Тёмный

Jascha Goltermann: The Impact of AI on UX Design - Hatch Conference 2023 

Hatch Conference
Подписаться 743
Просмотров 2,5 тыс.
50% 1

In the era of AI, UX design is undergoing an unprecedented transformation. In this talk, Jascha shares learnings and practices from developing AI-powered features at Booking.com.
---
Learn more about Hatch Conference and pre-register to buy tickets at www.hatchconference.com

Опубликовано:

 

19 фев 2024

Поделиться:

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист
Посмотреть позже
Комментарии : 4   
@TonyBullard
@TonyBullard 2 месяца назад
The thing I struggle with most in regards to AI is the ethics of it. In the video he mentions that they clearly state that they will not train the AI off a user's personal data, because users are uncomfortable with that, and yet the entire ChatGPT LLM is built off of data acquired without the permission of the authors. I'm frustrated that these models have been generated in an unethical manner, but so many are running straight towards it with a "everyone else is doing it, so we have to as well" attitude. UX is supposed to be about Empathy and Human Centered Design, but the creation of these AIs have no empathy for the creators they steal from. In the video he talks about how they only had a couple weeks before they pushed the MVP to the users, and that you can't even really test before release, because each interaction is different than the last. That sounds like the opposite of good design. (To me, it even sounds like a bad product) It feels like everyone using AI right now is flying by the seat of their pants, and figuring out things as they go. This whole topic makes me feel like a luddite, which is odd because I grew up with computers and worked in IT for 12 years.
@hatchconference
@hatchconference 2 месяца назад
You've got a good point. We had another talk (Nadia Piet's you can look it up) speaking on the complete opposite end and talking about how designers can help shape the future of AI, especially on the times where it's like an "arms race" and everyone is just trying to ship their GPT integration in their product. We know for a fact though ,that the "smart travel planner" project had been boiling at Booking for years before the launch, only that potentially the launch of GPT and the potential competitors ability to launch something as well made them do this.
@maskedvillainai
@maskedvillainai 13 дней назад
Yeah. Don’t use GPT models. That’s the problem.
Далее
AI & UX -  A reality check with Jakob Nielsen | UX Insiders
1:04:02
The State of UX in 2024: Trends, Rehiring and AI
17:08
How I'd Learn AI in 2024 (if I could start over)
17:55
Просмотров 727 тыс.
The Future of User Interfaces with A.I.
17:37
Просмотров 69 тыс.
AI & Machine Learning Will Change UX Research & Design
11:30
How AI Could Empower Any Business | Andrew Ng | TED
11:17
OpenAI CEO on Artificial Intelligence Changing Society
15:05