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That Truth Ad would’ve been good if it was like “People in college who try cigarettes still smoke 4 years later” and then it’s a guy smoking a cig and referencing dead memes from his college years, still doing the same shit 4 years later.
guy just goes "damn, daniel! what are thoooooose?" and the entire party goes silent. honestly just by implying that you'll embarrass yourself if you smoke/vape is much more impactful than "hey if i smoke i get to see funny meme cat"
The most effective anti-smoking campaign for me growing up (as a millennial) was actually a school assembly. This guy came to my school and didn't talk at all about the health effects of smoking; but rather how terrible and corrupt tobacco companies are. I never had the desire to smoke anyway, but learning that tobacco companies are the ACTUAL devil really drove it home for me.
They really cant say that anymore though, the tobacco companies can no longer advertize except that their product causes cancer and birth defects. So in reality they are just selling a product that the buyer knows is addictive and bad but make that choice either because they are already addicted or just decided that they dont care abt the negative effects and want to feel the few possitive effects of the product much like what people do with alcohol
@@toastedt140 Oh yeah -- both Carolinas have been known as the tobacco states, mainly North Carolina though. I like this state, there are so many good things about it, but we have an awful government.
As someone who works with kids, my number one philosophy is not treat children as adults, but treat them as human beings. They aren’t stupid and they are incredibly good at figuring out when they’re being talked down to.
That’s what I’ve been saying for years and even as a kid. No one understands we’re all just humans. Now children 3-9 may not see eye to eye, but 10-17 definitely do.
Exactly. (Long rant ahead I am very sorry) Why does it feel like people only see human beings as either children or adults- there are many shades of gray and even children can understand MOST things if you explain honestly! Especially twelve and onward. Why do people think "teenage angst" is so common? It can't ALL be hormones. A lot of it is because of the lag between a teen becoming "smarter" (or at least more aware) and basically having to wait out the next six years until ANYONE will take them seriously. Not saying middle schoolers should vote or something crazy like that, but people will really treat you like you're incapable of forming opinions or having basic comprehension because you're not a legal adult. Everyone older than thirty I ever talk to is all empty words about how I'm "smart" or whatever but the second I actually HAVE something to say they don't care. It's obvious they only look at test scores (very narrow skillset) and IQ (in my opinion not an accurate measurement at all). They don't think I'm SMART, not really; I'm just a wonderful statistic, a lovely high point on a graph that doesn't matter. Can't wait for 2025- maybe when I'm 18 people will think I'm worth listening to 🫠
@@lays5277 The unfortunate part is just because you turn 18 doesn't mean people will take you seriously, maybe you could boss around minors but until you are 30 you will be considered a young immature adult who knows next to nothing about life. The IQ I fully agree with. It reminds me of that one friend I've had who was always into logic puzzles and chess. He enjoyed the shit out of them, it was his hobby, just solving logic puzzles and participating in local chess tournaments against basically only adults. Despite having an IQ over 160 (Would never remember exact number, but it was way too high for a teenager) he has always held an opinion that "IQ tests only measure how well people solve IQ tests". Which you know checks out, IQ tests are practically logic puzzles... unless I'm an idiot that is and have never seen a real one.
those definitely fucked me up. seeing all those people with holes in their throat, and then the end of the ads when they said they died shortly after filming at like age 55.
@@mjotaku1856 that's me right now, I'm 20 but most stores in black neighborhoods don't care about about age and will sell you Lucy's and black and mild and vapes if you just ask right. It wasn't until I moved to live with my gf for a while that I was able to quit, I'm like 5 months clean off smoking now and I'm so happy but I still struggle, Smoking is no joke.
The reason I’ve never done coke is because my guitar teacher very seriously told me that it’s amazing, and if I start, I’ll never want to stop. If they stop underestimating teens, they can actually do some good.
Coke makes you awake, overconfident and talk to much. I've never done coke because that is 3 things I love so I would never stop and everyone would hate me because those 3 things already make up a huge part of my personality
Your guitar teacher prob has ADHD, everyone I have ever known with a coke problem was ADHD as fuck, signed, I take baby amphetamines as a medication prescribed by my doctor lmao
Fun fact: a different anti-vaping campaign (I think it’s called like the facts now or something) made a horror game where you have to go through rooms quickly to escape an insane asylum or be left to rot. It isn’t until the very end though that it tells you that this is what vaping is like.
So, fun fact - a lot of if not all tobacco companies are required by law to fund anti-smoking ads, so it’s not uncommon for anti-smoking ads to be used to secretly advertise smoking. I don’t think it’s a stretch to say that the “this ad is so cringy, I’m going to smoke out of spite” mentality is intentional.
yeah I feel like this video really glossed over the fact that this whole Truth organization is funded indirectly by tobacco companies. Which also run their own anti-smoking campaigns. Cig companies running anti-cig campaigns, sounds honest right?
100% agree. I don't remember specifics of truth initiative commercials from 10-15 years ago, but I do remember that they always, always, always made me want to go spite-smoke when I saw them on TV. I wouldn't at all be surprised if this org got money from tobacco companies to make these commercials; wish the video went into more detail there
@@megmazzle its funny because anecdotally I see many people saying exactly what you said. I dont' smoke often, maybe a pack a month, so idk if I'm their target audience but I always remembered the cool kids at the parties with the girls smoking...and then the boring kids going home to do something else. what would you choose? lol
While I won’t deny the possibility of this being true, the argument that it’s being funded by big tobacco doesn’t really hold water. Back when those companies were first called out for targeting kids and just in general lying about the health risks of smoking, the ruling from the government was basically “for every tobacco ad a company puts out, an anti -smoking PSA must be played directly after and those ads must be funded by said company” and while there aren’t as many smoking ads nowadays, when there’s something like the truth initiative it has to be funded at least in part by big tobacco.
