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The 5 Biggest Copywriting Mistakes 

Alex Cattoni
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THE 5 BIGGEST COPYWRITING MISTAKES? If you want to become a copywriter, make sure you're not committing one of these 5 BIG copywriting mistakes.
Check back every Wednesday for weekly copywriting & marketing wisdom on growing your bizdom. My motto: the right phrase pays! Subscribe here: bit.ly/theright...
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Join my Copy Pose here: www.alexcattoni...

Опубликовано:

 

10 сен 2024

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Комментарии : 172   
@vcharmer5536
@vcharmer5536 5 лет назад
Feature: No Added Sugar Benefit: No need to feel guilty about adding your own spoonful (or 5) of extra sugar
@AlexCattoni
@AlexCattoni 5 лет назад
lol love it! Or... Naturally sweet, without the same! hehe.
@niladri82
@niladri82 4 года назад
Can't believe you only have 5.3K subs, you deserve at least x100. The value you already have given is worth that at least. Keep them coming. Subbed.
@AlexCattoni
@AlexCattoni 4 года назад
Aw thanks Niladri!
@emtionaldamage112
@emtionaldamage112 3 года назад
It's now 100k within a year , yayyy
@ujjainidatta450
@ujjainidatta450 2 года назад
152K ! Yayy
@tayebeckford5014
@tayebeckford5014 2 года назад
This comment aged well
@HarelAvital
@HarelAvital Год назад
@@AlexCattoni 266k amazing content
@ksvenkart3892
@ksvenkart3892 3 года назад
Who says u watch only beautiful teachers but not her beautiful words. Here it is happening.. U are featuring such a good service even during the pandemic. Fine friend.
@iamsamuelpaul
@iamsamuelpaul 4 года назад
Feature - has a warranty upto 50% wear out or 2 year whichever earlier Benefit - you don't need to worry about your Tyres until it blows out (which won't be for a couple more years)
@SnowYukiYap
@SnowYukiYap 2 года назад
Feature : Wireless Mouse Benefit : No tangled wire around your PC! Feature : 300 ml Tumbler Water Bottle Benefit : Ready to put in your bag for a drink! A Malaysian Chinese here, I want to start copywriting as my freelance part time job, I had subscribe to your channel ~
@thomasdahl2232
@thomasdahl2232 2 года назад
Clearly the best copy-write blog on RU-vid. Not only for it's content but for how it is presented. You pull people in with your presentation, the same way you do with your writing. That in itself creates trust. Well done!
@AlexCattoni
@AlexCattoni 2 года назад
Wow, thank you so much!!
@HustlersUniversityReal1
@HustlersUniversityReal1 3 года назад
Thank ma, I love the video, I'm writing you right from Cameroon in Central Africa!! I'm just getting started with copywriting!! Keep up
@lollipop2689
@lollipop2689 4 года назад
All your videos are great! I actually learned a lot about copywriting in 3 days than in 20+ days searching the internet only to found false information! Well Done, Alex!! Bravo :)
@AlexCattoni
@AlexCattoni 4 года назад
Yay!!
@ishaqnabi5791
@ishaqnabi5791 5 лет назад
I actually came here for looking to write better copy, But damn, she's very beautiful.
@AlexCattoni
@AlexCattoni 5 лет назад
:)
@umegpotadar7010
@umegpotadar7010 4 года назад
Lol you got distracted
@lytnin88
@lytnin88 4 года назад
A beautiful mind
@Kayleigh-t2k
@Kayleigh-t2k 4 часа назад
Thank you so much for your videos, so clear and helpful! I SUCK at copywriting but getting better (I think) by watching your videos! Thank you for your amazing content! :)
@perfectakudo4533
@perfectakudo4533 Год назад
5 Copywriting mistakes 1. You are afraid to polarize Spend more time writing about who and what it can help 2. You talk about features not benefits Benefits are outcomes a user will experience after using your service It answers the question what's in it for me? 3. You don't think mobile first Use shorter headlines Larger fonts 4. You get too fancy Use a very simple set of words The goal of every copy is to get your reader to read the next line Always restate important benefits and call to action Never let the design of the copy guide the copy that you write, they should instead flow side by side 5. You don't say because Always explain why you do a particular stuff Secrets to writing a good copy 1. Write bad copy 2. Fix it Write result repeats
@wallacebankley3384
@wallacebankley3384 6 месяцев назад
Your comments Alex Cattoni mind blowing
@seduckshun
@seduckshun 2 года назад
This was very helpful! Another amazing video as always, this really helped since I've been getting into copy and your videos have been my blueprint.
