The Marvelous Magical Burger King (1977) 

This guy is much cooler than the current "plastic face" Burger King version. I'll bet some executive eventually decided that it's better to have a plastic face Burger king so anybody can play him and they're not dependent on a certain actor.

I can't believe after 42 years I still sing this frickin song!

I remember the Burger King would make appearances at various Burger King's and put on magic shows for kids.

The Marvelous Magical Burger King was much better as an actor (Tom Barton) than some guy as a walking mask.

A friend of mine once said that i was born in the wrong decade because even though i was born in 2001, I love late 70's\80's stuff like this!

This makes me so genuinely happy even though im Australian and we dont even have burger king

This guy needs to come back..

I really & truly love that TV commercial!!!

I'm 90% sure Tootie from Facts of Life is in this commercial.

The very first magic burger king commercial. I remember the kid saying "Do some more magic Burger King!"

The Coolest Burger King Ever! Portrayed by the late Dick Gjonola (1939-2009)

I always liked him. He seemed very kind and not creepy like Ronald McDonald.

Excellent Commerical! Excellent Commercial Jingle Song!

the new burger king can't talk but he can run

He's looking every direction at once😂

Brings back memories ✌

Such a cool commercial, and Kim Fields was a cutie pie.

It's Tootie from the Facts of :Life!!

Burger King used to be a great place to go in the late 70s in the 80s. Fun and good food. Now the food is crappy and the staff are rude.

This is much better than the commercials of the guy in the Burgerking mask. Who is behind that mask?

I’m watching this on my break at McDonalds

I was born in the late fall of 1978! I love this classic, clever, entertaining and fun commercial with the very handsome and extremely talented Burger King actor and singer! Everyone is very talented in this commercial! Thank you for posting and sharing this! I love it!

I was born in 1978! I love the classic Marvelous Magical Burger King commercials! They are really entertaining, fun and clever! Thank you for posting and sharing this. The actor who portrays the Marvelous Magical Burger King is very handsome and very talented!

The very Handsome Fred Barton as the Marvelous Magical Burger King is extremely talented! I Love This Commerical and Commerical Jingle!

Wholly cow I remember that.I was 11 when this first aired

Dick Gjonola was born on October 31, 1939 in Chicago, Illinois, USA. He was an actor, known for The Psychic (1968), Turks (1999) and The Greatest American Hero (1981). Best known for his role as the original Burger King for the hamburger chain's for 13 years (1976-89). He died on October 25, 2009 in Polo, Illinois.

The marvellous song

Turn apples into pies and onion into rings and take all the nutrition out of them, but he's not as creepy as the current one!

Love this song and video. It is so damn funny :)

God Meyer the cost-effectiveness of the Burger Kingdom "Court magician? b**** I AM the court magician"

I was one year old when this commercial aired. I wonder why they never continued this guy?

AMAZING!

Burger King so yummy

........he can do most anything!

His magic was too powerful that they had to restrain him with a bobblehead

this is what Howard Eskin did for a living before he moved to Philadelphia to become a sportscaster.

I like the magic Burger King.

1977: Introducing the king of fun...the one that's okay with us kids...the Magic Burger King! 2024: (same intro as 1977, except the Magic Burger King doesn't show up, and the plastic face comes out and pretends to be the OG) Original kids from the commercial (now adults): Wait a minute--

I wonder if he can magically make that childhood diabetes disappear. In all honesty, still one of the best fast food commercials.

At 00:42 it's Tootie!

This is a cool, catchy jingle! That should bring it back. I wonder if the Burger King king and Ronald McDonald know one another? 🤔

Diggin’ the tuba-playing.

Wow I remember that commercial as a kid, I aso remember that the onion rings we're bigger back than and better tasting too. I'm so glad I got to experience those days 🤔

The magic burger king

Is that Kim Fields at :42?

Lol i love this

...."I'll turn dinner into full blown cardiac arrest, I'm the one and only Burger King!" Yaaaaayyyy!!!!!

Now with them closing 26 Burger Kings in the Detroit area I want to find where I can get their great food

he was always nightmare fuel

Tootie!

I just noticed that there was a squeal when the balloons inflated. I love that, because I have $synesthesia and I "hear" objects that are cute and/or shiny squealing at me.

Burger king know acts like he's petrified plastic.

0:04-0:07 "The one who's okay with us kids!" WTF? Was there some kind of big anti-kid sentiment in the '70's that the Burger King acted as a refreshing change of pace from?

I always thought The Marvelous Magical Burger King is much better than Ronald McDonald

he's less scary as a real person!

I'm the marvelous magic burger king!

Heh, good one. We have BK here in Mexico too.

That logo hasn't really changed all that much in over 30 years.

At 0:42 is kim Fields

Back then we have this now we have WHOPPER WHOPPER WHOPPER WHOPPER JUNIOR DOUBLE TRIPLE WHOPPER

Thank you, gracia's

The MMBK actor, Fred Barton.

The marvelous magical Burger King is my hero. He was a live person, not the plastic mask people see. He was part of my childhood.🎉

Thats when burger king was a great place to eat

I wonder if he can magically make that type 2 diabetes disappear

I see tootie from facts of life...

I loved the 1977 but it changed

This and the new remix version (Whopper whopper) is making me want to go to Burger King and stay there

This guy would later become Ronald Mcdonald.

Looks like Bob Ross

Hold the pickles hold the lettuce don't forget that you are with us

Red headed Bob Ross lookalike?

Duke of Doubt: I doubt it!

Does anyone know the name of this original actor that potray the king in this ad?

I'm here from purple stuff podcast. Anyone else?

Godfrey brought me here.

Was that Kim Fields?

Oh My gosh this ad is going to take me nightmares

Was that Kim Fields at 1:00?

Kids thought that the cartoon Burger King was cute and liked him better than The Magic Burger King but only because he came first but as realize The Magic Burger King is meant to be a similar idea to the McDonalds' restaurant's Ronald McDonald and also with spinoff characters like the McDonald land characters but maybe they never went to having a Burger Kingdom because that might have pushing it.

This guy went on to be Ronald McDonald for "a year and a half" before getting fed up with it all and just working as an actor and writer instead.

Burger king food today does not taste fresh anymore. The food is warm and does not look fresh anymore.

Didn't he become a professional painter

And then he traded in his personality for face starch.

The audio sounds so clear not to mention that this was from 1977

Did he just kidnap those kids?

The king before botox turned his face to a mask 🎭

Those kids are now 60-70 years old

Show me the lyrics!

Anyone know if this is in public domain

I know there's a Ronald McDonald but I didn't know there was a burger king, a magical burger king at that. Quite awful.

I'm pretty convinced the actor playing the king is Tom Noonan. Can anyone back me up?

He eye is creepy

Atom bomb baby

Hmmmm seems like you dont get the reaction you think when you take children away and to a random place

I WANT HIS MAGIC RING SO I CAN STEAL 1999900 FREE FISH BURGERS BECAUSE I LOVE IT ITS BETTER THEN THE PLASTIC CREEP FACE OF HIM BUT HE IS BETTER 😊

Breaking into Raya Lucaria be like:

Its so weird seeing him as an actual person. Not as funny though.

This version isnt as creepy as the MF of today

man....these ai generated commercials are getting weirder by the day...