One time we had an anti weed PSA when I was about 16. Shit was real. It didn’t make weed out as the devil, it just showed slowly how weed makes teenagers change priorities and inhibit their success. It was the story of a relatively young lad who inhibited himself in college because he started smoking hella weed. It was the best one I’ve ever seen because it was so realistic
As a little girl in elementary school, they showed us a model of a human mouth that had been smoking vs a healthy mouth. That alone made me know I never wanted to put those cancer sticks near me. No fuzzy tongue and yellow teeth for me please! I don’t see how they expect these tiktok videos to work. Like you said, the facts are the best way to go about anti smoking campaigns. Being cringe just makes kids wanna vape out of spite.
@@richhornie7000everyone’s teeth are naturally a little yellow, but if your teeth are overly yellow, you could definitely try whitening toothpaste and/or whitening strips. Those work.
@@richhornie7000 It is because the dentin layer beneath the enamel is naturally yellow. The color of the dentin is barely visible for some while in others who have thinner enamel the yellow shade appears more visible.
Yeah. There was this one commercial that had a 30 year old woman that looked like she was 92 and couldn’t talk because she smoked that scare the living spit out of me
It is again. At least around me. People still vape, but they don’t vape because it’s cool, they vape because they’re addicted. I don’t know many people that recently started vaping/smoking because all the kids that are addicted realize it’s shitty and told other kids it’s shitty
@@michaelpugh2617 it’s a good thing that the vaping marketing was put to rest as quickly as it was, I think that’s a big part of why it slowed down, but it’s awful to know there are still young adults out there slowly getting out of high school and college who will start to really feel the consequences soon.
@@Jackenack If it wasn't for e-cigarettes, I would still be smoking today. I managed to switch to vaping a few years ago (not to quit, just because I wanted to try it), and I actually completely quit smoking cigarettes because of that, which inspired me to fully quit nicotine by switching to nicorette gum. Now I'm down to just 1 piece of gum a day, and pretty soon I'll be totally nicotine-free. I guess what I'm trying to say is that vaping is still a really helpful tool for adults. I genuinely never planned on quitting smoking, so the fact that simply trying an e-cigarette gave me that extra push and the confidence I needed to actually quit using nicotine entirely is really awesome. I guess I'm just afraid that people are starting to support the idea of getting rid of e-cigarettes entirely, so I want to remind people that there are a lot of adults who depend on them, and who would be smoking multiple packs of cigarettes a day without the option to vape instead.
This is so interesting bc the only Truth ads I see on tiktok are the creepy, vaguely threatening videos that have real facts. This is entirely different, it’s crazy how brands do that and it’s crazy how good the algorithm is that it shows such differently toned things to people who engage in different content
Yeah I was just about to comment this. The one that stays with me is the one that ends with “... but nothing is scarier than the truth.” I’ve never seen these super cringe ones lmao. The facts truly are scary, let that do the talking lol.
I'm a 16 year old that quit smoking weed, vaping and drinking liquor about like 5 months ago, and I can honestly say that it wasn't any anti-smoking campaign that got me clean, it was myself. I found a passion, which was working out and making music, and now I'm a lot happier than I was. Truth should focus on what to do, rather than what NOT to do, because putting the situation in a positive context and looking for the next step is a lot more effective than just avoiding the negative. There is a way out of addiction.
All my anxious friends vape, even if they swore they wouldn't, we should have been encouraged to go to the doctor, we're not weak for feeling anxious. I'm anxious too and I like to listen to music, sit outside, do puzzles with my nephew, and chew gum. I have been feeling a lot better. I also am going to pursue ADHD diagnosis.
@@xSwordLilyx Exactly man, there are few cases where people vape "just cuz." I mean there are ofc, but most people are dealing with something and trying to forget about it, or self medicate to deal with something like anxiety or depression, which is what I was doing. I'm glad you made the decision to quit, it gets easier with time. Definitely pursue getting an ADHD diagnosis, I was actually diagnosed when I was like 7 years old, which I'm really grateful for. If you can, I'd also recommend going to therapy, or meditating, just doing whatever you can to take care of your mental health
Same..I never ever smoked in my life but as a young child with a father who smoked regularly that ad terrified me!!! I didnt wanna end up like that or see my dad like that Like please less cheap dancing, shaming, and memes, more facts about how this stuff actually affects you
Same here man except I didn't see the ad. I was working a part time job and I served this dude who had had a hole in his throat. It's a horrible thing to see up close. I still smoke occasionally but I actually managed to stop for a good while after seeing that
They're actually pretty bad now, you can't take them seriously. For whatever reason, don't any, or minimal statistics. What worked on me was good parents and health class. They showed me pictures of smoker's lungs, lung/throat/mouth/etc cancer, and statistics.
When I was in elementary we had this man doing a presentation for the whole school. He had no jaw due to throat cancer. Telling us why smoking is bad. My school was seriously messed up but it worked 😳
I liked Truth's "its a great big world" campaign where they gave some facts about how damaging smoking can be while showing some unsettling Claymation body horror.
i’m 16, and i switched to vapes when i got sober off of harder substances, honestly i think what would help is the support, the kindness, it’s really hard to get clean when you have a bunch of adults being mad at you or patronizing you for it. You absolutely are on the right track :)
I'm a 36 year old addict. I've been on and off drugs pretty much my entire life. Went from pills in my teens to heroin. Been playing music my entire life and put years and years of work into being good at it and pretty much ruined every opportunity I had to make it a career. If you're 16 and already realized you had a problem and got sober GOOD FOR YOU! Absolutely no adult should be patronizing you they should be fucking proud of you for being mature enough to realize you had a problem and wanted help. It took me being 30 before I finally started realizing it. Super proud of you. Remember that recovery is not linear. Don't beat yourself up if you ever slip or hate yourself for it. Wish you nothing but the absolute fucking best in life!
