The Real Story Behind the House of Gucci

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Gucci's rise and fall (and rise again) story recounted by those who lived through it.
#fashion #Storylines #BloombergQuicktake
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Опубликовано:

9 июн 2024

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Комментарии : 423

@biatsoho1332 Год назад

De Sole is the definition of loyalty He worked so hard for Gucci.

@RJBurras713 3 месяца назад

Uhm no, he is literally a traitor. but I digress

@dhirendrakumar276 2 года назад

My takeaway from this video: The ability to reinvent yourself and your company is super important.

@mimIsra1 2 года назад

Yesssss

@ongakuwo 2 года назад

You cant reinvent yourself if your already dead. BUT u can use a famous name and replace the goods with something else.

@tvviewer4500 Год назад

You are beautiful just the way you are

@purplehazeffc Год назад

My takeaway from the whole story. Greed. Doesn’t matter how much 1 person has, they just want more & then more again. If the Gucci family were just happy with what they had (which was enough for anyone to live comfortably) then the Gucci company would still be with the Gucci family to this day.

@jomama5186 Год назад

Yes, and limited only by imagination and drive. But the struggle sure is real, wow.

@gglee7055 2 года назад

Tom Ford single handedly brought Gucci back to life! 🥰

@Alpha-Andromeda Год назад

What part of Tom-Dom did you not understand? It was not single handed. He couldn’t have done it without Domenico DiSole. Or maybe you don’t know the actual definition: Single handed means “by himself and without the help of anyone else”. 🙄

@janecoe9407 Год назад

TOM FORD IS CLEARLY NARCISSISTIC . HE WAS ROMANTICALLY WITH A MUCH OLDR MAN FOR MANY YEARS, THAT NIGHT BE WHERE HE LEARNED MUCH F THE FASHION INDUSTRY, TOM FORD IS THE MOST BEAUTIFUL MALE DESIGNER EVER.

@70svd 2 года назад

No wonder Tom Ford’s line today is so hipped. His suits are so cool. You can tell the guy can design and got taste and style. Fashion come and go but style…they last

@kh5603 2 года назад

clean lines

@lililililPitdinolilililil Год назад

Lasts*

@christomorpho 9 месяцев назад

Culture is not your friend.

@purplehazeffc Год назад

@janetpattison8474 Год назад

Exactly.

@andrewmothiba1805 Год назад

8 ooj9

@andrewmothiba1805 Год назад

Please let pooping l0o0o90

@jomama5186 Год назад

Yes, their quality handbags alone, could have kept them very comfy for many generations. Some of their things are really nice. I'm glad they're still going strong.

@jomama5186 Год назад

Yes, their quality handbags alone, could have kept them very comfy for many generations. Some of their things are really nice. I'm glad they're still going strong.

@anastasiav3766 2 года назад

Years ago I watched a documentary about Maurizio’s death, it was fascinating to learn about the family mess involved, but I appreciate how this highlights the business aspect of Gucci’s story as well - not just the family drama. While many don’t appreciate how far Gucci has stepped away from its traditional (sexy) roots, the new direction has appealed to millennials world wide, propelling Kering’s earnings to $20.1 billion in 2021, up 35.2% from 2020.

@khunopie9159 2 года назад

Wow are you a model?

@battlescorn Год назад

Great take.

@hannaolssen668 Год назад

Gucci lost 6 billion$ during the pandemic

@anastasiav3766 Год назад

@@hannaolssen668Yes during the pandemic many brands suffered, but based on the latest stats, Gucci had a strong finish in 2021, with earnings of $20.1 billion. So the young generation really seem to like the direction of Alessandro Michele.

@sashamoore9691 Год назад

Paid Gucci advocate alert 🚨 And Gucci is low class brand and becoming increasingly irrelevant.

@tam7509 Год назад

I wonder how the Gucci family feel knowing that the business they started is now owned by the pinault family

@kasskath3578 Месяц назад

Who cares how they feel? The business could've been gone from the market hadn't it been bought and revived by those who knew better.

