Bringing Your Film to Life: The Importance of a Creative Treatment

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Creative Film Treatments or Commercial Director Treatments are a document I use for most of our productions to clearly collate my vision for the project into a PDF format that can be shared with the client and production crew. This video breaks down a treatment for a Brand Film for Under The Hood BBQ we recently produced.
Follow them over on RU-vid:
/ underthehoodbbq
and view the final Brand Film here:
• OUR STORY: The Under T...
Chapters:
0:00 - Creative Film Treatments Overview - Become a Director
2:10 - Inside look through a Directors Treatment
3:12 - Introduction
4:03 - Film Approach
6:30 - Interview Samples
8:30 - Film Aesthetic
9:26 - Colour Grade Reference
10:12 - Scene 01 Breakdown
11:00 - Scene 02 Breakdown
11:41 - Scene 03 Breakdown
12:20 - Explaining the Deliverables
13:08 - Comparing the Treatment to Final Shots
15:30 - Summary and Closing Thoughts
⏩ Let's connect on Twitter:
/ joshuakirknz
⏩ & on Instagram:
/ joshuakirk.nz
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I use this software for all of our Production Quotes and Estiamtes:
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I use Rev for all the transcriptions and captions in my videos:
Check them out here ⏩ try.rev.com/3vNsFP
I get all my music for films and videos here:
www.musicbed.com/invite/HEVgr
==============================
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Опубликовано:

4 июл 2024

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Комментарии : 22

@sethgrabow5314 Год назад

This is so incredible. I'm so glad I found your channel! Thank you for your hard work, it does not go unnoticed!

@JoshuaKirkNZ Год назад

Hey Seth, Thanks for the comment and stoked you are loving the content!

@ScoundrelsDnD 3 месяца назад

So good. Cheers

@JoshuaKirkNZ 21 день назад

Thanks!

@Tafa_Edits Год назад

Criminally underrated, always highlighting useful things for up and coming professionals. Keep it up joshy

@JoshuaKirkNZ Год назад

Thank you - Appreciate that!

@ro8144 5 месяцев назад

Hey this was so helpful loved it. One thing I’ve noticed,.. clients usually don’t know what “b-roll” is so gotta explain that in some words or use a different reference phrase or a big part of the editing style the finished product will have can get lost in translation (kinda like:.. imagine you don’t know what b roll means and read that part… it would be harder to visualize). Thank you again! Your vid on using a second clean key for tracking has been a really good one for my workflow.

@JoshuaKirkNZ 4 месяца назад

Glad it was helpful - Yeah good point. I presume clients know what all the terms are, so good catch.

@danielmueller5284 Год назад

Thank you so much! I love these kinds of videos! Ones that really walk you through the business side of filmmaking!

@JoshuaKirkNZ Год назад

Appreciate it Daniel! Thanks for the watch.

@RyanTaylorMedia 5 месяцев назад

Just stumbled across your channel! Amazing content! You should have more subscribers. Incredibly helpful vids.

@JoshuaKirkNZ 4 месяца назад

Thank you Ryan!

@leochow6477 Год назад

Hey Joshua, another great video 👍. Thanks for showing these genuine useful knowledges. You channel really helped me a lot ❤

@JoshuaKirkNZ Год назад

Hey, stoked to hear that. Thanks for tuning in.

@thewoodsphotography Год назад

Nice!

@JoshuaKirkNZ Год назад

Thanks 😄

@xjaireyes Год назад

thank you so much for this video! This is exactly what I've been looking for. I'd like to know if do you usually write your treatments with this much detail or is it just for this particular project? ive been directing for a little over 4 years now, yet I'm still learning new things when it comes to treatment presentations. I used to do my treatments like this: Writing everything in my head so I do not lose it or forget it. I have really terrible memory. But my producers have been calling me out on this approach. They want me to just put in keywords and do all the talking during the presentation, but most of the time these details get lost due to the pressure of the moment. After dozens of presentations and pitches I'm still finding my way into this space.

@JoshuaKirkNZ Год назад

Good question. My experience comes from fast paced local commercial work where the turn around on projects are short and budgets are low so there is not always budget (or time) to do a directors treatment and full pitch. If we are working with a local advertising agency, often the creative direction and film concept is approved by the client so we just come in to produce it. I would develop a strong treatment for work I am directing and have creative control over, even if it just communicates the vision to the crew to get the most out of the production.

@shalzone_ Месяц назад

Where in this process does the storyboarding or scripting fit in?

@JoshuaKirkNZ Месяц назад

It would generally come after pitching the initial idea. I’ve seen treatments with scene breakdowns. Our work is mainly observational documentary so our treatments are quite high level and we then discuss scenes and detailed storyline’s afterwards.

@videomatoradio Год назад

you kinda just took masterchef bbq, analyzed it and called it a treatment.

@JoshuaKirkNZ Год назад

Yeah you’re right, a lot of pitches in commercial work are just using existing work as references for new projects. It helps give the client a super clear idea of the path you want to take.