Тёмный

Typography: The Overlooked Art 

Kenny Zhou
Подписаться 95
Просмотров 39 тыс.
50% 1

A movie about fonts? Why not? Type is everywhere and is THE under appreciated art form. Everywhere, anytime, at any place, for any given reason....type is there. Where would we be without the art of typography? This documentary was produced as the senior project of Kenny Zhou and Chris DeFalco from South Side High School in Rockville Centre, NY.
Footage shot at: South Side High School, Columbia University in the City of New York, Morningside Heights, Long Island City, Queensboro Plaza, Midtown and Downtown Manhattan. Subway footage were shot on the 1, 2, 6, 7, B and R lines.
Special thanks to Rob Lichter and the South Side High School TV Studio for equipment and field guidance.
Director: Kenny Zhou
Assistant Director: Chris DeFalco
Written and Produced by Kenny Zhou and Chris DeFalco
Camera: Kenny Zhou, Scott Richman, Chris DeFalco
Graphics: Kenny Zhou
Interviewees:
Keith Gamache, IB Art teacher and typeface designer
Paul Sementilli, IB Art teacher
Lynn Strong, Computer Graphics/TV Production teacher
Elizabeth Nisler-Cross, ToK teacher
David Beinlich, Photography teacher and font junkie
Ben Moss, Guidance counselor
Katherine Scott, graphic design student
Allie Lucas, student
Ellen White, Centre Stage director
Cast: ABCDEFGHIJKLMNOPQRSTUVWXYZ1234567890!@#$%^&*()==?/
Also Featuring:
The Legendary Tweets of @maireadmilan
Signage from the MTA Bergen Sign Shop
Silvia Bonanno, Spanish teacher
Todd Russo, Chemistry teacher
Michael Musilli, English teacher
Tom's Restaurant
Columbia University in the City of New York
FIT
My Cooper Union drawstring bag
Typefaces Featured: Gotham, Helvetica, Gamache Geometric, Avenir, Futura, Impact, Times New Roman, "The Disney Font," Klavika, Comic Sans, Akzindez-Grotesk
"The Day We Stop Needing New Type is the Day We Stop Needing New Stories and New Songs." - Tobias Frere-Jones, Typeface Designer

Опубликовано:

 

5 окт 2024

Поделиться:

