The first of a long line of Japanese car imports to the UK started with one vehicle, and this was it. So why it fail so badly? .. and what happened to that very first car?
Another fascinating and fact filled video Simon. That two door version looks to be a very pretty little car. Certainly more so than the more utilitarian Daihatsu's that I remember from the 1990's and early 2000's.
I do find it fascinating comparing this story to today, where completely unknown chinese brands are now entering the UK also with cars priced high above what I would call "the going rate BUT because of cheap finance deals they are able to shift them Unknown brands don't seem to be such a turn off to consumers now as they believe the finance company (or government with mobility) will take the hit, they also don't even think about lack of dealer support or the company leaving the UK suddenly in the middle of their ownership