEM - they are making a difference in my results!!!

@BettyFranksArt 3 года назад

Wonderful! I'm so happy to hear that, Cindy!

@amycummins5423 3 года назад

After watching Betty's video's for the first time, I too bought a ton of Nova paints. One day I will be able to purchase a Betty Franks Art masterpiece as well!!!!!

@hepolaroth Год назад

Sage advice, thank you

@BettyFranksArt Год назад

Thank you! I appreciate you watching!

@bethlapenna.creativearts 3 года назад

Thank you Betty! Was super looking forward to your video today. Great information! May I ask, when you did buy your floater frames did you have a preferred supplier? I’ve looked into it and it seems the prices are inconsistent. Did start looking at plein air frames and that seemed to be a better fit for my half inch canvases. Every time you record a video, it just makes me smile!😀

@BettyFranksArt 3 года назад

Hi Beth! Honestly, I don't recall where I got my floating frames. I tried a couple of different companies several years ago. I think I even got some from Blick (or maybe it was Jerry's Artarama). I didn't use them that often, so I never found a source to rely on. Wish I had a better answer for you! I'm so happy you're enjoying my videos!

@ruthgonzalez1991 2 года назад

Good info. Thanks. ❤️

@BettyFranksArt 2 года назад

Glad it was helpful! Thanks so much for watching, Ruth!

@jesusreyes4787 3 года назад

Thanks so much about how to sales my painting professional with out to much hassles 👏👍🎨

@BettyFranksArt 3 года назад

You are so welcome! Thank you for watching!

@vibrantly50 2 года назад

Thanks so much for this topic!

@BettyFranksArt 2 года назад

You are so welcome, Jody!

@gailflynn443 3 года назад

Thank you so much for your response

@BettyFranksArt 3 года назад

It's my pleasure, Gail!

@jillvalliere6761 2 года назад

Excellent advice!

@BettyFranksArt 2 года назад

Glad it was helpful, Jill!

@robygayle9449 Год назад

Beautiful..

@BettyFranksArt Год назад

Thank you! 😊

@theonlygirlie 3 года назад

thumbs up Betty!

@BettyFranksArt 3 года назад

Thank you so much!

@susanjanemay5713 3 года назад

Very useful video, thank you so much 😊

@BettyFranksArt 3 года назад

Glad it was helpful, Susan! Thank you!

@robinbellinger5547 2 года назад

Hi Betty Your videos are wonderful. I am a midcareer artist too and you are an inspiration! I was planning on basing my price on how much the supplies are and how many hours it took me to paint. I don't know what to do with square inches. How do you pick a cost per square inch? I am a new artist and have not sold a painting yet. I have a painting 32x40 and was going to price it $500 ($75 for supplies and it took me about 18 hours). This not the correct formula but is it too high?

@BettyFranksArt 2 года назад

Hi Robin! Is it on paper or canvas or wood? Although it took you that many hours, you'll want to have a consistent price for that size of artwork going forward. That's why the square inch method is great and having it all on a spreadsheet helps, too. Personally, I think it's a little low ($500). You may want to look at other artists who are creating art similar to yours and are about the same caliber and see what they're pricing their work at. Don't use their pricing, but rather use it as a gage for your own. In the end, you get to decide what it should be priced at and what you're comfortable with. Thanks so much for watching the video!

@karenc6415 3 года назад

great video ..thanks so much!!

@BettyFranksArt 3 года назад

Glad you liked it! Thanks for watching, Karen!

@wilhat 3 года назад

Great video.

@BettyFranksArt 3 года назад

Glad you enjoyed it, Andrew! Thanks!

@Tcatredmond 3 года назад

Awesome info!!!! Thanks

@BettyFranksArt 3 года назад

You're welcome, Delyla! Glad you found it helpful!

@patvaughn9987 3 года назад

This is a great video! I also wonder about if resin finish is added… that really bumps up the investment one has in the material used. So maybe a different multiplier if that is included.

@BettyFranksArt 3 года назад

Great point! Yes, you can certainly do that. Be prepared to answer why it's more than other pieces in the same size. Thanks for watching!

@gailflynn443 3 года назад

Thank you! Just wondering how to deal with friends who want to buy your art!

@BettyFranksArt 3 года назад

Hi Gail, I'm not sure what your specific question is. Are you asking if you should give a discount? That's really up to you. If they're supporting you and your art, they'll be willing to pay the full price. I think in the beginning, I was giving a small discount to friends/family.

@newworld244 3 года назад

Thank you so much for a very interesting video. Could you add a bit about selling with commission please?

@BettyFranksArt 3 года назад

Thanks for watching, Ingrid! I'm not sure what you mean be selling with commission. Do you mean creating a commissioned piece of art and how to price it?

