Xbox Needs To Start Making Sense 

Yes I think he should just spit it out now for the fanbase well what's left of them and say we're still making a next gen console based on PS5 architecture and where going 3rd party so there

Holy s**t! You know it's over for Xbox when YOU have a come to Jesus video about Phil Spencer and Xbox. 😂

Great video Destin!

A great video Destin, I've been playing Xbox since the OG Xbox to the Series X and it's always been my preferred place to play, I do own a PS5 and Steam Deck but most of what I own are on the Xbox eco system. Whilst I don't always agree with what you are saying, I do feel there isn't consistency in what Phil is saying and for me personally there are things I've been disappointed about this generation.

So here’s the situation as I see it, with no intended disrespect for anyone. - Xbox has told us their strategy and they’ve stuck to it. Moreover, they’ve just said they’re profitable and fiscally sustainable in expediting that strategy. Yes, sometimes top level executive messaging (gaming for everybody, exclusives are not sustainable or desirable, Xbox’s core brand identity is as a set of services, not a single platform, we’re commmited to guiding our brand through future generations of both new hardware AND software and service delivery models with a portfolio approach) is muddled a bit by lower level marketing excess (meanwhile, while we get to our desired strategy, we’ve got some exclusives for you). Marketing is always on autopilot. Their job is to sell games, not to debate or reveal strategy. And until they get specific instructions to change things up, they’ll just keep selling games the way they’ve been doing it for a long while. That’s not mixed messaging. That’s just how large siloed organizations work. - PlayStation has recently told us, albeit buried in a lot of corpo speak, they need to reassess their strategy from the ground up, their current business model either isn’t profitable or is rapidly becoming unprofitable, their prioritization of sales growth over sustainable performance is killing them, their costs are out of control, their average revenue per console user and their attach rates are abysmal, and change is in the cards. They haven’t told us how they’re going to change yet, except that cross platform on PC is going to be a key part of it, but we’re only 9 days into the current management regime, so they likely don’t know yet themselves. No doubt, they’re having crisis meetings all over their organization to work it out, and we’ll likely hear from them by the end of the year what their future plans are. Marketing is on autopilot, blissfully unresponsive to all of this drama, as it is at Xbox. Because that’s marketing’s job. - Failing to respond to fanboys, pundits and social media influencers with their preconceptions and conspiracy theories isn’t mixed messaging. It’s just prudent management. Your strategic messaging isn’t confused just because your fanboys and the competitor’s fanboys aren’t paying attention and making up their own narratives. They’ll always do that no matter what. Ignore them and move on.

Yeah, but to be fair, so has Playstation. Not that that's any excuse mind you.

​@@jamesthompson6557what did PS over promise?

@@benjamincurtis1412 :) Well, not so much over promise (however they have a legacy of breaking promises - remember the "we believe in generations" thing?), but I was more referring to the under delivering - which is why my PS5 pretty much because a dust collected within weeks of purchasing (and I was a day one preorder). Don't even get me started on the disaster that is the PSVR2.... My point is, whilst it is fun to rag on Microsoft for the current mixed messages and lack of (apparent) direction they have, Sony (and to a lesser extent Nintendo) are no better.

@@jamesthompson6557 Would it have been better if Sony didn't even try to do the PSVR 2, and give you nothing like XBOX? 😆

@@saesang352 Lol, YES, that is EXACTLY the point I was making. PSVR2 was worse than anything Microsoft has ever done since it costs a small fortune, many of us (including myself) invested in it and then it gave you NOTHING - not a SINGLE game that makes the system worthwhile. You got it in one.

Ya that is absolutely ridiculous...

For one Xbox has exclusive stuff as well and even more exclusive stuff if you played at launch. Also This game has been out since 2018 are you that upset over an older title adding other players… I play sea of thieves and having a ship set doesn’t do anything… Xbox had the same and it can’t be used or bought by PlayStation players… do you even play this game or do you just cry about older games?