Being an adult would mean you recognize that most "dangers" about vaping are just BS and not supported by any actual statistics. No, they are treated like children and expected to think on the level of children; don't ask questions, just do what we say because we know what is best for you.
@@Antiformed the reason why there aren’t many stats on vaping is because it’s so new. Studies are still being done. Don’t be so quick to dismiss it’s potential danger as we don’t fully know everything
@@Antiformed we still don't know the long-term effects. I'm an adult and I have vaped and smoked since I was 16. I know it's bad for me, but I honestly feel like I can't start the day without it. I'm admitting this to you and to myself for the first time. I have an addiction.
One of the anti smoking ads from my childhood that really stuck with me was one of the "Real Cost" commercials, where the girl in the ad is signing a contract giving away her freedom and allowing the cigarettes to run her life. I think those work so well because they're really driving home the message that you're slowly becoming a slave to this addiction. And teens want to be free.
Agreed, i don't think the "Real Cost" campaign just in general will ever leave my skull. Idk why, but the ones that have stuck with me the most are the ones where they forced you to listen to a viscerally unpleasant sound (looking at you here, teeth chewing other teeth)
I grew up in a non-smoking home. My dad had quit smoking when my older brother was born and only picked it back up after I (the youngest) turned 16. Growing up, he ate a lot of those nicotine gums and pills and stuff. I didn't understand why until I realized he was doing it for his kids. He didn't want us to start smoking too, so he held back until he knew it wouldn't affect us as much anymore. The first time I saw him smoke, I was shocked. I'm the only child living at our home (I am an adult now tho) and he has still never smoked full on I front of me. He just does it when he goes for a walk or takes out the dog. I'm really grateful for him Growing up I had a friend who's mom was a smoker. It wasn't to the point where their house would smell or anything, but I do remember one conversation I had with that friend. I think we were playing house, and she had one of those candy cigarettes or pipes and said she wanted to start smoking when she was an adult like her mom. Sure enough, when we became teenagers, she started smoking and we kinda drifted apart after that (for other reasons). The environment you grow up in affects whether you'll smoke or not as much or even more than the friends you have. Parents need to set examples for their kids, and kids need to know all the risks of vaping and smoking. My country is trying to become smokeless in the future and I really hope that can happen one day.
we used to have those types of ads in america too. i grew up with them and they scared me enough to never consider smoking. some of them were absolutely scarring. those types of ads are less common now though, even though they really shouldn't be :/
I started smoking when I was 14, 14 years ago, after my mom died, from smoking. I quit one week ago tomorrow. I knew how stupid I was being picking it up. I had it in my mind, "I won't be addicted like everyone else." Well, 14 years later I can safely say they are definitely addicting. I stopped cold turkey, and I don't anticipate going back to being a daily smoker, but I definitely can tell I'm probably going to relapse at some point unfortunately. Ugh. I'm sorry Mom.
I started smoking when i was 19 and it's been the hardest thing to quit. One thing i've noticed is these campaigns demonise the smoker/vaper instead of the companies selling the excessively addictive products. And despite the addiction and withdrawal people feel, there are no rehab options. "Here's more nicotine to drag out your cravings and give you a chance to fail and go back to smoking"
If you haven't quit yet - vaping helped me quit (20 years and quit for 4 months now). Of all my friends who quit most did stepping to vaping first (like 10 I can count off now only 1 quit other ways, and of those 9 only 1 vapes seriously still - 4 will casually when going out and that or when I'm stressed is me too. But it ain't much and it keeps going down with no effort. For context can't tell you last vape I bought - um at least two weeks ago. I'm not hitting it much. Hell of a lot better than pack a day. And talking about big $ influence... Other countries officially recommend vape as an anti smoking step because it... actually works. There's academic studies that keep backing that up. I think vape products focused on smokers would make it less cool for kids too idk. Agree with you on the focus being entirely off. Good luck ❤
The best anti-drug message I ever got was from one of my teachers. She passed out the calculators and had us count up how much it costs to smoke a pack a day for a week, a month, or a year. Then she handed out newspaper ads and asked us to cut out all the cool shit we'd rather buy with that amount of money. That stuck with me harder than the photos of black lungs. I didn't have a good grasp of my own mortality, but I understood money well enough to know I'd rather have the iPod.
The most impactful Anti-Drug thing for me was probably The Main event in TNA's Paper View Victory Road 2011, Jeff Hardy nearly destroyed his career cuz he got too high before his match against Sting, the only reason it didn't destroy his career is cuz it's Jeff Hardy, but seeing how he ruined a match he was looking forward to his entire life, and so I never want to take anything addictive ever from seeing that
Absolutely, when I realized that I just couldn't phantom how I could keep up with any videogames or just nice stuff. Now with these vapes you can even go the extra mile and spend just to have something that can smoke something in a "cool" way.
I'm such a materialistic person that that hits alot harder for me. Smoking has like no benefits at all vs if I spend $10 even on like earbuds at least those will have more added value than a pack of smokes. Pizza is unnecessary when you could be eating a healthier meal BUT at least pizza is food and will give you some nutritional value vs a vape which is also bad but has no nutritional value. So to me smoking is an expensive habit that like has no added value at least smoking cigarettes. Nicotine really does nothing for you vs marijuana can have actual benefits to a person.
The most effective anti-smoking ad I ever saw was a testimonial--not from a smoker, but from a man who'd gotten lung cancer from second hand smoking. It really drove home that smoking doesn't just hurt you; it hurts the people around you, too.