@pounds11 3 года назад

very good video again!

@BettyFranksArt 3 года назад

Thanks so much, Peter!

@barbara6204 3 года назад

Very interesting! Thank you! (I never sold anything because I love my art and want to keep it- actually if I did things as nice as yours I would be selling even less 😄) Maybe one day.... Qurstion: how did you start selling your art? From expositions? And thanks a lot, I love your videos!

@BettyFranksArt 3 года назад

Love that! It's great when we love our art so much that we want to enjoy it!

@stacilindblad1854 2 года назад

Good information. Love the videos and your style. Questions: do you sell originals only or do you also sell prints in various sizes (for different prices than originals)? Also, do you always paint on saleable substrate? I'm wondering because I've been known to paint on anything I can find...which can cause an issue if someone wants to purchase an original, as it may be on an upcycled piece of cardboard or basic mixed media paper, which doesn't seem fine enough to sell as an original. Do you only work small in Croatia? Do you transport work you do there in your suitcase or do you ship it directly to a purchaser or back to your studio? I live between Panama and the states and am considering how to sell art made there, as there's no central mail system like we have in the states. Keep up the great work!

@BettyFranksArt 2 года назад

Hi Staci! All great questions! When I was doing art festivals, I was selling original art only (other than notecards). The main reason for that is because I create abstract art and there are no "popular" pieces that I can create as prints. It's a personal taste, so what I find appealing may not appeal to others. However, my notecards usually sold pretty well, but honestly, not great. So, I stopped offering those. I always create on sellable substrates. However, if your vibe is painting on upcycled products (maybe have a separate section for those and price them appropriately), then make them available. See how they do and then make a decision about offering them on a regular basis. I only work small in Croatia, however, I also work small when I'm in California. I like to work small in Croatia because it makes for transporting the painting back to the US very easy. I always put them in my carry-on bag. I sell all those pieces once I'm in California, but I talk about them well before my return. I find that people love the pieces that I make in Croatia because it's in a different, not so well known, part of the world. I think telling and showing folks the art you make in Panama and include pics that inspired the paintings, that they would do really well. It's really great when you have a story behind the artwork. Wishing you tons of success!

@micheleholdenart 3 года назад

Thank you !

@BettyFranksArt 3 года назад

You're welcome! Thanks so much for watching!

@curly_tea 3 года назад

This is a great jumping off point. How do you price different substrates such as paper vs. canvas vs. wood panel?

@BettyFranksArt 3 года назад

Great question! I keep canvas and wood panel in the same category and then I price my art on paper lower. Thank you!

@sarak1542 3 года назад

Have you done a video on shipping artwork (including calculating shipping costs and packaging)?

@BettyFranksArt 3 года назад

Hi Sara, I created this video a couple of years ago on packing your art for shipping. I still use this process today. ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-oB3OY0uhrMI.html I haven't talked about calculating shipping costs yet. It's on my list of videos to create!

@teresarussell9320 3 года назад

@BettyFranksArt 3 года назад

@@teresarussell9320 Not sure I understand your question mark. 🥰

@andreacatura3382 3 года назад

Thank you Betty! Do you have any thoughts regarding changing the multiplier (the 1.25 after you calculate the square inch) based on how easy or difficult the art was to create? For example: I create fluid art and collage and more traditional abstract work- or do you just maintain a constant multiplier?

@BettyFranksArt 3 года назад

Good question! I haven't come across that issue because I only create one style of art. You could create a separate multiplier for different styles of art that you create. The $1.25 was given as an example only. Thanks so much for watching!

@travismartinez4014 2 года назад

Thank you for the video and your art work. Love the color and compositions. Can I ask where you first started selling your art? Did you use an online store or did you use a gallery? Display at local shops? It’s confusing to know where to fist start trying to sell. Thank you!

@BettyFranksArt 2 года назад

I think it's different for everyone. I set up an Etsy shop and I also hung my art in local coffee shops. Then I did art festivals. During the time I was doing art festivals, I was growing my online presence and following. After a few years of doing art festivals, I stopped doing them. At about the same time, I was accepted into a local gallery. So, I tried lots of venues to figure out which one I liked best. I love meeting folks in person (like through the art festivals), but found that my online sales were most successful for me. Wishing you all the best!

@travismartinez4014 2 года назад

@@BettyFranksArt thank you so much for the information. Keep inspiring with your work!

