What a great way to describe selling ads. "I'm not selling advertising, I'm selling new customers." I'll check out your book. I have 2 so far. Looks like I'll own them at this rate. Thanks Claude
If you’re reading this you’ve uncovered a hidden gem. Utilizing Claude’s wisdom for nurturing relationships will change your career, will change your life. Take my recommendation, and don’t forget to thank me later. Now stop reading comments and dive into the book! And to Claude, I send my sincerest gratitude. Your work is much appreciated.
I was offered a sales position at the radio station where I work. I wanted to give myself the best start possible. I just bought your book. Looking forward to learning some new skills! Thanks so much!
That is a fantastic position. Learn all you can to be the best advertising sales professional you can become. It can be gratifying. I have been selling radio advertising since 2004. All the best!!
im not sure if youre still on youtube or not since it has been a few years. but do you happen to have any videos on the actual selling part of the ads. initial cold calls this video just says know how to do ads. (check) but i call up dentists and stuff hey would you like to have a google ad campaign managed for a week and is literally like NO, BYE are the first two words
I did change the cover after I made this video. Thanks for the suggestion. If you sell advertising, my absolute best advice is to study advertising. You aren't selling advertising, you're selling your client's offers. good luck.
I'm not sure what kind of advertising you would buy that you pay for by the year. Usually it's by the month. And ad reps are selling advertising space ((or time), not results. The smartest thing an advertiser can do is learn how to advertise before they spend money on ads...or at least learn as you go. Personally, if I bought one ad insertion, and it didn't produce any sales, I simply stopped using that ad. Never rely on ad reps to know how to create sales with your ads, you'll be disappointed.
