"EXPOSING the Secrets of Porsche Dealerships: Unveiling the Truth" 

Porsche customer service has gone downhill fast. The people that work at my local Porsche dealership literally do nothing and they act like they are doing you a service by talking to you. About 2 years ago, I was going to buy my wife a Porsche 911 for her birthday and they literally ignored us when we told them we wanted to buy the car in their showroom. The guy said he was going to go talk to his manager and he just never came back. He just disappeared. So we just left. I took my wife down the road to the Lamborghini dealership and the salesman greeted us like we were family and made my wife a coffee and talked to us for 15 minutes about cars and we bought a Huracan EVO Spyder from them 15 minutes later. We are now really good friends with that Lamborghini dealership’s staff and we buy cars from them frequently. Imagine that. Customer service actually matters!!! Take notes Porsche/Ferrari.

This is the exact way I feel about luxury timepiece dealers.

It’s going to be monumental when people stop buying and these dealers actually have to work to get sales.

I was just offered an allocation at my local Porsche dealership for the new 911 Dakar, with a market adjustment of $100k over MSRP, $350K total price. The dealer told me that the car would bring $500k on the open market and said that they had turned down $200k over MSRP from other dealers to get their allocation. I did a little research and found a Dakar for sale, with 172 miles, for $410K. I told them that once I bought the car and then paid the taxes, tag and full PPF, I would have almost $400K in the car, and thought the $100k market adjustment was too high, so I offered them $300k total, and they turned down my offer. I believe that once more of the Dakar’s are on the open market, the price for a used Dakar will continue to drop, well below $400K. Your assessment of what the dealers are doing is spot on. There is no more customer service and putting the best interest of the customer first. I also had a similar situation occur with the MB AMG Black Series when they first came out. The dealer said that the Black Series would be a million dollar car, and now you can buy them used for under $400K.

I tried to get an allocation for over a year but I was basically laughed out of every dealership. I have purchased a different brand and I’m loving life everyday. Porsche lost me as a customer and I know I’m not alone. Perhaps their strategy is working for them now but times change and we will not forget how we were treated.

PJ is spot on once again. The 992 GT3RS craze market is going to take a very heavy hit over the next year just like all the others. My prosche dealer that sold me my 992 turbo s at sticker has now offered me a allocation for a 992 GT3rs for "only" $150K OVER sticker. Taking my high spec weissach package to out for door for over $460K. I declined! But as you now see the used market "trying" to get $600k+ for these cars due to the hype. However this will be very short lived as I just watched a 992 gt3RS weissach bid up to only $425k on Pcarmarket and DID NOT sell. Its a great car but not worth that kind of money and there's going to be alot of people holding the bag on this car if they paid these looney numbers and didnt get out fast enough.

not interested in playing games with dealers or wasting my precious life waiting for one (like those waiting on the sidelines), got myself a loaded 991.2 rs wp when the market dipped earlier this year and didnt look back. The values of gt4rs, sport classic and 992rs makes my car look like a bargain of the year LOL. Just be happy with what you have and enjoy, I've kept the same mentality over the years and it turned out awesome. I got all my dream keepers at a bargain that I continue to enjoy, build memories and network with

My mom's dream car was a Targa 4 GTS. Thank god she bought it in 2018 when Porsche treated their customers like humans. Now if she wanted one she'd be given the runaround and they'd want 300k for it. 992 carreras sound like vacuum cleaners anyways, the 991.2 is plenty loud and sounds amazing, a hidden gem people!

its crazy what's up, I wanted a track car, went to Ferrari was told they would see if they could sell me a track car since I don't have any "normal" models, came back and said I would be allowed to get an allocation for a Pista, I said what allowed, told them to keep it and bought a GT2 RS at sticker. I think these brand snobs are clowns and most don't ever even use the cars o their potentials, if I can't get a car from a dealer with a smile being happy to be of service to me, they will never get business from me again.

