Sales Techniques: Easy Things that make EVERYTHING Stand Out in Your Business! 

"You're not selling a product...You're selling an emotion." I love that. Thanks for the video!

You said it well. People don't go to buy a product. They buy an emotion. Really awesome video.

I actually work at a direct sales department and I tested this myself. If you sound confident and calm about your prices most people won't even question why the price is so high. So don't feel persuaded to give just anyone the lowest price possible work from the top to the bottom don't try to up sell you want to down sale so you can work out a price and product that they feel best fits them.

I had to share this with all my team members. I have to say, this is motivation that is blunt and realistic. No feeding of someone else's dreams or guides. I like the idea of keeping things simple and easy.

Definitely have to have a story /something that you stand for.. . Thank you!

This gentleman speaks from his heart. All your videos are extremely helpful. Thank you so much for sharing your gift.

I love hearing him, I tell my sales staff these things, But everyone is not salesperson. You have to own your relationship with your customer. Be real with them and they will come back.

I’ve been watching these videos for all day in between chores and working on my company, and listening to Evan is helping me organize a lot of my thoughts, I can't agree more with what he is saying. I am building up a tour agency in Panama with this concept of doing scientific expeditions, but my vision is to evolve it into a company documenting history, learning about ecology and the environment we live in, teaching ideals that can revolutionize culture. People don't appreciate what they have, because they don't know the value of what they have, believing is the value you give your effort. I really believe I can make this happen. I will do my very best to overcome any obstacle, because obstacles are just lessons, another step up to the top. That is my north.

That was like a motivation, you already convinced me to listen to you more

Thank you for being such a positive voice. People often refer to me and my ideas as idealistic, as something that won't stand the test of the real world. It is great to have that positive voice saying, yes start your business in something you really believe in. It will be hard and I might need to get through a lot of rough patches to get there but I believe that I will be able to start up a business and convince people of my product. So again thank you!

Dude, you are so Freck'n right...I'm tired of this crap, tried of given away my good products all the time. Thanks Man!

Thank you. Doubts and fears have held me back from deciding to sell again after many years. After stumbling over your presentation, I no longer have to contend with those uncomfortable concerns. You gave me just what I needed. Again, thanks for your help.

Why is nicolas cage explaining sales to me?

Evan, I am 21 and just took my first retail job at Victoria's Secret. I really need help learning to sell. I am watching your videos and I am so grateful that you make these videos and put them out there for anyone to watch for free. You are giving me the confidence to get on the sales floor and be fearless, so thank you.

i got what i was searching for, i'm new in sales marketing, i will give my best thanx for "BELIEVE" speech.

I was watching vids on how to convince people/build clientele literally all day. When I started hearing you talk I got excited because I knew that it was going to be full of jewels. I've gotten that and more. Right after I said the word 'believe' in my head, you said it out loud. This vid was meant for me to watch. I'm also a first time watcher! Thanks

Great video! Since I was a kid I've had a dream of owning a skateboard/surf business, soon I will be chasing that dream.

I am from South Africa and planning to start my own business then I thought I should work on my sales skills to make sure I convince people to buy my product and I thought convincing is all about my energy and language but here I just found the emotion to start this business because #Ibelieve in change I want to bring change in everyones life.

Steve Jobs points out Nike at a demo he did on the Apple "Think Different" campaign and he talked about how Apple was stood for the idea that anyone who was creative could change the world. This video speaks the truth. We don't buy the shoes, we invest in the movement. ;)

I think the majority of us start out with this passion for what we do and why. Over time, the reason - the purpose gets lost as we become bogged down by the details. This video is such a great reminder to go return to what inspired you to want to start your business to begin with. This reminder is how I will start every work day until the message is so solidified in me that no details, no rejections can dampen that. THANK YOU - SO MUCH!

Wow!! I wish the best for you and your SUCCESS! !! I'm starting my own business selling body butters/lotions. I have already made the products. my children and Husband I recently gave a sample jar away to my Husabnd Mother they love it in fact another family member requested some.......... Now I'm just waiting for my sample containers to get in... Thank you so much bro!!

I love what you're sending out! There's more to selling than convincing your customers. It's getting them engaged to your own beliefs. Thanks. Love it

One of the greatest things I've watched on youtube

Dude, you opened my eyes to a lot more then a sales pitch thank you!!

Wow!! I wish the best for you and your SUCCESS! !! I'm starting my own business selling body butters/lotions. I have already made the products. my children and Husband love it and I recently gave a sample jar away to my Husabnd Mother and her daughter. they love it in fact another family member requested some.......... Now I'm just waiting for my sample containers to get in... Thank you so much bro!!

