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Why Flipkart Can't Copy Zepto: Co-founder Reveals Secrets 

Nikhil Kamath Clips
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Watch the full episode - • Ep #10 | WTF is the Ne...
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Nikhil Kamath - Co-founder of Zerodha, True Beacon and Gruhas
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#nikhilkamath #WTFiswithNikhilKamath #trends #youth #entrepreneur #entrepreneurship #consumption #ecommerce #groceries #zepto #marketing #socialmedia #influencer #millennials #genZ

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27 сен 2023

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Комментарии : 141   
@amangarge
@amangarge 10 месяцев назад
There's something about Quick Commerce and the small token size that quite doesn't sit right. Either the brands have to raise the retailer margins significantly so that QCs have room or that the deliveries become ultra efficient and cheap. Ideally, both will be needed.
@rizwankhan9282
@rizwankhan9282 10 месяцев назад
Why Tara is there 😂😂😂😂
@shaikadnansaleem
@shaikadnansaleem 2 месяца назад
Because it tends to attract attention.
@maheshshelar5086
@maheshshelar5086 10 месяцев назад
I am really happy to see that.. two girls are doing roles exactly similar to Bollywood actresses. Just to be in the film.
@Brodragon2225
@Brodragon2225 10 месяцев назад
navyas family is crazy rich bro she will marry someone handsome ofc and tara maybe a bit gold digger
@studyAt6
@studyAt6 10 месяцев назад
this is a clip , watch full episode, both girls have significant screen time
@akshaytakkar6747
@akshaytakkar6747 10 месяцев назад
@@studyAt6 yea but honestly, they didn't have anything interesting to say
@theyogicbharat9403
@theyogicbharat9403 10 месяцев назад
​@@Brodragon2225 so what brother she also wants a luxurious life unlike the other girl she doesn't born with silver spoon ...nothing for nanda also
@vipulsonawane7508
@vipulsonawane7508 6 месяцев назад
😂😂
@Deetupartysupplies
@Deetupartysupplies 10 месяцев назад
Bringing companies/startups that are actually serious and focused on profitability would be nice to watch and learn from.
@hrp4566
@hrp4566 9 месяцев назад
True. Quick commerce appears to be a bubble
@AnshulM
@AnshulM 9 месяцев назад
if there are any (that started less than 5 years ago) 😂
@manavjain9648
@manavjain9648 8 месяцев назад
bro you can just try to make it if it is a joke and i can understand your point that the investors sitting with wharton/Harvard/insead employees dont understand business.
@saurabhb1041
@saurabhb1041 4 месяца назад
But then, there aren’t startups in India that are run with discipline and built for sustainable growth.
@aryansoni6179
@aryansoni6179 10 месяцев назад
Generic Answers - "Growing Faster". India market is different than US. Grocery delivery is something that will take a huge time for success. Most people still like to go to kirana store and buy stuff.. Getting funding does not necessarily will give you a guarantee that it will succeed. Economics do not make sense, for example someone even bought 500 inr worth groceries you will get merely 10 to 30 inr profit or maybe no profit. In India there is MRP concept, IN USA there is no MRP written on Packages so pricing can be set dynamically giving them an edge. If they launch overseas then I could see it succeed, and overseas people are ready to pay more for a product
@saravanaub
@saravanaub 10 месяцев назад
I liked how he said don't give it away and gave the generic answers and didn't really gave it away.
@jeevankulkarni6841
@jeevankulkarni6841 10 месяцев назад
That was cold..!!!
@shrisaran7911
@shrisaran7911 6 месяцев назад
Which part was that
@Sundaeeheinaaj
@Sundaeeheinaaj 3 месяца назад
​@shrisaran7911 around 4.40
@BhideSvelte
@BhideSvelte 4 месяца назад
From Developer point of view 1. Should add Dark Mode .....Please 2. Add Short widgets at Main page & Cart Page rather than adding Plain Images 3. Simple SVG Animations would help a lott for good UI 4. Locations are kind off wrong ....i felt 5. Monthly Products should be introduced for Users - like a pouch of products orders by many households based on area they live... on monthly basis 6. Timming Orders can be good Like send orders at : date and time -pre book kind off -- to reduce the working load - example send so and so orders at night - 9pm - then would lead to less charges ...
@entztanu
@entztanu Месяц назад
Brother, loved the dedication 😂
@hemanth3931
@hemanth3931 Месяц назад
Last recommendation is basically big basket. Have you used that?
