Just spent 6500 on my new Santa Cruz...and then find out it's frame is made in China. If I would have known that before hand, I wouldn't have bought the POS.
Thanks for the tour. Love what the brand stands for and that they are active in the community and trails across the country. I've got 3 - tallboy CC, Stigmata CC + just got my Heckler CC eMTB a few days ago. Had to search across the country - finally found it in New York state. Came by the factory and took the Heckler for a test ride a few weeks ago. Can't wait to get mine out on the trails and climb some hills.
Proud owner of 2020 Bronson. I'm beyond glad they are donating to trail building and admitting hard to sell bikes without trail networks. Would also be nice the big manufacturer companies team up for EMTB trail advocacy. As always great content from the loam wolf crew can't wait for the next.
This is one of my favorite things Loam Wolf, or anyone for that matter has done on bikes. I don't own a Santa Cruz but found this extremely interesting. Would love to see more of this from other bike (and components) brands.
I'm Chinese.....and I don't like how Santa Cruz has a factory in China. Why not produce in Taiwan, Mexico or Thailand or any place that isn't run by oppressive authoritarian governments. I get that in order to keep costs down for consumers, the bikes have to be made where production costs are lower. But all this effort to repurpose foam bags, and avoid plastic (which i appreciate), and no thought about where your bikes are made is disappointing. I was about to buy a Bronson, but after watching this video I just can't do it. Have to many family members that have suffered at the hands of CCP.
It was sensational. So many amazing bikes to choose from, it's the smaller details that matter when deciding on a brand. I thought this was Loam Wolf's best work, and really hope they continue diving deeper into different MTB bike/component brands. Things like how build even their non Reserve wheels in house, or the charitable causes they're taking up. The passion the employees have and use of cardboard over plastic for the environment. At least for me, those things matter and I'm happy to pay a premium those things.
Loved this tour of the SC factory. I live in Australia. I own a 2018 Blue/ Mint Santa Cruz V10 XXL & a 2020/2021 Battleship Grey V10 XL. A friggen huge thank you to all employees at Santa Cruz for producing a bloody awesome looking & riding bike. Would not ride anything else. The wheel truing machine is insane. And awesome how they help sponser trail building around vthe US. ❤❤❤👍👍👍. Any hint on if/when a new V10 will be released ????.
@@Moondoggy1941 I have got a good mate Ross Thomas that runs a local bike shop Steel City Cycles in Thirroul in New South Wales, Australia. He helped me out big time. I would not have got these 2 bikes if it wasn't for him.Will there be a new V10 model released ?
This is no factory…nothing is made here…”let’s get a Chinese bike for $400 and charge $4K…Go to Moots, Litespeed, Foes, Intense…where they have a true USA factory…sorry, but this is a joke…Edit: Sorry, they built some cardboard boxes to transport bike parts…
How bad does the ethnic cleansing in China have to get before companies like Santa Cruz decide that supression of an entire religous group, forced labour or the targetting of any democratic dissent is not quite the cool look it is after for it's brand?
@@umtomtom My Samsung phone is not made in China - they shut their factory there in 2019 but thanks for the education. My bike is made in Spain. I guess what you are syaing is that it makes it all ok because everybody is doing it?
Oh so the bikes are just built in the USA. Quite an assembly line. 😔 They are a Chinese brand. You can still get Real US built bike, example is Lynskey😀 among lots and lots of others. Stop sending all your money to China.
It’s funny how they boast about having the only factory in China 😂😂..way to save yourself a ton of money instead of finding a way to manufacture them here and create more jobs for Americans. Maybe then I’ll pay an arm and a leg for your bikes🤦🏽♂️
pretty cool , I had my first Santa cruz Heckler way back 1990 something the first in my Canadian town of Fernie , then the second gen Heckler, then Bullit , tried some other bikes and just last week I picked up a 2020 Hightower , looking forward to be back on a Santa Cruz .
Got a chance to stop by their headquarters on my way back from this year's Sea Otter and pick up some wearables. Everybody I talk to in the the showroom was easy to talk to and answered my questions. It was also the week they dropped the new Chameleon and had on display in the front window.
These guys do a lot of cool things. I think it is cool they are not doing the trendy high pivot that is a really ugly design. Quality control is on point. This video restored my faith in this brand.🙏🙏
I bought a new santa cruz once. Main reason was because they said was "made in USA"........ turned bike upside down on day, to find "made in taiwan" on bottom of bottom bracket housing... i was gutted, and literally felt cheated.
