Disney Emperor Iger Won't Leave, Blames Poor Performance on Humidity 

He also talked about how he doesn’t think workers deserve a higher raise because it’s unrealistic. While flying off on his private jets to his billionaire retreat.

People are tired of paying ridiculous high prices for a deterating parks and poor customer service

Pricing is a HUGE issue!!

Did he actually say pricing is not a problem?? 😂 people were always aware and accepting of the premium price of Disneyworld Bob… but that was when you were delivering a premium product. People might just be figuring out that all the perks pulled from the park experiences make the high price just not worth it anymore.

Right, the humidity is the problem. After all, Florida's never been humid before.

I'm predicting "record breaking humidity" in 2025 to be a big talking point Iger will try to spin during investor calls and avoid the success of Epic Universe at all cost.

People just don't want to pay that money just to stand in line all day.

Brayden...you have some of the best analsys of Disney anywhere. I have mad respect for how you assemble and run through this material. It's clear, extensive, unbiased, thoughtful and super effeiciantly timed out. You rock buddy. Whating for your next masterpeice!

I think they’ve just finally hit that point where they’ve priced out most people. It’s now literally cheaper to stay in one of those on the water bungalows in the actual Bora Bora than it is to stay in most rooms at the Polynesian resort.

I at age 58 in my organization for 29 years is amazed at Brayden's insight of Disney at his young age. Thank you for your insights.

This is a very fair assessment of the Iger and Disney financial situation. You are far above these experts twice your age in looking at this, honestly.

Captain of the Titanic's last words, "Everything is fin...glug, glug, glug..." He's the captain!

I was in Orlando for the holiday. Looked up Disney tickets. $169 per person…we stayed at the pool. Too expensive. It’s such a shame. I hope they turn themselves around before the whole thing burns down.

Iger started all the trouble that is going on with Disney right now. Iger actually said pricing is not a issue. Wow! Disney needs a Eisner type CEO to bring things back on track.

The humidity must be why they're offering room discounts for the holiday season already 😂

It's kind of incredible how quickly Disney fans have soured on Iger, but really it's just that we're only now realizing that he is responsible for most of the bad decisions.

People are going to realize real quick that Disney’s problems go far beyond Bob Chapek.

The humidity/temperature excuse is the weakest argument I’ve ever heard from a CEO. I don’t think anyone makes there decision on whether to go to WDW based on the humidity lol. I remember going to Disney World with my family in the 90s and early 2000s in the same type of humidity/temperature and the crowds were insane! You could barely walk around everything at least a 45 min wait.

Why cant they just be honest. This continuation of denial in the public eye is embarrassing and it makes more and more fans have little to no faith in the company. They never learn that its not a weakness to own a defeat as well as the wins.

This is not a good sign of Disney's health and sadly at this point people can only assume that destroying the Disney Co. was the goal of the board of directors.

A 6 day park hopper for 2 is $1400! The last time I went to WDW it was a week in August 2019. I stayed at Pop and had access to the Magical Express, Extra Magic Hours, the quick service DDP, a night at Not So Scary, free magic bands, fast passes, and even sprung for a rental car. For two people, it was $3500 all-in. Now I’m looking and it’s about $4200 off site with none of the perks. A $700 increase is already a lot but tacking on the fact that they’re taking away from the magic of the experience is what I think really hurts the most.

Lightning lane is killing the parks. So many people don't pay it and fill up the non queue lines making the parks seem far busier than they would be. We need a return to FP+. That would save Disney. In the UK our Disney tickets are now the equivalent of $715 for a 14 day ticket. Multiply that by the number of people (3 in my case) and its $2145. Disney under Chapek put it up too high and only a reduction or some giveaways like free dining and FP+ will bring the numbers back.

Talk about missing the forest due to the trees: Under Iger's new contract with Disney, he will earn a $1 million annual base salary, according to the company's most recent SEC filing. In addition to his base salary, Iger will also get a long-term incentive award with a target value of $25 million each year. For $25 million a year I'd easily be able to BS a load of folks and claim all is well.

😂 “pricing is not an factor?” I mean, I guess if you’re a billionaire, it’s not bad.

I like the bias-free direction this channel has been going in. I think sometimes it's necessary to criticize the things we love when we see them going down a disappointing path in order for them to improve. Thanks for your honest perspective.

Chapek had no self awareness..... What a crap plan? isolate half the US population to hate your IP and parks.

One more minor point. Iger says “We are invested significantly” (in parks and resorts) not “We are investing”.

THANK YOU for being a honest Disney content creator that doesn’t kiss the butts of Disney corporate!! They need to hear it and people need to be educated. THANK YOU

I know that Braden is busy, but it would be nice to get a regular weekly video from him. It’s just so great hearing his take on anything in the news. We love Braden!

People it’s the prices of the parks. Too expensive!!!

The humidity is a new phenomenon here in Florida.