@@jeppy4021 what does that even mean? smokers are people with feelings and empathy too. one of my closest friends, the kindest guy. i know hands down, has struggled to quit smoking for 2 years and he apologises to people around him whenever he has one. don't dehumanise addicts and say "they don't care about things"
@@waspswarm870 @Anton Noonan If they really cared, then they wont be smoking in public where there are children too who could inhale the smoke... second degree smoking cancer exists.
@@waspswarm870 they could very well smoke indoors and get lung cancer alone... My close relative has gotten a second degree lung cancer from inhaling smoke. So I hate smokers with a burning passion.
@@jeppy4021 ok you seem very young. all i'll say is don't hate an entire group based on the actions of one, and don't hate people for having addictions. cravings can happen at any time, also if you're in public you can't smoke indoors, it's illegal?
In Australia where I lived for most of my childhood the cigarette boxes have pictures of diseased organs and such to deter people from smoking. I don’t smoke but I’d see that shit on the ground everywhere when I walked home from school so that was fun. Definitely don’t wanna smoke tho so I guess it works pretty well.
It’s amazing our governments won’t just make it illegal to smoke. They know it’s carcinogenic but still allow it and make marijuana illegal. It’s a shame
@@changedmyname5228 It's reductive to liken a tobacco ban to prohibition. For one, smuggling and consuming alcohol is a LOT easier than trying to hide the reek of cigarette smoke. People who drink recreationally (usually) aren't battling alcohol cravings throughout the day and are struggling to quit; hence, the public sentiment towards a tobacco ban might be completely different.
Honestly the most effective thing that kept me from smoking was my mother describing how hard it was to quit. She chose to quit before having kids so that my siblings and I could be healthy. I didn't want to have to quit some day, and I didn't want to throw away the incredibly difficult thing my mother had done for me. I guess the lesson here is that emphasizing what it takes to stop smoking can be really effective for some kids.
This was one of the reasons why I never smoked cigarettes, let alone vapes. My mom tried stopping so many times but eventually went back throughout my childhood. Now, after so long, she's gone over a year without smoking. Plus, I never wanted to after hearing how people died from it. One of them was my freatgrand mother. I didn't know her that well but I saw her bf she passed in the hospital and I can't imagine what she went through.
“You don’t want anti-smoking campaigns to become cringy in kids heads because then vaping becomes cool and not vaping becomes not cool” Truth & D.A.R.E don’t get it tho. You broke it down perfectly, hopefully they see this lol
I started smoking and vaping as a teen and have quit more than once and honestly the most effective ad was on youtube saying using nicotine when anxious is a scam and makes you more anxious and I realized how bad my anxiety was since I picked up nicotine again and I tend to go back to it when I'm under a lot of stress.
I need to see that - I have been struggling to quit for over 2 years and that would hit me much harder given I have ADHD and ASD, where generalised anxiety is a huge problem.
Just as a perspective, I started vaping at 14, it led me to smoking, I smoked and vaped for 5 years with the last 2 being mostly vaping, over that time I developed a smokers cough, my lungs felt like shit every day for years, I couldn't exercise and do cardio without severe pain in my lungs, I was having chest pain often, my O2 saturation was at 94-95 consistently by 19. Here I am, after many attempts at quitting iver the last 4 years and finally off it once again, my lungs feel much better, my O2 is between 99-100, my cough is mostly gone, I'm not having chest pains, I'm not wasting my money on something that I've grown to hate because of the redundancy and detriment to my health. Nicotine fucking sucks, if you don't think that now then give it 5 years tops and you'll think it then, quit before it makes your life a miserable cycle of slowly killing yourself with a drug you can't stand but keep doing because of the addiction.
Ironically, the anti-smoking ads we all remember are 1) the ones with seriously ill people 2) the ones with adults. For some reason we’re more affected by the ones who relate to our future selves than our present selves
all I remember is the movie "thank you for smoking" in which a lobbyist has an attempted assassination done where the cover him in nicotine patches to try and make him OD but he survived because he's so used to it and then gets to go on tv and say "smoking saved my life" and I'm just now realizing how ridiculous that movie was...... also suffered from the same thing watchmen does, he's supposed to be the bad guy but he's the protagonist so you inherently try to sympathize with him.
i think its because they're so real. they used to be children, teenagers, and young adults who started smoking, and now that theyre older that addiction has caught up with them and caused cancer and other health impacts. for all of these truth ads with giant monsters made of metal to represent the metal from cigarette smoke that you can inhale or that creepy one where the teenagers mouths are turned into ports for vapes, NONE are as effective as showing the actual truth. real people who have had surgeries or lost love ones because of smoking, and the detriments to their health are visible and tangible and understandable things to a young person who has started or is thinking about smoking
yet they still don't really work. seeing what can happen if you smoke multiple packs a day for years isn't gonna make teens say no when offered a cig because that's just the extreme of cigarette addiction
For anyone trying to quit nicotine: I had to quit nicotine for a surgery. I happened to be on a drug for mental health called Wellbutrin/bupropion. Turns out it’s also a smoking aid cessation drug. I thought quitting nicotine would be the hardest thing of my life but it was actually pretty easy, and I didn’t even know why until I was looking into my meds more. So like… unironically, talk to your doctor about Wellbutrin/smoking cessation meds lol, it might save your life! Having a good, tangible reason to quit also helped quite a bit too.
One time in high school I asked a friend of mine why she would voluntarily throw herself into a nicotine addiction and she went "oh I'm not addicted, I just like to vape" this was a few days after she'd had us all go to the bathroom with her because she needed to vape. Multiple people told me they vaped because it "helped with their anxiety" apparently having no clue that one of the biggest nicotine withdrawal symptoms is increased anxiety. I also had many people tell me they wanted to smoke, do drugs, get drunk, or have sex just because if they didn't do any of that in highschool they'd feel that they'd "missed out" some even said that highschool is the time to experiment with those things.