I have a 2006 Santa Cruz superlight. It was pricey and a loooong delivery time but they made good bikes with the frame came from Taiwan. After my first frame cracked riding normally around Washington, DC, no crazy jumps (I'm only 153 lbs) but was covered under warranty except the shipping the frame to Santa Cruz and the diagnosis from the local bike store which cost me an additional $200+ and now my second frame making a clicking sound (most likely another crack) I can thank Santa Cruz bikes for pointing me toward Specialized. Pound Sand Santa Cruz.
They arent the Leaders. Santa Cruz is a company owed by a dutch family that also owens other companies and they all do earn round about as much as a German company...
Santa Cruz is such a cool company. You guys should be a little more enthusiastic, such a cool amount of processes and insight, you guys look like you could care less...
I love how SC keep up with the true riders and still having comercial success. Its the story of a brand that stay loyal to his philosphy and made of that his best value.
Well the commercial success can be attributed to being owned by world wide conglomerate in Pon Holdings. It gives them a large capital backing and a bunch of marketing. The reason why Santa Cruz has seen a bump in popularity since 2015 is because they have a big company that helps push them to shops.
Love my Santa Cruz. All around, from color to spec to aesthetics to suspension layout to warranty to etc etc etc. dope product, only problem is they never gave swobo the boost that they needed! Bring back the yo eddy hoody please!
I have a Hightower and love it! Its a massive bike and climbs hills like nothing else! Pretty great video about the assembly plant. Too bad they can't build the frames here in the US.
Damn for the price these are and i hear china cmon. I paid over 3k for my bmx bike because the frame and most of its parts are handbuilt in Sacramento ca. Nothing wrong with china bikes i used to assemble them all the time they do have quality but for the price for a sc id expect 100% handbuilt not saying they are bad but just caught me off guard
Sad that they have to remove all the bikes from their showroom due to crime. Nothing is safe there in California due to the people running that state into the ground. Santa Cruz bicycles would be one company I'd cheer for if they moved to Texas, that and Alta Motors if they hadn't gone belly up due to California socialism.
OMG I want that Oragne frame. We all know there are two sides to every story but that looks and sounds like a cool place to work. The ride your work perk/points is a cool idea.
Really great video guys.. Was going to buy a high tower but after listening to marketing 101 guy think I will get an Intense or transition.. Having said that such an impressive factory, build quality, wheel building etc.. Riding culture/Atitude seems a bit manufactured tho..
I hope and i wish you will give me a gift a santa cruz bike thats my wish when i was a kid since i am 31 yrs old now i dont have a bike like that sending hug to you from phillipines I LOVE SANTA CRUZ ❤️❤️❤️
Great Bikes.. but not for everyone. I ordered mine at local dealer October 2020, he took the prepayment and asked me to wait. after 1,5 years, I got the message that the bikes are not available, and probably will not be this year. So now I got my cash back.. but no bike!! Wish the production could keep up with orders.
SC. was here in Friedrichshafen Euro Bike .....Sunday , was the last day for private customers ...they were really unfriendly , assholes with us .... but it's ok ....there is lot of other good brands ,with friendly attitude to their customers ...I never buy anything from this brand .....
I love this boutique brand! Thank you for showing us your "home". I have just ordered my Blur and can't wait for it to arrive! Your one baby has been adopted from Stellenbosch, South Africa! Hopefully I can visit over there some time! Ps. My local trails are also quiet spectacular. :)
Sweet video and quality seems top notch, but wish they would provide lead time when you order a bike. I ordered a 2022 bike through LbS and was told they didn’t give an eta. Even pre Covid, was told 3 to 4 weeks and ended up being 8 to 12 weeks.
99.99999999999999999999999% of all US bike brands are made in Taiwan/China now a days. Does not make it a bad bike if they keep the QC truly high. The issue is if you give the overseas an inch they will take a mile in those factories so as long as they keep high QC checks and process overseas they build great bikes.
@@IrieVibeSender The overwhelming consensus here is not a question of the quality coming from China. From my own manufacturing engineering experience...the people of China are hard working and conscientious and good QA/QC systems are easy to implement. It's the oppressive Communist Goverment who basically runs slave labor camps (labor dormitories, etc, etc), and doesn't give a shit what they expel into the air...this is the issue with most Americans who understand global economies. Yes...it would be nice to bring manufacturing back home. But in reality our COL isn't going down anytime soon and few investors want to take the 7 to 10 year gamble on whether massive retraining and Lean efficiencies will pay off. Not to mention, luring experienced high wage skilled labor like TIG welding away from aerospace and pipefitting, etc. Shame on the US for not having more quality of life and air sanctions tied to imports. There might be fewer bars and nets on upper floor windows if we placed more humanitarian values over money...
Do they still make their frames in China? I had 2018 Santa Cruz frame and consider to buy a new one, but I try to avoid "made in China" as much as I can now.