@AlexCattoni
@AlexCattoni 2 года назад
I'm so glad! Thank you :)
@sakonlawatkhetboon9999
@sakonlawatkhetboon9999 4 года назад
Well behaved never make history... Smart & gorgeous ! Thanks for these amazing tips !
@hellenapollo-atienza2139
@hellenapollo-atienza2139 Год назад
can't get enough of your vids. I'm so lucky to find the most informative yet easy to understand vlog about copywriting. Hugs from the Philippines 🤗
@AlexCattoni
@AlexCattoni Год назад
Thanks so much!
@samuelajayi234
@samuelajayi234 3 года назад
I can't believe I haven't discovered this channel before now.
@millertime6
@millertime6 4 года назад
“The well behaved never make history.” I guess I’ll fill up a textbook 😂 I know some industries rely on dry behavior (finance 👎🏽) but I tend to break rules anyway. Awesome points 😉
@AlexCattoni
@AlexCattoni 4 года назад
Haha yes!!!
@coolbanana7
@coolbanana7 3 года назад
Your channel is a goldmine and deserves wayyyy more recognition. Sharing it with fellow marketing folks!
@AlexCattoni
@AlexCattoni 3 года назад
Thank you so much!
@joejohnson8846
@joejohnson8846 4 года назад
Your video person rocks.
@AlexCattoni
@AlexCattoni 4 года назад
He's sitting right here! It's my brother. I shared your comment and it made his day!!
@williamrowland1254
@williamrowland1254 3 года назад
I can't hear a word she's saying. And I know it's likely brilliant. Her charisma and beauty are hypnotic. Help ME!
@meaningfulideas
@meaningfulideas 3 года назад
This is why we need feminism. (PS don't get defensive, the only reason I put this comment here is you specifically asked for help)
@StephVance
@StephVance Год назад
All your videos are very helpful tools I'm trying to become a copywriter and I'm so nervous, and scared. hopefully learning from your videos I can learn and succeed like you and everyone else.
@fuadbinshams
@fuadbinshams 2 года назад
My God! You are the next level genious when it comes to copywritting! I hope am gonna be a competent copywriter after watching all of your videos!
@AlexCattoni
@AlexCattoni 2 года назад
Wow, thank you!
@fuadbinshams
@fuadbinshams 2 года назад
@@AlexCattoni You are most welcome ❤️
@zeffali352
@zeffali352 4 года назад
Whole dan-lok inside one video just kiding he's great! Great vid alex helped me a lot to understand the basics.
@geoffreycurrie9582
@geoffreycurrie9582 4 года назад
she's far better than dan and better looking too :) have you seen his hair? who did that, his little sister?
@dipen1302
@dipen1302 4 года назад
Hey Alex, thanks for posting such valuable information. You are indeed doing a great JOB.. Highly appreciate. Keep showering your knowledge to the world.
@thetinkerpreneur7978
@thetinkerpreneur7978 2 года назад
Wow, I usually do not comment, but your content is amazing
@AlexCattoni
@AlexCattoni 2 года назад
I appreciate that!
@dearbrave4183
@dearbrave4183 3 года назад
I can't stop watching your videos! I'm happy I found your channel❤️ Thank you so much!💕 Once again you answered questions I had and also highlighted, important things I could have easily overlooked. ❤️
@AlexCattoni
@AlexCattoni 3 года назад
I'm so glad! Thank you :)
@CharTarot
@CharTarot 3 года назад
My features: Assorted cool tarot decks to choose from. The Benefit :Tarot will help you see where blockages are holding you back!
@AlexCattoni
@AlexCattoni 3 года назад
Yes! 👏🏻
@CharTarot
@CharTarot 3 года назад
@@AlexCattoni wooo hoooo!! Thank you!!!
@siyamjwara6305
@siyamjwara6305 4 года назад
im new to copywriting i keep coming back to your videos I like your energy
@Prolancer
@Prolancer 4 года назад
Yup. Editing is divine.
@eddycaballero5438
@eddycaballero5438 6 месяцев назад
I like listening to her talk
@ksvenkart3892
@ksvenkart3892 3 года назад
Excuse me alex,u are the one who is tying me to stop diaturb u , no matter what the topic is but the eventual result does not changes.. Where u gather such a lovely passion for us ?
@capitalrealtors2420
@capitalrealtors2420 2 года назад
Really helpful video. Thanks a bundle . You are such an amazing Personality
@ImmyYousafzai
@ImmyYousafzai 4 года назад
I love you more now. Great 5 points.
