Colour, and what it means for your brand. Logo design colours. 

That is awesome Griselle. Good luck :D

Thanks very much Prithu. I really appreciate the feedback :)

Thanks, Christian. I'm glad you are finding the videos useful.

Thanks Sheaneth.

Thank you Mina. I really appreciate you taking the time to leave your comments :)

Thanks Kerry :)

Thank you for taking the time to leave me a comment :)

Thank you Mubashir :)

Happy to have helped you out :)

@@RockYourBrand Happy to found your channel. 🤟

Thank you so much :)

You are very welcome.

Hey Sarah, Pink and grey definitely work together. Adding in turquoise I'd maybe do sparingly as an accent colour. I'm going to presume you are thinking of soft, pastel versions of those 3 colours, that would work best. Generally, I'd imagine seeing that sort of colour palette used to promote crafts or something targetted at more of a female audience. I'm not one that believes in pink for a girl, blue for a boy but the majority at large still do.

Glad you liked it John. Thanks for commenting :)

Thank you John.

That's awesome Greg, thank you :)

Hi Elia, It really depends on whether you want your logo to stand out from other chef/catering brands or fit in with the majority. What to do is do a Google image search using keywords and phrases that you think people would use to search for your business. Look at all of the logos and marketing that come up in the image search results and see if there is a dominant colour that people are using. It may be that there are a few common colours. If you want to fit in, then you can choose colours from the majority that are showing. If you want to stand out, you can choose a colour that isn't being used much. Be careful though, some colours probably aren't a good choice when it comes to portraying a service based around food. As for a name, well that isn't really something that you can pick out of thin air :) Like a logo, it should come from good reasoning and research. If you wanted to hire me for an hour to get help with coming up with a name you can book one of my Power Hour sessions over on my website: pixelsink.com/power-hour. Stay Creative! Col

Hi Theno, What is the feeling/tone that you want the brand to have? Purple tends to be used for luxury/high end products and services and blue gives a sense of calmness and security. If that is the tone you would like to have, the go for it :)

Thanks so much. I'm glad you liked it :)

I agree with you. Grey can work well with a lot of colours and balance well. It can help balance a palette where maybe the other colour is quite intense, like a magenta pink, or lime green. I also find it has quite a calming effect.

Zen :)

grey is a neutral colour and the best part of grey is that it highlights the other colours. the best example is available in the same video above! the presenter showed each colour in circles when he spoke about them and u can notice that all the circles that carry the colours are connected to each other by a central structure which is a combination of a big circle and lines, said so that central structure is in Grey! if it had been some other colour it would have dominated in its appearance a bit more. here grey plays the second role to the other colours and it is less visible to the eye. acts as a perfect neutral or supporting colour in the above video. this is just one case where grey can be used. there can be other areas of applications for it.

Hey Marv, my advice would be to use colours that reflect your service and are suitable for your target audience. When it comes to choosing brand colours, we very often have to put our own personal preferences to the side and choose colours that work towards an objective.

In terms of colour palette, my favourite is red and black :)

The way you push the positive aspect is in combination with the rest of your brand messaging. Don't think of colour in isolation. For example, I use red in my branding. That could be seen as danger or stop. But I push my brand as exciting and powerful through my choice of words and images in my branding.

Pixels Ink Gotcha!

Negatives can be used positively Since "negative" and "positive" is relative

Ronald Rademaker Copper seems rustic Antique Classy That's all I get from it I Guess the "negative" would be Old Outdated Dirty Machine like Don't know about the silver and gold To me that makes things look cheap And try hard But I don't know

Thanks Rokeya.

@@RockYourBrand most welcome....carry on. Please upload logo series tutorials.

Metallics like gold and silver will often be used to give a sense of luxury and extravagance, but you can also get metallics in other colours too which can be used to give a magical or ethereal feel.

Hi Alex, I mainly read logo and brand design books. Here are a few book recommendations and buying links: Logo Design Love by David Airey UK amzn.to/2npO3Zf US amzn.to/2o9zdmJ Logo by Michael Evamy UK amzn.to/2npSTFH US amzn.to/2oj1Xvg Designing Brand Identity by Alina Wheeler UK amzn.to/2pdj1jF US amzn.to/2pdbMrX Know Your Onions by Drew de Soto UK amzn.to/2pddPfw US amzn.to/2nO3c1q Stay Creative! Col

Hi, thanks. It's realy pleasure to watch your chanel.

haha, well, my first instinct would be to say bright colours. But, as 12-year-olds are soon going to be teenagers, they may want a bit more sophistication :)

Looking at how vivid Splatoon is with its flashy colours, I would say get some complementary ones: goo.gl/fPneGT You could tone it down a bit and make it less flashy and easy to read but keep the interesting colours there. (The Splatoon colours are just for reference)

I can also recommend yellow - orange - red colours as they are as vivid and exciting as 12 year old, hyped children. Nintendo (red), Nickelodeon (orange), McDonald's (yellow), LEGO (red), Fanta (orange) are great examples. thelogocompany.net/blog/infographics/psychology-color-logo-design/

Yep. You could also include white and grey in neutral terms as well. Thanks for bringing that up Jen :)

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