Always amazing car 🏎 investment advice

Before Covid you could buy a Porsche at a discount, I did. Now dealership are dealing with low inventory, while car manufacturers are trying to catch up from chip shortages and supply chain issues. While some dealers are adding market adjustments to popular vehicles, many will still sell you a vehicle at msrp.

So glad you posted this video. I have a gt3 on order 2024 one and dealer was originally trying to charge 85k over sticker I negotiated it down to 60k but it’s still too much and on top of that they want my 2018 GTS cab . I’ve bought 4 cars from them

Very good advice. I did exactly what you suggest last year. This is why dealerships just need to be abolished. Have a MANUFACTURE store front. Owned by the company not franchised. That will fix this issue .

Amazing content pj as usual

It’s a shame that such a quality brand has become an auction house took the pleasure out of owning the car

You are so spot on. This is a short sighted gain as the markets always level off for products that are produced in volume.

I have been with the same BMW dealer for years. Brought my M4 CS from them got an M2 for my wife got an M4 Comp last November and just pushed the send button on a CSL with 60 miles on it for 10K below sticker price. I’m pretty happy with that as most are going for 20k over original here in the UK. I’m happy with my BMW dealer. was considering a Porsche 718 Cayman GT4 but I didn’t get a good vibe in there so I went back to BMW.

I agree with everything you said. Crazy times for sure....

I agree. It happened to me at the Porsche dealer. I wanted to order a GT3, and I was not even considered to be placed on the wait list. However, if I was able to dish out $60K over the sticker price, I would have been on the list. Not worth the premium. Now a year later, I can find many 2022 GT3 Porsches with 3,000 miles plus, at MSRP price.

You are spot on. I’m glad you’re bringing this to light.

I stopped buying at dealerships. I used to be a VIP as several dealership and they lost me.

You are absolutely right about the dealerships. They think they can screw up people for their own profit and hope that nobody notices what happens. That shows us there is loyalty on part of the dealerships and everyone is greedy and without scruples. They would wake up from that madness if people started to boycott those brands.

The need to sell the Porsche back to the dealership at retail price is real. I’m in the UK and after being loyal to a dealership for 8 years has basically caused me to walk away. The relationship is all BS and to negotiate elsewhere with new secondhand is the way to go. 👍🏻. Great video

I can relate! When I go to the corner liquor store for my generic cigarettes they act like they don't even want to serve me! So I go to the gym at the corner and just buy singles from him. Customer service matters!!!😅😅😅

I bought a pre-owned Targa 4 GTS after searching several months. My advice is to be patient. I live in Palm Beach area and found both Bramen in W Palm Beach and Champion in Ft Lauderdale very difficult to deal with. They are arrogant and ask unrealistic prices for cars and unwilling to negotiate. I just kept calling around different dealerships until I found some inventory in Naples FL. They were willing to work with me and I saved at least $20K off of what the useless salesmen wanted at the other shops. So I wound up driving 2 or 3 hours to get to Naples and saved a bunch of cash. I have also bought a 911 in CA and shipped it - something worth doing if it's the right car at the right price. But I'd only do that if the car was CPO'd since I dont want problems. The one I bought in CA was CPO, and it did have some problems, but the local dealer fixed it all under warranty.

Agreed I haven’t bought a Porsche cause they said the same thing I never thought about it this way I’ll buy a used one now that I know work around it

Great stuff and so true PJ!

I'm not at the level of buying a gt3 or Ferrari, but same thing happened to me with audi. The dealership in secaucus NJ tried to hustle me for 30k over msrp for an RS5 . Turned my back and went to Princeton BMW and gotten myself a brand new M3 competition xdrive at msrp. Ain't no loyalty in this game!!

PJ always telling the truth and these videos are worth more than gold......

Thank you for your insight.

hell ya these dealership have lost there mind, i wish we could tagged these dealership's or the manufacture's on youtube so they know what everyone is saying.

