Great information, I have a question what should be the best strategy for a brand that is new with zero clients? Shroud we have some sort of hearty discounts like 20-25% or a digital gift or some other method?
Great question, I wouldn't do discounts because this immediately devalues your brand. The digital gift could be a better idea. Think about how you can give more to your customers than other companies. A discount could be offerred by anyone, therefore, it doesn't stand out too much.