The watches we love, but can’t justify - Breitling, Cartier, TAG Heuer 

Guys I’ll say this and I’ll say it again, the chemistry and camaraderie you guys have is so good. Laughed out loud multiple times

Netflix need to make this a weekly fixture, get the lads travelling around just being themselves, I’m thinking Top Gear meets Gordon , Gino and Fred! Brilliant again boys👍🏻

The production value on this pod is second to none. Love the no nonsense conversation, guys. Keep up the great work!

Wow, what an awesome surprise towards the end of the video! Thanks chaps :)

The cartier tank is also the watch for me that I cannot justify. I'm just more of a sporty person and I live in a tropical country so water resistance is essential. BUT when I see it on people's wrist, I just have such a soft spot

The TOP GEAR of watches series this, well done!

You guys are really killing it Love George’s FN Vocabulary

Good to see Cartier getting the love and attention they deserve. Proper watch makers. Everything they do is class 😍

Great chemistry guys 👏. Can’t go wrong with a Cartier tank.

I was feeling both sensitive and vicious when Adrian declared Omega fans both sensitive and vicious, but this show is so enjoyable that I cant hold a grudge.

Q: What is the watch (brand) you can't justify and why? Answer: Ming. I appreciate the design language, but the odd hype and contrived scarcity / restricted ordering format make the watch (brand) more frustrating than fun. Seems that most "lucky" (successful) buyers are either speculators / hopeful flippers or disappointed customers when they see the pieces "in the metal"--which is why so many are for sale right after drops. Also, it's an amalgam of parts from sometimes unknown suppliers and the releases notoriously have functionality and finishing issues.

Can we get some of that Four Pillars Gin here in Switzerland!

George, can you please give me the details of your El Primero? Absolutely stunning watch! Never seen that before!

Thanks for yet another amazing episode guys! This has become a essential part of starting my week as I watch the show on a Monday morning as I start working 👌👏🙌

Fantastic episode! Now you all got me looking at Cartier Tanks!!!

Could listen for hours. Endless content

Love ❤️ Studio Underd0g - got Mint Choc and 🍉. Also his video promotion and photography is excellent. I think the movement looks fantastic for the price Adrian - better movement will jump the price to £1,000.

I like where this podcast is going

An idea for an episode- how to bid watches? Who are the best platforms, and what do we need to pay attention to when biding?

I enjoyed this. Thanks, guys.

I can’t wait for the Aussie market to jump. The availability of watches here needs to improve. The is an opportunity waiting.

I adore Tudor, but I just can’t justify the Black Bay Fifty-Eight 18k - nearly £13,500 it just crazy money so many other watches in the market you could have for the collection that that much money into a Tudor. I understand it’s a precious metal but £13,500!!!

Absolutely love this show and the chemistry, thank you (and Four Pillars Gin) for making this! Personal unjustifiable for me is the Oris Big Crown Pointer Date 80th Anniversary. Love the brand and its rebel-alliance independent spunk, the brand's values of conservation, the heritage... love the actual watch to bits (that dial, that bronze, those cathedral hands), but for some reason just can't justify pulling the trigger. My circumference (wrist) isn't the issue I don't think, but having made several trips to the boutique and leaving empty-handed I'm starting to feel like George's act of god at work. Can't wait for the next episode! 🇸🇬

Andrew: Do you know your circumference in inches? Adrian: Not inches... we use proper measurements. The MOST SAVAGELY BRITISH thing ever said! 😂

Can relate to this episode a lot - what about impulse buys, the good, the bad, the ugly?

Best episode yet. Love the question you guys answered. I’m a big Grand Seiko for both their dials and their innovations with new movements. I’d love to hear you discuss them more and maybe have everyone bring their favorite brand when it comes to dials or an innovation in the industry they were excited about. Also, I’m looking forward to giving four pillars a try the next time I see it in stores.

My unjustifiable watch is currently any watch over £500, lol. Great show guys.

Love that vintage Tag night diver anyone have a reference number?

This show brought to you by TAG HEUER.

i have the Breitling endurance in Red as my daily

Good show lads , keep it up

The baby blue (not navy blue) Breitling Endurance Pro was very tempting 😈 It’s a lovely watch in the flesh. I could not resist the Omega Speedmaster Professional Skywalker X33 though, and love it despite all its unjustifiableness 🫣 Tempted with a GS quartz if they hit the markers (unlike the Omega!) properly too.

Discovered this podcast today. I've listened to all three episodes so far one after the other. I'd like to know your thoughts on which brand has innovated the most and who is still innovating. There are a lot of watches that look near identical and it seems to me that innovation is now stemming from colours instead of design. Bonus question: Do you think Covid has positively or negatively affected horology in the long run? While some brands had to close their doors it seems others, as shown in this episode, have sprung up out of nowhere.

