The 9 Biggest AdWords Mistakes You Need To Avoid

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Learn how to avoid the 9 biggest AdWords mistakes people make when managing their campaigns. Start optimizing your AdWords campaigns by fixing these common issues...
Mistake #1: Not using keyword match types
Mistake #2: Being too shy with negative keywords
Mistake #3: Skipping the use of branded keywords
Mistake #4: Only having one ad variation per ad group
Mistake #5: Not considering the relationship
Mistake #6: Incorrect geographic targeting
Mistake #7: Poor landing page experience
Mistake #8: Not using the Search Terms report
Mistake #9: Missing conversions
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Опубликовано:

21 июл 2024

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Комментарии : 81

@LovesData 6 лет назад

Hey there! Watch my new video covering 9 more Google AdWords mistakes you (also) need to avoid... ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-9z-ILKbs3-I.html

@Nerdy_Aomeba 5 лет назад

Great video as always. But this time you left me thinking... Branded keywords? That sounds very interesting! So how would I go about using a branded keywords strategy? I’m guessing using broad modifier, phrase match, and exact match with dynamic keyword insertion? How should I make a strategy out this of this that would bring that low cost and higher volume? Thank you in advance!

@bhaveshdewasi6592 5 лет назад

Relationship between keyword, ad copy & landing page is very much important. Thank You for the video

@BrijeshKumar 5 лет назад

Thanks Benjamin, the way you provide information in video is really helpful. It's always helpful to watch such detailed/informative videos.

@rickyadames7714 5 лет назад

This video was breathtakingly useful. Saw three or four things I need to fix. I lost 17 dollars right out the box before I saw this video.. it is easy to lose money with Adwords! Lol. Thank for the incredible advice. Keep up the great work!

@tejalparekh5861 5 лет назад

Hi, I am running my client campaign and I would like to know how we can search and add negative keyword to get better performance.

@mobello4647 6 лет назад

you're very organised in your head, thanks for being so concise and precise!

@LovesData 6 лет назад

That's great to hear! I always try to get to the point and deliver the most value as quickly as possible.

@vantageresources 5 лет назад

Inspired here in Dublin, Ireland - thank you Sir!

@neilgillett595 6 лет назад

Well laid out and articulated info. Thanks Benjamin.

@RolandBlazay 5 лет назад

Wow this was great and informative as far as where im at with ads now.👍🙏🏾

@Zhao525 6 лет назад

This helped me as i just got started with adwords! Good video very beneficial for newbies

@LovesData 6 лет назад

Amazing! Thanks for watching and let me know if there are any topics you'd like me to cover in the future.

@samiurrehman8159 6 лет назад

Very useful Information your videos are always very good and we learn a lot from it

@LovesData 6 лет назад

That's great!

@marketing6065 6 лет назад

thanks so much for tons of value. i have problem with adwords accounts suspended. I tried more than once to return the account but they refuse? is there a solution ?

@LovesData 6 лет назад

Thank you for the question. Google can suspend accounts for a number of reasons. If the account is was suspended for a reason they consider serious, then there might not be many options. If it was me, then I’d try reaching out to support to ask if there is anything you can do to have the account reinstated. I’d also recommend asking for help on Google’s community at www.en.advertisercommunity.com

@MikeMancini 5 лет назад

Great job on the video. Appreciate it.

@doobarasmart 6 лет назад

what do you mean by braod match modified because i can't find it on my platform

@LovesData 6 лет назад

Great question. I cover broad match modified keywords in this video - ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-XAvTbSAHpxA.htmlm45s (I've linked to the section where I cover them for you)

@Edukacyjny_pa-troll 6 лет назад

My new favourite channel. Subbed! PS. I'm a plumber:)

@LovesData 6 лет назад

Awesome! Thanks for watching!

@toddmcleod-learn-to-code 6 лет назад

Thank you. Great video!

@LovesData 6 лет назад

Thanks for watching!

@fredericgroulx1692 6 лет назад

Great vid!!! Thank you Benjamin. :)

@LovesData 6 лет назад

Awesome to hear! Thanks for watching.

@herlindaherrera3277 6 лет назад

Very useful information because it is instructive and educational ... very good

@LovesData 6 лет назад

Thank you! That's great to hear Herlinda!

@rimkahya8094 6 лет назад

Just found! A great channel, keep up! 😍

@LovesData 6 лет назад

Will do! Thanks! 🎉🎉

@jeffthony 6 лет назад

great stuff! thank you so much!! :D

@LovesData 6 лет назад

Thanks for watching Santiago! So glad you liked my video on the biggest AdWords mistakes!

@SonalDiwanjiMusicInstitute 4 года назад

Thanks for sharing

@Pandomarlon 6 лет назад

Great and simple. How do I easily read my Google Adwords report? I have invested close to 200K in adwords over the years and it works but not as good as it was... I need someone to tell me what I am doing wrong. I own White Lotus Home Thanks, Marlon

@LovesData 6 лет назад

Hi Marlon, since AdWords uses an auction-style system it means we need to continually monitor and optimize our campaigns. So making sure you actively manage your campaigns is the best starting point. I'd also suggest focusing on your conversion data, when you see something working you'll want to invest more in those areas and when you see something slipping you'll want to optimize and then potentially re-invest in other areas of your account.

