I was around 6 or 7 when this advert came out, and when I watched it, it scarred me for life. I'm now 15 and I still remember it. I will never forget it.
I was exactly the same. I had nightmares for a long time and I always got scared thinking the kid’s dead body would (somehow, magically) be under my bed at night and dumb shit like that. I’m 22 now and I’ll be honest... it still freaks me out to this day. I just decided to find it and watch it, to see if it was as horrible as I remember it being and... yeah it still is. Although it has a lot less blood and guts than my childhood memory of this had. This one, along with that other PSA about a girl getting hit and coming back to life, fucked me up as a kid.
This was one of the most powerful ads ever, it’s stuck with me since I was a kid and I have never forgotten about it and probably never will. It certainly made me wise up way before I even passed my driving test, very good ad despite it scarring a lot of kids😂
This ad has stayed with me ever since I first saw it - very effective! I don't have a car at the moment (don't need one) but I used to have a hot hatch and regularly drove too fast. I would not speed now and I hate seeing drivers exceed the 20mph limit in my town, which they do even when there are children about.
Several years later, I still think this is one of the most brilliant and disturbing pieces of film ever produced. The performance (which it indeed is) from the lead actor is superb. He looks, and is haunted. Just incredible.
MOST...DISTURBING...CAR SAFETY ADVERT...EVER! Literally said me and the Comic Book Guy from "The Simpsons." Even the 12A-cert. it received at the cinema can't save it from the unsettling nature of watching a man being followed by a corpse.
I’m here from the latest Nostalgia Critic commercials video in which he showed some of these adverts, however not this one. I’ve always regarded this as the scariest of all the ads, perfect for the point he was making so I began to wonder if I’d imagined it in a nightmare of long ago. Turns out I didn’t. I was 7 when this first aired and it’s still just as scary. I could only really remember two scenes from it, the one on the escalator and the office desk bit (which I can always remember as the last bit). I completely forgot about the bed bit but seeing it again made me remember how it actually gave me a phobia of turning over in bed, just in case I saw something like that. God, and to think they aired this as much as they aired any other commercial of the time, and in between the shows children were watching! And today kids are scared of the comical and cute CGI monster in the John Lewis ad... what are parents doing these days?
Honestly probably for the sole reason that it scares the likes of me and you as a kid, it would be deemed to harsh to show now. Personally I think it’s the most powerful ad I’ve ever seen, but would probably be deemed inappropriate in todays world.
I actually quite like this advert, not for its content but how it informs people. We need to have more of this stuff to really hit the message home about safety while driving. I've seen so many idiots on the road and if more people saw stuff like this, then maybe we wouldn't have so many stupid people driving.
One of the most disturbing ads I've ever seen! Just the look of the dead body staring into your eyes as you work and sleep was creepy enough to make me lose sleep for a few nights. Seen this as a cinema ad before WATCHMEN. Who knew a 12A ad could be more impactful than an 18 superhero film?
Straight after the Think! "Kill your speed, or live with it" PIF on the BBC Two schools broadcast, the Classic Animal Tracks award-winning short plays.
Call me a terrible person, but this somehow manages to be hilarious. There's something about the kid just _laying_ there in the same position everywhere this dude goes that makes it hard to take seriously. I know others find it horrifying for the same reason, but I dunno.
Bloody terrifying ad. I'm in NZ now but always remember this and the impact it has had on me. I just simply don't speed because I couldn't live with myself if I killed a kid. Most effective ad ever.
There are occasions when an older person cannot cross the road without the risk of a car hitting them at 40, but the point is that that car driver should only drive at 40 if on coming across an elderley person they are able to slow down enough to let them cross without incident. It has happened to me many times that I have been speeding at 45 in a 30 - have seen someone crossing the road, slowed down to avoid hitting them, and allowed them to complete their crossing of the road without incident.
i still dont think this is as bad as the DOE driving ads they show in northern Ireland..i saw one as a kid wen i was visiting my grandparets..were a car looses control, smashes through the fence and hits the little boy and the dad picks up his dead body crying, the music to it didnt help at all scared the sht outa me..i refused to walk near fences for two months..if the tv was on and i heard that song i actually ran out of the room
Everyone is writing that this ad traumatised them as a kid... I too came to write the same thing. I guess the ad did a good job on leaving an impact on the viewers.
This ad traumatised me as a kid used to have nightmares about it n everything, it worked tho cos I’d never drink & drive, absolutely stupid & selfish behaviour. If you wanna risk your own life that’s down to you, but don’t risk other peoples lives just because you’re too tight to pay for a taxi.
I've watched a lot of PSAs / PIFs. I usually have no problem rewatching them, since I'm mostly able to get past the initial shock. This is the one ad I skip. I just can't watch it. I have it paused as I'm writing this and as soon as I post this comment I'm browsing out of here.
I remember when I watched it as a child I was to scared to sleep and then when my dad went to go to the toilet he saw me sitting there scared so then he came in my room and he picked me up so I could go sleep with him-
I clipped a teenager recently, i was not speeding or anything, went over the situation many times i my head afterwards, even drove back there to see if there was anything i could have done different. It was not my fault, it was dark, they were dressed head to toe in all black, darted out between cars and i just clipped them knocking them to the ground. Luckily all they had was a hurt knee, nothing serious, and they managed to walk off on their own after realising they were ok. Its a bit of a wake up call, even know there was not much i could've done to avoid them, it still makes you think that what if i didnt brake and swerve, if they went over my bonnet, under the wheels etc.
Im 22 now, but saw this as a little kid and it creeped me the fuck out, I hate this psa lol. But I have been driving now for 3 years and I definetely taught me not to drive like an idiot.
0:03 "Hi, dadders." 0:05 "C-Can I believe you?" 0:09 "I know you walking away from me." 0:13 "...I WANT TO KNOW YOU WHO'S COMING..!" 0:17 "Please, I tell you, dad..." 0:25 "I want to tell you..." 0:35 "...I've been raped by gay guys..."
*This advert and the one where there is a dead kid moving by himself across the road getting dragged scared me so bad, does anyone know what that other add is called? it’s a dead/dying child who moves by himself and is getting dragged around a road I believe, that add was scary*
@@mattjamesbashforth8047 THANK YOU! i’m shivering rn that advert gave me nightmares when I was little i’m glad I can relieve the horrifying memories again! thank you!
"saying that's racist is technically racist...because ginger people are the same race as non-ginger people. Muppet." Dude, if I could give two +1's I would.
Normally safe, but laws have to care for the most vulnerable people. No point setting a speed limit of 40mph or older people/kids would struggle crossing roads. People would whizz past schools at home time because they'd consider 40 to be ok. I don't trust most motorists to go below the speed limit when the roads are clear but there a lot of pedestrians around. But yes, the same road at night is perfectly safe to go at faster. But I don't want the law to reflect best conditions.
@OnmeiRyoushi racism has to be towards a specific race so for you to say that he is racist means that you think gingers are a race which they are not, so you're both wrong
This advert is perfect and traumatising. I’m deadly serious if I was in that situation I would kill myself. I wouldn’t be able to live with the guilt and shame