Thank you Eve I will not allow the customers and my competitor's to change my visions. Now I believe that I will start the company before the end of this year, since I will be taking control of my business. I LOVE YOU continue with what you are doing

Very awesome tips. Thank you for taking the time to share your wisdom and experience.

i love your videos. i actually just found them while i was looking up how to be successful. I never realized just how bad i was at being an entrepreneur until i saw on your videos what I'm actually supposed to be doing if i want to be successful. keep em coming and thank you. i know i can be super successful if i just go about it the right way.

Absolutely right!!! I was wondering if my thoughts about my company's punch line (I have a tech services company, and what strikes me about my customers need is Trust) - Trust was in the right direction! Your video was a message for me! Thank you, and keep up the good work!

you're awesome bro. loving the videos

Thank you so much, you are right they buy from me because i'm normally in a good mood,and because i'm positive in pretty much everything that i do, but what i don't like it's when somebody take you down and you are fighting against that it's just not the same. Thank you so much for remind me that Happiness is my message.

I love this video Evan! Thanks so much

Before I watched this video, I didn't even have a purpose for my company, but now I've come up with an emotion and purpose! Thanks Evan Carmichael!

Thanks bro! Starting a new venture and needed that message, encouragement, and tip.. I'm selling an experience.. That's great stuff man! Keep up the awesome work!

Evan..how good is to see down here again with your strong and powerful vibes and beliefs...surely I should be watching our videos over and over and put them all in practice. So I did some summary about which it s based upon your words which l love a lot: 1- you don t have to convince..you have to work together with your clients 2- Make your costumer to FEEL GOOD to work with you 3- you have to BELIEVE you gonna work out 4- why should I buy from you? I gotta find the best answer and use it 5- you have to sell EMOTION 6- Make the clients FEEL CONNECTED to you 7- CREATE POWERFUL MESSAGES 8-PEOPLE WANT TO BELIEVE IN SOMETHING SO GIVE THEM A REASON AND FEEL EXCITED 9- NO MEDIOCRE....CREATE A POWERFUL EMOTIONAL....FIND THAT EMOTION AND PUT IT IN USE THANKS SO MUCH EVAN..KEEP MOTIVATING THE WORLD...THE UNIVERSE NEEDS PEOPLE LIKE YOU...Blessings on you

damn dude!!!! I don't even know what you do but I want to work with you lol. GREAT MOTIVATION MAN!!!!

Love the video. You said it extremely well. People buy because of the experience and emotion! As business owners we must remember that.

exactly the the words that I was in need to hear, thank you. You are awesome.

Thank you Evan. Right now I love you for those words. They washed away my doubts and put me on the right track. I thought this whole selling thing is about that many people as possible like your stuff and buy from you. But it is realy about the message you have and what you send out. I make Jewelery and started this whole Internet thing a bit more serious and thought I need to be in the game. But I don't want to just sell my stuff. I want that people see something in it, feel special ubqkue and more beautiful. That they start to see the little things in live and appreciate them. I realy hope those people come to me and I realy stand for my dream. No more doubts about being not good enough

I think I'm ready for my interview tomorrow.

Love your videos, Evan! You give concrete, straightforward business advice. My daughter was the one who found you on YT. She started a cruelty-free cosmetics company (Nicolet Beauty) last year and I'm working with her. Learning so much from you and we're getting ready to implement some of your suggestions. Thanks so much for the work you are doing. Entrepreneurs really need this kind of help!

Nicely made and said. still relevant.

Reminds me of what Simon Sinek says in (a few of your videos): it is not what we sell/do, it is WHY! And you made that clear too. The emotion, is what we sell, not the product. Great video! Thanks Evan! From Croatia with love - #BTA9 Shine (what a rhyme)

Another great video! It is all so true!

Really really enjoyed his simplicity in delivering effortlessly in the area of confidence. After all he was speaking of BELIEF! Wow! Thank you! Thank you! Thank you!

hey Evan...im motivated by ur vids to start my own business coaching vids..still a noob tho..hehe

I hear this all the time, it never gets old. Thank you for reminding me. Keep doing what you do best. May God continue to bless you!

i hope someday, i can speech as goood as like you :)

Love your attitude and the message. I have been selling for 30+ years and you're right that price is the lowest form of selling. Build emotion, find out "why" they want it and work from that point of view. Deliver more than you promise and keep in touch with your clients. Do these things and you will be successful. Great video.

thirty nine people disliked this video that doesn't know how to convince customers

Hello Evan, Thank you for this video. I agree with you 1000%. I have been there chasing after customers, but today I says NO MORE! I have a great unique product. I just need to tap into my emotions to bring out a clear message about what my company is about. My company is more then just a product it about caring to help student understand, to help teacher teach. To help people understand history in a fun way. Because if you don't now were you come from how will you know where you are going. I believe that we are a generation that is lost and we need to find ourselves again. I agree that it is time to STOP being price driven. It time to be what we are human being that have emotions and use does emotion to help one another. Because that is why I became an entrepreneur over 20 years ago. Sadly to say I forgot it! Thank you again for reminding me about who I am. All the best to you!

