Tho on a side note this song in specifically is based on a true event of this guy scamming Pepsi into paying him 100s of millions of dollars to resign their logo with this absolutely out of this world wacky document
The meaning is just mocking the corporation that made this logo (it wasnt pepsi, cause pepsi bought it). They pulled off some nonsensical justifications for the price of the logo that they wanted to sell. It's not as if some gravity curves and geomagnetism lines made a product sell more. I think the only think they got right was the color and the appeal to every demographic (the logo doesn't indicate political bias by the company). And if you aren't retarded, you can easily avoid being manipulated by ads. All you need to do is hating all the ads and abandon an exaggerated consumist style of life. Most marketing works like manipulation if you're still a child, though.
Companies are only political to the end that it's profitable. If xenophobes and racists made up up the majority of potential customers, you know damn well Pepsi or any other corp would start sponsoring lynchings.
@@donov25 the pepsi logo is briefly in this video, so I'm betting that Neil did. It may be the inspiration for this whole song, since it's such a bizarre read.
I love "say goodbye to conflict, that design's rejected" as it implies that they're not avoiding appealing to conflict because it's immoral, but because there's another design that's simply better, suggesting they would totally go down that route if it was profitable
Isn’t that just enlightened self interest? Which, in an ideal world (not our own) capitalism would be serving? Discarding something immoral for practical reasons, rather than moral ones, is usually better- people are simpler and more selfish than they like to think, and we’re largely a product of our environments- it’s much easier for someone in Israel to stay kosher, or someone in Tibet to stay vegan, than, say, someone in a nowhere town in Flyover Country, USA. A good society isn’t one where everyone chooses to be good- it’s one where it’s easier to be good than not.
The 2010 version of PowerPoint is not the "early" version of PowerPoint; according to Wikipedia, Microsoft released a version for Windows in 1990: en.wikipedia.org/wiki/Microsoft_PowerPoint
This song is sung/spoken in 6 syllable chunks which makes it sound like corporate slogan after corporate slogan. Combined with the repitition of "Everything's connected" it shows how calculated and repetitive advertising is, which I think is really clever
I have loved this song for years, as a graphic designer who landed more than one job by abusing buzzwords and bullshitting. This is the music video I've been waiting for, THANK YOU!!
Good morning to all men 18-30, college-educated women over 40, suicidal poets, fat midwestern fathers, kids with diabetes, pentecostal preachers, mothers under 20, interracial couples, atheist professors, government employees, xenophobes, racists, and private aviators.
Please, someone with talent, edit this video into the background of his "Internet person" talk at the XOXO festival! (I know it's been in your recommended if you're reading this chain of comments)
I'm impressed with the trademarks -- people, think, bold, classic, human... They must be an incredibly effective and powerful company to have registered those.
1:45 interesting (or maybe not) fact: the photo shows Vladimir Mayakovsky, a Russian poet who lived from 1893 to 1930 btw he ended his life by shooting himself in the chest with a pistol
There are roughly 1 million words in the English language, but none of them strung together into even a full 800 page book can describe how much I love this song.
I like to think that Neil has to click "next slide" every time while trying to stay in sync with the song but he probably just took some screenshots in Powerpoint and edited them with a video editor.
this video aesthetic makes me strangely nostalgic. the gradients, the gloss, the wave designs, the 3d graphs, the shitty transitions. what is this aesthetic called?
