When to add a MEASURE and when to add a Column in DAX 

Not sure when to create a measure or add column in Power BI? In this easy video, learn why & when you should make each of them, best practice advice with examples.
Topics in this video ⏱👉
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0:00 - Introduction to the model
0:30 - Simple rule for "when to make a measure" with example
1:51 - When to create a column with example
3:38 - How to decide when either a measure or column can do the job?
5:15 - Avoiding columns with "Iterator" measures (SUMX example)
6:29 - Back to square one - Measure vs. Column
7:25 - Closing remarks
Sample file 📙👉
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If you want to practice the Measure vs. Add column concepts, here is a practice file. files.chandoo.org/pbix/measur...
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