I’m not saying it’s the best coping mechanism, but nicotine does ease anxiety. That’s why withdrawal increases it - you write that as if it’s contradictory but it follows logically. that’s how any anxiety medication works too. If you stop taking it suddenly, you’ll suddenly experience the anxiety more because you’re no longer getting the relief. That said, obviously only one of those will give you lung cancer, don’t smoke kiddos, etc.
If you'd bothered to think before posting, you'd recognize that there is a major difference between the effect of nicotine being used, and withdrawal symptoms. Personally, I'm sick to death of ignorant kids ranting about nicotine, without any real knowledge of the subject. You've let yourself be brainwashed, and no one is to blame but yourself.
Eddy’s reminds me of my older brother that moved out like 4 years ago but when he comes to visit it’s like he never left at all. Basically I’m always happy to see him regardless of how long I have to wait, and it’s as if he never left in the first place when he comes back!
They are funded by Tobacco companies and make anit-vape stuff because they want people to smoke cigarettes and tobacco rather than nicotine-only alternatives. Edit: didn't think I needed to spell it out for people, the second part of this is cynical and sarcastic not meant to claim some ridiculous Pizzagate type conspiracy
@@Moony1568 The Truth Initiative was made as a result of a law suit (called the Tobacco Master Settlement Agreement) from 46 US states and 5 territories to get the Tobacco industry to pay back medicaid spending on sick smokers. The Tobacco industry settled to pay billions in perpetuity, and part of that goes to the Truth Initiative. truthinitiative.org/who-we-are/our-history/master-settlement-agreement www.publichealthlawcenter.org/topics/commercial-tobacco-control/commercial-tobacco-control-litigation/master-settlement-agreement en.wikipedia.org/wiki/Truth_Initiative
@Justin B I know that the company existed before vapes, and I didn't say they were designed to promote cigarettes and be anti-vaping or that tobacco companies have a say in they're programs. I'm being cynical and hyperbolic because they do a lot less anti-cigarette stuff now and focus on anti-vaping ads. I'm not claiming any conspiracy, but the links I posted support my claim about funding and talk about how they were made and funded by and because of tobacco companies (one of the sources being the Truth Initiative's own website). I don't think it's some conspiracy, I just think it's a bad look that they aren't focused on their original goals anymore, and my point is more that the very informative and effective anti-tobacco ads, like the few Eddy talked about are a lot less common now than the absurd and intentionally abstract anti-vaping ads they make more of.
I think the scariest thing about addiction to these sorta things can be the loss of control. I didn't care that I was hurting myself in the long or short term. Maybe even I liked that. But the part that scared me was when I was trying to quit. I realized my addiction was controlling me and I was shackled by it. It's been a few years now and I still get the urge sometimes. Don't get started and stop while you still can.
I remember when I was in school, as an “anti-smoking” ad, my teacher just showed us a video about this person who had to cut their jaw off because of smoking/chewing tobacco. It’s one of the only things that stuck with me. Never smoked because I wanted to keep my face. All anti drug ads should be like this, wanna keep your kids from smoking? Show them someone with half their face gone bc they smoked.
The most effective anti smoking ads to me personally was “the real cost” ones. There was this one add where the guy doesn’t have enough money for cigarettes and he takes a pair of pliers and pulls out his teeth and another where a girl rips the skin off her cheeks and it was so fucking scary that I think it really made me never want to smoke
Frickin WOT. I remember the ones where the guy under a bridge opens a box and it's his rotting gums and teeth in it with scary music and lighting and stuff, that was bad but NOT THAT BAD
the best anti smoking commercial were those ones where they pulled their teeth out or ripped their skin off to trade in for a pack. I’ll never forget those
I’m trying to create my own antivape program in my community using research from a lab that I work in. Seeing videos like this really helps to give insight on how to approach kids in a way that isn’t belittling and actually helps. Thank you!
My Grandfather, a lung doctor, told me when I was five that smoking turns your lungs back and makes them full of holes. I thought “Hey! I like my lungs!” And that’s been the impetus for my lack of desire to ever do drugs of any kind.
"the real cost" ones on snapchat honestly guilted me into stopping because they showed like gross anatomical shit that i was like "damn yeah thats like actually my body" so i stopped. shits morbid but it works
I think morbid & stuff that plays with your emotions is the way to go with these campaigns. You either want to be completely disgusted or driven to tears because of real stories.
Honestly, the best anti-smoking ad for me is having a mother who smokes. She’s generally pretty healthy which I’m thankful for, but you can tell she hates smoking and that it’s hard for her to stop even though she wants to
Has she tried using an e-cigarette? I tried using one a few years ago, and I was actually able to successfully switch from smoking 2 packs a day to only using the e-cigarette. That experience even gave me the confidence to try getting off nicotine entirely, so I officially quit vaping 4ish months ago and started using nicorette gum, and now I'm down to just one piece of gum a day! I really think vaping is worth trying if she would be up for it. I can even give some reccomendations on what ecig and eliquid to get if you want! I switched using a $30 ecig, so it doesn't need to be expensive or anything! Also, if she does ever decide to try quitting a more traditional way, there are organizations that will offer free counseling/support and even free or discounted nicorette gum and patches, so make sure to research online or ask a primary care doctor for a reccomendation if she ever decides to quit!
@@orchdork775 i do recall her talking about switching to vaping at some point. I’d have to bring it up with her again to know her opinion on switching now.
The most insulting/ revealing thing is, that the 'truth initiative' executives actually believe that the youth only cares about memes and tiktok dances. This couldn't be further from the truth. Young people are more political than ever before. Showing how manipulative, cynical and racist big tobacco is, is a great move and they really should go way further than that. Great video Eddy, beautiful knees!