@FighterChamp. it should have exclusive stuff it's an xbox owned game lol it should be exclusive period. I been playing sea of thieves since it came out since you asking none of what you said mattered. Yall say oh it's just older games hifi rush came out last year lol you actually falling for the PR of its just 4-5 games same way ori was the only 1 at first right yea ok 👍

@@FighterChamp. only issue I have with things is that their shouldn't be any exclusive content at all for playstation. As for old games going to playstation I am fine with it as long as old playstation games also come to xbox...you simply dont give your games away with no games gained for your own gamers

​@De1usionsofGrandeur this is time & manpower dedicated/WASTED to promote their games on other platforms. In the end, it is a joke and we are here to suffer on the green team.

They aren't cryptic, they're just flat out lies and reassurances to save face. He literally goes on an apology tour every year, and the Xbox faithful pat him on the back and say "there there, we know you're trying Phil!💚" The fanbase consistently makes excuses for the rapidly changing messaging, and strategies The leaked MS emails literally explained that he has a cult following, with Phil himself saying that The fan base will "evangelize" anything he says... They literally called their fanbase "cult like" and they're still defending him, proving he was 100% correct 😂

Phil has fullfilled many of my wishes at least. Now when we will still get COD and Crashbandicoot to game pass this year, Im quite content.

Maybe, but they still need to put fans first. and they are not doing that.

@@samletsplaygames you can’t put fans before shareholders. If, in a situation a publicly traded company is putting fans first, they are actually putting the shareholders first. Publicly traded is ALWAYS about profit, never the fans.

@@BeatsAndGuitars well, then they are going to fail. Without customers, they have no profits -- its a simple as that. its a business, they have to make money. I get it. But.... If you are acting treating your fan base that there concerns are secondary, then people are just going to go somewhere else. Which a lot of people already are. the only other option is to shift to just a software company. I personally dont care where i play games -- alot of my favorite experiences this year have been third party. Hell, Playstation straight up said they are not out putting exclusives out this year, yet they still managed to publish a few.

@@samletsplaygames i am not going to switch or unsub game pass for sure. Whatever they do i dont care. Fans are supposed to play games only, no?

@@BeatsAndGuitars is sony a publicly traded company? I'm ignorant on the subject

I think it's time to clear it up a bit.

Hating white men has been a clearer message than what the future their games are.

That statement is categorically false. Xbox has been bad with messaging since the Xbox One. They were very aggressive and transparent with the OG and 360 and trailed off since they've been doing damage control during the One and SX era.

They've always had messy games as well

@@bobhawkins9598 hyperbole much?

Except they do the same thing, Jim Ryan got up there and said they believe in generations. Also said PS would die if Xbox got COD. Both completely untrue. Truth of the matter is these are corporations not a friend or a colleague.

@@GreenStreetSlim yup "We believe in generations" Proceeds to make all first party games crossgen

Comparatively PS has not had to do much PR. Xbox is constantly trying to correct their errors and explain what means what. Like Green said, Jim Ryan said 2 things and they were stupid as all hell.

Last place Sony has zero games all gen to compete so nothing to talk about other than Sony's daily L's and being the most anti-consumer company on the planet.

@@ryanb3908 "Last place Sony"? At this point what PLANET are you on? Phil Spencer said they lost the console war. PS5 is outselling Xbox 3:1 and is up 300% in sales while Xbox is DOWN. Helldivers 2 is killing it, Stellar Blade is selling like hotcakes (zero games?). These are facts. Okay, sure, you like Xbox. That doesn't mean you can just invent your own reality about what's happening. To have a conversation you actually have to use facts and speak from reality because you're not even close to that.

I mean, it’s not really meant to? It’s just a good looking exclusive title, it’s not being marketed like a blockbuster.

The weakness of Series S and Game Pass basically guaranteed mid and underpowered games. There's going to be a low profit ceiling due to Game Pass, and the Series S needs to be able to run it so 10/10 powerhouses are unlikely.

​@@TheTomorrowProject wtf are you even talking about? GOTY elden ring runs on ps4, god of war ragnarok runs on ps4, TOTK runs on switch. Literally every switch/ps4 exclusive is miles better than whatever series S can run. It's not the hardware, it's the company that has no talented studios.

