This ad is a masterpiece not only is it entertaining which is odd for a commercial but it also accomplishes the main reason an ad is made because I now have a craving for a Starbucks coffee since the beginning when they were making the coffee
starbucks great quote I read about Starbucks maybe leaving Facebook, because they get pushback.. "If they received "overwhelming" negative feedback from their posts / positions, maybe they should reconsider their political positions... If you want to make your positions / beliefs public, then you are going to have to deal with the fallout - one main reason companies should remain neutral and not disenfranchise half their potential customer base."
This seems like an advertisement video that effectively captures the essence of Starbucks' identity. Additionally, watching the well-edited video with a rhythmic flow makes it easy to get immersed in the advertisement.
Using this commercial for a Marketing paper. Below is the paragraph that I wrote... In this more recent Starbucks commercial (Starbucks: It Starts With You) the advertisers take a visually artistic approach to hit multiple demographics by showing different drinks being made from the barista’s point of view. With no words being spoken, save for the song being played, the point of view switches to the different customers enjoying their beverage in the different ways that the multiple demographics might do so. This heavily edited commercial ends with the words “IT STARTS WITH YOU”. Starbucks, knowing that the products that they serve are not necessary to sustain human life, although some might strongly argue this claim, pushes (Maslow's) Self-Actualization to vaguely make the claim that through consuming whatever the viewers favorite drink is “IT” will start with you. What this “IT” is is not made explicitely clear, however once can assume, as the advertisement makes the attempt to capture multiple demographis, “IT” can mean multiple things as well
The way of advertisement is very cheap, they hire a advertising agency who send link to people to watch and like the video but after getting there goal they don’t respond
I really love how this commercial was crafted! It’s really great brand integration into the consumers everyday life. Start your day at Starbucks, attend your meetings at Starbucks, meet up with friends and then end your daily adventure at another Starbucks lol total amount like $30 probably lmfao at Starbucks
you think that people are stupid??? I've never had someone make me coffee like that at Starbucks in my life, and I seriously doubt the existence of a device that can be modified from book to a laptop...!!! stop lying!
Hi! may I ask your permission to borrow your advertisement for our school project? our school project is all about talk show and i needed a good advertisement to cut off. I will surely put credits at the end of our video to avoid infridgement. Thank you!
I'm here not to offend someone or criticise. Just wanna share emotions and they will be imperfect. Even though this commercial is creatively awesome and it's clear what kind of vibe they're trying to convey I think many people would feel anxious or even subconciously depressed about it. Why? Because it is an essence of what social media made us to feel, observing incredibly skillful, super productive, stylish, constantly overexcited people in their seamless and dynamic occupation. Which is 98% fake and has nothing in common with reality. We're talking about this issue for years but still contribute to it.
