Lotta noise on FB & it is much more difficult than it was even a year ago. Spot on Neil. That checkered pocket on your shirt was what caught my eye and why I clicked lol. Great breakdown as usual Neil.
Accurate video Neil! Gone are the days of straight selling with Facebook ads. I think we are moving more towards educating then retarget those of view the educational post with more education then sale, keep up the great posting!
Hey Neil, caught that piece of gold at 3:20 to 3:40. That is some next level material right there. I'm sure that most people don't even split their ad efforts into those categories. Most of your following is probably very one sided I bet and don't even know the difference between selling on logic vs emotion. Might be a great piece of content to put out in 2020. Thanks for the video!!
No we have been shifting away from fb ads. The cost is getting higher and higher due to the increased competition. Back to the SEO grind as we see a higher lift from organic and paid search. I am curious to learn more about the about the retargeting strategy. Often time ecom operation just use the FB auto catalog to do the retargeting. You are suggesting to use video to do retargeting. It's rather hard to execute that piece if our catalog is huge... Any example of that style of ads for ecom company's
Yep FB is getting way too expensive. A few years ago I could boost a post and get 15,000 reach for £10 now I'm lucky to get 500 reach. It's gone the same way as Google Adwords. Best return for me is on my email list. Spend time building your list and you know everyone will see what you post - not just 6% on FB.
*I think there are still too many people stuck on ads in the traditional sense in magazines and newspapers. The world is changing fast to online marketing.*
Hello Neil Just launched SportsItems on AmazonIndianMarket.. .. Which Marketing is best for me is PPC or FacebookAds better in india?? If Facebook should I Giveaway Free stuffs??
Are you sure you set it up properly? Make sure the number you added was correct, otherwise I'd reach out to Facebook Ad Support and see what the issue is there
Hi, Neil If I´m running Facebook ads as an agency how much do I have to charge for my services? Do I have to ask for a percentage of the ads budget or just a weekly or a monthly fee?
We boosted post and conversion is low everyday for sure. Is there any comprehensive or updated guide to local business like shoes store to work better in facebook?
@@neilpatel Thank you for your reply🙏😊...we have seen significant drop in conversion rate past few days...so we are from Kathmandu, Nepal , so does this location difference can change anything to your advice...and please please add Kathmandu, Nepal to ubersuggest🙏🙏
@@kumaribudhathoki7702 so when you boost a post you're not actually in control of the audience that sees your post. Whereas if you sponsor the post as an ad, you're controlling the targeting. I was taught by another Facebook guy, don't boost post. It sounds like Neil agrees.
Also, for targeting, I've found that there's of course more engagement when you start with engagement as your goal, whereas sales as a goal also sees higher ROI no matter what audience I am targeting. That may be something specific to the live events industry, but so far I haven't seen much of a difference in cost and effectiveness when I set up our Facebook ads as a funnel rather than just with sales in mind.
Hey Niel, how do I search for Internet marketers groups on instagram. What keywords help find them and what giveaway would attract then for my email optin. I want to sell them traffic generating affiliate products.
Facebook Ads approval has become so stringent that it is a nagged just to get it advertised. Edit and re-editing until it gets right. I am out of there!!!
@@neilpatel Mainly because the first line of checking are done by Bots, in my opinion. By the time we started appealing, that human who is doing it is not any smarter because most of the jobs are all done by Bot and Automation. also another opinion of mine.
Neil appreciate you taking the time to make this video it is important topic to touch base on. --- *Thrilled to have our LIVE CHAT regarding the future of digital marketing* - #chrispalmerseo