@darshitasingh5579
@darshitasingh5579 10 месяцев назад
Bring some generic industry experts also for such round table discussion really would be great to hear from them and there thoughts
@checkpeck
@checkpeck 10 месяцев назад
overthinking at its best ! What problem is Zepto's USP ? Time and convenience. Can it be copied? yes , if provided deep discounts you can sway Customer loyalty in India
@venkideshs5105
@venkideshs5105 10 месяцев назад
Yaar zepto wale ki baat sunkar samajh aaya ki mujhe bhi dandha kar sakta hein, lekin shashi tharoor wale english pata hona chahiye bas.😂😂😂
@prabhatchauhan5565
@prabhatchauhan5565 9 месяцев назад
Dude speak as much you can that's gonna make u more elegant in such langauge
@uttkarshsuri553
@uttkarshsuri553 5 месяцев назад
Just look at the CEO of we work you just know how to twist words and manipulate them
@ShivamKumar-bt9nn
@ShivamKumar-bt9nn 4 месяца назад
😀😀 No bro its not easy to generate revenue worth 2k crores.
@rebelyt203
@rebelyt203 2 месяца назад
Bro he is Stanford Dropout 😅
@mihirajgaonkar4411
@mihirajgaonkar4411 10 месяцев назад
Please try to bring someone from amul and balaji would love to hear their conversations
@ArifMujawar14
@ArifMujawar14 10 месяцев назад
Wow amazing! Liked the way conversation goes! No drama 🎭 ❤
@mallarchakraborty6521
@mallarchakraborty6521 5 месяцев назад
Out of the 2 co-founders, the guy in white absolutely doesn't know what he's talking about. He is just giving the most generic ans to actually very interesting qs. That's what happens when ur dad is the one running the shop and u are happy to have a name title.
@tapashchoudhury8896
@tapashchoudhury8896 4 месяца назад
He is just the face, just like disha patani is for Kelvin Klein 😂
@pgc6290
@pgc6290 9 месяцев назад
The question always is, why isnt someone else doing this.
@hiralbhatt4687
@hiralbhatt4687 10 месяцев назад
@nikhilkamath GE didn't`t create six sigma. In 1986, Bill Smith and Mikel Harry, two engineers at Motorola were accredited to having developed “Six Sigma”, and in 1995, Jack Welch made it the central business strategy of General Electric.
@ackshayshukla
@ackshayshukla 5 месяцев назад
They are thinking about the Lean or the Lean Six Sigma method of Toyota coined by Krafcik. 😅
@Reetu.TaxVic
@Reetu.TaxVic 7 месяцев назад
Zepto is undoubtedly a non profit making entity. It may venture into something else later to be profitable. However this current structure of superfast delivery isn't going to make good profit.
@dhaval1122
@dhaval1122 9 месяцев назад
Loved the zepto brothers... they are talking big words that make no sense have no insight and I am sure they will thrive because venture capitalist uncles love to hear these big words
@Anonymous-ho1mt
@Anonymous-ho1mt 7 месяцев назад
Correct like six sigma stuff, I am sure he doesn't have any depth on it, was just saying to look cool.
@tiger10149
@tiger10149 7 месяцев назад
@@Anonymous-ho1mt Agree fully. You can feel the haughtiness.
@binaysharma9853
@binaysharma9853 6 месяцев назад
😂😂😂😂😂😂🎉🎉🎉😂😂😂😂😂😂
@Themystery321
@Themystery321 5 месяцев назад
So you have all the answers billionaire ji?
@nikhilbhadke4965
@nikhilbhadke4965 8 месяцев назад
Great Content!! BTW it was Motorola who came up with Six Sigma. GE adopted the methodology.
@shirish1812
@shirish1812 8 месяцев назад
The number of bikes in front of Zepto stores which is right opposite my house have reduced by a factor of 5 atleast. The riders were a nuisance but thank god that’s reduced after they increased prices of vegetables. I feel a lot of startup founders misrepresent facts. See what happened to Pharmeasy.
@saranshparimoo4245
@saranshparimoo4245 2 месяца назад
Flipkart is now venturing into quick commerce.
@gokuljs8704
@gokuljs8704 7 месяцев назад
even amazon ceo also told fastest deliverey is the next big thing
@vegesh
@vegesh 10 месяцев назад
Hey Nikihil , You should have asked them when Zepto will start delivering the goods with drones!!!
@user-cy5bb4zo1p
@user-cy5bb4zo1p 10 месяцев назад
Answer samajh mei nhi aaya
@binitjain3511
@binitjain3511 9 месяцев назад
Nikhil can you bring some.. Fashion retail expert and talk about their economics
@prabhubhojan6595
@prabhubhojan6595 4 месяца назад
"A good high quality service at a budget cost" is achievable only when you treat your employees like shit and that's what food aggregators, new logistics start ups etc are doing, they only focus on customer satisfaction,investors and stake holders satisfaction, India is abundant in population and getting cheap labour is not difficult and these start ups foundations are based on this. Amazon was the first to build this model, in fact Amazon was built keeping customer satisfaction on top of the chart which is good, but treat your low level employees well.