💯 spot on analysis

Lamborghini has done the 1 year "cannot sell to anyone except lamborghini" contract.... and if you want to put it on consignment now... lamborghini is saying "you need to wait 6 months before you can consign it." Making it harder to hack. ~ 2023 tecnica

PJ 100% correct down to the the T. Brilliant as always. Have benefited a lot from ECH and ECH2, esp with the updates made to the content via PJ's real-time insights.

In 2019 I brought my 2017 Macan S to the Porsche dealership for multiple recalls. They were so discourteous I said forget it, and sold the car immediately.

I’ve developed a relationship with a Porsche dealer in a smaller town that does less volume compared to neighboring suburbs. People are a lot nicer and easier to deal with. I just picked up my cayenne coupe last year after waiting 6 months. Now just waiting for my new 911. The higher volume dealerships are stuffy and douchy as hell. I stay away from those.

You are 100% correct. Its happening around the world. I'm in Australia and spent $3m with Porsche in the last 5 years. My GT3RS was ordered 3 years ago and now getting bumped back and in fact will not even predict a production order date. Ferrari at least gives us a slot number on order and they stick to it. Keep spending the truth. Like your work. Bob.

I agree with what you say, the same experience here in Australia. I would also suggest to buy something maybe up to 2 years old with low kms.

Yes agreed tough times ahead for some people it may not affect most Porsche or Ferrari buyers but it will have an effect on car sales

I'm glad you brought this up ... I don't want to buy a shyt box to get something nice ... as someone who worked at Ford dealership and used dealerships ... I thought what porche does I'd disrespectful!!!

The problem is that there are suckers who accept being screwed by the dealerships. I have a friend who has had a 930 twenty years back, then a 993 t, then a 996 GT3 Mark I, bought a used 991 GT3 CS Gen 1. Afterwards he ordered a new 991 GT3RS at the dealership in Göteborg but in order to get on the waiting list had to buy a new in-stock Cayenne S on credit… A few years later this poor guy wants to buy a 992 GT3RS at the same dealership. He gets on the waiting list if he flips his then current RS into them at list price minus a deduction of SEK X AND buys another in-stock new Cayenne Hybrid which he cant afford. The poor guy accepts it and take the Cayenne on credit then have to sell it on the used market with a substantial loss. All friends where astonished how he accepted being so screwed and lose loads of money dealing with the dealership. Now he has a car, lots of debt and no cash left

Thank you for this. Indeed the same is happening in the UK. I refuse to fall victim of the scandalous behaviour. Although Ferrari eventually called me to invite me to pick up the model I want. Generally, both brands do exactly what you say. Recent example was that an 812 comp (with all the option which came to £575k) is offered to me (supposedly by invite) at £1.2m. And I won’t be the first registered owner! Outrageous. You can imagine the answer they’ve got - put it where the sun doesn’t not shine! £650k over list price! Is insane!

The US needs to adopt laws in place to stop mark ups over MSRPs. Pretty much most of the world operates in this manner. Thankfully, living outside the US means I got all my 911s and my recent 4RS at MSRP. Which, speaking of 4RS, I’ve seen dealers ask 330K (120K mark up) for. That’s insane. Where I live, selling for over MSRP is considered illegal. Now, I wouldn’t also put all the blame fully on US regulators, but also Porsche themselves. These dealerships are ruining the brand Porsche sets itself to be. I remember growing up as a kid and watching commercials boasting about the experience of purchasing a Porsche from the purchase to the drive. Porsche HQ needs to start cracking down on markups and revoke licenses on dealers that are honestly just taking advantage of the brand.

Everything you said in this video is true. Some Atlanta dealers in particular has become terrible to deal with. Sadly it’s not only sales that have become complacent. It’s a shift in quality across departments.

Absolutely TRUE!

