Facebook Ads For LOCAL Businesses: 5 Keys To Success

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Advertising for a local business on Facebook?
Then this video is for you.
In it I show you 5 keys to success when it comes to running Facebook ads for local businesses.
Facebook advertising for local businesses is very different to national or international businesses.
The target area is obviously smaller, as is the population in that area.
That means you have to make significant adjustments to your Facebook ads targeting for local businesses.
Watch the video now to supercharge your Facebook ad campaigns for local businesses...
#localfacebookads #facebookads #localbusinessmarketing
OTHER RESOURCES:
Facebook Ads For ECOMMERCE: 4 Keys To Success • Facebook Ads For ECOMM...
How To ANALYZE Facebook Ad Results The RIGHT Way! • How To ANALYZE Faceboo...
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Interested in our DONE-FOR-YOU FACEBOOK ADVERTISING SERVICES?
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Опубликовано:

16 окт 2024

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Комментарии : 84

@BenHeath 4 года назад

Thanks for watching guys! Let me know what you think in the comments :)

@EveryTimeStudio 4 года назад

i need sub

@omarjesus9368 4 года назад

@@EveryTimeStudio Hey Ben, do you know what circumventing systems is all about? I've seen that many people is dealing with disabled ad accounts because of this policy. And there's no info about that!

@MateoAGRoblox 4 года назад

Thank you Ben, this is hugely helpful 🙏 My agency works nearly exclusively with local businesses, from gyms, restaurants, real estate and more. Your content on local is super useful 👍

@BenHeath 4 года назад

Glad it was helpful!

@thisisfawaz 4 года назад

Great stuff Ben. I was recommending a friend to you and it happened that he was also recommending you to me. We didn't know until I called your name and he said you were the same person he was recommending to me... Lol. That shows how well you are doing in this industry. I'm following up Been. Thank you.

@BenHeath 4 года назад

Haha that's awesome - glad to hear it :)

@yoursocialmediaassistant-d1827 2 года назад

Brilliant video Ben- thank you!

@L2Fran99 4 года назад

Hi Ben, I think that if you don't want to target near cities you can simply select "target cities only" and put the name of the city you're located, instead of using a targeting area. As always, great content, cheers!

@BenHeath 4 года назад

Good tip! Thanks for the kind words as well

@marcossantos1998 4 года назад

thank you sir you just saved my skin rn By far the best video I've watched on the topic. It's specially good since facebook ads for local business tends to be a tricky subject to find info on.

@BenHeath 4 года назад

You are most welcome

@shahbazaskari2796 3 года назад

You're always so helpful Ben. Thank you so much... ❤️

@BenHeath 3 года назад

My pleasure!

@abdoutm2132 Год назад

thank you, sir! that's very helpful...

@BenHeath Год назад

Glad it was helpful!

@anniewu8090 Год назад

These tips are super insightful! Do you have any recommendations on how to record conversions from the Facebook ad campaigns for service based local businesses? Currently, I can only think of sharing a promo code in the Facebook ad itself and record how many times it was redeemed in store but was wondering if there might be another method. Thank you!

@BenHeath Год назад

Thanks a lot. Yes promo code is the best way. You can also compare the overall customer volume pre and post campaign.

@jeremy_317 4 года назад

Hi Ben , Been (no pun intended) watching your channel. Just wanted to say thank you for the awesome content! Best 2020 social media advertising youtube channel! Had one question: with regards to instagram post insights, I noticed I can only view basic data on each post and no info on activity/audience. Is this most likely because my profile is relatively new or there is not enough data yet to establish these numbers (albeit there was a reach of 1000+ accounts on the post)?

@BenHeath 4 года назад

Thanks a lot Jeremy. Option 2 there I think :)

@ehsanullahbaig807 4 года назад

This was really helpful. Thank you Ben..

@BenHeath 4 года назад

My pleasure!

@c4dder 4 года назад

Hey ben great video, should I still be testing for local businesses?

@BenHeath 4 года назад

Yes I would but it may be more limited - particularly with targeting.

@AnG-wq2fi 4 года назад

Thanks for the great tips Ben! How would you go about for a small phone repair business in a small city?

@BenHeath 4 года назад

Brand awareness to everyone - you want to stay top of mind with that sort of services.

@AnG-wq2fi 4 года назад

Ben Heath thanks man

@digitalClay 4 года назад

Hey Ben - awesome tips! Any chance you'll be making a video on linking Gumroad to Facebook Ads?

@BenHeath 4 года назад

Thanks a lot. I don't think I've heard of that.

@digitalClay 4 года назад

@@BenHeath A lot of us "artrepreneurs" use Gumroad to sell digital products and they recently introduced the Facebook Pixel in their platform - it's easy to setup but not so straightforward to analyze. Maybe it can be interesting!

@sampalumbo8599 4 года назад

Awsome tips! Thank you sir

@BenHeath 4 года назад

My pleasure!