@gopalkalra7720
@gopalkalra7720 10 месяцев назад
Sorry to say but Zepto promotors themselves don't know, what's there business model, it's a delivery in 15 minutes, when consumer need things faster quicker. Flipkart is not competition exactly, if they can give better price with faster delivery business model and still profitable, then sale can increase.
@Bhavishya_est
@Bhavishya_est 9 месяцев назад
nice observation
@rajsingharora26
@rajsingharora26 10 месяцев назад
fascinating conversation
@AlwaysIdleton
@AlwaysIdleton 8 месяцев назад
Amazon has fresh now, similar to big basket/ milk basket
@154paridhinag9
@154paridhinag9 10 месяцев назад
gods work ,so much to learn
@iasokg
@iasokg 9 месяцев назад
Consumption is down because there is unemployment and corporates does not pay good enough salaries to the lower level employees. The economy is not providing good paying jobs to the majority of graduates in India.
@Ashallmusica
@Ashallmusica 10 месяцев назад
Apart from a ego-driven and self-obsessed guy like Ashneer grover who always brag about HOW he created a Unicron of this and that and make others under him. These are real entrepreneurs, knowing about their creations. Legit talks no bullshit
@lindltailor2299
@lindltailor2299 6 месяцев назад
not saying that ashneer grover is a saint either but these two arent any humble either. if u haven't watched the clip where Mr. Kamath gives them advices, you should... and you'll know what I'm on about. Also unlike them Ashneer Grover wasn't from a rich family.
@Themystery321
@Themystery321 5 месяцев назад
Why do middle class people always expect everyone to be humble. Being humble is weak no rich person believe in that middle class shit. Get over ur normalcy bubble
@ashoktaral2908
@ashoktaral2908 10 месяцев назад
Nikhil bhaiyya you r my bro
@KnowYourself06
@KnowYourself06 9 месяцев назад
Wow, Zepto has no business value at all. A simple street end Kirana shop will solve it. Wondering the thinking aspect of VC's when they invest in PPT's like this.
@retrogaminghd3300
@retrogaminghd3300 9 месяцев назад
Will the kirana guy come to your house when you are showering for office and keep the package on your door ? Will the kirana guy deliver the food at night to woman who can't go outside due to restrictions in pg? Will the kirana guy do a 15 minute delivery in less than the delivery fee of zepto also having the convenience of customer support on chat whenever there is any dispute? That's the quick commerce play. Don't you wish whenever you browse Amazon that it could just come in a minute to your home ? Zepto does that with Grocery, expanding to more categories. That's the value that zepto offers and thats why they are growing , cuz people have busy lives and some are lazy.
@kiranjtmk6500
@kiranjtmk6500 4 месяца назад
i don't think quick commerce is not a market for world. Jio mart doing because they serving more region but 1 day delivery. they are doing well.
@alexfrancis3581
@alexfrancis3581 10 месяцев назад
Name of the game valuation, valuation and valuation. But source of the word is value which is the least understood word.
@Sharmalogy_thoughts
@Sharmalogy_thoughts 5 месяцев назад
Why are we ignoring the unit economics? Why glorify those start-ups that just burn VC funding? Are any of the new start-ups Zerodha-like ?
@gauravadlakha9174
@gauravadlakha9174 4 месяца назад
Dryfruits in packaging now we have hapilo
@the_sambar_vada
@the_sambar_vada 7 месяцев назад
Where is the guy pulling these numbers from?
@ANANTmittal100
@ANANTmittal100 8 месяцев назад
Wat makes the different is I guess they being young ready to take decesions really fast and ready to take risks and in other companies it usually take 6 month and so many discussions to take any decesions
@legendaryentrepreneurs9386
@legendaryentrepreneurs9386 6 месяцев назад
The biggest problem with this generation entrepreneurs is that they believe that the giants won't do it. 😂
@pushparajshetty7545
@pushparajshetty7545 8 месяцев назад
You know you know you know!!!
@Azerigranger
@Azerigranger 23 дня назад
2:55 NIKHIL: how fast are you growing. ZEPTO guy: FASTER.