​@@TheTomorrowProjectThat's not the point. Is saying that not every game needs to be a hollywood production to succeed or be good

@@TheTomorrowProject I don’t think those things attribute to their stance on being complacent with producing quality games. Because with that mindset there could be no good games from generations prior. They have unlimited money and powerful consoles, they could still put out bangers on a budget. The issue lies with them saying we are ok with making a game that reviews at a 6, promise features in games and never deliver like with halo infinite, or put out totally busted unfinished games like redfall. Hell even starfield was missing basic features like a map. I’m hoping that this changes and games like Indiana jones, gears 6 and fable slap tho. I think their focus on keeping employees happy and being inclusive as opposed to having talented programmers and creative writers is hindering their their output of quality.

Chin up little last place, gameless unicornkid. Only a year and half until Baby Steps. Don't forget to order the deluxe edition that comes with the diaper to wear while you play. 👶🏻👣👍

I don’t know what this person is talking about. Does anyone know what this person is talking about?

@@frankkent5567 Your next game in a year and a half is Baby Steps. Unless you can name a single first party game last place Sony has before that? Of course not. Chin up little gameless unicornkid, always have Xbox videos to cry on. 🦄😭👍

Xbox aren't the only ones who need to start making sense.

@@frankkent5567 lmao Ryan is "special" alright. Everyone on both sides make perfect sense, but then this 13 year old from a broken home shows up, talking how first place really means last place lol. Poor kid loves his imoji's though. At least he has some imoji's to share with every silly comment

Name a game that doesn't play better on the Series X. Because I have both and primarily play on the SX.

Ya from what I have seen pretty much all their games play better then the X

@@bossredd-77 Starfield, Hellblade 2

​@amazingdrewH Both better on series x due to higher resolution textures and rt effects.

You literally are lying and dumb people are liking it. I think the video game crowd’s iq is dropping.

Don't see how they would be...

I think the pressure comes from somewhere above. Phil dont own xbox or Microsoft. ABK deal was crazy expensive and they need to show investors that they are making the money back and every year more growth and more profits. More, more more all the time and faster $$$...new models of phone, cars, games, computers every year...which needs to sell. Business in capitalistic societies creates lots of pressure for those who runs or leads them but also for consumers. Everything is so short lasting and short shighted.

@@susanna8612 I know the decisions come from above Phil’s head. I’m not speaking directly to him. That’s why I said Xbox.

@@tinobrown1780 Allrite I got it. I was pointing more towards big bosses in Microsoft. Xbox is just their one brand... For me its allmost feel that Phil and xbox team has or at least had big visions but cant straight forwardly go for it. If they didnt/dont hit their end year goals, they might be pressured to do something differently from above or because investors start to drop out. Thats why the confusing messaging. But who knows...

The thing is….all this negative talk everyone is doing but what they fail to realize is that the valuation for the Xbox division is multiples of the entirety of Sony….not PlayStation but all of Sony.

HAHA priceless.

@@WaxDat8800 Facts

@@TheNomad1990 not priceless….3 trillion.

Billion dollar moves are far from a new concept. I'd argue the tech inside the engines driving the games are more valuable than the studios themselves. Microsoft didn't buy game studios, they bought technology. As awesome and superior that IDtech engine is (doom eternal engine) are they making halo 7 with it? Nope they're using UR5. They buy game engines to kill them.

That's why no more game should go to playstation till playstation starts porting games to xbox... even Phil made it known that he would have liked helldivers on xbox.. giving your games only works if your gamers also gain games from the other platforms... cause doing so with no gain for your own gamers only results in your platform dying while the others thrive it's simply bad business

You sound like a big baby crying over a brand that wants to make money over anything, justice everybody else. Destin is a 40+ sounding a child.

Is a 1 year timed exclusivity plus all their games releasing day one on their service not alluring enough for fans?

​@@nickstark8479Yes that's not enough

Playing on 1 system is your fault.