I’ve been calling out this sh*t for about 7 years or so. The presenter just said it much better than I ever did. Glad to see I’m not alone in the observation. Love the line about the “$12 salespeople” who think they’re club bouncers. 🙄

PJ thanks for sharing and you’re 100% right. Porsche does the same RLX does with their basic watches and stupid people fall for the strategy. The hype is over and everyone will realize it sooner than later. Cheers

Anyone with more money than sense is welcome to the cars you mention in your vlog. The cost of maintenance To keep your service history record up to date with the dealership for future resale is a massive rip off. Try claiming on a warranty. Buy pre used from other dealers bypassing the authorised dealerships.

I am a Porsche customer for 15 years and was asking for a gt3 touring. Answer was, we have an algorithm(based on cars bought, service ant Porsche ,…) and the system tells us who gets the car. 2 weeks later I saw a video my salesman giving a gt3 touring an influencer with obviously no vitae.

Watch industry is doing the same thing. Want an AP, Rolex,Patek, VC...buy a women's two tone model first and we'll put you on a list for a more popular model. Your video is correct. I went to San Diego Porsche dealership on Balboa to buy a Panamera and I couldn't get anyone to help me. I took my money elsewhere (Orange County).

Sounds like a great setup for a class action suit.

I live in Hawaii we have no race track or anywhere to really drive a performance vehicle like the cars you mentioned. My dream is to take delivery of a new Turbo S in Germany and drive it on the Nurburgring and tour Europe. I’m limited in that sense of not purchasing it from the dealer. At least the wait on a Turbo S is only 2.5 years and not 8 years for the GT cars.

Talked to my local P dealer after buying a GT4 in 2020 then trading it back for a .2 GT3 and wanting a new 992 GT3. They said they would sell me the GT3 allocation for 25 K over, and offered me 25K under market value and would only do the deal if I gave them my car now and waited. Also wanted me to take a GTS at 25K over until the GT3 came in… ohh, and I couldn’t sell it and had to trade it in when the GT3 came in. It was the dumbest thing Ive ever heard. But hey, they do have a used Red GT4RS for 320K LOL.

I agree I went to a Porsche dealership. I was completely ignored until I went to the service desk, and there a Salesman condescendingly spoke to me

I'm picking up a new 992 this week and I've spend $400k+ at Porsche over the past 3 years - I haven't been asked to pay any ADM yet, but I'm not getting any GT cars yet. When I pick up my car, I'll put my name on the list for a GT3 (2-3 year wait maybe but it's a high volume dealer so might be less) and fingers crossed they don't try the ADM game.

Never had problems at the Dutch Porsche dealerships. Great service, nice people and always feel really welcome there.

Excellent points I couldn't agree with you more. The unfortunate part is that the consumers the actual buyers are enabling these dealers to do this to us...!

I had exactly zero of the problems you described getting my GT3RS allocation.

What we really need is direct to consumer sales with dealerships focusing on repairs and accessories.

Always received excellent service from Grapevine Porsche where I bought my 718!!

I don't always agree with you PJ, but you nailed this one. Porsche really needs to figure out who it wants as customers. A very select few collectors? Or the tens of thousands who want to buy 911s but can't. I really don't understand their tactics. I got my 992 GT3 used and near sticker, but I would never pay these crazy ADMs.

Ugh, I've been saving up to buy a GTS4.0, but now you've got me dreading the process. In your opinion, are smaller town dealerships better to work with than the big city dealerships? For example, I live in Houston but am considering talking to the El Paso dealership instead of one here.

Just like PP , AP and Rolex. 5 to 6 years ago you could go in and buy one of these watches and get a discount from 10 to 20%, depending on the model. Solid gold Daytona expect 20%. Watches at the AD is going to be giving discounts for sure with interest rates climbing.

Shout out to Porsche Santa Barbara for staying true to no mark ups on their new inventory. All the LA, OC and desert dealers are full of it. Anyone in so cal should definitely give Santa Barbara a look if you’re in the market for a Porsche.