@Adrian you can probably scratch the Breitling Endurance itch with a Luminox chrono for a lot less

My major stumbling block when it comes to the Cartier Tank is just the fact that it's a dress watch. Esthetically, it's my ideal, but I'd rarely get a chance to wear it. The whole episode I'm thinking to myself "Bamford Tank!" Gun metal or DLC case with the Bam blue dial & black Roman numerals (mechanical movement please!) Black strap?

I struggle with the Rolex Day Date. I love it’s heritage and place in the world of Rolex, but my brain tells me I can get a very similar look in a fluted jubilee Datejust. I know they aren’t comparable in terms of what they are (precious metal versus steel), but that’s the one I’m struggling with in my head and my wallet. Love the video guys. 🏆🥇

As always our local Aussie guy makes the most sense. The Cartier is the only one worth considering, timeless and elegant. The others are not legible, too cartoony and juvenile in comparison. Surprising because you'd assume the two Pommies would have chosen something like the Cartier.

Spot on Andrew. Cartier Tank for me as well. I bought it and sadly after a few days returned it. I couldn’t get used to it on my wrist. Maybe one day… Meanwhile go for the Tank Louis. That’s the true classic. Rudolph Valentino, Ali and Andrew😎 My favorite episode to date. Keeps getting better gents.

You guys make me want to drink… with you! :-D Keep it up!! I do want to add that my appreciation for George Bamford grows every episode. I have to find a Bamford G-Shock now. :-)

I tried the tank large on my 7.5”, and couldn’t pull it off. So went with a Santos Medium and amazingly it works for a larger wrist person. I think it’s the square… Also agree about the Breitling. Really want that movement in a cleaner case setup.

Great video!! Kudos -- on the Bremont clock on your wall -- love seeing that all the time as I watch your videos. :-)

Great episode! I was a big fan of Tag Heuer several years ago. The Formula 1 was my first entry level luxury watch. I bought a few more Tags since then (also a Breitling), but I have moved away from the brand mainly due to the sub par movements. I am surprised to hear you guys are huge fans of Tag. Most watch aficionados trash the brand. Any reason why you guys are still on the Tag boat?

That’s not better than a reverso no way

Here’s a topic that should be addressed: why can’t we have dress watches with proper water resistance? I love dress watches but also want to be able to swim with any watch I own. Surely it can’t be that difficult with modern manufacturing processes. Fuck, even simple, slender Seiko 5’s from 2 decades ago have 100m of water resistance!

Definitely with Adrian I wanted a sky blue Breitling endurance pro as a holiday watch but after actually trying it on in store I just couldn’t justify the price So I purchased a seiko paid solar rubber strap chronograph for £350.00

I feel exactly the same way if it's about classy watches, like the suite-kinde ones. I just love the IWC Portugieser. That great, amazing looking, classy watch, but I know I would first of all wear it rarely and also... it doesn't even look like "wow", what is important not even to the others, but to myslef ;) I feel the same to Omega De Ville also... Both on my next-watch list, but on the far, far and!

Question. Buying watches with or without papers

Well done. I enjoyed your show!

I feel you guys really like watches. This is great.

Isn’t this all relative? Ultimately, every watch is unjustifiable as we all carry super accurate phones that tell us the time. Heck, I’m typing on a phone that has the time right effing there. But, I’d rather look away from my phone to check the time on my wrist. Why? Because I want to and it makes me happy. If you want a watch, and you can afford it, JUST BUY THE DARN THING. You don’t have to justify it to anyone (other than perhaps a spouse, but that’s another story.)

Where can I find that Omega wall clock? I love it

Can you add the wrist check watches in the comments? You go over too quick to hear clearly.

MOAR! 🙌🏻 of this content! Keep the episodes coming please 🙏🏻

Future topic: Favorite/hated Omega Olympic editions. The Michael Phelps Planet Ocean is legend.

"Standard issue" Cartiers are absolutely justifiable, especially a tank. Have to disagree with George though. First, Tank in gold is preferable to the steel, but nothing wrong with the steel. Also, Reverso is a great, but it depends on which on you have/get. About Cartier, I have a Drive extra flat that I got for a song and I love it. I noticed a week or two back that they no longer have the Drive on their site, so I'm assuming it's being discontinued. I've seen some steel Drives out there for very good prices.

great episode! pickup a used Breitling A17345... 41mm 5000ft Superocean prof. and save some skrilla

Again, it was an effing episode ! loved it To the questions : ceiling prices : yes at least my brain has win against the heart..... But... never say never ! Cartier tank : well I got a steel tank must quartz version and I offing love it ! even if I don't wear it every day, it feels oh so good to put I back on !! so yes, Andrew, you definitely should get one !! Its rocks, whatever you re wearing (even PJ's 😂😂😂) Cheers from France (and excuse my unperfected English) ! Christophe