@johnadefisayo8179
@johnadefisayo8179 Год назад
you are the best ALEX!
@umarasad4141
@umarasad4141 4 года назад
Excellent. Because is a magic word.
@stephaniemorris6738
@stephaniemorris6738 Год назад
Feature: Crackling wick romantic themed candles made with vegan ingredients. Benefit: Keep the flame burning without negatively impacting your health.
@noorsakinah93
@noorsakinah93 5 лет назад
Thanks for this video! Very informative😀
@BaoNguyen-fm7le
@BaoNguyen-fm7le 2 года назад
Thank you so much. It helps a lot.❤️
@emmanuelojebisi6756
@emmanuelojebisi6756 2 года назад
Feature- Home delivery Benefit- you wouldn't need to burn extra calories going to get our product WE BRING IT TO YOUR DOOR STEP.
@moeisa3704
@moeisa3704 4 года назад
very big massive thanks, your content is very informative and useful, I've been writing very important notes after you. so can you please make a video about writing advertising ads copies, like how can we generate ideas, how to create a storyboard and how to implement it through a final script. thanks in advance
@AlexCattoni
@AlexCattoni 4 года назад
Good idea!! I also have this video on ad writing you can check out: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-j8pxmNrdJvw.html
@okofumary421
@okofumary421 2 года назад
Thanks Alex for these tutorial. U are good. The feature and benefit of my product: (tummy wrap) Feature: flattens your tummy Benefits: so u won't have to feel embarrassed in front of ur friends and husband. I hope this my feature and benefit is OK to us
@lananhtranthi7708
@lananhtranthi7708 2 года назад
Thank youuuu
@t3xasbull3ts
@t3xasbull3ts 4 года назад
Wow! Thank you. You always hit right on the spot!
@AlexCattoni
@AlexCattoni 4 года назад
Thank you!
@f3lifica
@f3lifica Год назад
Your advice is my favorite advice. Keep it coming :)
@AlexCattoni
@AlexCattoni Год назад
Thank you so much!
@cordz5274
@cordz5274 Год назад
Damnnn so much value 🙌🙌
@AlexCattoni
@AlexCattoni Год назад
Thanks so much!
@pandorofortes9309
@pandorofortes9309 2 года назад
This was amazing 🔥🔥🔥🔥👌🏽 Thank you so much 👏👏👏👏👌🏽
@AlexCattoni
@AlexCattoni 2 года назад
Thanks for watching!!
@dmm615
@dmm615 5 лет назад
Thanks Alex! Really good content on your channel.
@AlexCattoni
@AlexCattoni 5 лет назад
Thanks Daniel!
@ayeshairum8185
@ayeshairum8185 Год назад
Hi Alex. i am a student and i am learning this skill( copywriting). I have no experience of it. But i am watching ur videos and they are helping me but if u have any course or any session in which i could enroll myself as a student of yours and leran directly from u. plz reply me here i would be waiting .
@AlexCattoni
@AlexCattoni Год назад
Hey! Thanks for your kind message! I've got lots of copywriting courses! You can find more info at www.copyposse.com/programs
@naomigbemileke2572
@naomigbemileke2572 4 года назад
Hello Cattoni, It's my 4th video of u I love it But I think I haven't gotten to this stage, yet I need the basis
@ShovonMuhammad
@ShovonMuhammad 4 года назад
This is the 'Basis'. Watch it with 6 breaks. Reapeat 3 times, 2nd time note down points. you'll get everything.
@peter-holzer-dev
@peter-holzer-dev 9 месяцев назад
Great video! 🎉
@zahrulazuakamaluddin2141
@zahrulazuakamaluddin2141 4 года назад
Thank you Alex
@galingngpinoytv7767
@galingngpinoytv7767 3 года назад
thank you very much for sharing this awesome information.
@madeinchittagong7179
@madeinchittagong7179 3 года назад
Hi Alex! You're such a great teacher.
@AlexCattoni
@AlexCattoni 3 года назад
Thank you!! :)
@joshpoe1261
@joshpoe1261 5 лет назад
Thanks for posting this. Great content and delivery. Benefit: Create more opportunities for sales to grow your business.
@AlexCattoni
@AlexCattoni 5 лет назад
Josh Poe 👏🏻👏🏻👏🏻 thanks Josh!
@Sobitsaid
@Sobitsaid 4 года назад
Hello there, Alex again. I want you to make a video about Copywriting Niches. What kind of niches we get as a copywriter and what niche would you recommend us? I hope I would get the video notification soon. :)
@AlexCattoni
@AlexCattoni 4 года назад
Cool! Interesting topic!
