Kendrick says Macklemore went too far + who "i" is for & the state of HipHop 

“You better make me look amazing with this new record” Kendrick: *Drops the best album of the decade*

I think it's hilarious that after hearing "i" people were scared Kendrick was gonna turn pop, and then he dropped TPAB.

note how when kendrick is answering questions even if the question came from the guy on the right he will keep turning his head to make sure both people are included. Kendrick just has so much respect

When K Dot ain't busy doing his thing he should really narrate some stuff....one of the best voices

18:15 for you guys who just want to hear him comment on Macklemore

The song "i" literally changed my life. I made bold decisions just because I was inspired by the song and I'm more confident because of it. Fucking love Kendrick man.

"To Pimp a Butterfly" is a work of art! He has changed the game!

To Pimp A Butterfly is the greatest album of the decade

I think Kendrick music is worth the buy. Probably the only cd I will purchase this year. He deserves it. He is so organic and beautiful.

"There's more people hurtin' than eatin' in this world" Fuuuck man's keeping it real

his voice is so soothing

Top 5 Rappers (my opinion) 1. John Cena 2. Kid From Reese's Commercial 3. Chief Keef 4. Young Thug 5. Shaquille O'neal

There are many reasons but the main reason I love and respect Kendrick as an artist is the fact that he really doesn't care about labels or what others think he is/should be. He's just making the records he wants; no matter how it turns out critically/popularly.

lmao Kendrick sounds just as good talking as when he raps tho

I love how humble Kendrick Lamar is and how the Fame didn't get to his "head" this is how every artist should strive to be.

The way he talks is like he's writing lyrics in his mind.

My top 5 lists (imo) 1. Top 250 movies on imdb. 2. Schindler's list 3. My grocery list from 2 weeks ago, had some really killer items on it. 4. David Letterman’s Last Top Ten List 5. 16 Cats Who Are Just As Confused As You Are(really made me giggles, cat's are so relatable)

"I'm in the studio, I ain't got time to look cute "

got a feeling he would be a great dad lol

I don't like anyone in this video but kendrick

"Kendrick you gotta make me look amazing in this next album" Kendrick making Rosenberg look like a fucking god with TPAB

This man is legit explaining his personality. Also how people are critiquing him for appearing mainstream from this song lol. It is crazy how relative this interview is I think you guys should repost these points.

Till this day .. Kendrick is still the goat

I came here for Macklemore flame.... Didn't expect to watch the full video..

The best out right now. 1. Kendrick Lamar 2. Big K.R.I.T. 3. J. Cole 4. Joey Bada$$ 5. Childish Gambino *Enjoyment wise. Who's your top 5?

What Kendrick says from 27:00 onward is too true. That's the problem with a lot of rap music today. Sure you may find it entertaining, but it's creating a culture, a way of thinking, in black communities that no one will ever hear of or see. I've already seen the influence of it on my peers from high school. How they'd see selling dope and having hoes was what made you cool, and how being in gangs was what you were supposed to do. Dropping out of school, theivery, they thought it all made them better as people. They'd try to imitate the rappers way of life as best they could, but they missed the part where the rapper is getting paid to do all of it while they're paying with their money and their lives possibly. Hearing Kendrick speak about this himself has made me gain even more respect for him than I've already had.

The best rappers in the game right now: 1. Kirby 2. Clarence from 8 Mile 3. Beyonce 4. Guy who said "You're killing me smalls" 5. Minion #9 No particular order

I stopped fuckin wit the Grammys since Puffy won over Wu-Tang..."Puffy is good, but Wu-Tang is for the children." R.I.P. ODB🙌

Top 5 Lyrically 1. Gucci Mane 2. Shawty Low 3. Waka Flaka 4. Riff Raff 5. Soulja Boy

Took 10 years but that body got caught!

"Stand behind what you do and the world is going to move by it," Kendrick Lamar 30:43

18:20 The Macklemore bit. You're welcome.

kendrick looks like hes gonna turn into one of those really old wise people that love golf

Kendrick comes out with a song with a super positive message and that makes him a sellout? This generation is fucked. And it's not like he hasn't made songs like this in the past. Fuck your ethnicity, heaven and hell, now or never etc...all those songs from his earlier projects had an upbeat positive vibe to it. I don't understand the hate the "I" track has been getting. I really don't.

25:55 the realest part of this interview

So much respect for Kendrick. One of the most level headed artists in the game right now.

20:43 "just wine, like Jesus" haha

Top 5 1. 2Pac 2. 2Pac's hologram 3. Big 4. K.dot 5. J. Cole

Rosenberg - "you need to make me look amazing with this next ablum" Kendrick - *Drop TPAB* The best album of all time was created for Rosenberg

This interview has aged like fine wine. Homie was on a mission fr

This is the reason why Kendrick Lamar is going to be around for a very long time. He understands the mission. Regardless of what people say, this dude has had an impact in hip hop for a while now and its because of the music. Of course internet trolls are gonna say dumb shit but that's what they do. Kendrick Lamar is not everyone's cup of tea which is fine but you cant deny the influence.