@shunkijunsik5679 2 года назад

This is better than the movie

@hannahchase3881 Год назад

Thanks! Won't waste my time or money watching their hollyweird version.

@business 2 года назад

Following the 2021 studio film House of Gucci, this special extended episode of Storylines uncovers the reporting behind one of fashion's most dramatic family business sagas. What did you think of Ridley Scott's adaptation? Let us know in the comments!

@dollimelaine 2 года назад

Thank you this is truly very interesting...far more so, than the movie was.

@5hineepropertyofleetaemin 2 года назад

The movie was ok but a flop in regards to what amazing subject matter it had and what and how it presented it. It could have been something special, it wasn't.

@princessleahofikea6373 Год назад

Enjoying this ‘Quicktake’ for the background, but I also really enjoyed the movie. Thought each character was well-drawn, but laughed out loud on .the.sofa at whatever Paulo (Jared Leto) said.

@EmmaDee Год назад

@@5hineepropertyofleetaemin couldn't agree more as awesome as Lady GaGa did, the comedy, satire, wasn't want I was expecting.

@broncotia3125 Год назад

@@princessleahofikea6373 "Boof" (said in Paolo voice) 🤭

@goldsteinist Год назад

Tom Ford, Galiano and Gianni Versace … the three most talented designers in my eyes. They created their own world their shows were crazy good. It was art back then mixed with mafia and business. Today is very boring and no real designers as they were in the 90’s.

@Alpha-Andromeda Год назад

Oh you’ve never heard of Alexander McQueen ?

@propertyservices4263 Год назад

Karl Largerfield

@Lara-xu3yc Год назад

What about Dolce & Gabana? I personally absolutely adore their design

@cesarcoelho7227 Год назад

Austrian designer Bruno ? Very respectful

@olaexe4410 5 месяцев назад

Kinda specific the brand is.

@jppalm3944 Год назад

Paulo died a pauper, alone and forgotten by everyone. This story is about the business of Gucci not the Greek tragedy of the family

@yega3k 2 года назад

Great documentary! A clear and concise 30 minute breakdown.

@steliosc.4686 2 года назад

In the Tom Ford era, Gucci released their best fragrances since their beginning. When he left their fragrance releases are probably amongst the worst.

@backto-il9ne Год назад

Crazy how the movie ignored all of this in favor of a soap opera plot line about Patrizia lol This is why you should never take Hollywood biopics seriously

@kasskath3578 Месяц назад

Why is it so crazy? Nobody said it was a documentary. Hollywood is about entertainment in order to generate money. It's not about truth.

@deejaysliceone Год назад

“Better to cry in Rolls Royce than to be happy on bicycle”.

@hanselmansell7555 Год назад

Backward thinking at its best 🤣

@elizabethfaraone Год назад

Mauricio had the correct vision, aesthetically.

@MrGrace Год назад

I appreciate this examination of the business side of the company, not the family drama.

@therealhair305 Год назад

Typical downfall of a business - if they just would have kept their egos in check they'd still own this iconic brand...

@nkosinathisibiya8406 2 года назад

A wonderful a and inspiring story. Thank you guys 😌

@martakowal4768 Год назад

Genius Tom Ford -from desigher of swimsuit to director and film director. Wow

@isabellas.c.scanderbeg2670 7 месяцев назад

Excellent history of Gucci and how the Fashion Industry evolved in the last 30 years ✨✨✨

@reneecharles9178 2 года назад

I was working in Gucci sloane street at the when we were given Gucci shares,27:11; it was so surreal, and of course they bought it all back after (PPR) Pinault Bought into the company! 28:58;Tom was very good for Gucci and he dared to push the boat right out! 30:53; That was a real shock to everyone when the Tom-Dom team resigned; Tom, and De Sole were very hands on!! Right now under Michele, he constantly goes back to the "Gucci by Tom Ford" era archives and picks out a thing or two that made Gucci popular; If it sells why ever not?!

