I don't know what Emio is but I guess it's a Nintendo thing Eternal Darkness cinematic footage by @VideoGameMovies85 • Eternal Darkness - Cin... Channel art by @PaintraSeaPea
Emio is the next console. You put the cartridge in his mouth and a projection of the game comes out his eyes. The "gimmick" of the system is that it's a creepy person who you have to keep in your house just standing there in your living room.
Ngl, as unlikely as it is, I would be stoked if the actual intent behind Emio was to promote a Super Paper Mario port. I've always wanted to play it. :)
The scariest part isnt even the trailer, its just that the video title is exclusively "emio". No "emio trailer", "emio-nintendo switch", nah, its JUST emio.
Whomever is on the marketing department for the game probably knows how to properly promote a horror project. Longlegs did something similar with its teasers, not giving away the name and actors until like the third or fourth teaser. Fear of the unknown is quite effective.
@@pattersong6637 You know, I just heard the Direct announcer talking about Emio on his low, kinda creepy tone he puts at times... I think he most recently did for Darkest Dungeon II or something like that.
Every few months it just pops up, in directs you see Emio standing in the background behind Furukawa, or you see the bag on the floor with blood on it...never actually addressing it, just having it peek in every once in awhile.
The M rating is particularly interesting. Most games that are in development that would be rated M have a completely different disclaimer, where as this is just a straight up M rating. Considering you can't really get a game rated until much later in development, this implies whatever it is has been worked on for quite a while already, and is probably closer to being released than not.
@@pattersong6637 That's what I'm thinking, personally. ESRB ratings are usually obtained 3-6 months (though the latter is usually the result of a game being delayed, like cyberpunk 2077) to release, so it would line up.
I'm just glad the rating is there because that means that it IS just a video game, and their channel didn't get taken over by a demon or something, which was my guess when I first watched this and didn't see the rating.
Japanese people have a culture of enjoying horror during summer vacation (August). It may be selling faster than you think. Translated from Japanese by deepl
@@ToschezOkay, that makes a lot of sense on why they already released Luigi’s Mansion 2 HD and now they are teasing this. That makes a lot of sense with them getting spooky on us in summer 😅
@@RhythmGrizzOh for sure, but it never seems to stop people from asking for more (even though there are already existing pens that are overdue for some attention)
One important detail is that the game has already been rated by the ESRB. That makes me think its release can't be too far off. I can see this launching on Halloween.
Guys. I think I've figured it out. Tall proportions? Dark colors? Face obscured so we can't see who it is? Likes smiling/laughing? It's so obvious. It's Waluigi. Waluigi game confirmed.
Imagine launch titles for every person to give the Switch 2 a huge boost from the get go. Metroid Prime 4 is basically already confirmed, the new Mario Kart should be ready to go too and then this mature horror game.
Its worth noting that somebody wouldent "typically" read it this way. It should be read as "Emi Otoko" , this is where "Smiling Man" keeps coming from. The Single " O " reading for 男 is pretty uncommon, and used here as a kind of Japanese Pun. The only " O " reading I actually know of is 毒男 【どくお】meaning "virgin" or "loser" lol. Im sure there are others, but not commonly.
@@phytohormones Yeah sorry, I remembered that afterword's. I was naturally excluding "names as a whole" from the list because that gets tricky. I typically filter out names as a possibility once I see hiragana.
I'd be down to see Nintendo do some effed up horror game sh*t. Because it's usually the "family-friendly" ones that does the most impact in creeping you out in the most subtle (or blatant) way possible.
'Remembers Dead Hand in OoT, Waterwraith in Pikmin 2, the screams in the boss arenas in Splatoon, everything fucked up in the Kirby games, all of the incest and necrophilia in earlier Fire Emblem games...' Nintendo is REALLY good at that...
@@rotciv557yeah some Nintendo games do have scary moments in an otherwise non scary game, but I don’t think that constitutes well enough for full horror. that’s more like a neat novelty than anything. If Nintendo does a horror game, I hope they don’t skimp out on dark themes and imagery because of their current audience. It would be cool to see a game cater to the people who own nintendo consoles, but usually prefer titles more mature than the Mario’s, and Pokemon’s (such as myself)
If this is a new horror IP from Nintendo, they likely figured the best way to advertise it was the minimal approach they’re taking. It’s got everybody talking.
Some Nintendo EPD team leader: “Okay, so for 20+ years I have helped launch successful 1st party IPs covering RTS, Puzzle, Home Sim, Fitness, 3rd Person Shooter, Fighting, Toy-To-Life and of course Party genres…can I please work on my baby project now?” Nintendo Boss: “We’re kinda running low on markets we don’t yet dominate so f*ck yeah, let’s do it. Konami is gonna be piiiissed!”