Creative freedom is why xbox is still getting 30 fps games when it is the "strongest" console. Redfall, starfeild and now hellblade 2 are all 30 fps. There needs to be some sort of standard in there games. Also them porting games to other consoles created such a stigma now. Even other reviewers and journos are saying shit like they will wait for the PS port of games instead of playing it on xbox.

Same here, I saw writing on the wall after I bought that stupid xbox one x bc of the promises Phil was spewing ... I wasted $500 for absolutely nothing and I abandoned the brand immediately. Here we are again as xbox is using the same blueprint with Series X, over promising and then under delivered just to get your money ... Nah not this time Phil, nice try tho...

@@NOXX1985 I do believe they will make a decent 3rd party publisher. Just leave the Exclusive to Nintendo and Sony.

@Aerith_FF7re I tried to work with them in the one era.. you live, you learn..

"but isn't observant about things like quality, consumer needs/wants, and updates on what teams are working on.." this has always been a problem with microsoft..as a company they have always been terrible with consumers and it ain't gonna change.

​@@afroamerican4029That's an unfortunate reality. They are just not good at consumer facing business.

Both are true. Xbox is fine. But their messaging is bad and unclear.

I guess the Sony money didn't drop or IGN didn't pay him so he can't say xbox exclusives going to ps5 is good for gamers anymore

Wow bro, Dustin trying to help you and you practically are saying "I love being lied to stop telling the truth!" .. 🤨

@@NOXX1985 He was shilling for Sony last month and tried to gaslight xbox players by saying exclusivity is bad for Xbox but good for Sony. I don't believe a word coming out of this guy

got tortured

How is that "Exactly" the opposite?

@@evp159 you just gotta think if you didnt understood what was written cant help you there.

@epsipsychpt I read it and it's not "exactly" the opposite. So I asked. But it makes no sense. What did they do that's opposite of what they said? Look ill help you...they said we put games where gamepass is but now games are going to switch and ps5. See that's the opposite. Now you go.....

Too busy crying about Xbox to notice last place Sony has zero games all gen to compete.

That’s because their crowd is clueless and spend more time on Xbox videos. which is why people Xbox fans are upset when in reality it’s just the negative ps fan.

Sony got more games than xbox do last place ain't gonna cut it I been Sony fan since ps1 I buy everything from Sony Microsoft is going down hill on gaming games at 30fps wow

​@@ryanb3908you never heard of stellar blade?

@@LeePhan79 What about a third party children's game?

That’s essentially what is happening. Millennials and older are having a hard time accepting that it’s 2024.

@@kjh4496 I’m old but I’m glad it’s changing. Exclusives benefit no one. I just want to play my games where I want.

That can be true. But Xbox needs to stop saying one thing, and then saying another internally or in an interview a few days later. Just be clear and concise and let the world react how they may.

@@xers6704 ‘no one’ as is in the consumer, Sherlock. And Nintendo would make boatloads more money if they put their games on everything anyway. So it would benefit them as well. Consoles sales do not mean anything if you’re not selling games. Sony couldn’t even make money off Spider-Man because of budget issues and they sell insane amounts of consoles. Something has to give.

@@DestinL True but I think they don’t know the exact answer themselves. They are in a volatile position where they know they need to change but they also know the consequences. Which is why Phil even said ‘A case by case basis’ when he was asked about game exclusivity.

Only if you follow these you tube dramas. But if you just own xbox and enjoy playing games this gen and backward compatiple and gamepass... nothing has changed for you. My bought digital library is stored in external hardrive which can be played offline too, so I can allways play them. I would not be able to play them with PS or PC. And dont even own them. Xbox is not my identity, I love Series consoles with backward compatipility and fast return facility, controller, my games from 360 times to this and Gamepass has been good. I have got more than enough for my money. I dont care about exclusivity, all games from all platforms could and should be in all consoles. Then people like u who buys consoles o ly because of exclusives would not need to waste money to buy every freaking system. Nobody has time to even play that much... and I at least have other uses for my savings

I don't like how he's conviently been selected with Phil's words, especially about Bestheda. I research myself. Phil went on to clarified in another article that of course all of Bestheda games won't be exclusive. But he I guess whatever get you the views.