@Pandomarlon 6 лет назад

So there is no simple way :) I get it. I keep hearing Adwords is dead and the way to go is to do more and more with Social Media. What are your thoughts? I know a balance would be nice, but it would best to know what is the best place to invest money and time0 .

@ginoopantony9592 6 лет назад

Thanks Benjamin!

@LovesData 6 лет назад

My pleasure! So glad you enjoyed it!

@OJIsmartPro 6 лет назад

Very informative video!

@LovesData 6 лет назад

Thanks for watching!

@EverythingGeek 6 лет назад

Hey I have autism and I'm getting really confused on a lot of things your talking about I spend a lot of money on ads and I would really love to figure out how to get more for my money. I have 3579 subs at the moment and ads seems like the only way I can reach an audience so if you could help me with making my ads work better please help I'm just getting really confused on some things like I'm starting to really understand ads but there's some stuff that confuses me like keyword stuff among other things but if you could please help

@LovesData 6 лет назад

AdWords can be confusing because there are so many options. I totally get that. I'd probably recommend using remarketing with your video campaigns as the best way to get the most from your advertising budget. You can find details here - support.google.com/adwords/answer/7181409 And I'd also recommend learning a bit more about AdWords. Here's a post that provides some tips - www.lovesdata.com/blog/adwords-resources

@mitjaostrbenk9448 6 лет назад

Thanks...useful... :)

@LovesData 6 лет назад

That's great to hear Mitja!

@rckapildev 6 лет назад

very nice. thank you

@LovesData 6 лет назад

I'm glad you liked it. Thank you for watching!

@dushyEdu 5 лет назад

where i can see Mistake #8: Not using the Search Terms report

@ezranewtons4023 Год назад

Does social media help to increase my website's rank?

@roma777best 6 лет назад

Hello, may i translate your video into russian language and upload it on my chanel? I one of the most known experts in ppc-marketing in Russia with more than 7 years of experience. I will put link to your original video.

@LovesData 6 лет назад

Thanks for asking. At this stage I'd like to keep things on my own channel. I've enabled community contributions, so maybe you'd like to try the translation feature on the video - ru-vid.com_video?ref=share&v=PcAZlP6XEkk

@roma777best 6 лет назад

Thank you for your proposal, but I am also interested in the development of my channel. Part of my development is reviews (translations) of foreign specialists in Internet marketing. See you )

@LovesData 6 лет назад

All the best with your channel!

@itsmychaanal9957 6 лет назад

Thanks you

@LovesData 6 лет назад

My pleasure, I'm glad you liked it!

@HistoryandNostalgiaChannel 4 года назад

Thanks Benjamin. Super helpful, especially on mixing up your "Calls to action." Thanks again, Phil

@ririgisttv9061 6 лет назад

pls am a blogger. how do I use it on my blog

@LovesData 6 лет назад

Interesting question... You can certainly advertise your blog using Google AdWords, this isn't done commonly, but I have seen people doing it. The main thing is that you would need to tie your ads (and advertising spend) to an objective, like growing your email subscribers. However if you don't have budget to spend on ads, then you'd probably better investing time in building out your content first.

@sub-myyou-2-pro671 4 года назад

Nice content.

@LovesData 4 года назад

Thank you Narsingh!

@ArakanBathumalai 3 года назад

Perfect..

@marugenoud 6 лет назад

can i advertise 2 websites with one signgle adword account

@LovesData 6 лет назад

Yes, you can use a single AdWords account to advertise multiple websites, but you’ll need them in separate ad groups. In most cases I’d recommend using separates accounts though.

@marugenoud 6 лет назад

thanks!!!

@activebryantsystems215 5 лет назад

great video

@LovesData 5 лет назад

Amazing. Thanks for letting me know (and watching)!

@tightsetc7609 6 лет назад

Hi great video but sounds so professional I dont understand all the terms you are using ... so confused.

@LovesData 6 лет назад

😂 Which terms? (And you might want to check out my Google AdWords Glossary too... www.lovesdata.com/blog/google-adwords-glossary)

@dimitarivanov7249 6 лет назад

Wow I did 8 of 9 mistakes in my first AdWords campaing XD

@LovesData 6 лет назад

Great to hear that you have plenty of room to improve and optimize your campaigns! That's great!

@normamimosa5991 6 лет назад

@Loves Data -- Do you work for Google?

@LovesData 6 лет назад

Hi Norma, over the years I've worked with Google to deliver training and consulting for their clients, but I'm not an employee.

@jennycostas9058 6 лет назад

will watch then tell my opinion

@LovesData 6 лет назад

Thanks Jenny!

@playingtoysopeningpresents196 6 лет назад

I cant underestand this adwords. To it cost me much money? 😐😐😐😔😔😔

@LovesData 6 лет назад

It’s easy to launch a campaign, but effort is required to make it profitable. I’d suggest checking out this post that I wrote on mastering AdWords... www.lovesdata.com/blog/adwords-resources

@Naveed_Sharif 6 лет назад

#ThumbsUp ☆*☆*☆*☆*☆* ☆*☆* #SevenStar

@LovesData 6 лет назад

Thanks for watching!

@carlocrighton 6 лет назад

Benji Mangold is cool

@shannonburke7346 6 лет назад

Too bad your video is not for a newbie

@LovesData 6 лет назад

Hi Shannon, I suggest checking out my video which covers the basics of campaign setup as a starting point - ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-kshBPb-qUTw.html