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист
Посмотреть позже
Комментарии : 50   
@vietnam2371
@vietnam2371 7 лет назад
the music is too loud
@orls9068
@orls9068 6 лет назад
Audio is a bit off but well done for putting this together
@CurtainJerkerDesigns
@CurtainJerkerDesigns 8 лет назад
Job well done to both Kenny Zhou Chris DeFalco and the crew
@alienatom4079
@alienatom4079 7 лет назад
Clearly understood and am too, grateful for words (letters, fonts and symbols).... Thank you... :)
@edmondhellawell3869
@edmondhellawell3869 4 года назад
Well done, useful and interesting documentary even in 2020.
@kayaeki
@kayaeki 4 года назад
0:23 Ommggg I'm in the documentary there!!!
@thmsrttg
@thmsrttg 4 года назад
lol
@Moodboard39
@Moodboard39 Год назад
Yea ok
@GR8FLMD3AD
@GR8FLMD3AD 8 дней назад
Thank you for sharing!
@unlokia
@unlokia 6 лет назад
It's a pity your awareness of audio levels is not as acute as that of your awareness of design...
@GR8FLMD3AD
@GR8FLMD3AD 8 дней назад
/\ This is what we call destructive criticism.
@mranderson7752
@mranderson7752 3 года назад
Refreshing to hear "I think that...". Rather than "I feel like" !
@jessicanicholson3
@jessicanicholson3 6 лет назад
Some of the information is incorrect. For example, Helvetica became popular well before the computer did.
@arunashamal
@arunashamal 8 лет назад
Why do I have the idea the people on this video have not much idea about Typography!
@ZopcsakFeri
@ZopcsakFeri 8 лет назад
That's exactly what I thought, and I think it's because they keep referring to "all various things" (literally, not many specific examples are really mentioned), and everyone talks about their personal preferences. Their most common nouns of reference are "things" on the one hand, and "other things" on the other. Also the guys mention that the Metro was using 100% Helvetica, and then they headed out on a quest to see how many Helvetica instances they could find... (let me guess: all text in the metro?) :D I loved the section titles, though - definitely they give an impression of a someone with a film-making major.
@KennyZhouDesign
@KennyZhouDesign 7 лет назад
actually architecture though.
@MexTexican
@MexTexican 5 лет назад
Maybe becuz you don’t?
@Moodboard39
@Moodboard39 Год назад
@@MexTexican lol
@clairetangerine8892
@clairetangerine8892 7 лет назад
WOW amazing documentary! Learned so much !
@MAURITS_BIKE-HIKE
@MAURITS_BIKE-HIKE 4 года назад
A great documentary. Very interesting. I have been really interested in fonts ever since I needed a change in presentation for my hiking videos. When you start digging into letter shapes it becomes a fascinating thing to look at commercial design. It is amazing what people come up with to make everything look inventive with only using a handful of fonts. You should be getting more likes for making such an interesting video. I really enjoyed watching it. Thanks. Written in Roboto.
@jenniferheinser
@jenniferheinser 9 лет назад
Good job on the video! Shout out to Long Island... I am a graphic designer in Raleigh, NC, but from Oceanside, NY!
@jenniferheinser
@jenniferheinser 9 лет назад
No problem! Hope you guys are doing good in school, or doing good post-graduation! And yes, South Shore is the best! Maybe we are biased... lol. ;-)
@ceciliaaicardi8218
@ceciliaaicardi8218 8 лет назад
Very interesting video! Good directing, fascinating guests and teachers. I'm currently preparing an exam about the history of the visual parts of the book and this film about font was really intriguing. Thanks from Italy!
@ElliotBrownJingles
@ElliotBrownJingles Год назад
This is good stuff, and will help me become dictator of a small tropical island. I will have to pay the military to allow me to run them with the money I make in business. I will have to do my own advertising to make my business successful. I will have to learn all the literature on advertising in order to attain this goal, beginning with On Advertising by David Ogilvy. Ogilvy says in this book that a creative director should be well versed in graphics and typography, and this video has been the best source of information I have seen so far.
@MexTexican
@MexTexican 5 лет назад
Wow I love this! The doc Helvetica is an all time fave and this doc adds much interesting information. Like the origin of seriphs. Thank you for making your very fine documentary. 🌹🌺❤️🥂💕🦋🐙🦄👯‍♀️💫🐅🐅🐅
@scarlettunderground
@scarlettunderground 4 года назад
Great cast!
@perkeyser2032
@perkeyser2032 4 года назад
dB control please
@orls9068
@orls9068 6 лет назад
Serifs were there because they would use a chisel and stone, that's what my teacher told me, it was the chisel, the instrument being used, not so much to do with legibility, possibly a combo of both though.
@thechisensei
@thechisensei 5 лет назад
just like typography, sound mixing wasn't given enough attention and importance but really matters so much when sending a message.
@EPHONIC
@EPHONIC 4 года назад
I’m eating popped rice snacks but don’t know that most of the text is NOT Helvetica or Arial.
@boblin7174
@boblin7174 5 лет назад
lower your background music plz
@Eyeofnelms
@Eyeofnelms 8 лет назад
22:48 Yes, it's overplayed, forget all about the 800 dollar pricetag + royalties stacked on it.
@idaliakulik
@idaliakulik 6 лет назад
I think there has been some good work put into this documentary, and especially if this is someone who hasn't had much experience with making a documentary before, but I must say that it is very drawn out and the same things are repeated over and over again with very little new information being given. There were 1 or 2 nuggets of info that I've never heard of before, but it would have sufficed 5 minutes to hear just them. It's an ok work but not very informative for a documentary.
@MexTexican
@MexTexican 5 лет назад
Idalia Kulik I think your comments are drawn out 😎
@shaunclark425
@shaunclark425 6 лет назад
WHAT FONT SAYS "I'M GOING TO TRACK YOU DOWN AND BEAT YOU TO DEATH"?
@zackmoore7272
@zackmoore7272 8 лет назад
What is the song in the background?
@zackmoore7272
@zackmoore7272 8 лет назад
+Zack Moore like the first one
@KennyZhouDesign
@KennyZhouDesign 7 лет назад
idk
@rr7firefly
@rr7firefly 5 лет назад
Typefaces = interesting. All the human faces (talking about Gotham, Helvetica, Gamache Geometric, Avenir, Futura, Impact, Times New Roman, Klavika, Comic Sans, Akzindez-Grotesk) = not as interesting.
@anishadatta46
@anishadatta46 8 лет назад
Hey
@KennyZhouDesign
@KennyZhouDesign 7 лет назад
hi
@jouss955
@jouss955 5 лет назад
wouldnt go past the 2 minutes. music is too loud and sound is meh
@kayaeki
@kayaeki 4 года назад
i agreee
@johntechwriter
@johntechwriter 5 лет назад
Listening to people whose jobs we are not aware of winging their descriptions of the use of typography - talking about fonts when the viewers don’t know what fonts are - makes for a pretty weak beginning. Listening to that guy distinguish between serif and sans-serif type without on-screen examples brought home to me that this documentary is one lazy piece of work, and I bailed. The poor camera work and lousy sound didn’t help, either.
@facubarrientos
@facubarrientos 5 лет назад
Very promising subject but very boring film.
@DakotaSpawn
@DakotaSpawn 9 лет назад
Great video but the guy in the green Izod shirt seams like a pompous self absorbed professor. ..."let me look right the camera here" get over yourself.
@rebeccawashum4749
@rebeccawashum4749 8 лет назад
+DakotaSpawn I don't get that vibe. I honestly just feel like he's thinking about what he's saying. It didn't come off as pompous at all.
@Moodboard39
@Moodboard39 Год назад
Turn Dat Damm music down
@gountberlin1669
@gountberlin1669 Год назад
pointless
@sujitjp45
@sujitjp45 2 года назад
Disappointing video.
Далее
I promise this story about fonts is interesting
29:35
Bad typography has ruined more than just the Oscars
5:59
Песня РАСПУТИН на русском!🔥
00:56
Type Design as a Team Sport - Karen Cheng
17:18
The ULTIMATE Guide To Typography For Beginners
13:30
Просмотров 88 тыс.
Why this font is everywhere
10:21
Просмотров 2,4 млн
The History of Typography - Animated Short
5:10
Просмотров 1,9 млн
The power of typography | Mia Cinelli | TEDxUofM
12:47
Просмотров 215 тыс.
Design Is Future Film
35:44
Просмотров 158 тыс.