The Kulture Study: DAWN 'DAWNDIDIDAWN' (ft. Jessi) MV 

This line is stuck in everybody heads: Hey Dawn what's going on?

But did Dawn know what was going on?

This song is kind of like his re-introduction, after his debut with money everyone was still referring to him as e‘dawn from Pentagon but with dawndididawn he makes it clear that from now on he is just *dawn* the soloist from p nation

His backup dancers are also so talented!! Im obsessed with this comeback

this is such a breakthrough for dawn and for p nation- they've made it clear they're building a brand off idols like dawn and jessi who break idol industry traditions and celebrate their differences

HEY DAWN WHAT'S GOING AWN

i'm obsessed with this song, to be completely honest. it's a simple song but it's catchy and badass and i love it

the song is for people who still adresse him as edawn and not dawn

DAWNDIDIDAWN is a re-introduction to Dawn, since a lot of people still refer to him as E-Dawn, or simply Hyuna's boyfriend and I feel like it also reflects his current state of mind; when he wrote and released MONEY, as far as I remember, he wasn't in a very good place, full of uncertainty and worries; now with DAWNDIDIDAWN, it's playful and fun, because he's more sure of himself as a person and as an artist.

Speaking of Jessi. Have you heard about the ‘Refund Sisters’ project involving Jessi, Uhm Jung Hwa, Lee Hyori & Hwasa? They have kind of made a girl group with comedian Yoo Jae Suk as their producer for the show Hangout with Yoo. They recently drop the single Don’t Touch Me and it’s doing really well on charts and stuff. If you haven’t listened to it yet I would love a reaction it, they have released a music video for it. If you’ve already heard the song I’m curious about what your thought are on the song and the project in general.

I'm a dancer myself and I just say that he is one of the best kpop dancers i knew he was great but this probably suprised me his background in dancing really shows in this. His executions are really good and ohhh his popping!!!

Super interesting review with the YG comparison. I got total GD vibes from this in a good way. It’s not the best song or video but I really enjoyed it. Jessi’s feature made it for me

It's too early to say, but I'm really excited for when he's able to handle song production again. Not sure about how much he's had a hand in Pentagon's discography, but I adore the songs that credit him. He's written some lyrics too, but I feel like Hyojong isn't at a point where he could release whatever he feels like yet, and I'm supporting him until he can. Speaking of YG vibes, Jessi is in his live promotions.

This reminds me a lot of GD “one of a kind” era, a huge change from money but still a very cool song

"Hey Dawn what's going on?" was literally stuck in head for a good day and I didn't know the rest of the rap so it just kept repeating over and over again

How he hits every beat at 2:40 is super satisfying 🤤

I’m with you with now PNation feels like it’s aligning itself to the original YG Fam. Kinda refreshing honestly :D Curious if he’ll be training artists or will he only be signing unique and interesting independent talent as he has been doing up to now

the mv fits the song so well! both are pretty minimalistic yet so incredibly impactful

React to his whole album! While dawndididawn is a bop, the other tracks in his album are better imho

This makes me miss GD so damned much, but I also love that this is Dawn and no one else?? Love love love the choreo, love Jessi, it's just great.

thanks for reaction !!! You probably need to watch new cix's comeback with "jungle". The production 🤯

idc what yall say this is one of my fave comebacks of 2020 no cap

From what I've heard, his motivation behind this was for the people that we're still calling him E'dawn. It's such a bop (and my new shower song). Thanks for reacting PD!

I love that he debuted with money, because it was like nothing we expected. Money was truly artistic and I was like "oh wow so he's not debuting with loud music, but this is imprrssive" and that song actually left a deep impression to me until now. His come back with DAWNDIDIDAWN is special. Almost felt like a slap for everyone that still calls him EDawn lol. Amazing lyrics, dance, melody and I still enjoy it every day

Glad I wasn't the only one who got major early YG vibes, he really reminds me of a young GD

Really liked this reaction! please check out the rest of his album, even if it's just in your own personal time! the rest of the songs are so good, especially ordinary night

oh man oh man i CANNOT wait for you to check out dpr ian's first solo called so beautiful and cix's long awaited comeback called jungle. both of them are sort of Halloween themed comebacks and they have to be some of my favourites this year (especially music video-wise which is why i am so excited for you!!)

Can't say that I loved money very much but this song rly did it for me omg, I was obsessed when it came out and listened to it nonstop! I also felt like it's more of a debut and I kinda wish it was but for a first comeback its also pretty fitting! Loved the styling, the dancing, tha hyuna references! Overall a solid song! I can also recommend the mini-album it's top tier, I really enjoyed it!