When I used to watch late night Nick, there was an ad I'd see a lot that actually discussed how Big Tobacco targets poorer and more minority-populated areas. If this ad or more like it were shown, I think a lot of teens would stop.
I remember being young and I know I would have appreciated ads that didn't try to pander to me and instead would have laid out the facts. "Smoking cigarettes can be fun, but at what cost? Chain smokers die in droves in their 60s, here's what their lungs look like post mortem. Scared, addicted? It's okay. Here are resources to help you quit and stay clean."
Ive been so frustrated since i was in high school with this judgmental mentality towards smokers. Its obviously something we should discourage, but to out right judge someone as if it speaks for their character, is morally wrong and logically not effective. People should be educated on the health risks, the manipulation in marketing, and the socioeconomic targeting, and with all of that knowledge, still have the right to decide if they want to use these things. Yes there should be restrictions that prevent it from hurting everyone else, but that is all there should be.
@@zooeyzanger3318 while vaping probably doesn't have the same effects as regular cigarettes it's still bad for your lungs. Its just the fact that they are a new trend so we don't know the long term effects.
This unlocked a core memory- a campaign called Shards o Glass pops- a commercial with ice pops that had glass in them. It was a parody of tobacco companies who tried to sell you something that was obviously terrible for you.
As a 90's kid, I always found this whole campaign so hilarious and yet brutally informative. I'm supposed to not smoke weed yet my parents are getting shittered on alcohol and it's totally fine
The best anti smoking commercials are the ones that are borderline grotesque. I remember seeing one were a girl teen is trying to buy a pack of cigarettes, and she doesn't have enough money, so she peels off her skin to pay for them. This shows how smoking can cause bad effect on your body. I was scared so much, I decided I would never smoke. That is what works. Not putting cringy memes and dancing with no meaning.
The one that always stuck with me was the one showing the social pressures of smoking throughout the years with jazzy music....then it ends with the beat turning into a heart monitor and a crippled person talking about how smoking killed them.
there’s one going around now where this teen guy is delivered a horrible set of teeth/gums and then it switches to his mouth... f*king unsettling af. I’ve been against smoking for a long time but I see why it’s the kind of stuff that works.
@@Rigiroony I love that ad so much, it showed up on nearly every DVD my family rented. I thought the transitions are neat and did a great job portraying how media likes showing smoking. What really got to me was the ad of the people with holes in their throats and giving advice on how to cope with it.
When I was little, I saw an ad for anti-smoking that showed a pair of shriveled lungs, and there was also that one with the lady that had a hole in her neck, and how she had to clean it out and stuff. So yeah, I'm never smoking thanks to those ads.
i remember the old anti smoking ad where the girl literally *peeled the skin off her face* and now it’s “hey there’s a guy dancing in a costume... so stop smoking”
@@Bruh-ob9mi lol those ads were the standard for what every horror movie should be. It wouldn't make me quit if I was addicted but it sure as hell not worse than the ads shown in the video
@@Bruh-ob9mi I mean they can bring them back but it won't affect vape use because vaping isn't anywhere near as harmful as smoking. There's nothing that's been proven with vapes that can be artistically exaggerated in that way like they did with skin aging, tooth decay, etc. There's just no proof vaping does things like that so they probably should stick with things that have some good peer reviewed studies backing them up.
ORORORORO!!! I spend half of my day sleeping! ORORORO!!! Then I sometimes get up and tell you that I am a famous content creatorORORORORO!!! Please don't sleep while driving, dear rx
I remember going to an event on New Year’s Eve at my favorite bar with my partner. We were complimenting a woman on her outfit and had a little conversation. Eventually she said she and her group were heading outside to smoke and asked if we wanted to join them. Neither of us smoke, so we said no. And she said “good! Don’t start!” And honestly? That was probably the most effective “anti smoking” thing I’ve experienced in the past decade
When I was younger (mind you I’m about 17 now), there was this one anti-smoking ad, where it shows this guy smoking in a dark area, possibly under a bridge/tunnel, and a mailman comes up to him, and hands him a package. In that package is a horrible, disgusting, smoker mouth/teeth. He looks at it then he puts his hand to his mouth, the camera goes back to the box and they’re gone. The guy is freaking out. Because now he realizes the effects of what he’s been using. That is probably the biggest reason I have never ever wanted to smoke. Even thinking about it is so gross.
When I was a smoker, a lot of the really shamey anti-smoking ads would just make me want to have a cigarette because the shame kind of makes you feel resigned to being a smoker. It’s a lot of self hate. The one ad that really worked for me was one about a teen girl and all the times she would have to withdraw from her friends to go smoke, essentially like “you just got all this freedom and now you’re giving it all up again,” because it kind of reminded me like, hey my time is valuable and I’ve been choosing to spend it in a way that pulls me away from what I really love. That worked so much better on me than “EW SMOKERS ARE SO GROSS” because then I’d just be like “yup” and I’d go smoke.
Omg same, one ad that hit home for me was the kid who was watching tv with his family and then he had to get up and smoke and was watching them enjoying themselves without him from through the window.
I'm a social smoker, and sometimes use it as fuel like people do with caffeine, but I've never had a dependency, i always hated my family members going outside every few hours, 30 minutes, 5 minutes, etc because they needed a cigarette
I don't know if this was just a small town Canada thing, but when the anti-smoking people came into my elementary class with a pig's lung and trachea to show us how cigarettes do ya dirty... I felt that.
OMG you're one of the last people I'd expect to be here, but yeah I think that may have just been a Canadian thing, I know over in the northeast USA would have the anti-smoking people come over and we'd play like games and stuff to demonstrate what would happen if you smoked.