@evamerrick1434 2 года назад

Hi Betty, I love watching your tutorials. I heard in one of then that you are going to offer a class this coming May 2022? Where can I find the information.? I love love to take. I am going to buy your bundle so I can get as close as possible to the master!! Thanks

@BettyFranksArt 2 года назад

Hi Eva! I'm sending an email to my email list hopefully this weekend with all the details about the online live workshop that I'm scheduling for the month of May. It'll be 4 Saturday sessions. I'm also planning to do a live in person workshop sometime this summer. Details to come soon. Here's the link to join my email list: www.bettyfranksart.com/email-sign-up

@ireneynes7478 3 года назад

Good idea.😊 I price my art by: Lenght × hight : 2. ( + ÷ ... depends on the price on the canvas and paint)

@BettyFranksArt 3 года назад

Thanks for sharing, Irene!

@anniehayes9230 3 года назад

Fab video thanks

@BettyFranksArt 3 года назад

You’re welcome, Annie! Thank you for watching!

@janaicaandersonart 3 года назад

Thanks for sharing @Betty . Do you ever adjust your pricing by the amount of time spent on it... for instance, you create 2 pieces that are 12”x12” and one takes 3 hours while the other takes 15 hours?

@BettyFranksArt 3 года назад

I don't do that because all my art takes about the same amount of time. And, if I have two 12x12" pieces next to each other and they sell for drastically different prices, the customer isn't going to understand that. You're better off finding an average price (what's the average amount of time it takes you for all your artwork combined) based on the average number of hours it takes. Then, some paintings will be priced a little higher and others a little lower, but in the end, they all average out and the customer isn't confused. I learned that once I potential customer is confused about something, they're willingness to trust you decreases a little...sometimes to the point of not wanting to buy. Remove all obstacles (questions). I hope that helps!

@janaicaandersonart 3 года назад

@@BettyFranksArt very helpful; thank you very much.

@ilenearena9166 3 месяца назад

Thank you . I need to know how much to add if a painting is framed ? I've been framing as cheaply as possible with store bought frames so far . How much should I add for this ?

@BettyFranksArt 3 месяца назад

Great question! It depends on the cost of the frame/glass/matting. I usually just add the cost of those + my time to put it all together. I hope that helps!

@carriestallard2199 2 года назад

Thank you so much for all your videos! I've learned sooo much from you! I have a question about frames, although I think in general you do not use frames, correct? If you do offer frames, how do you calculate that into the price? Do you give customized options for framing or do you leave that for the buyer once the painting is in their hands?

@BettyFranksArt 2 года назад

Hi Carrie! Glad you enjoyed the video! If I'm selling paper art pieces via social media or website, then I sell them as is (sometimes I'll add matting if I have it available). If I'm doing a show, then I mat and frame it or mount it to wood so that it's more presentable. Framing is such a personal thing, that I much prefer that the client picks what they like best and what works for their space.

@carriestallard2199 2 года назад

@@BettyFranksArt Thank you so much for responding! That makes total sense. I think I have this need to give/sell/offer a complete package but you are right that framing is such a personal decision. Eliminating that from my list of 'things to do' frees up a lot of energy/time/money. So... thank you!

@BettyFranksArt 2 года назад

Free up your time to do what you love! The other thing you can do is use an app like www.canvy.com (the latest one I'm using that I really love) where you can add the art to a room and also add a mat and frame to it so that folks can see the potential of how it looks. (What I love about canvy.com is that you can change the colors of elements in the room to work better with your artwork.)

@sarahgranville Год назад

Hi Betty Great video, but how do you work out your per inch price?

@BettyFranksArt Год назад

Hi Sarah! Here's a great article that helped me when I was getting started: theabundantartist.com/pricing/

@amycummins5423 3 года назад

Thank you thank you thank you!!!!!!!!

@BettyFranksArt 3 года назад

You are so welcome, Amy!

@sherryleggett1612 6 месяцев назад

If you have pieces online do you go in and raise the prices of existing inventory when you are doing an annual price increase?

@BettyFranksArt 6 месяцев назад

Hi Sherry! Yes, I then update all my prices on my website. Thanks so much for watching!

@debradenisenava3842 3 года назад

By your calculations an 11x14 photo would be $192.50 but I can't charge that much! Is there another calculation for photography?

@BettyFranksArt 3 года назад

Hi Debra! The $1.25 was just an example. You need to adjust that amount to what works best for your type of art. Please research what other artists are charging to get a feel for what you should charge for your photography. Thanks for watching!

@gracehakim6081 11 месяцев назад

Hello Betty if i am interested to take courses with you how much each session cost ? I am from m Lebanon Thank you in advance Grace A Hakim

@BettyFranksArt 11 месяцев назад

Hi Grace! My online course is US$97. Use coupon code COLOR20 at checkout for $20 off. You'll have unlimited access to the course. There's also a wonderful Facebook group, if you'd like to join them. Here's the link to learn more: bettyfranksart.thinkific.com/courses/fields-of-flowers-an-abstract-art-painting-course I hope you'll sign up!

