In the book „Growth Hacking - Silicon Valley’s Best Kept Secrets“ the authors say that the 3 main parts of a highly converting landing page are: 1. Appeal to Emotion 2.Appeal to Logic 3. Social Proof I must say, you did an outstanding job of explaining the anatomy of highly converting LP‘s regarding those 3 points in depth. I love your content! Please continue making great videos.
Thanks for the video and the tip for the examples on your blog, however, I expected examples as well. It would increase quality of the video I think. Either way, keep up the good work!
This was great, I have been researching "basic landing page" for a while now, and I think this has helped. Have you heard people talk about - Wanmila Splendid Simplification - (do a google search ) ? Ive heard some super things about it and my co-worker got great results with it.
Wish you included photo examples when breaking down each step. What WordPress Themes do you recommend as a base for starting a high-converting land page. Great content as always!!
These are great overal concepts. I think the primary focus here is the marketing/ copy . That’s the first and foremost focal point before building a site .
Great tips, I wish there were a few real world examples to 'see' how to utilize these strategies. Not a complaint, just giving feedback, I'm a visual learner.
thank you so much for that video, I just wrote my first book and need tomarket it now so your tipps are really helpfull, I hope so much I will succeed with that tipps
Wow. Your content is really a masterpiece Neil and the way you simplified things and gives examples with every really helps to understand the concept very well!
This is pure perfection. I recently enjoyed a similar book, and it was pure perfection. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight
Very good practical pieces of advice. Regarding the headings it is a very important point - and still many people don't focus on headings and images, it is even surprising to find some webs of big companies that are not optimised for conversions
Hi, I'm happy to come across this. I hope it'll work for me. I designed a landing page for my business about 3 weeks ago and I haven't gotten a single conversion since then. All efforts prove futile. Can someone help me out?
Can you elaborate more on story telling? and im getting good traffic to the landing pages and they are not signing up, even giving away gift cards wont get them to sign up, so frustrating
I'd work on your website's user experience or page layouts to make sure they're set up for conversations :) I'm also offering a free course on CRO now neilpatel.com/training/
Thank you Neil, for the great video!! I outlined it and am going through this with a fine toothed comb mentally, and creatively to create and improve!!
awesome Value as always Neil, thanks a lot, the art of story telling to me sounds like you are either born with it or you're not, but I am not giving up that easily, I am going to learn it!!!!!!! I feel my millions approaching :-)
Loved the explanations. Am new at dropshipping and am not much of a techy. Am still pushing the Stone of Sisyphus up that hill. Looking forward to reaching though. Any tips for newbies like me/
Thank you very much, your information was very concise, it was very clear what should be taken into account to make a landing. You have a new subscriber.
Neil I do genuinely believe on your content, it would be great to have you as a mentor! Do you have any web page example with all your steps to follow on? I'm very grateful with what you are doing, I want to craft my future and change my story, and help more people in the process, I know is hard but worth it! Thank you Neil, Kindest Regards.
Thanks so much, Fernando! I don't have a page with all my steps, but I do have a blog where I talk about virtually everything in digital marketing :) I discuss it all in detail! Check it out, or just Google my name with whatever marketing question you have, I've probably written about it.
A.I.D.A it's an old formula that is described in many different ways all leading to the same thing. Attention - Headline Interest - Photos Desire - Benefit/Solution to problem Action - Call to Action, Close , Next step in the commitment phase.
Excellent video Neil. I forget to tell a story on landing. Going to implement immediately. Would it it be best to have the customer tell the story of how I saved their event?
Great vid as usual Neil. Anyone know, if you’ve incorporated a webinar on your landing page, should the rest of it be scarce or should you reiterate the info from the webinar?
Hey neil, could you please show us the difference between conversion optimization versus value optimization on a website conversion campaign? Thank you And God Bless.
I'd say conversion optimization is about increasing the percent of your web visitors that convert into customers Value optimization is about increasing the percentage for a certain value of conversion
@@neilpatel Your welcome. You always put out great videos and for such a large and complex industry its amazing how your able to do that. Its a pleasure to watch and learn from you.
As always, I appreciate the sound advice! One question, is a photo or video best above the fold, and does it matter if the hook is embedded within the photo/ video or separate? Ps I lied…two questions 😊
How long (or short) should a landing page be? With so many visitors coming from mobile these days, I'm trying to optimise for mobile experience, but unsure of what content I should exactly include in the landing page.
That is why it is best to test out different things to see what resonates best with your audience. It depends a lot as well on the actual product/service you are selling. I have seen landing pages of all sizes do well.
Hey Neil, thanks a lot for these great tips! We're a home audio & hifi ecomm site, and we're working on our landing page currently. What do you think of this header and cta; Looking to enhance your music listening experience? But... HiFi gears are too expensive? Limited affordable brands/options in Malaysia? We've so been there! What did we do? Create a company. CTA - Show Me Your Products!
The break between the question is a little confusing. Also, beware of asking too many questions. "Looking to enhance your music listening experience but HiFi gears are too expensive? " Also, I'm ultimately confused by what the goal is in reading that caption. Try rewording a bit to make it clearer to understand for the audience :)
I have a small handmade shop in the teen niche, I have 102 5 stars. Its just basically for gifts I made a website, should I do some affiliate marketing to boost my earnings or use the landing page to get sale? I feel like I am not efficiently using my own site.
Hey Neil, thank you so much i can׳t believe i find this only now. i have a quick question, do you think that sending people from paid platforms to a quiz landing page+opt in than sending them to sales landing page will convert better? (based on the notion that we integrated all the principle you stated in the video.) Thank you Neil, and god bless you! Eldad.