@mdjehadulislam5114
@mdjehadulislam5114 4 года назад
Thank you very much. Getting great help by listening to your tips. Can you give some tips for copywriting for display banner ads where space is very short?
@AlexCattoni
@AlexCattoni 4 года назад
Great question! With display ads all you really have to work with is a headline/CTA. Try watching this video next: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-sdoj1TVbAJY.html
@AlexCattoni
@AlexCattoni 4 года назад
Or this one! ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-j8pxmNrdJvw.html
@mostafiz-shamim
@mostafiz-shamim Год назад
Another mistake I'm doing here is, watching you instead of listening. You are the most beautiful copyrighter.
@ammadqureshi5061
@ammadqureshi5061 4 года назад
Beauty with brain.. She is genius with beautiful smile
@michellestone5194
@michellestone5194 6 месяцев назад
I'm struggling with some web copy. We are in an early market and the only people looking for our product are insanely technical. Our better funded competitors have been working to educate the market and drive awareness of the space, while the little fish like us preach better tech. Is this a mistake? I am torn and my copy shows it.
@oluwanifesimiadriel505
@oluwanifesimiadriel505 4 года назад
Another very amazing and informative video. Thanks Alex... Quick question, do you have any video on writing great product descriptions?
@AlexCattoni
@AlexCattoni 4 года назад
Thank you! I don’t but good idea!
@oluwanifesimiadriel505
@oluwanifesimiadriel505 4 года назад
@@AlexCattoni Yay!!! 😁😁😁
@vatrisiagunadi3625
@vatrisiagunadi3625 3 года назад
thankyou so much
@tips4urdu-786
@tips4urdu-786 4 года назад
Alex cattoni!
@prajwals9786
@prajwals9786 4 года назад
Your channel deserves 2 million subscribers 👍👍👍😀😀😀
@AlexCattoni
@AlexCattoni 4 года назад
Aw thanks :)
@prajwals9786
@prajwals9786 4 года назад
@@AlexCattoni Thanks for your reply.
@putasmileonakidsface615
@putasmileonakidsface615 4 года назад
Great vid.
@shivuk467
@shivuk467 4 года назад
I want learn copywriting from scratch.. Please guide me how to start..
@AlexCattoni
@AlexCattoni 4 года назад
You’re in the right place!
@sajidazakir560
@sajidazakir560 2 года назад
What does polarize itself means here??
@AlexCattoni
@AlexCattoni Год назад
As in "contrast". Don't be afraid to be different, take a different opinion, stand out, etc.
@IyazibaFrancis
@IyazibaFrancis 8 месяцев назад
👍👍👍
@beastmotivationbeastmotiva1440
@beastmotivationbeastmotiva1440 4 года назад
You actually have a great content about copywriting...mam helps a lot❤it could be helping a lot more if you could start some kind of course for it right??
@AlexCattoni
@AlexCattoni 4 года назад
Coming soon ;)
@sanazhomart1258
@sanazhomart1258 4 года назад
Every.❤️Single.❤️Video.❤️Is.❤️Gold.❤️ 🙏🏻
@AlexCattoni
@AlexCattoni 4 года назад
❤️ thank you!
@MyGodTube
@MyGodTube 4 года назад
2:30 first minutes are unnecessary. However good job!
@AlexCattoni
@AlexCattoni 4 года назад
Thanks
@Nick_Dara_Alex_Barry_uglyAds
@Nick_Dara_Alex_Barry_uglyAds 3 года назад
Alexandra, I didn't understand what do you mean by "Afraid to Polarize" what does mean this in Marketing?
@AlexCattoni
@AlexCattoni 3 года назад
It means afraid to take a stance on something or "turn people off" because of your personality/opinions. Basically, just be you and don't try to filter yourself to appeal to a broader audience
@emily_257
@emily_257 3 года назад
This one was by far my most favorite one from you and the most helpful! I’ve watched many, many of your videos. :)
@AlexCattoni
@AlexCattoni 3 года назад
Wow, thank you! I'm so happy to hear that!
@almighty_rex
@almighty_rex 2 месяца назад
Off the topic . But you are gorgeous
@omotolani_consultancy9542
@omotolani_consultancy9542 2 года назад
Feature* an online course teaching the basic blueprint to succeed online as a beginner Benefit* Build a fortune on social media and leverage on profitable opportunities by learning high income skills to succeed in less than 3months.
@AlexCattoni
@AlexCattoni 2 года назад
Nice!
