Here's the context for the non-Nard nerds out there: At this point in 2008, Nard has been on Much Music (Canada's MTV) for seven years, but he's been doing interviews since the late '80s. He was very well known in Canada for his goofy personality and off-kilter questions but primarily he was known for his knowledge of rock music, in particular '60s garage rock and punk. Of course, these aren't the first rappers he's interviewed, there's the famous Snoop Dogg interviews, Ice Cube, Nas, etc. But Nard's ability to impress Pharrell here led to Pharrell telling Jay-Z he should talk to Nard. It was also not long after this that Nard no longer worked for Much Music but instead starting building up his RU-vid page. So, this interview is really a turning point in Nardwuar's career, it's the moment that the hip-hop world really started to pay attention to him and no longer laugh him off, as Pharrell even does initially. But he sticks with it and is clearly blown away by Nard's dedication and passion. Love you Nardwuar!
@@truelovewontwait Let's get it to the top of the comment section so everyone can read it! Nardwuar pinned the last one of these I wrote once it got enough attention
:Kraig Adkins, what can you tell us about this particular item right here? -Those are my keys! :Those are your keys, yes -But but... How did you find them, how did you know i lost them?! :You are Kraig Adkins, we have to know!
***** The one time I caught him revealing his source. He was interviewing Nirvana and Courtney Love asked him how he knew that. He said he read it in the book Come As You Are. After that Courtney stopped being a bitch (or less of a bitch) to him.
Around 6:15 Pharrell's mind is completely blown. Defenses down, and honesty. Almost like a teenager again. Fucking, this is why Nardwaur is badass as all fuck.
This is the level of recognition that Nardwuar deserves. Kudos to Pharrell for recognizing and paying compliments when respect is due. Carl Sagan! Chuck Norris!
after watching all the nardwuar interviews in the 90s, and seeing him get trashed... it's so satisfying to see his hard work come to fruition. Finally getting the respect he deserves.
+emmie1995s Not just that, but you can really tell what a genuine, curious and perceptive person he is from this interview. Pretty much unfair considering his talent.
I AM DA TONE Great interview. I'm glad Pharrell acknowledged it too, Nuard has a lot of great interviews with in depth research but some artists are nonchalant and dismissive towards his efforts.
This is how interviews are suppose to be..Nardwuar does his research and some interviewers don't they will probably ask about rumors. Nardwuar goes into depth about music ,about there childhood , even about things we didn't even know as fans and some artist didn't even know what he even know.
This interview must be preserved at all costs forever. Actually uplifting to see the joy bouncing off of these three guys, I bet they made each others day.
Pharrell almost shed a tear a few times in this interview. You can tell Nardwaur touched him and Pharrell appreciated the talent and dedication like no other interviewer plus it took him down memory lane as opposed to the regular clout chasing interview
It's amazing how humble Pharrell is. When he said "yes sir" on a question "you guys are called N.E.R.D" at 8:06. You can see that he's raised right and the fame didn't got to him at all.
It is part of his slang but pharrell is still a very humble and people focused person, I've been following his career for a while and he's never made something I haven't been impressed by and it's always cool to see him interact with people who are really good at what they do
I love how this guy is able to push everyone's buttons... not just in terms of his humor, but how he's able to make little connections that resonate with the different interviewees. In particular, seeing Pharrell light up when he broke out the Carl Sagan record was pretty great.
The greatest moments > 2:12 Skateboarding Vancouver (book) 2:35 Carl Sagan: The Music Of Cosmos (1981) 12" vinyl 3:50 Robin Williams / "Mork" doll 4:32 Military Circle Mall 5:04 Wreckx-N-Effect "Rump Shaker" (1992) 12" single 6:50 Mount Trashmore Skate Park rumor 7:31 Chuck Norris Karate Studio 8:40 Aladdin's Castle Video Arcade 9:07 N.E.R.D. phone ?
Pharrell was likely a kid who watched Cosmos when it was on. Cosmos was a great show that helped kids see the wonder of science. Carl Sagan was terrific at spreading science and making it palatable to the general public. I wish he was still around.
