The Service Business Repricing Revolution 

Ran across your videos. You are 1000% spot on man! We started pressure washing in Jan 23. We kept hearing from customers “do you offer this service, do you offer that service”. So we jumped and we have began offering what many would consider handyman services but here’s the catch; we are charging well above local market rate, we are targeting qualified leads (home values over $400K) and we don’t take on any jobs that take more than 6-8 hours to complete. We are high ticket and we are already booked out 2 weeks with less than 2 years in business. Your summary and discussion is spot on. We were able to take the risk and fill the voids you mentioned and charge premium pricing.

Its all luck at end of the day. My neighbor owned a huge pest control business for 20 years and he went bankrupt.