@prathameshpawar1422
@prathameshpawar1422 16 дней назад
Oftentimes you don't want to give away everything in terms of numbers 😅
@iamabutalha
@iamabutalha 6 месяцев назад
Bro 1 question what the f these girls are doing there? 😂
@rohanseth8943
@rohanseth8943 10 месяцев назад
All is good but why these bollywood star kids are here? How can they talk about such topics? They don't know the ground, do they?
@Lucifer-hm2sz
@Lucifer-hm2sz Месяц назад
There are lots of dry fruit brand there like happilo
@santhoshsagar7482
@santhoshsagar7482 2 месяца назад
Nikhil make Podcast Sweet & Short. Direct to the Point. Everyone doesn't have time to go through long hour spending on Podcasts.🙁🤔
@vasiq100
@vasiq100 10 месяцев назад
Tara has no idea.she will be wise when she walks out of this room😂
@binilt2231
@binilt2231 10 месяцев назад
Who uses Zepto…these chaps barely own 1% each and the rest is all fkin VC money..and they are really so much deluded ,caught up by the vanity metrics associated with running a startup in india .
@spare1233
@spare1233 10 месяцев назад
zepto brothers own 25 percent lmao
@irfan.ali199
@irfan.ali199 10 месяцев назад
More on this man!! Explain this whole startup vc money ecosystem ?
@gauravkaushik211
@gauravkaushik211 2 месяца назад
Amazon is not doing quick commerce because they are waiting for who survives and just buying that company rather than going through the process.
@HarshGupta-tp1oz
@HarshGupta-tp1oz 10 месяцев назад
Bilkul bacho Wale answers diye h zepto founders ne
@prabhatchauhan5565
@prabhatchauhan5565 9 месяцев назад
Putting a company in market which has market cap of 1.1 billion is not an game of small unsound minds
@soumyadbanik
@soumyadbanik 5 месяцев назад
I'm not able to "Sit tight" anymore. Please start the service at Banashankari
@alanpinto2977
@alanpinto2977 6 месяцев назад
Tough biz to make money
@lavanyajain2722
@lavanyajain2722 5 месяцев назад
i just wanted to know why tanya was in the podcast? I watched the full video and found little to no reference to tanya. The whole Bollywood angle could easily have been understood by Navya. I don't know, is it because tanya is dating one of the Kamaths?
@paliarun
@paliarun 5 месяцев назад
Bina VC funding ke 7-8 quarters nikalo .. and try growing. Fir baat karte hai.. dudes have raised truckloads of money from foolish investors whose only aim is to pass on the buck to the next fool in waiting.
@180190ful
@180190ful 4 месяца назад
Any new age start ups create a whole lot of knock on effects positively for the start up eco system. But only those start ups which solve an actual problem sustain themselves in the market and get profitable. I’m sorry to say this., But quick commerce isn’t an actual problem that neeeds solved and hence I don’t see Zepto scaling up with their current business model. They will either pivot or perish.
@AbhishekYadav-jt5jp
@AbhishekYadav-jt5jp 9 месяцев назад
Why are traders who are already millionaire are creating youtube podcast channels . Please react on this comment
@aniruddhamukherjee6146
@aniruddhamukherjee6146 3 месяца назад
In the beginning of it - Nikhil be like "I will not be asking questions.....Its a conversation" and then few minutes into the conversation he keeps interrupting the person who is talking at almost every wtfing second
@saishashanktalluri5062
@saishashanktalluri5062 2 дня назад
Filpakart cannot copy but zomato will..
@shaikadnansaleem
@shaikadnansaleem 2 месяца назад
Tara is looking so adorable.
@sayyamaneja1990
@sayyamaneja1990 5 месяцев назад
Arshirwaad is lower price?
@AMD-1087
@AMD-1087 5 месяцев назад
I am still scrolling through the comments to understand what the two girls are there for.
@tiger10149
@tiger10149 7 месяцев назад
Don't be like Toyota. They are being caught cheating terribly on their products.
@satishtorgal7050
@satishtorgal7050 10 месяцев назад
Nikhil u r unnecessary breaking ur head, they have little knowledge. Zepto is sinking ship.
@Reetu.TaxVic
@Reetu.TaxVic 7 месяцев назад
I have a similar opinion
@shetty494
@shetty494 7 месяцев назад
Very true. It's not gonna sustain in Indian market
@irishabhsahni
@irishabhsahni 7 месяцев назад
This exact notion will keep other players out of the park and through their discipline, they'll build it even bigger. Thier edge lies in the optimised execution.
@dreameroldsoul
@dreameroldsoul 6 месяцев назад
Who is the hottie in the panel?
