Understanding the $80 billion ONDC opportunity: Theory of Next by Antler | Episode 05 

In the latest Theory of Next episode with Nitin Sharma, Partner and Co-founder of Antler in India we explore the Open Network for Digital Commerce or ONDC with Susmit Patodia, Director of Capital in India, and Sujith Nair, CEO and founder of Beckn Protocol and FIDE.
Watch the video for an in-depth understanding of how digital public goods could be the way of the future for digital economies and why ONDC is a special and bold bet. If you are interested in building ONDC or learning about Digital Public Goods, write to us at susmit.patodia@antler.co.
Read our full thesis here: www.antler.co/blog/ondc-lands...
00:00:00 - 00:07:29 Understanding Digital Public Goods
00:07:30 - 00:11:04 How is ONDC different from UPI?
00:11:05 - 00:15:06 How to think of the ONDC opportunity?
00:15:07 - 00:21:39 The ONDC effect on commerce and lending
00:21:40 - 00:28:30 What is Complex Commerce and how can ONDC enable it?
00:28:33 - 00:32:24 Cracking the customer acquisition code
00:32:26 - 00:38:40 The ONDC landscape: Who is building what
00:38:42 - 00:40:00 Answering big questions about ONDC’s future
00:40:04 - 00:46:00 Building on ONDC, what will it take to succeed
00:46:01 - 00:49:13 Unpacking the origins of ONDC with Sujith Nair, CEO FIDE and Beckn Protocol Volunteer
00:49:14 - 00:55:41 Case study of Namma Yatri app, how an ONDC-like approach is changing mobility
00:55:41 - 00:58:18 The future of apps and user experience
00:58:19 - 01:05:19 How ONDC will resolve conflicts, refunds, and reviews
01:05:20 - 01:10:41 Cross-border commerce and call out to entrepreneurs
To stay tuned on the latest insights from Antler India, follow us on Twitter: / antlerindia
Watch the previous episodes of Theory of Next here:
• Theory of Next by Antl...
For more information on Antler in India, or to apply for pre-seed funding head over to www.antler.co/india
#ondc #digitalindia #ecommerce #upi