My wife has just walked in on me watching this video and asked why I was watching Michael Bublé video! Not sure if that's a compliment Daniel or not. I really enjoyed your content as always very thought-provoking.
Here are the powerful learnings from the video in bullet form: Lead generation is the most important thing in business. Scorecards are a powerful tool to generate leads by highlighting the gap between their current reality and their desired reality. To create a lead generation campaign with scorecards: Identify your ideal customer and their biggest pain points, create a scorecard with 15-30 questions that address those pain points, offer a free gift or discount in exchange for completing the scorecard, promote your scorecard through your website, social media, email marketing, and other channels. Once you have collected leads, you can nurture them with educational content and offers until they are ready to buy.
Looks great amazing but i am struggling to understand how to apply the software to support an actual business .. say a factory that produces soft drinks or composite parts or pottery or clothing actual businesses. Clearly the software relyes inifially on the size of your social presence unless i have missed a detail. In a start up project you have little to no follower base .. where does the scoreapp get emails to send to or even get leads to start with?
G'day Daniel just saw your awesome video and wondered IF we can access the 30 day - 30 leads trial still - appreciate it that it is over and we would love to get access to trial it Our website is just about to relaunch and I just discovered you and Scorecard