People wouldve planned a July 4th trip months in advance. So if the parks were empty because of the heat. blizzard beach, typhoon lagoon, and the pools at the resorts would have been packed. Those people would have had to go somewhere if it was the heat keeping them away

We’ve missed you Brayden 😁

As a Brazilian Disney fan that have been many times to the Florida and the California parks (never traveling with tourist groups), I can tell you :US Disney parks and the US as a vacation destination is crazy expensive after the pandemic. I have been to Europe last year and this year will be Japan. The only thing that is more expensive in my Japan trip is the flight, everything else is like 1/2 the price of the US, especially Disney, just Google the tkts price in Tokyo, the price of meals, even Mickey ears (they cost around 13 dollars in Japan, inside the parks). There’s a Crystal Palace buffet in Tokyo for 1/2 the price of the one in Orlando. And there’s never a broken down attraction. A friend send me a message this week saying he was at AK and half of the mechanical attractions were down. To travel from Brazil all the way to experience that? 😤So, I’m going somewhere else, and many Brazilians are doing the same. I’m basically traveling for 25 days to many places in Japan for the same price of a 12 day Orlando trip. Let’s not even talk about the crazy tip culture nowadays in the US. People asking for tips in counter services. Tipping in Japan is considered offensive, that alone in a long trip for a family makes a big budget difference.

I've lived in Florida my whole life. Summer here is indeed brutal, and many people avoid the parks at this time of year. It's considered the slower season. But the humidity and heat aren't the problem. Universal is busy as usual. The prices, detheming, organizational hassles with Genie and Lightening lane, and all the absolute bulkshiznit you have to go through at Disney parks, is the problem. People are sick of it, and finding better ways to spend thier time and money. Not to mention all the politics and discord within the company, and with its fans. Thanks Braden, for calling a spade a spade. Emperor is correct. Remember how that went for the people in Star Wars?

Disney is working hard to ruin its brand. I'm sure that's causing part of the decrease in attendance.

Faber gave Iger the out because David wants to still be able to interview Iger for CNBC. If he had gone after Iger, there won't be more interviews for CNBC (a Universal/Comcast entity)

I’m no fan of Chapek but I’ve always believed that Iger setup whoever would come after him to fail due to Iger’s aggressive spending. I think Chapek really was doing things necessary to make up for debt caused by Iger. I see this extension as a really bad thing for Disney’s future.

By far this is the best Disney info channel. The others talk about what new cupcakes they have. Doing a heck of a job!

You are my go to source for all things Disney. ❤🎉

So good to hear from you again. Thank you so much. The Disney that I loved is now gone. But thanks for your perspective. You did a great job!

Thank you, Brayden! I am not as kind toward the Emperor as you are.... At the expense of Walt Disney's genius, Iger and his shareholders affected a hostile corporate takeover. Now they are getting screwed... as they so richly deserve. For a guy who thinks he's a media genius, Iger is a fool... and a loser. My family had been going to WDW every year for years and years, owned stock, owned DVC. I started to notice serious changes in the WDW experience that I did not like in 2007. The Iger impact. It was only downhill from there. By 2010 I was actively expressing a total lack of desire to waste my time there. The stock was sold. The DVC was sold. We have not been since the fall of 2019 (we had some real die-hard Disney fans). We will never go back. If there is anyone working for Disney who actually understands Disney, they are clearly being side-lined. It will be interesting to see how the political and economic situations in the US and for Disney guests from across the globe play out against climate issues.

I took my family in October 22. Nothing was magic about how expensive, complicated, and stressful it was. The last time it felt “Magic” was 2018. Now when I go, it feels like torture. I’ve been a Disney fan for years, but found Universal to be much more user friendly. I’m hoping Disney takes a turn for the better in the coming years. I want to make unique memories there for my kids.

Has nothing to do with bad choices. Naming 1. Closing the #1 ride in the #1 park. Splash Mountain in Magic Kingdom.

I detest seeing the Grand Floridian being deconstructed, starting when they removed the orchestra pit.

Damn... how can he/they be so blind??? There's a ton of factors that have been stripping the parks from its magic, some seriously brand damaging decisions, inside and outside the parks... people is just acting accordingly... Pricing, Genie+, Reservations, Dining Plans, years delivering poor content at the movies and on D+... i mean... and Cheapek wasn’t the only one responsible.

But how does humidity factor into the discounts offered in the winter? Also, the shade thrown onto the hotel refurb haha....classic Brayden.

We need something big and soon from Disney.

Great to see you back at the anchor desk, Brayden! Thanks for this update.

Great to see you back!

Great job, Brayden, and keep the scrutiny on Iger (and don’t apologize!). He is the one to blame for almost all of Disney’s current situation. Chapek wasn’t probably the answer at CEO, but Iger’s bad decisions are coming home to roost. And it’s only going to get worse for him, with the pending Hulu battle with Comcast. They’d have to acquire Staggs’ company in order to get him, and Disney just doesn’t have the money.

I find it hard to believe that any decisions or infrastructure that Disney creates has Walts original vision. These powerful people in charge don't represent the Disney brand. Money comes first

Thank you for always giving us the truth and being so great with your analysis. 👏

Every park except universal Hollywood appear to have a slow summer this year, my guess is inflation depleting savings

The other item that was not mentioned was the $20B bill that is coming due at the end of the year for Hulu and Disney doesn’t have enough cash on hand to pay it. Looks like they will be going more into debt unless they sell off some assets.