They did George hella dirty in the intro lol

Bravo fella's👏. Very much enjoyed this episode, as usual. So.....I would without a doubt choose, the SBN003. I am a fan of Breitling, and the direction that, Georges Kern, is taking them these days, but not that model in-particular. I do feel the draw, of the "Cartier Gang," but not for the "Tank." My choice, would be the "Santos," instead, but I do think the "Tank," gives off an heir of confidence, and the impression, that the man wearing it, has absolutely nothing to prove, to anyone. Much like that of the Rolex, "Explorer." For me, my "unjustifiable," would be any timepiece, w/ a retail greater than $250. I realize that the term luxury, can be interpreted loosely. By my definition, pretty much any watch purchase, is to me, a "luxury." In my daily life, a watch is completely unnecessary. The time is all around us. It's my hobby, and more so an expression of style, than a necessary tool. I value, the engineering, and artistic expression, that go into, the development, and production, of these items. But I value my family more. As much as I covet, these wearable forms of art, and pore over the history, behind the brands and amazing designers, and artisans, that produce them, each time I purchase a new one, something inside, reminds me that the money could have been better spent, on the life that my wife and I, share together. To lessen this feeling of "buyers remorse," I really try to practice restraint, by limiting my purchases, to only a few per year, and by also tying these models, to specific events of importance. Such as birthdays, and anniversaries. I love watches, but I love my amazing life, even more. This life, is only possible though, by my willingness to practice such restraint, and by keeping my priorities in perspective. Hope this makes sense. Here's wishing you, all the best. And please keep up the good work. Cheers...

The quality of these microphones could really be better - otherwise great content

What a team! what a show! this is now competing with real Netflix/Streaming content! you know when you're thirsty, all drinks and beverages compete with water! this is so good, that it's taking time from streamers! at least for me! Love you guys!

Please don't change anything and just ramble on! This is so cool! ...and now i want a Watermelon...

Just finished watching the latest Adrian Barker video only to get a notification for the latest about effing time, great!

100% Cartier is overlooked, I have a couple. Classic and understated and timeless

Adrian have you not heard of the used watch market. You can buy a perfect endurance pro on eBay for between £1500 and £1800. Who buys this kind of watch new, it makes no sense?

There is nothing sadder than buying something only because some Celebrity wore it first. That's what this entire episode essentially was - "This celebrity wore this watch and now I want it".

100% IWC Big Pilot 5002… I’m normally a lover of ‘smaller’ watches (36mm Explorer is my daily, and the biggest watch I have is 39mm). But, there’s just something about the Big Pilot 5002 that I’ve always found just cool. If I ever bought one though I’d strap the 46mm chunky beast to my wrist and think “WTF have I done?” 🤦‍♂️😂

For me I can’t justify the U Boat Darkmoon green oil watch. 44mm Quartz with left hand crown 🤷🏼‍♂️. Luv the show 🇦🇺

Hey you know what would be an interesting episode, I don't know if its already filmed, one about affordable grail watches, ones under 2k-2.5K

I lived in Healesville once upon a time - some will get it. Lovely wee toon.

As always, your stuff is amazing. QUESTION FOR THE COMMUNITY: - Which watch should I buy next (sub $15k) to add to my collection? and why? Current Collection: Sub C, Gold DateJust, Tudor: GMT, Tudor: Blue Pelagos, Tudor: black BB58, IWC Le Petite Prince, Grand Seiko GBA413, Longines Master Moonphase.

The intro with good, bad and ugly is hilarious; the whole show is the best I can imagine for a watch enthusiast atm. As for the topic, Ulysse Nardin Freak is insane from a design perspective with the mechanism acting as hands. It just makes you freaked out. But it is so hard to imagine someone really wearing Freak as a time teller, so it's kind of killing the whole idea of the watch in the first place.

I almost bought the Endurance at the boutique in a casino here in Vegas. After actually trying it on, I hated it. Feels cheap.

