I’m curious, but do other clubs’ fans have the same nostalgic yearn for historic stuff that we appear to have, or is it just that our past successes are so rare that we need a permanent reminder of them? I suspect that Hummel must think they are playing a blinder since getting back into bed with us! 😳
Nah lots of clubs are cashing in on the nostalgia. But we haven’t ever done it properly until. Hummel are 100% earning more from us than anyone else at the moment (bar Denmark I presume)
@@EddyBamber Yeah I went to a talk in with Bruce and the Hummel CEO and they confirmed we're their biggest club at the minute. Also we had more sales than PSG when the kit launched at the same time as theirs.