Bro oo oo 💯💯💯💯🙏🙏🙏🙏🐐🐐🐐

I could kiss the screen right now, but the least I can do is to hit Subscribe. I've been thinking about dropping out of the race to the bottom with prices (I'm a copywriter) and providing a partnership with people. I have(had) two clients I felt I was pestering because it'd be days before I'd hear back from them for the next step in their process. I was more excited about it than THEY were! After this video, I decided I'm done. Evan, if you ever get to read this, thank you from the bottom, top, and through every valve of my heart. This video confirms that I don't have to take that kind of client/service relationship. My brand deserves better than that.

steve jobs speech oh man u are not original u copy a speech and jst repeat it...alright miss trump

Hello I'm starting a magazine and I so love what you had to say!! I worked for a lady who owned a magazine up in Colorado before I decided to start my own back in my home state Louisiana. My former employer asked me how I sold better than anyone she ever hired. Simple I believed in what I was doing and what the product she had was well above in quality to others ... it was easy to sale it as I believed in what I was selling because it was more than just another magazine ... it had essence! And as I launch my new magazine called "Bayou Living Magazine" I bring forth all that I am to my pages and people can feel the energy that I have and my magazine now oozes of energy and passion for my subject!

YOU ARE ABSOLUTE RIGHT IN YOUR THINKING AND I DO IT EVERY DAY AND CLIENTS AND STAFF GIVE 1000 % as we grow our business.... I believe in my team and clients and it shows when they come back and do referrals I see my interns start a career and GROW!!!

Sales is the one area where I am totally out of my comfort zone. This video just made me "believe" I can change that. Thanks so much dude.

Your video is the first one that has impressed me to stay focused and motivated when things appear to have hit a brick wall thank you

the fact that you saying you believe in me. makes me feel so positive.

Very powerful insights that I will remember. I need more trust and belief in myself that people will buy from me. Being overly eager can an impression of being desperate. No one will buy from you if you are desperate.I am great and has a wonderful servcie to sell. Thankyou for giving me this confidence again.

Evan ...this video is going to change my entire business. You are genius. I believe in positive. Plus I have never commented on any RU-vid channel. This is my first comment. thank you. You're a great story teller.

HI this is the first video I've watched of yours and I am truly motivated. You really made me think of what emotion my business is putting out, what emotion I am conveying when I speak with potential clients. I have just started my online business (this month) and am working towards building clients. thank you for all the motivational wake up.

I am inspired to work because of this video. How many times I search how to convince a client, well this video just answered my question.

The idea of attracting people with the emotions and belief just attracted me. Good to hear you.

Hi Evan Carmichael, i am in Kenya- East Afica and in the business of Suppliers, Tyres distribution & Printing and have enjoyed this Video bigtime . In reality i have now realised to sell EMOTION not a product. Apparently when i get to be close to clients, have coffee , become friends, the customers actually buy more. Yet by letting the customer choose whether to buy from me or not by them FEELING....wow , i have to try this next week.......KEEP ON PREACHING

I find this explanation of sales to be extraordinarily compelling. I’m still running into a bit of a disconnect around the context in which I am with them. I’m still trying to diagnose and fix the reasons for it, but I feel incredibly confused about how to even approach. I have amazing feelings about the products I designed - clothing and apparel - and I love it. I’m very inspired by it. Once we’re talking, I’m excited to talk about it. But there’s a stigma about being an annoying spammer before it comes up... In part, it’s an issue of confidence.

hi Evan, its really a great inspiration for new comers in the Business industry, you really know what you are talking about and pass on the message how things should be. I really admire your thoughts. God Bless you. Keep on passing the Wisdom that you have.

This is your best message yet!! LOVE it. I know why my writing is different and NOW I get why I do what I do. And now to get my message across.

You literally just gave me the answer to what I was missing, thank you.

Thank you for your beliefs. The videos and messages that you put out inspires me to do the exact same thing. Thank you so much!

Hi Evan. You're one great adviser expert. I love your videos and these videos are really true. It is not that easy to let costumers buy your products or being engaged in your business, but as long as you have that mouth to speak professionally that may be one great thing. Keep it up!

I am a big believer in the keep it simple method, and you just proved that to be the absolute truth to live by. #believe #simplicity

Evan, All of these concepts are so simple, yet I have never thought of a single one of them. These tips are so amazing and I am sure will help tons of people avoid pitfalls that many have already faced. My wife and I are leaving everything behind and moving to our dream location of Wilmington NC. I have recently left the military and am attending college which is not really for me. I plan on becoming a real estate agent once arrived to Wilmington. I have a much better chance of success because of your videos, thank you for everything sir, God bless :). Hopefully I will be one of your many success stories, I will for sure keep you updated on my journey. Thanks again Evan. Godspeed.