I swear the only way to actually get these anti smoking campaigns to work is through sheer shock therapy. No flashing lights or dances. Show someone dealing with severe lung cancer. Show someone who wasted over thousands of dollars on addiction. Show someone who's baby was damaged by tobacco. Show someone who ruined their house with tobacco stains. Show someone who lost/can't make friends from how disgusting they smell. Show someone's teeth. Show someone who can't be very social or do many social things due to constant smoke breaks. Show someone with those hole in throat machines due to throat cancer. If you show that rather than "#stopvapingchallenge" it not only shows to the audience that you're taking this seriously and you care about them but it also lets the audience know why they should quit or never start. If you make memes or magic tricks on tik tok then it'll obviously make it seem like it's not a big deal or that you're personally insulting the audience's intelligence which gives the opposite result
Truth, thats how its done. Look at the Montana Meth Project- you can find some of their ads on youtube and they are TERRIFYING. In 1999, when MMP started showing ads, meth usage among teens was at 13.5%. A decade later in 2009 it was down to 3.1%. It sucks to scar kids, but fear tactics work and stick with you better than "relatable" content. Trends fade, drug addiction doesn't.
Exactly. When I was growing up i was shown a cancer riddled lung and that scared me to death. I then saw some of my family members die from lung and throat cancer from their smoking. I'm sure as hell not touching that crap.
As someone who does smoke/vape. He’s right. I’ve been doing it since I was 16, I’m 21 now and I regret starting. It’s so expensive, I can’t go up a flight of stairs without getting light headed because my lungs are so shitty at taking in air. It’s also, so hard to quit. I have tried so many times.
As someone who started smoking cigarettes at 13, I cannot agree more with the sentiment "I would regret it at 22". I have been a smoker for 11 years now and it feels legitimately impossible to quit.
I remember when I was 10 I was watching a Minecraft RU-vid video and an add plays beforehand. It had a woman in it with a vocalizer because her throat was destroyed because she smoked. There wasn’t anything flashy, they weren’t any memes, just someone who was hurt and scared by smoking. That video instantly made me never want to smoke. Kids aren’t stupid. Tell them what will happen and they will listen.
I feel like they should go the route of Alcohol commercials, pure shock of what could happen; i once saw this one where a kid dropped his glass of milk because his father was a drunk driver. Also, the amount of pure horror they put on Canadian smoke boxes is astonishing, it's straight up nasty.
@@sydnerxx My mom is a smoker and I can confirm these pictures on Canadian smoke boxes terrified me as a child. Although I don’t think it’s easy for someone addicted to stop like that so that probably explains why they don’t seem to care
I actually teared up at the people reading the quotes. THATS powerful. I remember Truth doing things when I was a kid, where they had a commercial and everyone collaped in Time Square or something like that and it was supposed to represent how many people died every few minutes from smoking. You don't need flashy dances, this is an instance where you just need the truth. Kids are much smarter than they're given credit for.
Yup. My family has an issue of heart issues and recently my uncle passed away. My dad had 6 brothers, and the one that passed was one of the youngest. And the ONLY difference between him and the others? He smoked. If that's not enough to scare both my brother and I, I'm not sure what would be. My grandpa also smoked, and died from lung cancer when I was 2. My grandma, on the other hand, has never smoked and she's still kicking at 94. Fuck cigarettes/nicotine/whatever.
Oh ya. They had 1200 people surround a major tobacco corporation building and had them all collapse and “die.” They also did another one where they filled up 1200 body bags and piled them up around a major tobacco company building (maybe the same one)
Stopped smoking a few months ago completely by my own will. No ad, no facts, no experienced adult can change your mind. You have to want it yourself through real life realizations, same as drugs. Additional things can help but YOU have to want it. Period.
As someone apart of the young people who have been affected by not only vaping but by weed, I think truth also needs to talk more about how most kids who are addicted to these have parents who smoked when they were young and how that also fucked them up at a young age. Because shits so common that it’s insane
Yeah that ad and like the one where someone paid for their pack with their teeth. Those kept me away from cigarettes but not I vape so I guess it wasn’t THAT effective oops
once when i was in like 8th grade i think, my gym teacher started talking about the first time he had a cigarrete, and how the next day he felt really sick and was vomiting and it was just an awful experience and he never wanted to do it again. i've always disliked cigarretes, but it was very important for me to hear an actual adult speaking about his honest experience. even though he was warning us not to smoke, the conversation was very casual and you could see he was being genuine and honest, and i hope it had an impact on my other colleagues like it did on me
started when i was 14. im now 22 and yeah...i regret it. ive been close to quitting a few times. trying again now and this time is it. i was at 5.0%(50) nic and i made a big jump down to 3.0%(30) nic. next is 1.5%(15). ive done this method before and got down to 0.3%(3) nic before i "relapsed" i also completly quit vaping for a few monts and used zyn pouches but eventually i went back to vaping but my lungs felt amazing for a few months
Idk doesnt seem to work on dumb kids that dont have a sense of mortality yet. Theyve already heard about addiction and lung cancer, they just dont care. All these do is make the adults telling you not to smoke look like goofy out of touch old people and makes smoking feel like more of a rebellion
@@neighbor4772 They've heard, but they only don't care because they're not capable of imagining the consequences. If you show them some crumpled up lungs then they get fucking horrified.
@@imperialguard451 or those ones with a kid opening a box and it contains rotting teeth, or a kid with a USB drive mouth vaping, those ones scared the shot out of me and they were all over the Need For Speed mobile game
it’s difficult because there isn’t much data on long term vape use. you can’t really show someone who has health problems from lifelong vaping when it’s only been around for maybe 10 years.
There would work better. I can also see anti-smoking ads built around highlighting cigarette companies targeting poor and mentally ill people being great.
"we don't smoke the shit we just sell it" is an anonymous quote from the winston man, he said an executive told him that. When they attribute the quote directly to "TOBACCO EXECUTIVE" it comes off as disingenuous. My real problem with truth was/is all the lies. So many people know better, they ruin their credibility.
