Тёмный

Understanding TAM SAM SOM 

StartUpNV
Подписаться 1,3 тыс.
Просмотров 64 тыс.
50% 1

Potential investors and lenders want to understand the long term and near term markets for your startup business. Make sure you can tell them in terms they expect to hear it - TAM, SAM, and SOM.
This 15 minute video will demystify and provide examples at an easy to understand level for finding, documenting, researching, and presenting your Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM).
Presented by Maggie Saling of StartUpNV
Maggie Saling is Chief of Staff and Communications Director for StartUpNV.

Наука

Опубликовано:

 

2 июл 2024

Поделиться:

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист
Посмотреть позже
Комментарии : 40   
@mohitsingha210
@mohitsingha210 2 года назад
Thank you very much. Learned a lot.
@issackmbithi1890
@issackmbithi1890 6 месяцев назад
such a profounding insight , thank you.
@samaramontenegrob
@samaramontenegrob 10 месяцев назад
Thank you, for spreading your knowledge with us! a very practical but great class.
@Keke-xp1ee
@Keke-xp1ee 2 года назад
Wow. Keep making such videos.
@zizofilho
@zizofilho 2 года назад
Thank you so much, Maggie! It really helped me to build my TAM, SAM and SOM.
@StartUpNV
@StartUpNV 2 года назад
Thanks for taking the time to comment!
@NISOENERGYChannel
@NISOENERGYChannel Месяц назад
Great source! I noticed that the on the slide "Why?" SOM section requires a little edit. There is a typo: instead of "SAM" should be "SOM is a realistic view..."
@syedahmad5655
@syedahmad5655 2 года назад
Thanks Maggie - great presentation. Clear and concise... and very practical.
@StartUpNV
@StartUpNV 2 года назад
Thanks for watching and good luck with your startup!
@williamcontreras1088
@williamcontreras1088 8 месяцев назад
Excelent...!!!
@Jason-gy4dv
@Jason-gy4dv 2 года назад
Wow, Maggie explained this flawlessly!. Sort of wish I was in Nevada. :D Much love from Sydney Australia!.
@StartUpNV
@StartUpNV 2 года назад
Thanks!
@dandydanielwithonel8593
@dandydanielwithonel8593 3 года назад
Thanks so much for this, truly helpful!
@StartUpNV
@StartUpNV 3 года назад
Glad it was helpful!
@partsunknown2852
@partsunknown2852 11 месяцев назад
Best explanation I’ve seen thank you
@learnCFA
@learnCFA 2 года назад
This was an amazing video. Cleared a lot many doubts for me.
@StartUpNV
@StartUpNV 2 года назад
Thank you and good luck!
@widibaka7058
@widibaka7058 2 года назад
Very good content
@hudaabuel-hassan4708
@hudaabuel-hassan4708 8 месяцев назад
Thank you so much! That was easy to understand and impactful for my work.
@StartUpNV
@StartUpNV 8 месяцев назад
Glad it was helpful!
@oviefredericksimon9483
@oviefredericksimon9483 3 года назад
Hello. What was the assumption behind the 60% and 40% customer split
@skrecipesnbusinessinessideas
@skrecipesnbusinessinessideas 3 года назад
awesome explanation given. thank you!
@StartUpNV
@StartUpNV 3 года назад
Glad you enjoyed it!
@Thathijabivlogger
@Thathijabivlogger 4 месяца назад
This was INCREDIBLY USEFUL
@StartUpNV
@StartUpNV 4 месяца назад
Thank you! There are more examples in later versions of this topic.
@user-xd3rx3tm2d
@user-xd3rx3tm2d 4 месяца назад
Thank you
@jimelef
@jimelef 11 месяцев назад
Thank you.
@ShravanKumar-lr3yt
@ShravanKumar-lr3yt 3 года назад
Awesome!! Just a feedback. If you are serious about this channel like giving full time, make it more interesting. Not just reading out with slides. Make it more creative and exciting
@mayogame10
@mayogame10 2 года назад
thank you, it was wonderful
@StartUpNV
@StartUpNV 2 года назад
Thank you for the comment.
@sadrose5440
@sadrose5440 2 месяца назад
Hi .thanks for this super useful information. My question ,plz, how the 60% and 40% were calculated in the example?
@StartUpNV
@StartUpNV 2 месяца назад
They based it on their customer survey at the stadium.
@nicolecaylan2006
@nicolecaylan2006 Год назад
Hi ma'am may I ask how to make market share in business plan?
@karenvardanyan2728
@karenvardanyan2728 3 года назад
Thanks for the great info!
@haydennathaniel3801
@haydennathaniel3801 3 года назад
i guess I'm pretty off topic but do anyone know of a good place to watch newly released series online?
@estebanvan4864
@estebanvan4864 3 года назад
@Hayden Nathaniel I use Flixzone. You can find it by googling :)
@jiteshdalvi1004
@jiteshdalvi1004 Год назад
Can you find TAM, SAM, and SOM of the metaverse in the education sector?
@RojaySuccessful
@RojaySuccessful Год назад
Try using Upwork
@StartUpNV
@StartUpNV Год назад
Hi JiTesh, metaverse in the education sector is a tricky one! Initially it appears that this industry is similar to the online education market, one that has absolutely exploded in 2021, and 2022. This market is projected to reach $166B in 2023, which looks like a great starting point for TAM. Because the educational metaverse is a relatively new industry this number is perfectly okay to use as TAM, as this number will likely grow and change over the years as metaverse technology gets more built out. From there its up to you to determine your target demographic and narrow down this number for SAM and SOM- think about age, gender, and location to determine how many people will actually be serviceable with this product. Hope this helps! Good luck.
Далее
Better than TAM SAM SOM 🚀 startup market sizing
21:19
McKinsey Case Interview Example - Market Study
45:55
Просмотров 168 тыс.
How to TAM SAM SOM for a Startup Fundraise and Pitch
18:43
Startup Valuation: How to Calculate It - Startups 101
13:00