Kendrick Lamar is 27yrs old and he has some wisdom. He's wise beyond his years. I can tell he's been through some real tough situations. I appreciate that through his music he opens up and speaks from the heart. Real talk with his Good Kid, M.A.A.D. city album it reminded me of Snoop and Dre's The Chronic album. When that album came out I was like what the hell am I listening to? I've never heard anything like that and it had me so hyped. That's how Kendrick's album made me feel. I really dig Kendrick. He's doing something different and that's what's up.

jay rock underrated as fuck !!!!

Top 5 rappers ever: 1. Pinky 2. Brain 3. Skrillex 4. Tommy Pickles 5. Soulja Boy 6. Mike Jones 7. Who? 8. Mike Jones 9. Who? 10. Mike Jones

kendrick and cole are the only ones really inspiring the people.

"i'm just in the studio, i don't got time to look cute" boom. says it all - kdot cares more about creating dope music then creating a "look". this is Hip Hop not Hip Pop

kendrick's voice is so relaxing and unique

"people think you goin pop cause of 'i'" ....little did they know that kendrick dropped one of the most critically acclaimed rap album of all time with no mainstream or trendy beats on there.

Top 5 Rappers in my mind 1. Steve-o 2. Will Smith 3. Randy Orton 4. J-Roc (from Trailer Park Boys) 5. The black guy from the Montgomery flea market, furniture department. 7. Eli Manning

Top 5 best wrappers • Wayne Little •Iggy azelea •Ant and Dec •John Cena •Bill o Reilly

To pimp a butterfly another classic cd

Kendrick is so humble

Half of the interview, Ebro tries to act like Uncle Ruckus, Charlemagne. Smh. Kendrick is going to have a career like Nas and Drake is going to have a career like Jay Z. I understand what Kendrick is saying, but how can black people keep supporting rapper who always raps about materialistic things or high ticket prices they can't afford? Rappers who want be on the Grammys, but don't come to the BET Awards, How many of the rappers perform at HBCUs, but you see them donating money to USC Berkley like they don't have enough money already. All l'am saying is this new generation of artists make it hard to be loyal to them cus they never support or give back to the hood once they make it.

I'm a fan for life. Kendrick is a real artist. He is in the game to say something. To change lives. He wants his music to RESONATE. He will never do trash music, top 40 shit just to cash in. He is as sincere and honest as it gets and he will be around for many years

Rosenborg looks like he's Kendrick's shy girlfriend

I'm just in the studio... I don't have time to look cute

1. Dylan 2. Dylan 3. Dylan 4. Dylan 5. Dylan

Its been two years already,we need a new album soon

I truly enjoy Kendrick talking, being true, staying centered and humble. I'm also glad to see that for once, there is a ton of positivity in the comments. Hope everyone has a great day, and also listens to a little Tribe tonight.

who is here after 6:16

Artists have a platform. We should make them accountable for the energy they release. Kendrick is socially aware of the lack of connection in modern day mainstream music. It's not all entertainment, and shouldn't be reduces to such. Propaganda is a system of influential symbols, that of which we should make sure we balance out. There is no balance. There should be balance. There must be balance.

kendrick has a depth and grace to his voice unlike any I've ever heard and it oozes pure wisdom. he's so grounded and relaxed and his presence just has such an incredible vibe.

My top 5 rappers are.... 1.Dylán 2.Dylán 3.Dylán 4.Dylán 5.Dylán I spit hot fire.

Going into Kendrick archives

Top 5 Rapper 5 - Lil wayne 4 - Drake 3 - John Cena 2 - Naruto 1 - PowerRanger

28:37 Niggas aint bout to go out and buy albums. It's not even that deep though. It's not that we don't believe, it's just more so like: I can choose to pay and get the album or not pay and get the album. We're too technologically advanced as a society. There are several websites I can go on to download music for free. No one's music is so powerful that I would go out of my way to buy their shit. I don't care who you are. Jesus can come out and sell an album, I bet you I still download that shit for free.lls

I thought he'd call Alli to turn up the headphobes

7:48 dude started spitting bars outta nowhere

Kendrick is about the music and it shows in his work!! Hip Hop needs substance again. How many more songs are we gonna discuss "Red Bones", cars, chains and trap shit. I am a FAN!!! #TeamKDot

why does it always feel irrelevant when non-black people say Eminem is the best rapper of all time? it's like you want to shuffle their hair and say awww like they're child

This is my favorite Kendrick interview, I watch this interview almost every month and I watch it all😭🔥... There's so powerful words or message on this interviee.

"i'm just in the studio, i ain't got time to look cute" xD 22:14

Kendrick Lamar's the type of rapper you bump 20 years later and it still sounds new.

