Bill Aulet, Senior Lecturer at the MIT Sloan School of Management, explains what to do if your company's Total Addressable Market (TAM) is low, using the example of Pinterest. In our case study, Amanda von Goetz and Daipan Lee, MIT students & Thyme Labs Co-Founders, explain how they are trying to create a successful company with an initial TAM of zero.
This video is part of MIT's Online Entrepreneurship Course ► ENTREPRENEURSHIP 101: WHO IS YOUR CUSTOMER? Enroll Now ► www.edx.org/co...
Learn More About Thyme Labs ► / thymelabs
Amanda von Goetz’s Bio ► miter.mit.edu/o...
Andrew M. Radin’s Bio ► www.andrewradin...
Rohit Singh’s Bio ► mitgsw.org/2014...
Erdin Beshimov’s Bio ► www.edx.org/bi...
Bill Aulet's Bio ► www.edx.org/bi...
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5 окт 2024