@lenuccianita 3 года назад

Dear Betty, thanks a lot. Tell us please, how do you answer client question "why is so expensive?!" ?

@BettyFranksArt 3 года назад

Good question! You can talk about your process, the number of hours you put into each painting, and the materials you use. I hope that helps!

@lenuccianita 3 года назад

@@BettyFranksArt ))but you have said: "never justify!"))) No polite version of "it is just so"?

@BettyFranksArt 3 года назад

It really depends on the situation and how they're asking you. What I meant was never justify without someone asking (meaning, don't tell someone the price and immediately go into justifying why it's that price). If they are asking, then kindly explain your process, etc.

@sattvadevi 3 года назад

Do you varnish and /or use fixative over oil pastels marks to protect them? 😊😊

@BettyFranksArt 3 года назад

I don't use oil pastels because they basically never dry! However, I understand that you need to use an oil based spray varnish to protect your marks. I hope that helps!

@sattvadevi 3 года назад

@@BettyFranksArt thank you! 😊

@sattvadevi 3 года назад

@@BettyFranksArt Are there any other crayons that you would recommend instead? I would really love to be able to use crayons in my art. Thank you for taking the time and answer all of our questions! 😊

@BettyFranksArt 3 года назад

@@sattvadevi Here's a link to my favorite art supplies: www.bettyfranksart.com/my-favorite-art-supplies

@michellespiziri-artist2173 3 года назад

when you pay your quarterly sales tax do you have a spreadsheet that reminds you of the sales sold in your state vs sales to other areas where you dint charge sales tax?

@BettyFranksArt 3 года назад

My sales are all funneled through PayPal or Stripe. I have a report I run on my backend from my website that allows me to sort the information I need. I have to admit that it's not fun! Because it's quarterly, I keep an example of one I did in the past so that I can remember all the steps to follow to gather the info and on how to report it properly. I'd say it's the least favorite part of my job!

@jodybradley765 2 года назад

Do you price a person to person sale different from a museum or gallery?

@BettyFranksArt 2 года назад

Great question! I keep my pricing consistent no matter where you purchase it. You don't want to undermine your gallery relationship by pricing your art on your website lower than what you price it at the gallery.

@dldenison Год назад

Thanks.

@BettyFranksArt Год назад

Thank you for watchig!

@darcybaadshaug1581 Год назад

Do you include framing?

@BettyFranksArt Год назад

Hi Darcy, I don't include framing normally. If I'm doing a show and I frame my art, I'll adjust the price accordingly. Thanks for watching!

@darcybaadshaug1581 Год назад

@@BettyFranksArt love your art

@BettyFranksArt Год назад

@@darcybaadshaug1581 Thanks so much, Darcy! 🥰

@simonettagenova 3 года назад

hi darling, thanks

@BettyFranksArt 3 года назад

Hi Simonetta! Thank you for watching!

@natalimacaro2885 3 года назад

Thank you👍

@BettyFranksArt 3 года назад

You're welcome! Thanks for watching!

@rebeccacasas6152 8 месяцев назад

❤

@BettyFranksArt 8 месяцев назад

Thank you for watching!

@Someoneoutthere67 Год назад

👍

@BettyFranksArt Год назад

Glad you enjoyed the video!

@lisabarnes6919 Год назад

👍🥰

@raymondarts6706 3 года назад

This is deep love it bin there before

@BettyFranksArt 3 года назад

Thanks for watching, Raymond!

@bobnicholas5994 3 года назад

If you used this square inch formula a Picasso, Manet, etc would be $450.00. I always think you want to be on the high side. When I show my paintings to my friends and get a reaction like is that spoken for thats an indicator I can charge more. Art prices are emotional not business formulas. I have a business admin degree and have sold alot of paintings. I throw out a high price and they say yes or I was thinking x price. I have very little overhead costs so others have to take that into consideration when pricing. If the canvas cost $80 you cant price it at $70

@BettyFranksArt 3 года назад

Very good information, Bob! Yes, art purchases tend to be an emotional one. However, I believe in being consistent in your pricing model. But, if that's working for you then you're doing what's best for you. I really appreciate you sharing your experiences and thoughts!

@reginalord9345 3 года назад

I love when people throw out names like Picasso & Manet, as if they are comparable. I agree with Betty to keep emotion AND EGO out of it. People love to take advantage of women's emotions, especially. Also, I think it's a given that you take cost of supplies into consideration. All part of the calculation, but you do you Bob.