Despite extensive regulations and public health efforts, 1 billion people still smoke today, prompting companies like Philip Morris International (PMI) to develop better alternatives to continued smoking. In this episode of Technovation, Michael Voegele, the Chief Digital and Information Officer of PMI, joins Peter High to discuss the company’s ambitious journey towards creating a smoke-free future and the innovative role of AI and data in this endeavor. Michael talks about PMI's transformation from a traditional tobacco company to a leader in smoke-free products, driven by significant technological and digital innovations. He shares insights into the role of technology in evolving business models, the importance of data governance in leveraging AI tools, and the people-first approach to fostering a fast-learning organizational culture. Michael also reflects on lessons from his previous experience as Group CIO of Adidas, offers advice on career growth in tech leadership, and looks ahead at trends in AR, VR, and generative AI.
00:00 Introduction
00:46 Overview of Philip Morris International
01:29 Role of Chief Digital and Information Officer
02:23 Transformation and Innovation at PMI
05:18 Tech and Digital's Role in Transformation
07:11 Convergence of Technology and Business Skills
08:43 People-First Approach and Organizational Culture
11:29 Artificial Intelligence and Data Governance
15:47 Lessons from Adidas to PMI
18:59 Future Trends and Innovations
20:33 Career Reflections and Advice
23:41 Closing Remarks
An audio-only version of this interview is available as episode 876 of Metis Strategy’s podcast, #Technovation with Peter High. Learn more at bit.ly/Technovation-876.
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25 июл 2024