@genacrooker8701 Год назад

I just found you, and I'm so happy that I did. I love your videos I love what you have to say I love how you report them I look forward to any and all news coming from across the pond I love the royal family so yes I'll be tuning in to you regularly I'm glad I found you thank you. 😊❤️

@starfish2672 Год назад

Tom is very talented and creative.

@renatacantore3684 Год назад

Thank you for your beautiful documentary about GUCCI ❤

@mlvc82 2 года назад

This is FASCINATING..thank you for this!!!

@E-Kat Год назад

That was so good when the music stopped. Thank you.

@camilogomezkeep2324 2 года назад

1:55 That epic saying I believe is common around the world.

@jcs3330 Год назад

Interesting film. Yes, premium design brands are no doubt becoming more financially accessible and target focused towards a younger market group. But 'style' needs years to attain and mature, irrelevant of its affordability....and who wears it.

@ushalimbu9213 Год назад

lol

@gbengaogun Год назад

Wow. This is how to tell a story. Absolutely incredible trajectory for the GUCCI brand.

@Davao420 2 года назад

omg this could be a drama series. exciting story-telling

@Nknz007 13 дней назад

there is a movie is called house of gucci with lady gaga

@bobpritham2660 2 года назад

so who watched Ridley Scott House of Gucci? 😂

@Lushy260 2 года назад

I did, and I loved it

@bridgetbold6867 Год назад

That was a very well done documentary

@agriswold2009 2 года назад

This video was well done!

@DonJuanMarco1994 2 года назад

How Shakespearean!

@Jiggy009 2 года назад

Wow… loved this documentary…

@keithnorris8982 2 года назад

Sara Forden, the editor... She sure caught my eye, what a class act!

@janetpattison8474 Год назад

Wow, saw the movie, but wanted to understand the reality. Thanks for this video!

@Kaytecando 2 года назад

the Ridley Scott film was fantastic. It also explained the financial aspect clearly. Bringing in the Bahrain investment group made my stomach churn. A very sad cautionary tale.

@lucasrem Год назад

To get the best Designers in, you need investors too! Now we have great designs again, the rest i never cared about!

@efghiabcd2611 11 месяцев назад

Gucci has exceptional attitude towards clients and or fans, in their stores in Italy. Very friendly and polite. They know what counts in sales business. I love their bags.

@dontfckwithspiders5684 8 месяцев назад

Something so cringe about "bag." Idk why. Lol. Gucci has no ties left to the Gucci family now, if I'm not mistaken. The staff is friendly at my local CVS. Gucci better be "friendly and polite." 🙄

@olaexe4410 5 месяцев назад

Beside the bags, accessories, perfume lines are one of the most interesting, shoes, clothes pieces 💔 lots!

@efghiabcd2611 5 месяцев назад

They are friendly like many other stores in Italy, the clients are always loved @@dontfckwithspiders5684

@loikymeikl8407 2 года назад

Gucci need to give praise to the Hip Hop Culture that brought them out of the Gutter in the 1990s and the 2000 and that is the truth.IPO

@spaniardsrmoors6817 2 года назад

Cool story bro

@Vivaldi111 2 года назад

Bullshit. God bless Tom Ford! Hip hop is trash.

@patriciamaeda852 2 года назад

Rappers being into the brand drives it INTO the gutter. No one wants to wear what they do except for “the community”

@jacknjill3000 2 года назад

Many wore the knockoffs craze of the 80s. I used to see hip hoppers bagging up all the knockoff brand clothes from Chinatown NYC.

@musicartlover963 Год назад

@@patriciamaeda852 what do u mean by yhe "community"

@jacknjill3000 2 года назад

Great documentary and I still haven’t seen the movie. I guess designers like Versace, Armani and Prada followed in the Gucci success in the 80s. They were no longer the dominant force coming out of Italy.

@mobrown7594 2 года назад

This story is everything

@MegTheeStallyFan 2 года назад

Super interesting!!!

@heidycanuz1083 Год назад

A great documentary 👍👍👍👍🔥🔥🔥

@rock3tcatU233 2 года назад

I'd rather be happy on a bicycle than miserable in a Rolls Royce...