The thing with the ST1901 movement, is that you can buy them all day for around $120 USD if you know where to look. He is probably getting them a lot cheaper, so that means you can have the 500 pound price, but any mechanical chrono is going to cost in terms of servicing. I know there are many people, I am one, who could afford what is about 1550 bucks for me, for a watch, but could NOT afford a $500+... at the very cheapest end... service fee. More I am from that 'Immature' watch market. Which I shant say is immature.... but is one with a very working class identity. My father was born in 1918, and had 'Nice' watches most of his life.... nice was Walthams, and Hamiltons, and basically all the American brands you could get until the end of the 60s, which were nice for a working man, any average little Aussie Battler could afford. When they went away, no one was buying Rolex or Omega... they began buying Seiko and Citizen and Casio. That means Watchmakers are few and far between here. Yeah, in the big smoke, you will find them, or jewelers certified as such as well. But I live in the bush. Even if I could afford expensive mechanical chronograph service level prices, I would be hard pushed to find anyone within 500km who COULD service it. Being able to go online and buy a basically new, in box, movement, for no more than a couple of hundred bucks? Well all I need are some watchmaking tools, and to buy enough ST1901 movements to ensure I eventually get it right when I track down a video somewhere of someone pulling the whole movement out. That is NOT an option on 'nicer" chronograph movements. Add a 'Nicer' movement to this watch, and you make it something suddenly too expensive for any normal Reg to buy. Not just in an under matured market like here, but anywhere, because the moment you put an expensive Swiss movement in, or even a German one, then who can service, and at what price, shrinks massively even for people in Europe or North America. Suddenly the watch loses so much of its charm. A playful watch for reasonable money, beautifully designed, most people could afford, becomes an expensive thing, with highly specialised maintenance needs.

Who would buy a pair of trousers if you didn’t know your waist in inches…yes Adrian, inches… Knowing your circumference is knowing yourself 👍 😆😂🤣

Been hovering over a Tag night diver on Chrono24 all week. Seeing it on Adrian I pulled the trigger straight away!!! 😁

Great episode!! I think the “can’t pull off due to size / style” argument is so much more powerful than the argument due to price in my opinion. Looking forward to the next episodes.. congratulations, the show it’s a winner (w w 🐔 d)🍾🙌🏻😀

As a long time Rolex OP wearer, I would love a rose gold Cartier tank louie.. every time I see one it makes me want one more. I never thought I’d admit that too myself or the public because it’s definitely more of a “female” look however I can’t help my desire to buy one in the future. Cheers boys!

The more I watch 😅the more I love watches,and more I want to buy them ….can not justify that ( at home 🥺)

This summer my wife got me a watch consult at Ben Bridge in Portland Oregon. I got an hour 1:1 and got to try on a bunch of watches. I never got Cartier. I got to try on the dark gray Cartier Santos, and it was the most mind changing watch I’ve tried this year.

Personally I’d never spend more than 2-3 grand on any watch no matter what. I think anything more is just not justifiable, especially when you consider that most people wouldn’t even spend more than 200 bucks on a watch

Adrian - agreed on the Breitling. I've been eyeing one for months now, but just can't justify the price tag for an itch that can be scratched just as easily by a G-Shock or Luminox.

Breitling is definitely the brand but for me its the Navitimer, tried it on and just never looked right, and then the price so many other brands i'd rather buy.

I have a dog running business and the Endurance Pro has become my daily work watch. It is not a cheap plastic watch by any means. I have literally bashed it a bunch and there are no marks on that watch. I highly recommend

It was Tag Heuer in the 80s that got me into watches and is the only watch I ever dived with on the Great Barrier Reef.For the haters I will always have a soft spot for Tag.my unjustifiable watch is my grail a white gold black face patek 5227.

Good fkn lord all three of the wrist checks are gorgeous, especially that zenith holy moly the color way is fkn nuts

guys i dont know what it is about cartier but im just in love with them. They make the most beautiful watches ive ever laid my eyes on.

I have the desert sky from @studiounderd0g fun little watch always puts smile on my face when I wear it and nothing wrong with the seagull at that price, nice to see the mechanics at work when using the pushers. If memory serves me correct the colourways for it we’re inspired by a pair of Richard’s trainers!!

I love you guys and hands down the best podcast on watches but for the love of God, stop drinking gin from a mug. :D Okay, so upon my experience: pls get a proper gin baloon glass, fill it with rocks, pour 4cl of that wonderful Four Pillars Spiced Negroni, drop two slices of blood orange in it and top it up with Fever Tree Mediterranean Tonic Water. Cheers!

Great Video. More videos on the Heuer Monaco Models and a Video on the Doxa Models would be nice 👍 👌

Filming Date: TH 26 May...

Guy thank for talking about normal brands. To many watch influencers only cover RM, AP and Patek, which is lottery winners watches

My unjustifiable is the IWC Big Pilot 43, every time i get close to buying it it feels about $2k more than I want to spend on a time only watch with a printed dial. But I can't stop wanting one. Is it love? Or is it pilot cosplay?

I like the breitling but wish it had a different function on the bezel

The banter and chemistry between you guys is next level.

Grand Seiko

Love the unanimity on not caring about "in house". I'm so sick of this vague term that is often BS and even when used correctly doesn't always mean a better product.

This series just gets better with each episode. The banter and the laughs keeps it from being just another “technical” watch discussion . You three rock 👍! Looking forward to the next installment ⏱.

The finishing on the Seagull movement looks good. Better than 1963 reissue (and I like that a lot). Chinese watchmaking. Who’d have thunk it?

very interesting, you guys rock, thanks