My husband and I have been Porsche clients for many years. Just bought a 2024 in Feb. we want to build a car so thought on the 911 Turbo S which they have the allocation for but with a 50,000 ADM for a total of approx 330,000. We did negotiate the ADM down to 35,000.. still crazy to me but I’ve decided that I want a 718 Spyder RS build instead which they have an allocation too. Which is about 100,000 less. My sales guy said that the RS spyder is a market vehicle with about 75,000 to 100,000 ADM that’s nuts. He said I’ll be paying way more for this than the Turbo S. Over 330,000 for a 200,000 tops car. Makes me so upset. I try to stay loyal but this crap makes it hard. Thanks for the video. You open my eyes. 👀 I’m a new subscriber. Your videos are very informative. 🤣

Preach!

1) Mostly exotic rentals and people who want to modify would buy those "unwanted" and they'd become cheaper 2) They would buy those demanded cars and flip them after some time (or make "long time rental" not to break that no-flip period). 3) unwanted would need to be better or more base level (cheaper) 4) Dealerships/brands not doing that would take some of their market share.

So what brands are you recommending?

My Porsche dealership (Canada…B.C.) has always treated my with respect and courtesy! No “bs” and excellent service. Maybe a Canadian thing!

I have had 4 x 911 turbo / s in the past 10 yrs and I have been rejected for a GT product 3 times by the same dealer (UK) during that same period. I'm a single guy that doesn't need 5 cars but thats exactly what Porsche tried to get me to buy. After buying my 4th turbo s (992) and being rejected on a 992 GT3 I have just given up with main delaers completely now. I absolutely hate the fact that I had to go into the dealership and get told by some 20 yr kid that knows nothing about cars why I can't have the car I want, they have just become so lazy and rude that I won't bother now.

So True I work with Exotic Car dealers now in the used market and have gotten alot of Porsches in the past 3 years and they treat their customer like family. Every-time I go to a new car store they treat me with the attitude of we dont care we just want you out of our store.

Race horses turned into circus ponys 🤡

I would never purchase a home in an HOA more or less buy a car with restrictions. Lmfao 😊

Hey, do u think u would buy a laferrari to ur collection. What are ur thoughts on the car

I put a deposit on a gt3rs from Legend Porsche. They didn’t give me an allocation or return my deposit. They said the salesman that took my deposit no longer works at the Legend Porsche. So what. They still owe me my deposit. I got on a call with the sales a manager, GM and PCNA. PCNA told the GM to return my deposit if an allocation was not given. GM agreed. But he never did return my deposit. This was for a 997gt3rs. Shenanigans started well before the pandemic.

Sad to report, these types and other types of buy/resell restrictions already is happening to Lamborghini as well, at least in Dallas. And per that dealership, the new restrictions they’re imposing, are mandated by Lamborghini Italy. If true, this means this could be affecting other dealerships as well

I bought a pre owned turbo s, loving it. Not playing these games

So would u consider a gt3 992.1 a collectible , once 911 becomes hybrid to possibly electric.

In 2011 I purchased a used 986S as my retirement car...as a factory worker that's all I could afford. I've heard all the jokes about it not being a real Porsche but I really do love it! In the early days I had all service done at the nearest Porsche dealership an hours drive away. Then I found an independent garage with Porsche experience three blocks from me. I went from $160/hr to $90/hr labour and a 2 min. drive from my house. The Porsche dealership still leaves messages five years later that my car is overdue for maintenance...lol

My dude wanted all the smoke. Lol.

It’s the same in UK - I’ve found at Porsche, Maserati, Range Rover they’ve become “order takers” nor helpful sales/facilitators - lazy, unresponsive, even when chased!

I know it's on the much lower end than exotics. But this is one thing I always loved about Lexus dealerships. It's definitely still a mass production company, but the dealerships always had a bit more class and feel to them even compared to the German brands. I actually somewhat enjoy going to the Lexus dealership for servicing and whenever I'm in the market for cars because the staff is genuinely just nice to be around. I feel bad cause there's never a single Lexus I want to buy though... But one of these days there'll be an LFA 2.0

I’ve been looking at the brand as always wanted a 911 - I really didn’t expect this. It’s literally the Rolex experience today. What’s the state in the UK if I wanted to get a 911 S? Do I have to jump through hoops? What’s the secondary market like?

