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I don't know if I missed something here but I don't understand why we are trying to move a channel to a brand account and not just create a brand account from scratch?
the guide is not longer working, when you click on the left menu, it does nothing, so you cant see the content or anything what you showed on the video
Good idea, this would work as well, the only tricky part would be finding a way to only "count" only the good leads as conversions in the eyes of Meta, to optimize for more of them overtime.
Awesome video! With regards to not having blog content - would that not be damaging to Google? Also, how would you suggest to display client results / testimonials?
For a google ads landing page - there is no need for blog content. Blog content helps with SEO, but does not affect Google ads. I would simply add a section on the landing page for testimonials if you have some good ones to display!
Amazing value. How badly do dental clinics want emergency dental patients? Compared to something like implants, invisalign, and smile makeovers? Also, what's the average profit on an emergency dental patient for a dental clinic? (not including patient ltv of 2K+ if they convert into permanent patients)
It’s better to spend other peoples money in trying to optimize data to make the money. Then it is to spend your own money. Google Ads is a big gamble. Google Gets rich, no matter what. PPC agencies make money regardless if you do, They can always go get another client. However, when you make money, they can make more money off you. The ones who ultimately suffer is the end users the business.
Love the video Sean, it’s great timing for me! Do you think that making the Instant Forms easy removes opportunity for high quality people, or does adding the short answer just make it so that your clients don’t have to filter through bad leads? Just wondering if quality will go up altogether or not with the qualifying question steps.
Hey Ryan, great to hear from you man! Generally, the more questions you ask, the higher quality of the lead. Because the low quality leads who are not serious about purchasing - are not going to bother filling out 4-5 questions. It does also help the client "filter" the leads faster - that is an added bonus as well.
Got it bro, just for my agency since we handle the leads, we don’t necessarily mind dealing with LQ leads as long as theres quantity and a small percent are good. But, I was wondering if by doing the Instant Forms with more questions if FB will fix their algorithm to just target high quality people with greater quantity? Like it would look nicer if they got low CPL AND some of them booked versus high CPL with the same amount booking. Hopefully that makes sense
Number 3😅. Very important. I once handled both manager and technician and it wasn't funny. Managed to get decent results. Will I do both roles again? Never 😂 I honestly didn't like it but I had to force myself to get the results for our clients. They paid the agency more and expected good results
Good question - Instant forms will get way more leads. Landing page will get higher quality. We start with instant form, and sometimes switch to landing page if we are having big problems with lead quality.
@@mSherjeelr Absolutely minimum would be $1000/month in total - $500 management fee and $500 ad spend. With a small one time setup fee to build everything out.
@@NorthDigital its asking to verify with phone number, when i input my phone number the verify say "The phone number was invalid. Please correct it and try again" i use 3 different number and still same
I’m wondering about forms vs an email button on my landing page for an animation service business , email buttons give me no conversion tracking at all is that right? But I’ve been advised to always have an email button is that good advice? Thinking only a form would allow proper offline conversion tracking without loosing half of the data to emails?
Great video Sean. How has your experience been with the front desk who would close these leads? Do you think the lead-to-patient booking rate by them is good, considering that they are not actually the salesperson. Do you provide any training to them considering these are the paid leads or have you ever thought of in-house team of yours to close the lead? Look forward to your response.
This is a great question - We do provide some basic training, but we are not a sales agency. It is up to the client to turn the leads we generate into new patients. Sometimes clients will leave because they can't do that, and that is just business.
Hey North Digital, really nice video ! I was wondering if I could help you with Best Quality Editing in your videos better than your Editor with good pricing and also make a highly engaging Thumbnail which will help your videos to reach to a wider audience ? Pls let me know what do you think ?
Regarding SEO tools like Rank Math and Yoast. If well crafted and combined with a well-made website. Do they facilitate my SEO growth or do they interfere little?