@ogietercio1680
@ogietercio1680 4 года назад
i got confused with the 5th mistake. you said do not use because ,but when you explain its contradicting? kindly explain it to me more.briefly . thanks
@AlexCattoni
@AlexCattoni 4 года назад
The mistake is when people DONT use because. You always want to use because - I.e. you want to given a reason why for your sale/discount/offer :)
@ogietercio1680
@ogietercio1680 4 года назад
@@AlexCattoni ohhh.. is see...got it.. tnx
@ogietercio1680
@ogietercio1680 4 года назад
and i forgot to put the "YOU" in my notes
@angelogbonna
@angelogbonna 4 года назад
I love your content. Very strategic with them too. Am learning a lot from you. Hope RU-vid pays you alot more than they are supposed to cuz girl you are hotly hot with your stuff. God bless ya!!! I love you 😘
@AlexCattoni
@AlexCattoni 4 года назад
haha, thank you!
@adriantheboss1215
@adriantheboss1215 3 года назад
I can't think straight at night when I'm writing a copy... Maybe it's because I've used my brain for 14 hours.(Analyzing,reading,researching and writing) ..lol.. I can't even write a sentence with a good grammar right now... maybe I need some good rest : (
@AlexCattoni
@AlexCattoni 3 года назад
Haha, totally relatable!
@simtiyazmakandar9344
@simtiyazmakandar9344 4 года назад
I want you to b my mentor, I am totally new in dis, even I don't know how to do what to do... Plz teach me
@AlexCattoni
@AlexCattoni 4 года назад
Keep watching!
@umarasad4141
@umarasad4141 4 года назад
Well behaved never made history. My life in one line.
@Greeneyedization
@Greeneyedization 4 года назад
Any recommendations for non native speakers to write perfect content in English please?
@AlexCattoni
@AlexCattoni 4 года назад
Learn how to speak perfect English
@Jeremiah_Adetunji
@Jeremiah_Adetunji 4 года назад
Please I'm interested in a copy of the report you mentioned in this video. Thank you
@todosmiros8119
@todosmiros8119 3 года назад
ok you pick KILLER MUSIC! LOL what you know bout that soul music? LOL get down with ya bad self
@AlexCattoni
@AlexCattoni 3 года назад
Haha! 😂
@miguelhernandez1one
@miguelhernandez1one 3 года назад
Whats a reframe
@AlexCattoni
@AlexCattoni 3 года назад
when you're taking the context of something an expressing it differently.. make sense?
@infoinspiration2551
@infoinspiration2551 3 года назад
blue eyed beauty with brain
@muhammadimran34
@muhammadimran34 4 года назад
Damn! Beauty with brain
@matthewsager925
@matthewsager925 4 года назад
Steps to write good copy: 1) Write bad copy 2) Fix it! Genius...
@junkrat1
@junkrat1 4 года назад
I think the worst one i have seen was this lady on fiver which was asking for like $500 and had "I write scrumptious copy". It still makes me gag to this day
@AlexCattoni
@AlexCattoni 4 года назад
Hahaha
@peteraghaulor9177
@peteraghaulor9177 4 года назад
You are not only very beautiful, but you've also got beautiful ideas. Though, I was really distracted by your beauty anyway.
@kartiksingh8605
@kartiksingh8605 4 года назад
Don't know who she is, don't know what copyrighting is,still watching 😑
@liminal_lucy
@liminal_lucy 3 года назад
lmao @ the way she used gtfo, good one
@impulse2
@impulse2 4 года назад
Rabbit pinch cheeks!
@Aloksheoran
@Aloksheoran 3 года назад
should i see her or hear her is the dillema
@AlexCattoni
@AlexCattoni 3 года назад
Lol
@dummydami9892
@dummydami9892 4 года назад
i just saw your pretty face and clicked, better than copy writing
@angshemdanyeng6440
@angshemdanyeng6440 4 года назад
Alex, why are you so beautiful? What do you eat as your breakfast? 🌹
@ifesinachiekeneme1304
@ifesinachiekeneme1304 2 года назад
You're fast in speaking,slow down
@michealgodweloveyougodwene8469
@michealgodweloveyougodwene8469 4 года назад
You are so beautiful l can't get of my eyes from you
@ShovonMuhammad
@ShovonMuhammad 4 года назад
You know our brain is lazy & you still making long videos, with lots of new secret data! Have you any idea how many time I need to watch a single video to understand it clearly? Make it short, single topicsy & polarized, Please.
@AlexCattoni
@AlexCattoni 4 года назад
Turn on subtitles.
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