Now you know how Porsche dealers can finance their racing programs.

After watching this it seems that this is across the world and across almost every brands. Availability of spares has also become an issue. Thankfully in India we have dedicated consumer protection laws by which a customer's hard earn money is saved. US must also be having such laws I guess, but then most of the citizens in respective countries are unaware of laws and that's where dealers and companies make customers fool!

Rolex AD has been doing this type of sales practice for a long time too

In the uk 🇬🇧 this kind of practice from Porsche is insane, they try to have you buy 2/3 stock cars plus a Porsche watch for £8/9/10k to try and get a GT product 🤦🏼‍♂️😆🤦🏼‍♂️

I recently recorded an experience at my local Porsche dealership that would make your jaw drop. Horrible!

I love Porsche & currently own a Panamera Turbo, what an amazing car. I also own several other sports cars. I have a 2020 C8 Corvette & drove it to my local Porsche dealer about 2 months ago. It’s paid for & was looking to possibly trade in for a new 911 Turbo. I spoke with the young GM of the dealership, he told me they weren’t interested in the trade & wanted 60k over for the car they had in-stock. I gotta tell you I was blown away! Haven’t made a move but I’m not paying 60k over so a used 911 or Lamborghini might be the direction I go. SUPER disappointed Porsche would allow customers to be treated so poorly. You are correct things will turn around some day & hopefully people remember this BS.

You know we’ve been dealing with this with Rolex for decades now!

Porsche dealers will go bankrupt if they continue to play the Ferrari BS game. I would never play this game with them even if I was a billionaire. There are plenty of nice used examples out there.

But also the base price a Porsche is crazy

When I got my 997, I got a slot when it first came out with a simple handshake. No money required until I picked up the car. I was able to spec it to what I wanted. The initial cars were at the dealers in late August/September, I got my car in October. That was Circle Porsche in Long Beach. Unfortunately, they were bought out recently. The worst is Beverly Hills Porsche, a salesman, Samuel, who claims he is a top salesman in the country, has to joyride every single car when they arrive on the truck. He drives them at least 10 to 15 miles.

This is the very reason I left the brand. I wanted a 992 GT3 and I bought 2... TWO 992 S and still NEVER got one. I recently sold my 992 because honestly non GT cars are boring.

What are "the real collectables" ?

I agree with mainly everything you have said, except I wouldn’t be unhappy to hand back a GT4 RS at no loss to then get a GT3 RS. Thats a very nice position to be in.

I think Lamborghini is doing it with the revuelto you can’t resell once you buy it

Newsflash: Dealers are going away. The manufacturers are going to sell direct.

ROLEX 1st, now Omega and already all other luxury watches (AP, Patek...) Marketing in luxury is offer/demand restriction but they will never tell you. What all says if too much demand worldwide and can't deliver. The second market or grey market went up with watches making available but very expensive, more than AD stores. So used cars will be the only way to get a hand on a luxury.

When you have someone like Jay Leno saying he won't buy a Ferrari because of their ridiculous gatekeeping, you know there are going to be future problems. I agree with him too and apply it to Porsche as well...I'm not jumping through one single ridiculous hoop to have the "privilege" of handing over my money to a dealer! I'll just keep my 2009 997 Turbo (which I do love) for the rest of my life at this point. I found a great independent Porsche specialist to do the routine maintenance that is beyond my skill/patience level and only visit the dealer for the occasional odd part. My car has been trouble free, so I will give Porsche credit for building a well engineered and reliable car, but they REALLY need to fix the sales/dealer experience. Why in the world would a 911 Turbo driver want to buy a Macan to get a possible future allocation of a new 911 Turbo? Insanity! If you have a nice car, keep what you have, enjoy knowing the title is in your hands and go drive and enjoy it! Life is short!