Dawn's lyrics are ALWAYS so clever good and unique even since before he debuted in Pentagon and all their songs, same with his producing skills, just search all the songs with him credited he is a genius!

As musically simple as it is, this song gets stuck in your head. It's like a mood lifter wich I really appreciate

*YOU SHOULD CHECK OUT HIS LIVE PERF WITH JESSI IT'S LIT AF*

I cant take this song seriously like I can't help but smile

I personally loved the up beat tempo of this song and the choreography was so great! Dawn’s ability to change tones and pitches with his voice has always made him one of my favorite rappers! The multiple little nuances with his facial expressions and body movements, his naughty smile all added to the perfection of this song. Dawn knows how to sell his talent. It just felt like a playful song and not meant to be too deep!

oh i’m Early early this time, nice. thanks for the reaction pd i was looking forward to this right after dawn posted!

Dawn is giving me Green Day vibes with is outfits especially the white shirt with a tie and the black eyeshadow

Even the choreo is a master piece for the musicality in every move!

It gave me total old school YG family vibes too, it makes so excited for Pnation.

The song reminds me a lot of Gdragon and TOPs song Knock Out. I was so happy to hear a song in the same style of minimalistic instrumental

Omg, Yesss. Thank you for your reaction💓💓! You can check his album it's a masterpiece

Always good to get a notification from you bud. I agree regarding the song and significance of this video 100%. Even the set of MV was very muted and basic, shifting all of the viewer's attention to Dawn and the lyrics. While the song (especially Jessi's verse) didn't do much for me, the performance of P-Nation tracks on the charts are showing that PSY is on to something. I would be SUPER interested to see if PN has any plans for boy or girl groups in the works. Just imagine a trainee system overseen by PSY.

Hoping you'll react next to D-CRUNCH's Pierrot and Across the Universe since you reacted to their Are You Ready mv last time! They're getting really painfully underrated yet their songs are getting better every comeback.

I've been waiting for this reaction!!

Been waiting for this.. for so long!!!

Been waiting for this. Yessss

Heck Yes! I love your reviews

Yesss! Back at it again 🥺❤️

This is what I've been waiting for, thank you PDnim😁😁

I didn't think much of the song at first, but it definitely grew on me, it's stuck in my head now

So happy you reacted I was really looking forward to this

I WAS WONDERING WHEN YOU WOULD DO THIS REACTION, I'VE BEEN WAITING FOR SO LONG

Ma guy, I'm early this time, yes!!! Love you, and I also love that you always share facts that probable, at least, I don't know about mostly anything. I always learn something with your videos...

I’m stoked to see this review!!!! Thanks PD

I loved Dawndididawn! It's boastful but also playful, and he looks like he's having fun. The song and video gave me G-Dragon vibes.

omg it had been so long i hadnt expected you to react to this!! im so happy!! i LOVE things song and this whole comeback for dawn🥰 and it does really pump me up def great for working out i agree!! i really especially love the choreography, and i love that jessi actually cane to perfom for so many of the live stages🥰 wishing the best for all the artists at p nation seems like they are having a blast

Hey! You made my day! Thanks PD 🙏🏾 love you always 💞

this made me so happy i was waiting for this one

I actually really like this song, wayyy more than money. The choreo is so fun to watch too 😁

I WAS WAITING FOR THIS

Heck yeah been waiting for this. Dawn is the best. The relay dance for this is really good btw.

finally ! y'all have no idea how much i waited for this. like every single fucking day, i searched for the reactions i was looking forward to

I love that you know the history, and the language, so you _get it._ I often feel the need to comment to explain things on other people's videos, but not this one. Great video.

what pd said how p nation is like early yg is interesting🤔 thank you for this pd 😸

Yes this song gives a lot of energy.

PD thanks for the video!! I suggest you to check out the mini album, there are 4 more nice emotional songs and I loved it

I think that putting them out in this specific order holds a certain power. It shows that he has a big capacity, and it keeps the energy for his new music the same when people know that he has a lot to offer besides a self-boasting song-especially when the gap between the two songs is a year.

Thanks for your reaction! !

it’s sooo interesting that you mentioned yg and how this track seems to point to a similar path for pnation, because from the first moment i heard this song i only ever thought of how much it reminded me of g-dragon??? can’t wait to see what will come out of this label in the future, and i do wish they grow and continue to allow their artists to grow 🖤

This was honestly the most refreshing reaction video I've watched in a long time. Your knowledge of kpop music production and the industry itself offer really fresh and unique takes and is really fun and interesting to listen to. Keep up the good work!