@sahithreddy9688
@sahithreddy9688 6 месяцев назад
Here's the thing let's say it's a sinking ship. Even then being a 21year old raising that kind of money and making it a unicorn that talks something
@fifagoalstv2667
@fifagoalstv2667 9 месяцев назад
This zepto founder thinks he’s cracked some algorithm to a parallel universe and started something new there’s confidence and arrogance Starting zepto where you copy your models based off the existing models and thinking you’re doing something different.This generation is the softest 😪😪😪
@shafa-atshakeel7896
@shafa-atshakeel7896 20 дней назад
why was tara sutaria called just to watch them talk😂😂
@darshanthacker773
@darshanthacker773 2 месяца назад
I somehow think Tara sutariya is into Aadith 😂
@arghyamitra3281
@arghyamitra3281 4 месяца назад
Zepto doesn't even have a live tracking, nd we r taking about experience 😀 ( maybe now it has it idk not using zepto anymore)
@GAURAVV7
@GAURAVV7 2 месяца назад
It makes no sense to have live tracking for 5_10 mins
@bharathbaskaran94
@bharathbaskaran94 9 месяцев назад
Bro what's happening @ 2:16?😢😂
@prabhatchauhan5565
@prabhatchauhan5565 9 месяцев назад
Nothing happened what did u see
@GauravGupta-009
@GauravGupta-009 10 месяцев назад
Yes, there's been a slowdown in consumption, especially in discretionary categories but I believe this slowdown isn't primarily due to inflation but largely due to the following factors: People have made substantial investments in real estate and automobiles. Real estate prices have nearly doubled, yet house sales remain at an all-time high. Automobile prices have also almost doubled, but car sales continue to be at an all-time high. A common aspect across these high-value purchases is the utilization of loans. Discretionary expenditures now often take the form of EMIs.
@suryasatish5581
@suryasatish5581 5 месяцев назад
Zepto has superb UI but it is sinking...and it should sink...
@user-lc8uq4yv2b
@user-lc8uq4yv2b 10 месяцев назад
Come to goa just with camera wil hold disaster podcast
@dv-ep4kz
@dv-ep4kz 10 месяцев назад
Hindi mai bhi bnaye video
@dhairyagupta
@dhairyagupta 2 месяца назад
Easy to talk big as you burn investor's money. Comparing themselves with Toyota 🤦‍♂️. But I understand. I would've been this arrogant at this age if I had a unicorn.
@AdityaChandrakar948
@AdityaChandrakar948 10 месяцев назад
Dobega bhai zepto
@singh_isking
@singh_isking 9 месяцев назад
English me kuch bhi bolo cool lagta h😅
@unicorndiva1357
@unicorndiva1357 9 месяцев назад
I use zepto and I love it
@gajrajsingh6124
@gajrajsingh6124 10 месяцев назад
How lazy are these people cant even go to market buy the market stuff.
@uk94791
@uk94791 9 месяцев назад
You go to Street shop/ market?!! How lazy are you that you can't grow or produce or hunt the things/animals you need on your own? #backwardthoughtsreflection
@Ben12433
@Ben12433 8 месяцев назад
Zepto is not in bihar so sad
@kshitizaggarwal1
@kshitizaggarwal1 4 месяца назад
What a bunch a jokers. Feel sad for Kamath
@BeingUnkown
@BeingUnkown 10 месяцев назад
2 bandariya kya kar rahi hai hya pe 🤷
@AkshatPaul
@AkshatPaul 10 месяцев назад
Most useless podcast episode ever
@tiger10149
@tiger10149 7 месяцев назад
First earn cash profits consistently and then talk about all this... these are big pocketed kids who act like they are very smart but they are not. Time will tell.
@user-tm7er2zh9x
@user-tm7er2zh9x 10 месяцев назад
😢 adopt me 😢
@gitansh9053
@gitansh9053 10 месяцев назад
Bhai hindi ma karwa do... Enki English nahi samaj a rahi... Except yours . ( you speak slow and clearly)
@RP-kr2mg
@RP-kr2mg 10 месяцев назад
he doesn't need to fake it like the rest
@smitshah605
@smitshah605 7 месяцев назад
That's so stupid
@suryasatish5581
@suryasatish5581 9 месяцев назад
I have a prophecy here...this Zepto is going to fail unless pivoted...esp tgat white shirt fellow is all talk no stuff..just puff..
@Anonymous-ho1mt
@Anonymous-ho1mt 7 месяцев назад
Ye bc ne six Sigma pda b hai
@suchitranag5198
@suchitranag5198 2 месяца назад
That hypocrite face !!!!!! @ Kamath
@yalayala3121
@yalayala3121 7 месяцев назад
All are Indians and know Hindi but still talking in English 😂
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