I am very late to Narduwar but what I love about this interview is he’s so present and committed to making Pharrell feel special and recognized in a unique way; in addition to letting him finish every one of his thoughts & reactions. It’s actually a beautiful way to approach the world- selfless, generous, and making a thorough attempt at leaving a lasting, gratifying, unforgettable impression on a fellow human. Bravo.
He begins with Pharrell's childhood and then goes through his life, puts everything in his lap, completely catching him off guard and leading him into a stage of nostalgia, irritation...
The beginning of this interview into the transition is so fascinating to me. You have two giants of their craft, one who knows where it's going, and one who thinks it's a normal interview, I can see Nard feeling the tension, so he brings himself down and makes fun of himself, knowing he has about 10 trap cards in his back pocket, and Pharrell naively takes the bait. Then the outer shell of Pharrell drops, which you normally need for bad interviewers trying to get a soundbite for TMZ, as soon as Nard starts bringing out the old memories. It's an incredibly interesting power dynamic to me that resolves from mutual antagonizing to mutual respect, one of my favorite interviews ever. I loved both Pharrell's music and Nardwuar's interview before I saw this, but the interview just cemented those.
Nardwuar logic: 1) establish connection by giving them something to laugh at 2) build trust by talking about their childhood memories 3) once trust is established, make fun of them
you know, I think I know why these interviews are so impressive. Narwuar doesn't present these people as current music sensations, but instead presents them as individual history lessons. which is awesome. it gives the interviewer and the audience wayy more information about our subject.
I still come to this video every so often to witness 2 things: 1) How humble and authentic both Pharrell and Shay are. But especially Pharrell. He seems like such a sincere laid back dude. Like down to earth as fuck and super approachable.. the perfect person to drink a few beers with. 2) The reaction of Pharrell as Nawdwuar slowly uncovers hidden gem after hidden gem of underground information as the interview progresses. It’s clearly stuff that means a lot to them and he’s just so fucking blown away. And seeing Pharrell’s genuine appreciation and acknowledgment of how much work Nardwuar put into bringing all of that together is so satisfying. This is easily the interview that made me realize Nardwuar should be taken seriously. He isn’t just some shticky gimmicky goofball.. but a mad scientist with underrated talent and crazy work ethic. And it’s all thanks to Pharell
Pharrell’s entire vibe this whole interview was on a whole other level like I’d don’t even know how to describe it like he seems like an awesome person and the appreciation he shows and everything it’s just cool man
I wish everyone reacted the way Pharell does and NERD....this speaks volumes for what type of guy Pharell is....some of the artists act too cool for Nardwaur and I hate that...Nas is the only person I give a pass on the way he reacted because he's Nas
This exchange epitomizes a growing mutual respect as the interview progresses, truly great to watch and appreciate. I believe this was the foundation of Pharrell's friendship with Nardwar
Nardwuar always seems so real and it's like he never means to offend anybody in his interviews. This guy is awesome, and i would really love to see even longer interviews ... I mean it's always really interesting cuz' he's done a lot of research before the interview and he AND the artist he's interviewing are always telling you something new and really interesting ... well, that's it. Narwuar is awesome ! DOOO TOOOOO :D
I really like that he wanted to know about Nardwuar’s name, such a small detail but you can genuinely hear the curiosity in his voice. That’s often not something he receives on his end.
Pharrell clearly doesn’t like his first impression of Nardwuar. He grinds him about his name and Nardwuar just rolls through. It doesn’t take long for Pharrell to realize that when you’re great at what you do, you call the shots. It’s kind of like going to shithole looking restaurant, regretting being there, then eating the best meal of your life. Pharrell doesn’t even want to do an interview part way through, he just wants to shower Nardwuar with praise!
I’ve been to that restaurant and after eating I suddenly realized how everything I thought was terrible about the place was actually perfect. Because it just all fit together but I was too blind to see it.
It's crazy to know how much this interview affected Nardwuar now. I think it means a lot how to Nardwuar much this interview meant to Pharrell because this is still Nardwuar in his beginning stages. I think this really shaped Nardwuar and helped reinforce how great an interviewer he is now. It's nice to see two hardworking individuals affect each other this much.