@williesanders184 2 года назад

I just posted something related to yours! So sad The World is Blinded by Bling Bling?

@bezymjannaja 2 года назад

Absolutely correct! Happiness could not be bought! She didn't understand the real quote: "Better cry in Rolls-Royce then in the bus". There was nothing about happiness.

@nahomweldemichael9820 2 года назад

@@bezymjannaja Then what does the real quote mean? If it's got nothing to do with happiness

@sweetlulu6194 2 года назад

Amen

@digitaltechnologyunion4040 Год назад

@@nahomweldemichael9820 it means you'll be more comfortable crying in a rolls Royce than crying on a bus

@gisellereyna7327 2 года назад

This was very interesting

@alotofmore Год назад

I’m really interested to see how Gucci does after Alessandro left

@laurenbrummett766 2 года назад

9:20 what’s with the V for Vendetta mask stock clip???

@_Amor_Fati Год назад

Looking for this comment. It was freaking me out. Anonymous walking the city full mask and nobody around them seems to care??? 🤔

@franzkafka5781 2 года назад

This ship sank when the vultures (investment banker) got involved.

@mrandmrscorona8658 Год назад

So glad you made this video…

@betty3tes Год назад

Mr DeSole is a very lucky man for being portrayed by the impossibly handsome Jack Huston!

@unchartedNightmare Год назад

What's the name of the house song in the background in the beginning

@didierduplenne2325 2 года назад

Interesting !

@danielcanizales6262 9 месяцев назад

Very Nice Doc

@lauraburger1272 Год назад

Beautiful…. Thank you, thank you.

@Scientistkayy Год назад

Wonderful I really learnt alot

@EmmaDee Год назад

Love your voice ma'am.

@evr0408 Год назад

Very interesting song choice for the intro, what's the name?

@jomama5186 Год назад

Super interesting. A lot I didn't know.

@pbohearn Год назад

Tom Ford Rocks

@joshuapatrick682 3 месяца назад

5:47 pretty sure that’s the same lady who made the rolls royce versus bicycle statement. Kind of sums it all up for you.

@stephanebelizaire3627 5 месяцев назад

Happy New Year 2024 !

@wkadalie 2 года назад

Messed up how the daughters still defended her...and Gucci still paid her millions after she go out of jail. Justice system is a joke.

@battlescorn Год назад

Why did the company feel like she was owed compensation?

@EmmaDee Год назад

Unless the world changed again, they are not in contact with Mommy Dearest again.

@DanielaMonaco Год назад

@@battlescorn It was not the Company...The Court (in Milan) Ruled that despite her Conviction she was still entitled to the money agreed in their 1994 Divorce Settlement...as well as back payments for her time in Prison.

@battlescorn Год назад

@@DanielaMonaco whoa

@mrmartin2079 Год назад

@@DanielaMonaco wow - that’s seems a very warped form of justice

@barriobikinishop8006 Год назад

Keeps changing

@wsant2872 2 года назад

5:43 "....Mr Jekyll became Dr Hyde". Wasn't it Dr Jekyll and Mr Hyde?

@ulrikjensen6841 2 года назад

Or was it mrs Hyde?

@jennifercuddy5663 Год назад

I love them now after watching the film! It’s my favorite film right now.

@amethystamaris 2 года назад

I actually loved this but almost every think piece of Gucci forgets about Dapper Dan and the impact Hip Hop had on the brand’s sales. Are we going to completely diminish what Black people have done for them and their relevancy

@blackrevenue8421 Год назад

They will never ...

@blackrevenue8421 Год назад

They will never ...

@rufina2543 Год назад

Yh, bring in the race card...lol

@hannahchase3881 Год назад

I'm guessing you are American? Who else brings race into EVERYTHING? SMH

@B_Bodziak Год назад

@@rufina2543 No one is bringing in the race card, and it's obvious you don't know who/what Dapper did that helped Gucci. You may want to rethink your immediate go-to "it must be about race" issues

@orchidlife9482 Год назад

3rd Generation always fails.