@@rotciv557 I mean one with a bigger budget and production. They've had games that emulated the fps style as well, but Splatoon truly feels like the one that actually blossomed into a larger franchise. I feel like this game will have the same effect.
Drawing a face on a paper bag with marker and putting it on your head is the cheapest Halloween costume you can manage so I feel less scared and more bad for him. Like Emio is living out of his car and spooking the best he can, but he can't even rent a suit like a Slenderman or if Michael Myers got caught stealing that mask. He's an underdog in my eyes.
It's like Arlo said many years ago, they are the kings of left field. I bet the meeting that brought us this started with Miyamoto asking, *you know what would be funny?*
It's-a me, Emio! Hello! Seriously, though, I hope that in the September Direct Emio just ominously looms behind Koizumi and Takahashi as they just obliviously keep talking about Super Mario Party Jamboree. Just have no actual Emio trailer, just the guy standing there the whole Direct.
I really hope this is a first party Nintendo horror game. Nintendo is the king of video game mascots, a horror mascot game from them could be incredibly cool!! Especially with all their unique ideas/gimmicks they could potentially bring to the genre
I like how the emio tease on RU-vid doesn’t even say trailer or Nintendo switch. Simply titled “emio”. That’s the first time they do that to my knowledge Very cool
Maybe too scary for kids watching the direct 🤷♂️ Also, it would kind of mess up the pacing, and would just be more confusing instead of mysterious. This is a lot better IMO.
Apparently お is an alternative kun-yomi reading for 男, so it’s just “Emio”. I always wonder whether native speakers would immediately read something like this “correctly” / as intended.
Nintendo dropping an analogue horror type video certainly was not on my bingo card this year. There's so much intrigue. A very simple title, no description, just a 15 second teaser, a M rating, and the name. Edit: Y'all are taking this joke comment way too literally.
@whentheyD I meant more so with the cryptic title and people trying to figure out what it means. I know analogues didn't event those either, but the way it's set up reminds me of them.
if this was in a Nintendo direct... (splash screen) Get ready for a spooky experience, in Emio! In a mysterious haunted office building, a strange entity known as "The Smiling Man" is threatening the city. You play as a ghost hunter named Nick to find out just whats going on in this creepy place. Make sure to watch out for spooks... (clip)... frights... (clip)... and downright scares! Emio: The Smiling Man Returns will be available this October 23rd on Nintendo eShop.
I legit thought their YT channel got hacked for a second there. It wasn’t till the Nintendo Switch logo at the beginning of the video when I went “no way it’s a real game”
I think he's mostly joking honestly, and I kinda gotta agree. The editing is a lil spooky, but it does have sliiiiight vibes of a creepypasta chadacter that a 10 yo came up with in 2011
My guess is it's either a new IP or Fatal Frame, since the editing on this just screams Fatal Frame. This looks nothing like Eternal Darkness though, I'm not sure why people are going there. Or maybe in the next trailer we'll see mr. paper bag man take off his trench-coat, and it's actually just a couple of Inklings underneath. Surprise guys, it was just Splatoon being weird again, next DLC coming this Halloween!
At this point I wouldn't be surprised if the next trailer has the 'a Hideo Kojima game' logo there. That man is busy on PS, Xbox and Pc, why not Nintendo
If I had to guess this'll be a Switch 2 launch title meant to draw in a more mature demographic, weird that they would start teasing it this early but this years schedule is packed so I cant think of anything else.
That's kind of what I thought too and I think it's a good move at this point. A marketing strategy that commonly gets levied against them is 'well your games are for kids, our games are for mature gamers'. Well it makes sense then to remind us that their mission statement isn't just games for kids, it's games for everyone.
@@ellpoyohlokoh Legends Z-A is almost certainly a Switch 2 title, the whole game is confirmed to takes place in a urban environment which just ain't happening on Switch 1 after Scarlet and Violet.
It's murkier than that because there are things that seem to indicate it's not Bloober, like them stating it's being published under their internal Broken Mirror Games label, but then the single Tweet Broken Mirror Games has made is one congratulating Nintendo on selling 140 million Switch systems with a piece of weird horror concept art? And Bloober's been weirdly open about Project M being a thing, even confirming it went into production in February 2023 and then saying they pulled developer Draw Distance off the project while still targeting 2024. Everything about that is weird and unlike Nintendo, and yet the Japanese website for Emio's files are tagged with Ms.
NO, not Bloober, been disproven. Bloober is a western dev, and western devs don't use japanese text in their game and trailers lol. This was made by Japanese devs. This was made by Nintendo.
They seem to go back and fourth, they will have 1 super weird experimental year and than 3 ones that play it super safe and than another crazy off the rails year