I miss that old YG

I'm dying cause midway through this video I got an ad for dawn dish soap 😆

I like that even if a song doesn’t suit your tastes, you still give a thorough review of it and talk about its good points. I always to look forward to your reactions 💕

When I watched this for the first time I said it felt like YG Family - you know that feeling? It’s hard to describe but I think PD put it well definitely early YG vibes!

I always love to watch you, you see every detail of the videos and that motivates me to be more observant ... I always wait for your reactions because you are very unique in the way you do your work, I love it, congratulations and please, I want to see you well and hope your okay.

This kid is going places. Even though I don't think I will be listening to this song a whole lot, it is so unique and I can appreciate that. The dawndiddidawn bit is stuck in my head. I want to see what he does next. Also, am I the only one who gets snoopy dance vibes from this lol

Omg I was waiting for this reaction so much! 🔥🔥 Super dope song and with some nice GD vibes (of course Dawn is original and talented)

This song is one of my favourite songs of the year, everything about it I love. I love jessi’s feature so much and the lyrics make me so happy. Dawn came to slay

Thank you so much for doing this reaction. i really value your opinion, and as a hardcore wildflower (that’s why we call ourselves) i was waiting for this reaction. Dawn gets a lot of comparisons to gdragon and to see someone who knows what they’re talking about to not really make that comparison makes me sort of happy. it seems like you really acknowledge his uniqueness and his work as an individual. i really love this song and the whole album is amazing. if you feel like it you should check the rest of the album out :)

THIS SONG SLAMS!!!!!

You should listen to the album even if you don't record a reaction because it's amazing. Thank you for the great reaction.

Penomeco is part of the producers of the song, I think that adds to the uniqueness of this

PSY ALWAYS COMES UP WITH BOPS AND ICONIC SONGS I JUST LOVE P NATION WE NEED MORE OF THESE OGS UNDER PSY I love them so much I was waiting for older legends to come back!!!! They just are real Kpop! BTW ANYONE ELSE OR ONLY ME- THE WHISTLE IN THE SONG REMINDS ME OF HYUNA-FLOWER POWER

My favourite part is Jessi's rap, Jessi is on an other level and Dawn is such a great producer. PNation has a good future

Please check out his EP! His B-sides are totally more your style and he sounds so good. I couldn't be more proud of him

Thanksss for react and explains more than i see

Dawn shere reminded me of GD. Like of course they are separate artists but I got such strong GD vibes..... Also I miss the 1st gen, 2nd gen era when idols could interact without fans and media being down their throats about silly, untrue assumptions

MY HEART IS HAPPY

love them so much ahhh

I agree with what you said that this should have came out before money, it would have been a more jaw dropping moment. I still love this song, it's super catchy, but i hope the next comeback is a little more like money. I love how strong he looks now, i think he really found his footing now.

OMGEEEEEEEEEEE your reviews are so on point. I have to agree. Esp. Self boosting song. Yes i agree on that

I highly recommend listening to the whole album! The b-sides are so good!! I think that you'll like "still' and "tantarara'

I like this song. Your YG comparison was good, and it's funny cuz when I first heard this I said "Wow that kinda reminds me of older G Dragon's music". I really want Jessi to collab with HyunA now.

Please check his mini album, it's brilliant. I can't stop listening!

This mini-album is a gem. The b-side are much more pop sounding (special mention to 평소와 똑같은 밤 and 호랑나비) but also shows a good variety of his skills and atmosphere. I definitively recommand everyone to listen to it and not stick to the tittle track. By the way, I thought the whole mini reminded me of YG early days, so that's probably Psy art direction as you mentionned.

Can you react to Cix - Jungle? 💓

I've also been waiting for this!!!! I hoped you'd react to this one

Such a good comeback! Dawn is amazing!

It would be really cool if you could check out the album!! It's got a very retro style and is really good!! I actually prefer all the songs over the title track, although I still think it was the right choice to make Dawndididawn the title track because it's just a nice introduction to him as an artist!

I actually really liked it. Super catchy, not alot of generic sounds. Different just like Dawn himself. He is a very unique artist and I feel this is his way of expressing himself. Actually the rest of the album was good too. I freaked out in my reaction lol.

FINALLYYYYY

with the yg review i really got gd’s one of a kind mv vibes