SOCIAL MEDIA PLAN for Musicians, DJs and Producers 

RIP Avicii - I just found out about it after filming the video. It's so crazy at such a young age. May he and his music be remembered forever! If you are interested check out his documentary on Netflix it will answer the WHY?

Hey Jon, did you hear about Avicii's death? He died yesterday. So sad.

Hey Guys - this WOULD be gold-dust as a video, because many of us out there find MAKING music is both our first love and our most 'natural' love. SELLING our music, however, can be utterly soul-destroying - at least that's been my experience. Plugging away trying to get someone to just pay attention long enough for you to persuade them to click on the link and actually LISTEN to your music, is a HELL of a lot harder than people might think. And it's easy to allow people's natural distraction to start eating away at your confidence, as it feels like they're ignoring you. I'd love you guys to do ANOTHER one of these, and really go into some of the technical details, as this is a cruel industry, and if you havent got your weaponry right, it can crush your creativity. And by technical, I'll give you an example: I released a song last year, 'In Memoriam" and I billed it as "The George Michael Tribute Song." Here are the links: “In Memoriam” Apple / iTunes: music.apple.com/gb/album/in-memoriam-single/1496975711?app=music&ign-mpt=uo%3D4 Spotify presave.to/pCLBA00DB1 Now, because I wrote it "from George's perspective," something noone else has dared to do, my track started to pick up interest even before it was released. But I didnt have my Social Media and Website ready for the kind of attention it got. And the consequence is that now I have 5,000 "Friends" on Facebook I've never met before! I'm what I would consider a totally normal guy, in terms of Social Media. I had 500 - 600 Friends on FB, but these were people I actually KNEW! I'd gone to school with them, I'd gone out with them, whatever... And I remember the weekend "In Memoriam" started to go slightly viral... Suddenly I was faced with 200-300 New Friend Requests every single day. Apparently, someone somewhere had put a link to my song (at the time it was on Sound Cloud, as I hadn't entirely decided yet to release it - to dare to write a song that was "from George's perspective" you need to be damn sure that the music is good enough, and typical musician that I am, I was full of self doubt!) The whole thing snowballed, and yes, the track is now out, it was released in Feb this year (2020). Did it scream to the top of the charts? No! But it's selling steadily, and I'm still comfortable that the music I wrote IS good enough to serve the lyrics I wanted to sing. But now, I have 5,000 "Friends" on Facebook, none of whom I've ever met, some of whom are a little weird (I've been called up at 3am by a woman in Ghana, begging me to marry her, that kind of thing), and I do occasionally have to ask politely on my timeline that people not call me via Messenger, and especially not at 3am! The fact is - these lovely poeple - lovely because most (not all - some just seemed to follow the crowd) most - had heard the song and it was the song that had led them to me. But it's only very recently that someone explained to me - these are fans, NOT friends. They shouldn't be on my Friends List, or my personal Facebook Profile. They should be LIKING my Artists' Page. Now, I have an Artists' Page on Facebook, I'm "Classicalbanksy". And that page should be set up in such a way that it feeds straight through to my Apple Music and Spotify Pages. And I happen to believe that one of the reasons "In Memoriam" didn't manage to chart, was because I don't have these set up right, or in some cases at all. I have to admit, I find facebook instructions vague at best, and the fact they seem to do everything possible to prevent you from actually asking for their help irritates the f...k out of me. Google is the same, and after trying to wade through all the admin - stats, sales campaigns, regions, and on and on... Stuff that is about as far away from the beautiful immediacy of Music as you can possibly get... My heart and head start to ache. But these things are a necessary evil, I realise. I have a gorgeous little track out there, that I laboured over lovingly from the day George died, and it's fighting for its life, because the "bizz" side of all this is tangled and uninviting, and I think supposed to be reserved for those who cannot, or who'd rather not, write. For the sake of my song, for the sake of all my songs, both now and in the future, I have to go through this. So please - do another of these, but get right to the heart of the issue. Coz you look and sound like you know what you're doing, and I think you're assuming we do too. We don't! That's why we're the musicians! Much love, Classicalbanksy xxx

Rest in peace ❤️ Tim ❤️ Moral: a DJ & Producer should eat and drink healthy. It's a thing Jon doesn't do, always Chinese or pizza. Plzz stay healthy Jon

I think I just saw this guy in back on a home studio tour ...!!!????

25 degrees. We live in India with 45 degrees...luv ur videos Jon

That's true about Germans ,I was stunt during a visit at a party when some guy opened a bear bottle using that trick 🤔 ..

Spotify still doesn't exist in India?!?!?😢😢😢😢WTF!?

when r u going to do next track submits

Where did you get the desk from? The one that the macbook stands on? :)

Avicii will live on forever❤❤❤

Hey I’m from the Bay Area, just wanted let you know Keep it up with your videos

this was a useful video, thanx

Really appreciate your viewpoint on this!

Thank You Man for the INFORMATION.. 👍🏻

Label owner and now manager. You, have come a long way in short time, Jon!

Thank you I needed these ideas to help a friend

First! :) Good video as always! Also My track got released Yesterday via Sineup! So hyped and everything went down rly smooth! :)

Very informative

have a nice day

Gutes Video! Sehr hilfreiche Tipps, ich vernachlässige RU-vid echt...

I am on time ... Today....

Interested

Anybody interested in a collab to make a tribute to Avicii?