GENUINELY LOOK SO FORWARD TO YOUR UPDATES! Love your style of reporting and positivity even through gloomy topics. keep it up!

Nice work, thank you

Thanks for the video, great insight.

There is a reason why the interviewer gave Iger “an out”

Great analysis as always! We also agree about the Emperor not having his groove back. We missed you too!

Thanks for the great update, Braden!

Amazing reporting as usual

You really hit the nail on the head when it comes to taking credit for all the good and blaming the bad on someone else or circumstances beyond control. If a CEO won't take accountability for the negative impacts his decisions have had then he will never learn from those mistakes or change.

Love your content. Everything you say has importance. Never wasting our time. I loved the subtle hint at the beginning about Disney updating resorts to look like hotels outside of Disney. I hear ya. Giving us less Disney for more money.

Solid reporting!! Love the breakdown of the data along with what is being said! Keep it up!

Thanks as always for what you do to keeps us all update with all things Disney.

Wasn't there a quote? Something like we're going to raise prices until people stop showing up? Is this not what they said and what happened?

Couldn’t wait for you to cover this topic and you didn’t disappoint… keep up the great work.. please do more Universal updates..

Brayden you are awesome. Thank you for all your work! You are the VERY BEST! :)

Thanks!

Way to stick it to Iger, as he deserves.

Thank you Brayden, even while Universal builds a new park they are developing their current parks. Disney better hope that people consider adding WDW to their Univesal vacations in the future

you’re iconic brayden!!! thank you for the updates 💖💖

I love you Braden! I hope you are doing well. I sent Iger a couple of tweets while hearing this. I hope they are seen.

Funny how the humidity can have such a dramatic affect on Disney World attendance, but virtually no impact on competing parks just down the road and across the highway. Universal and Seaworld both had very high attendance during the same days. Perhaps the rumors of a "magic Disney weather bubble" are true after all, and their magical micro-climate machine is malfunctioning like so many of their animatronics.

Pricing is a huge factor to me. After going to WDW on my last 3 trips I'm probably going to do something else next year.

Great coverage!👍

As always, excellent video.

I think this is humiliating for Iger, hopefully this will humble him. He knows exactly what is causing this but I’m not sure he knows how to handle it so he’s buying time. Temperature on 4th of July? That was so funny, give me a break, I can’t believe he said that. I think there will be some big announcements in September from Disney regarding the Parks, they have to and it has to be great. That’s what we expect from Disney. Waiting to hear more from you Brayden. Thanks!

Summer had become much less busy at Disney’s domestic parks prior to the pandemic. The busiest times are now spring, fall, and the holiday season. Wait until October and see how things are. That will be more telling of a long term trend. The lack of a project pipeline for the domestic Disney parks is an issue that is going to cause problems down the road though.

Thank you, Brayden. You are my favorite FL theme news feed. With you tube full of one sided news. Thanks for giving the truth, and remaining optimistic.

They alienated their customer base by removing things (Fast Pass, Magical Bus, early hours..etc), raising ticket prices -- paying more for less. Makes for unhappy customers.

The humidity isn't driving people to the theater to see their movies.

If they want to gain attendance they will get rid of lighting and Genie and go back to pre Covid and the parks will be better

Unbelievable work Braden keep it up !

lighting lane, genie + were horrible for the parks, took away alot of cast members and entertainment in the parks, decrease in customer service and magical offerings. have parks right up the street in universal that offer quite the bang for your buck; ya its easy to see why the parks are suffering. I think small things would go along way at the parks in terms of bringing back experiences. I for one would really really really wish they would bring back citizens of hollywood during the day at studios, thats always a nice fun way to get some entertainment and make the day feel more exciting and special.

The crowds are lower because the revenge travel is over. It’s down everywhere. I feel like it’s getting more normal now as opposed to the last couple years.

Great job!

You give great unbiased prospective keep up the great work man!

Yeah. When I'm deciding to drop $7K on a family vacation nearly a thousand miles away 6+ months ahead of time, my primary concern is whether it "might be" humid in Florida... in June and July!

Unfortunately the severe missteps Disney has made over the last few years have given Universal a chance to pounce and they are capitalizing on it. Hopefully Disney can right the ship soon!

Love the channel!❤

I am looking forward to your analysis of the August 9 earnings call. Your videos are awesome!

Hot weather and humidity must be a new thing in Orlando, Florida. The celebrations, decor, and holiday aspect of that July 4 is overshadowed by the weather - a nice sunny day.

Incredible as usual Braden! Oh boy….like everything else in America right now, I hope things change soon….

Always great content

Brayden, your videos are amazing!

I think the heat and humidity is a lousy excuse because it will always be hot and humid in Cental Florida and will only continue to get hotter and hotter every year.

Its painfully obvious iger never spends anytime in the parks or talking to guests. He is completely out of touch and disconnected from reality.

Was there in mid June and it was busy! Wish I saw the low wait times.