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Maximise Clicks or Maximise Conversions?

Aaron Young | Google Ads | Define Digital Academy

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When you start a new Google Ads Search or Shopping campaign you have 3 main options that you can use for your bidding being:
🖱 Max Clicks
💰 Max CPC
🤑 Max Conversions
In this video I am going to show which bidding strategy I start with for my new campaigns & why!
👉 Watch the Full Masterclass "Moving from Maximise Clicks to Maximise Conversions" here: www.definedigi...
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Опубликовано:

28 авг 2024

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Комментарии : 32

@WynandMeyering 5 дней назад

Aaron, what I'd like to know is let say you are bidding on a keyword with a top of page bid ( low range ) $1 and a top of page bid (high range) of $16 at what price do you recommend you set your set your Set a maximum cost per click bid limit, $...., to successfully trigger your advertisement? And what would you set the absolute minimum bid there to trigger your ads and what should your daily budget be? Thanks in advance!

@CsillaMalik-pn8hs 2 месяца назад

Great video! It makes sense. A Google consultant told me to change the bidding strategy to maximise conversions after 1 (one!) conversion. I am so reluctant to take any advice from them. Almost always their guidance just seems to be complete nonsense.

@publicisgroupemknguyenn 2 месяца назад

after 1 conversion is crazy lmaooo

@CsillaMalik-pn8hs 2 месяца назад

@@publicisgroupemknguyenn I know. I just had another “consultation” with a different person at Google and she tried her best to convince me to do the same. What script are these people trained to follow??

@user-cs2il8yz6u 2 месяца назад

Hello Aaron great video! And thank you for the free masterclass witch was even more insightfull. After watching the master class we decided to try the maximise clicks strategie. However. after I set 2 campaigns I am getting a "Limited by bidding" strategie on those 2 campaigns. And the recomendation I am getting is to change the bidding strategie to Maximixe CPA. Should I just ignore the recomendation and wait a bit more? Keep in mind the campaigns are only 2 days old

@anhadsingh7411 15 дней назад

So this is what happened with me With maximise clicks last saturday I had more than 10 orders but when i came to bidding startegy as conversion this friday there were comparatively 3 orders this saturday most probaby google will just take some time to set up. Thank you for this video I was thinking that i did something wrong

@bilaltaleb9621 3 месяца назад

Wow excellent video. Is there any chance you could potentially make a video about enhanced conversions and what it is and how to use it? Thanks as always your content is amazing

@AaronYoungGoogleAds 3 месяца назад

Thanks for your support I will see if I can schedule that video in

@JosephHannon-qy7hk 2 месяца назад

Thank you for this video. I liked it

@AshleyCalvillo-oj2ff 2 месяца назад

Thank you! Very help me

@KynAbbott 3 месяца назад

Sold me on that community by the way Aaron

@AaronYoungGoogleAds 3 месяца назад

Great I look forward to seeing you in the community!

@Vipe_ 3 месяца назад

Hi Aaron, I am a small business owner with a fairly low budget (20 clicks per day). Thanks for the videos! Would Max clicks with a max cpc be better for me than just max clicks in this scenario?

@mehranshizad 3 месяца назад

Hi aaron i used max con after max click. But in some cases it not working well. I think that its work for some situations.

@danielamontenegro8377 2 месяца назад

Hi! in my standar shopping campaign it does not appear the max conversion option. Is that ok?

@mariuslabuschagne9012 3 месяца назад

Aaron, enjoying your channel. What do you define as a conversion? Is that an actual sale?

@TWEQDvideo 3 месяца назад

A conversion can be anything your clients deems to be a conversion. This could be a sale (ecommerce) , lead form submission, newsletter signup etc. Conversions can be marked at primary (your most important conversions) or secondary for conversion that are no that important. The primary conversions are the ones used by your bidding strategy.

@geraltderive6070 2 месяца назад

does this work for any campagne goal, lead sales etc?

@fakharulmulk7799 3 месяца назад

can anyone explain in short what is THE DATA which we should get from max clicks? Please explain it to me as i am new to google ads

@Dr.Sunday Месяц назад

At least 12-20 conversions / a solid and constant stream of -> Ads then extrapolates very good who go show your ads to. Also timing etc. is being learned by Ads in the learning phase.

@garrysingh8387 3 месяца назад

Google recommends me 1200% target roas however since I applied this am not getting any sales, before I was on 950% and was getting 2-3 sales every day. 😑

@TWEQDvideo 3 месяца назад

Don't listen to Google

@AbunseferCarstensen 3 месяца назад

Write your tips on doc. thanks

@SukhnoorKahlon 3 месяца назад

Aaron , I really want to know how much we can earn in a month ? I am financially struggling right now but I really want to become financially strong .

@pbmonday 3 месяца назад

Go get a job for a few months

@craigmcclymont7424 3 месяца назад

Max conversions will send you broke.

@AaronYoungGoogleAds 3 месяца назад

When used the wrong way yes they will, when used the right way no they don't. The issue is that most people use them the wrong way and engage them way too early or don't wait long enough to see the improved results.

@craigmcclymont7424 3 месяца назад

Conversions are the biggest con in google ads. It does not mean you get a sale. It just means you pay through the roof for a click. Stop teaching this strategy.

@slothy23 3 месяца назад

@@craigmcclymont7424 Don't talk fluff to others (potentially beginners) if you don't know anything :) Max Conv works perfectly well if used correctly. I have over 15 campaigns that all use it and are super profitable.