@LaverneBurnell-ob4ui Год назад

Gucci one of my favorite designers I love all her Gucci clothings handbags shoes extraordinary designer

@simonandersen1974 9 месяцев назад

AMAZING DOCUMENTARY 😎! GG FOREVER !! ❤️GG💥🤛🏼😎

@aminkh6872 2 года назад

it was really interesting

@2TMarie Год назад

Hard work that trickles down the generational ladder, to feuding family members, without the same vision, seems to always lead to disaster!

@SMuld 2 года назад

What the rave music at 0:41?

@minx8334 Год назад

techno

@ThatBearHasMoxie 5 месяцев назад

Fabulous!!!

@Squirreler359 Год назад

LA teen influencers love the Gooch.

@mariajason3547 2 года назад

ROM-DOM era was amazing...

@markreynolds7890 Год назад

does anybdy knw the tune at the strt?

@alexanderchua 2 года назад

The interviews were shot in LOG and delivered in LOG.

@charmedprince Год назад

What is LOG?

@scroogemcduckrich9705 Год назад

Blood may be thicker than water but money is ROCK SOLID

@lizzvilla6468 4 месяца назад

😮😮😮

@crystalmielcossey Год назад

Wow!

@nairobiyussef 7 месяцев назад

The variety of textures in the *luxdups* pack is impressive. From smooth leather to textured suede, there's something for everyone

@ronin17511 7 месяцев назад

Only if you're a soy boy. Fashion for trash

@comedici9609 Год назад

FUN FACT: THE REAL PATRIZIA REGGIANI WAS NEVER ASKED ABOUT FOR THE MOVIE CHARACTER. SHE COULD ADDED MORE DETAILS TO THE SCENE .

@cindymaceda2999 4 месяца назад

She was released early and is now enjoying her money.

@ThrE3-GeS 8 месяцев назад

It’s better to cry in a rolls royce then to be happy on a bike. She rather be rich and unhappy then poor and happy. i guess she didn’t understand what life is really about.

@X-Warrior.8719 8 месяцев назад

Pretty Much... Yeah!

@Dandan2nd 7 месяцев назад

Tears behind this brand.

@starcrib 2 года назад

Excellent Commentary and Production : The machinations of running a global 90's business is fascinating- it's really the Insect Kngdom come ALIVE in the HUMAN realm. Especially Tom & Dom- what war room chatter and machavellian chess playing they devised and encountered. 🦖☄️🗣🗣🗣🗣🗣

@newtongrubby 2 года назад

"Father, Son and House of Gucci"

@HeiderJeffer 9 месяцев назад

😀😀Who come here after watching the movie [House of Gucci 2021]?

@claire-christmas-august73 2 года назад

what a miserable cluster of people. their clientele must be cut from similar cloth. 🙄😬 ✌🏿✌🏾✌🏽✌🏼✌🏻🇦🇺

@alphafemalelimitless8051 Год назад

loved@

@kevinsysyn4487 2 года назад

This whole cult of high fashion is sickening. The only special thing about the people involved from the Gucci family to the aspiring models is how deranged they and their cult are. Where does the real world come in? What a disgrace to humanity.

@sidstovell2177 Год назад

All those imitation Gucci products. Yuck.

@davidblush Год назад

Art. The same could be said of any high volume, high revenue industry. Music, art, sports all of it is steeped in sexism, chauvinism, exploitation and narcissistic behaviour. This is life.

@EmmaDee Год назад

Sorry but all of us may not agree.

@DanielaMonaco Год назад

@@sidstovell2177 GUCCI is NOT the only Brand in the Fashion Industry with Imitation Products, Knockoffs, Fake Merchandise, ect. I personally would never buy a knockoff... But obviously many, many, many people do. The Counterfeit Fashion Industry Market is valued at 500+ Billion a Year!

@christomorpho 9 месяцев назад

@@EmmaDeeculture is not your friend