Really though stop putting drake logic and gambino in your top five lists. Thats shit for white boys to feel like they trappin in the suburbs. Seriously it goes Kdot Cole Joey badass Wale Lupe Its real artist everywhere and you talkin about studio gangster drake, eminem wannabe logic, and soft ass childish gambino who don't even like being a nigga?? I hate that shit. Real hiphop is what is relevant in the hardknock life with style and charisma. Thats what made the stereos bangin Biggie joints in the streets. Now its SINGING about pushing rock over WEAK beats, and hooks that make up half the fuckin song. These artists above make it a point to kick a ill verse everytime they spit. Lyrics flow messages on point. And while they might be on there mainstream grind for a single or two they only do it to appeal to white people who buy their album on iTunes and concert tickets. they will always always have music the street ride to even if its not poppin on the mainstream radios. Mainstream really do got the game fucked up. Just cus you think you cool listenin to that new drake joint dont mean its good you just don't have that hardknock taste so foh. If it aint hood i don't listen to it. I'll listen to keef drill squad music before I play club joints like 0-100. not tryna be a studio gangsta out here nigga

kendrick is the best rapper of all time

"There's nothing new under the sun." That is so refreshing to hear a musician admit that. Everyone is so quick to act like it's a crime to not be completely original. But it's damned near impossible. It's all been done. You're just putting your own spin on something that came before you. I love it. The more I hear and see from this dude, the more I wanna hear and see.

So Ebro says 'i' has a sound that hasn't been heard since OutKast...yet Crooked Smile was made just last year. OK. I see you.

Old School New School Not so Popular White 1. 2pac 1. Kendrick Lamar 1. K-Rino 1. Eminem 2. Biggie 2. J. Cole 2. Capital Steez 2. Yelawolf 3. Nas 3. Drake 3. Dizzy Wright 3. Macklemore

Got me dropping tears right now. His insight is just so inspiring and deep. I'd really love to meet this dude one day. Such a beautiful human being in every single way I'm sure.

I love how he actually goes back and forth with eye contact in conversation. You can tell he is actually passionate about what he has to say

THEY NOT LIKE US

I remember hearing “I” and it felt soulful to me and it felt like something I needed to hear. It was right on time. “I love myself!”

This is my first time commenting on Hot 97 but this interview made me clap so many times thinking "yes" so many times. Great job Kendrick and you guys touched the best topics keep it up!

I love genuine people like this. No matter what the world might say about his craft, they don't know what's going on in the mind of Kendrick. Sampling music from the Isley Brothers etc. Is what this industry needs, not to have different flavor, but to praise legends, and for people to realize the origins of hip hop. As he said it's easy to diss someone and to talk about your wealth, but really why do you rap? Music is the rhythmic poetry of life and rappers who have that luxury should consider writing about something genuine, not generic

"Peep the the music, don't just bob your head to the beat" -Tupac

TOP 5 RAPPERS 1. finn the human 2. riff raff 3. cheddar bob 4. me 5. iggy

Top 5 Rappers: 5. Lil B 4. Lil B 3. Lil B 2. Lil B 1. Lil B

"I" is mainstream? Jokes. Peeps forgot that he released "Poetic Justice" as a single?

This dudes honesty and mindset is beyond amazing. I love this guy and what he stands for.

"how do you stay the same when everything around you is changing so fast?" "i keep genuine people around me" what a great answer by kendrick, man

Damn... The last minutes are probably the most important of this interview... So nice to see such a positive, inspiring person and an artist... Keep doing what you are doing, Kendrick, you are unstoppable...

lyrically the top 5 in my opinion 1. aesop rock (not rocky ) 2. mf. doom 3. Kendrick Lamar 4. earl sweatshirt 5. el-p

I not only like K-Dots music, but listening to him speak as well. His words are so inspiring, however today you don't hear rappers/artists speak in such a positive way where you know it's just realness. Definitely my favorite artist out right now and can't wait to see what creativity he has in store for us in the future!

Lupe Fiasco must really hate Kendrick. This and saying Drake's a better rapper doesn't make sense.

My Top 3 Rappers of all time 1) No 2) One 3) Cares

I love the energy in this interview. This man sets the tone every freaking time.💛

I love Kendricks attitude! every interview people try to get him to diss others. But he stays humble to himself and others. That's pretty dope to see nowadays. When so many rappers gotta start beefs with other rappers.

I think the thing I really love about Kendrick is that he's so humble man.. He just cares about music. I'm pretty sure he doesn't smoke and drink cause he wants a clear mind when he records. Kendrick looks real focused right now. I think Kendrick Lamar understands how rare it is in mainstream hip-hop these to be as big as he is and as lyrical and conscious he is. He's using this plateau to actually have a positive impact on culture. It's pretty awesome.

he’s so wise and well-spoken, thank you kendrick! this is the type of artist that inspires me, one that makes music to make people feel better through encouragement and relatability.

Bro really helped me decide to stop rapping, really. I see something in him and he takes his craft life-serious. I want to see other artists make it when they have the energy to put into working at it because there's a reason for that. Good interview.