I started vaping when I got to the school house for my MOS. I decided to quit when I was told I couldn’t vape 3 days prior to a tooth removal and 12 days after. It sucked but I eventually got over the major hump.
Remember the one with the whole beauty and majestic lookin smokers and then it switched to the guy in a wheelchair and on life support. Man that shit scared me
As much as they scared my childhood, The Real Cost ads are actually good and take themselves seriously for the most part. Like I’m pretty sure people remember that commercial where the lady ripped off her skin. As weird as they are, they are more effective than Truth. So u gotta give them that.
The real cost knew how to really scare teens away from cigarettes! Those alien style monster ads where they attack kids and then crawl back into the cigarette carton. Damn, THOSE were scary and effective!
The first anti smoking and vaping campaign I ever saw was the one about the lungs guy that were way smaller than it’s family. And each ad the lungs got super injured.
The first ad I remember is the kid talking to her dad who is on a respirator because of his smoking. Shit was confronting. Then you have harder hitting ads I didn’t see but that would be better, like the cowboy that is singing using a microphone held up to the hole in his throat due to the throat cancer he got. They need to be up front with facts, they need to be up front with the consequences, which they don’t do.
Can we bring back the "don't smoke" campaigns that used to scare TF outta Millennials? The people with holes in their throats? The ones who needed to be fed thru a tube? Like those campaigns actually worked.
Hey as a Gen Z we got those too! I remember the commercials with the old people with holes in their throats that had voices that sounded robotic, the images of shriveled up lungs and the ads that depicted people taking out teeth and peeling off skin to pay for a pack of cigs. Im a junior in hs though, and I will say that it's been a minute since I've seen one of those. I do wish they didn't stop airing, I remember being in the 5th grade and worrying about my peers who vaped. That's elementary school where I am!!
There are still pictures of various organs decaying on the pack of evry packet of tobacco I buy. They didn't go away, they just got less shocking over time. They hopefully still have a profound effect when new people see them for the first time, since its mostly kids who we want to stop from smoking. Its a lot easier to stop people from starting than it is to get them to quit.
@@miniamo_ i’m around you age and remember those ads. the closest things i’ve seen to those is a diagram of shriveled up lungs and damaged teeth in my school’s nurse’s office.
Yeah it’s the whole yolo mindset we all have. Tbh sometimes I don’t care when or how I die, and for a long time I was pretty convinced I wouldn’t even live long enough to get cancer. Idk, it’s difficult to stop thinking like that, and it’s usually still the driving factor behind my impulsiveness. Being an adrenaline junkie is fun until you can’t enjoy anything that doesn’t risk your health. So yeah, those ads are scary but at the end of the day the consequences won’t happen for another 40 years or so so ‘why should I care?’.
I started smoking when I was 15, always said I would never quit couse I wouldn't know what to do all the free time as a none smoker, I literally spent most of my day smoking with friends or at dorms, maybe one pack a day , I am officially 22 and I am one year smoke free, now I hate the smell of cigarette smoke 😅 I am quite proud of myself So don't give up, u can do it
I don't know how people can smoke so much everyday ...I started smoking around that age and I'm 25 now ...cigs started completely making me feel like shit ..I would wake up with hangovers from cigarettes headaches that wouldn't go away and sinus problems .. I completely stopped smoking now after getting a sinus infection a few weeks ago
Damn, I mean good for you but a pack a day? I'm way too money conscience for that. The most I can ever smoke is 5 a day.. and even then I really don't smoke tobacco too much lady cuz I've been bit more of a pothead more than anything. Now that is going to stop anytime soon. Hoorah for legalization. And that actually has medical benefits and even if I really wanted to stop smoking smoking, I can still take that without smoking. Though that wouldn't be the same. It just makes life so much better. Like if I had to quit one or the other, I will gladly quit tobacco before I quit the sweet citrussey 🌿
My grandma smoked from her teens into her 60s (she quit when I was a baby). She died of lung and brain cancer, and seeing her rasping for air on a hospital bed was all the anti-smoking evidence I needed to never, EVER try that shit.
The most succesful anti smoking ad I've ever seen was the one where someone goes up to the counter at a sketchy gas station to get a pack of cigarettes and proceeds to PULL OUT THEIR TEETH ON SCREEN WITH A PAIR OF PLYERS.
I have a lot of respect for Eddie after this video. I am a teenager and kinda have to be low-key about being against vaping and smoking to fit in. Seeing someone like Eddie talk about this and bringing attention to it makes me very happy. I am so concerned when hearing that my youngest sisters classmates vape. This needs to end. Bring back the body horror anti-smoking campaigns, maybe that'll do something.
I think this is mostly upsetting bc they're acting like just bc they're kids/teens that it'll be "easy" for them to quit. They're not taking what kids go through seriously
@@Iemons Life is what they go through. Social expectation, stress about school, stress about when they aren’t in school, family stress, work stress. And a friend just goes “relax for like a few hours” and they say “Okay. That sounds nice.”
Ya seriously I started just before 12th grade and I instantly regretted it but what was I supposed to do? I was dealing with so much stress between covid-19 and graduating, to applying for university, to saving up money and working my ass off so that I could AFFORD university, that after all that, I just couldn't justify quitting vaping at the moment and essentially doubling down on my stress and anxiety. Kids know how bad and expensive it is for them but for most teenagers, life is already too stressful to add combatting an addiction to that list. We need more support and guidance and less preaching and shaming.
I'm so angry that corporations are so greedy that theyll destroy kid's lives. It feels like a movie villain plot: we'll target the kids and get them hooked on drugs because they're young and moldable and then we'll be RICH it's absolutely evil