Now, you sell me your product by inspiring me. And I really start to believe in it. You do your job perfectly. Thanks man

thank you giving me such a wonderful idea..you give me a high respect for my self..

I'm giving out calling cards for tattoo souvenirs here near the beach. Thank you very much for the tip, your video is very inspiring for people who want to become successful enterpreneurs. Keep up the good work! PS: i've learned a lesson from this video: Attracting customers is not all about incentives, outer appearance, or the quality of the product or service. it's all about the feeling they can get from you when you work with them. The powerful message and the feeling you can give them makes you unique from the others. This Advice is very crucial to people like me who just started a business.thank you so much!😊😊. btw, you got yourself a new subscriber here!

I don't have a question, just a thank you. I'm launching my business today and our values are very similar. You give me hope because I know what I can bring. Thank you.

I recently found your channel and it is exactly what I need for myself and building my team to go from average to unique. thank you for your advice and proven results. I would love a video about taking control to help with our business growing rapidly and training new entrepreneurs

You know it’s crazy cus I watch a lot of self help and business vids, and I don’t think I’ve ever heard it put like this. Amazing content! 🤙🏾

Thanks Evan!! Powerful message. You can't imagine how useful it's. All my best!

Hello, love the enthusiasm, I agree with you when it becomes to what we are passion about, people will believe what they see ! seen is believing and also perception is reality. I think it depends on product, sometimes follow up is important but I also see your point of view. You give energy and when you start a business is exiting and this is the kind of videos that push you up and gives you positive feed back.

First line blew me off coz I made a sale but failed to sell to the same person again. Now I get it...I conviced them, bought and ran off. I sold features but now im on a mission to identity that one killer benefit that people will own and come back for more. Thanks! I #believe I can do this. 👊😉

Love this video. You transmit exactly what everyone should, passion and devotion.

Brilliant! Currently I am struggling with the same problem as the guy you mentioned with renting out DJ equipment, only difference is I am selling handmade jewellery and accessories (long time passion of mine). Your video just gave me some ideas how I could reach my ideal customers. Thank you! :)

It took me five years to meet this pin point video. The best I've come across. Awesome

Totally endorse the message... When your worth you do not have to convince no shit, you just give what you got. Totally supported...

Agree for the most part..except for the part about following up with a previous client or someone who may want to work with you. Sometimes people are truly busy and it slips their mind in context of everything else going on. But the one word motivation/strategy seems right. Thanks for sharing.

Thank you! Yes, it is Believe and give with Passion, and that's what matters!

Thanks for the advice and video suggestions! You will reap a harvest because you give so much.

Very Inspiring.. Its about thinking out of the box ..how to stand out from the crowd..do things differently..bring out emotions and creativity in what you do.

I just joined retail sector few months ago and still struggling to make sales. The content of your video changed my overall overview and I will put it into use from tomorrow onwards! 😃😃😃

Thank you, I am using this RU-vid with my senior class during the COROVA-19 quantentine. Thank you for passion!!!

Awesome video Evan. you have quickly become one of my favourite RU-vid mentors.

Hi!!Thank you! I needed that encouragement today. I Do have something special! I Do care about people and their health! I do stand out because although I work with essential oils (like a million other people!), I have an apothacaric, approach to it and want to treat the whole person, not just what they think their symptom is. I am a Certified Aromatherapist which differentiates me from people who sell essential oils. And I have enough proven products and people seek me out. I am going to grow in that mentality! Thank you for solidifying it for me this morning

comment 10 out of 10....confidence is often in question but what you say about "belief" is so true and to have a point of difference...I raise funds for my orphange in Nepal and make my own product so I need to keep highlighting that...Thank you! I thoroughly enjoyed every moment of watching...

Hi Evan, thank you so much for the video it is a great inspiring and educational. I hope that the people who are watching this video follow step-by-step of your teaching because they will get great results for that, I did try this secret for many years and believe or not I accomplish a lot of things in my life, because this is who we are and why I should be somebody else, I know what is my product and why I'm selling it so when you have confidence to sell something that you believe it, so you don't have to be worried about anything else. thank you

the absolute best advice I've heard on business. putting it into action right away. loved it! thank you.

I'm currently doin an education for retail, sales, economy and such. Have been watching videos for tips and tricks, since i will be starting an internship in just a week. Your videos are the most relevant and i really like the tips! Thank you! i will use this irl :)

Love your video! You are full of passion and positive energy!

Hello Evan. I am a Sales Rep in International IT Business. You are right in stating that most of the companies in the world is a mediocre place as all of them compete with more or less in the same type of offerings. Pricing cannot be counted as a differentiator.