THE MOST BORING (MOST IMPORTANT) PART OF STARTING A FASHION BRAND | UNSCRIPTED 

What he said. ☝🏾

Use it as more motivation to be the first to do it.

@@jaycreativenyc1582 thanks man. Will do

@@mosesdyafta2978 Some cool local brands from South Africa are Wanda Lephoto, Sol-Sol menswear and Maylee, Young and Lazy got very big but then rape allegations with strong evidence were revealed against someone significant in the company. Other cool brands are Leaf Apparel, Good Good Good, and then there are some other smaller ones like Brunch Club, Gevaar oh and Artclub and Friends and Float apparel. Thought this might be helpful for you :)

@@jeremytreagus5335 it's very helpful man. I follow Leaf Apparel. I didn't know of others. Will check them too. Thanks a lot

No prob

It's rough I know! Keep at it

@@THECASUALco thanks man

nicebabe.buzz/iVXMPqBroFY 從來不曉得貪食蛇是這麼色情的玩意兒

That's actually one of the better ways to go.

@@THECASUALco ah thanks for that

In the world of "spread of mouth" as the best sort of marketing, do you really want a confusing name? Beat Rare is a wonderful name unless someone hears your brand name and try finding it as "be it rare" or "betrayer". Good luck!

With all due respect, I think you misinterpret. I don't promote the use of student photographers and NOT paying them. For a student photographer the most essential time is the start of your career. Any business person worth their salt, especially an aspiring one, should compensate skill based work and promote them. All photographers, student and pro alike, should have a contract spelling out the compensation whether paid or unpaid. For many student photographers having an early portfolio is golden and often it includes pro bono work. I'm personally familiar with that process as, I too, am a designer that has worked on several levels. When I started I was doing a lot of work for pennies or free. Just so I could have a valid portfolio, but I also had a contract spelling out conditions.

This is the problem with the view of the industry John. If I told you that I worked with Fred Segal Jeans, United Arrows & Son's, Broke City Gold (grew their sales by 20% 8 might add), Beams, Creative Artist Agency, sold out of every successful "mini drop" I've ever released, created one of the most successful fashion tours in Tokyo Japan, created apparel line ups for lifestyle companies like sbe, went to school for exactly what I'm talking about and let's be honest started a RU-vid channel about all the things learned from working as a professional in the business of fashion, it doesn't seem to count, because you may think it's all about "making a brand." Having been an integral part of the companies I have worked for, I can say without a shadow of a doubt that having a brand is a process and hard work. The info provided on this channel is what you would receive in a fashion business course in college. I decided a long time ago that that information should be accessible by those who don't have the money to afford school. But to answer your question, I HAD a brand, it was becoming quite successful, but I shut it down because I hated the direction. At the time it was positioned as a streetwear brand and I had a customer base, had the marketing finished but ultimately I wanted to make something bigger and better. That's why I moved back to Japan initially, to build a better label. I was convinced to talk about that process by a friend, via this very channel. Using the same tactics I learned in brand building, I made this channel. And look where we are. Let's be real here; if I was an middle aged woman talking about the intricacies of fashion, what a CMT was or a fully factored manufacturer was, many probably wouldn't question my credentials. You'd probably assume I was a teacher. We learn that in marketing too. It's confirmation bias. And to be real if I had to answer this question everytime someone asked it I would be writing forever. But you know who doesn't question it? Fashion students & professionals. Why? Because they know I'm giving away free info they had to pay for, but if it really bothers you I suggest you opt out of watching our business series, however many people find them incredibly useful.

@@THECASUALco hey, that's all you had to clarify or qualify in front of every youtube video - "I worked with Fred Segal Jeans, United Arrows & Son's, Broke City Gold (grew their sales by 20% 8 might add), Beams, Creative Artist Agency, sold out of every successful "mini drop" I've ever released, created one of the most successful fashion tours in Tokyo Japan... please subscribe and hit the notification bell..." I'm not saying this is you, but there is a lot of fake guru-ing going on in youtube. Sometimes the knowledge bombs you drop would be explicated with a concrete example in real life that you personally went through. That's the difference between a storyteller and a knowledge bomber - tether it to real life example. You wouldn't expect me to go to a travel channel and listen to someone about what to do when traveling to Australia when they have never been there. Carry on, your content is good and you are well spoken. Don't make it about a gender thing, I have no idea what you are saying about middle aged white women. You keep doing you.

No disrespect. But that is far too long winded and unnecessary. People can choose to believe or not because everyone of those credentials could be fake. I could be blowing smoke ALL the way out. It's the exact reason why I mentioned "woman" (not white woman), and it's the exact reason I pointed out confirmation bias. I have no beef with your criticism. In fact I invite it. I just think that trying to prove to everyone your worth through researchable knowledge and persistence is far more effective than saying "I did this!" That being said thanks for your insight. ~Reggie