@@geraldjeffcoat392 you are bang on. Unfortunately it’s the IGN narrative. He’s usually really awesome but the views must be slipping. I had to unfollow Ryan Mcaffery for the same reasons and I followed him for years. I am all about being critical of a platform but do it in a constructive way and not a narrative driven agenda that is pro PlayStation and anti Xbox.

Destin was supporting this decision and doing damage control for Microsoft but changed his tune after seeing Xbox community's low morale.

People didnt listen when Iwata said Content is king.

If Phil steps down then you're really not going to like what happens to the Xbox brand. Phil is the one keeping it together. Maybe you'd like a Tim Ryan clone so that profits start to shrink and Microsoft decides to pull out of gaming.

@@kidgyrowe want Phil to have 343 to develop odst helldroppers.

We need someone who talks with actions not words. Useless interviews and appearing on gaming podcasts does nothing for the brand

@@daksans6764 correct phil is not saving xbox he is literally killing it

@@avi-jk7wv I believe that at this point Spencer doesn't have much power and authority. He is just mouthpiece for Microsoft. It's someone else who is making decisions for Microsoft's gaming division.

5 or 6? What haha

Most embarrassing thing was port begging for Helldivers 2

He wants 100 million game pass subscribers 😂😂. US getting invaded by China and Russia sounds more believable than that.

totally agree. People don't like the answers they got. You don't have to like the answers but don't tried to change the facts, I'm talking about you Destin.

They tried going radio silent, they even admitted they had to do the business update sooner than later

The most idiotic thing I have heard, you should live in the middle ages and accept it and live with no progress. SMH

Sony talks with actions not words. That is the biggest difference

@@daksans6764 I can agree with that.

​​@@daksans6764what actions? Shutting down studio in London, canceling games constantly, has literally stopped making AAA games all together and is now putting heavily its focus on PC too. Nobody needs ps5 pro for remakes or 3rd party timely exclusive indies like rise of ronin. Xbox has made much more big moves and took action and delivered in past few years than Sony. Only good action sony took is changing the leadership.

What have you been lacking? The capitalist thinking and demands of more, more, bigger and better constantly and never stopping to enjoy or appreciate tge good u have is sick. Gamepass is still amazing, xbox delivered 11 first party games last year and many more games are on making and like last year this year too will start to come out from spring onward etc. What are u expecting... god coming to fullfill all your dreams? And Sony delivered nothing last year other than Spiderman 2. This year only 1 first party, those 3 others are 3rd party timely exclusives. Rest of the year nothing. At least it will now start to bring all its games to Steam... good for other gamers :)

@susanna8612 like I said. I like Xbox. I have bought every single console they have released. I have even purchased some for my family. Gamepass is a really good service. I pay for mine and have purchased a years worth subscriptions for my two siblings. To me, it's bad timing as a consumer to release games on other consoles after studios have been purchased, and the promise of exclusive games has yet to reach its full potential. I am just saying my opinion. Redfall was a disappointment, and we are still waiting on Fable, and perfect dark. I think Sony's plan is not as consumer friendly, but it is good for their business. Xbox has been ahead of the curve, and for the most part, consumers have not appreciated it. I even liked the Kinect. I think it's important to recognize the potential the xbox brand has. To do that, they have to recognize the areas of opportunity. The messaging is not good, and there are many instances of delays. I want to see them succeed.

DEI is good though. Stops the whities from constantly being the centre of attention.

You’re hilarious

Every company is aboard the train. Only entitled Europeans masquerading as Americans oppose it

@@Guy_of_king Thanks. 😂

@@johnwright8413 Who might that be exactly?

I 100% agree with that statement. I just commented on a different comment. Look at what Microsoft is doing and you can figure out where Xbox is going.

And they are already able to do that with xbox, pc, and gamepass... their exclusives have the widest possible reach out of any other console... day one playable on xbox, pc, mobile, tablet, smart TVs and even expanded too meta quest VR headsets.. Nintendo or playstation dont have that reach.. Nintendo doesn't want it and sony doesn't want to give gamers more options to game they mainly only want to sell more playstations