@garethmbalch8597 4 года назад

I have watched your youtube videos a few times now, but although they are very succinct, I find I am still confused regarding the best course of action I should take regarding being able to maximise from the Facebook advertising facilities. In a nutshell what I am attempting to achieve is to get a charity song to number one over the Christmas period. This is 100% non-profit venture with any underfunding or overspending on advertising//promotion will have to be funded by me personally My question to you please is from your list of 13 possible courses of action which would you recommend I pursue in order in order to possibly reach my goal. Any advice would be very appreciated.

@lauraedwards2725 4 года назад

Great video! What about if your business only applies to a certain on a postcode basis which have a low audience within them?

@BenHeath 4 года назад

Thanks Laura - in that case this stuff still applies - just don't narrow your audience.

@nmorton100 3 года назад

@@BenHeath Great info Ben. I'd like to reduce my audience area to just my town, but FB only allows me to reduce to to 17k around my area, which is way too big, any tips to make it a smaller area? Thanks so much.

@rezose1599 2 года назад

Hey Ben. Does it make any sense to replace existing ad creative when I reach ad fatigue in order to save likes and comments?

@BenHeath 2 года назад

Yes, although I would just add new ad creative to existing ad sets.

@rezose1599 2 года назад

@@BenHeath you're the best!

@yelcoppens6349 3 года назад

Very interesting, thanks!

@BenHeath 3 года назад

Glad you liked it!

@LennyYT 4 года назад

Awesomeness

@BenHeath 4 года назад

Thanks Lenny :)

@drlsaria 4 года назад

Can you make a video creating an effective facebook ad for a clothing brand please? 😭 I need help

@BenHeath 4 года назад

Good idea :)

@evansfamilyclan 4 года назад

Do you have any videos on social proof on your ads??

@BenHeath 4 года назад

I don't think I do - but that's a good idea :)

@mohammedlilani3271 4 года назад

Hey Ben amazing video thanks so much! Just quickly I am about to start running ads for an estate agent in the U.K . Does the special ad category for housing apply in England because on my clients ad manager it says the special ad category is only for social and political issues, doesn't mention housing...

@BenHeath 4 года назад

Thanks a lot :) I think you should be fine in the UK.

@BenHeath 4 года назад

But I haven't had a look into that specific industry recently so be careful

@mohammedlilani3271 4 года назад

@@BenHeath will do thank you so much!

@Dailydoseofogfortnite 4 года назад

Hey Ben LOVE UR VIDS! I am from Denmark(4,8mil on fb) and I was wondering if it would be good to stack each lookalike into one adset? For example when testing - 1%3%5%7%10% of custom audience video95% into 1 adset to get higher populated adsets(1% is 48k)? thank you!!

@BenHeath 4 года назад

Awesome :) I wouldn't stack them but I would use a 10% LAL

@yovelshoval5139 4 года назад

I know its not relevant spesific to this video but i have a subject i cant find any solution anywhere about the delivery of the budget I mean like lets say Facebook for instance, lets say i chose purchase event and im testing few products in the same time and/or few creatives in the same ad set why Facebook or any other advertising platform is putting the budget in some spesific product or specific creative than the other even if the metrics is worse like creative A is has worse ctr and cpc than creative B like the advertising platform don't care about the metrics all they care is about who will give me the most purchases in a sooner time regardless the CPA ? Im trying to understand things deeper and maybe like if i will understand it better i will just turn things off or on in the beginning instead to wait to things be happened ty

@HouseMusicMixChanel 4 года назад

Would you exclude 3 second video videos when launching new ads or creatives? Just so that Facebook finds completely new people.

@BenHeath 4 года назад

No I wouldn't - I'm happy for Facebook to target those people it thinks are most interested.

@asvanasvan5191 4 года назад

I own a small furniture business that delivers to several locations in the UK. What should my campaign objective be? Thanks.

@BenHeath 4 года назад

If you deliver I'd go with conversions :)

@asvanasvan5191 4 года назад

Thanks for your reply. We don't have a website so we rely on people to message us on Facebook to arrange deliveries and we take cash or card payment on delivery. Should I still use conversions? Or traffic or messages? Thanks.

@digitalwolfy8243 4 года назад

@@asvanasvan5191 My advice is to create a simple landing page (you don't need a website) , install Facebook pixel and create the Facebook campaigns like a pro. If you need help creating a landing page with the pixel installed for your business, email me at alex@digitalwolfy.com

@huzaifaali2639 3 года назад

Helpfull🔥🔥

@BenHeath 3 года назад

Glad you think so!

@huzaifaali2639 3 года назад

@@BenHeath ❤❤❤❤

@cipichirita1 4 года назад

Can i post the same ad with different copy to avoid ad fatigue?

@BenHeath 4 года назад

Yes you can but it may not be that effective for overcoming ad fatigue - it's usually best to change up the creative.

@cipichirita1 4 года назад

@@BenHeath thank you Ben

@kareemhany4127 4 года назад

Ben, my 2 business accounts had been restricted and they said it's a final decision so how can I get new one? I think if I made new Facebook account they will consider it fake account and will close it What should I do ?

@BenHeath 4 года назад

I'm not sure what you can do there I'm afraid. Can you make a new personal profile that has nothing to do with the others?

@kareemhany4127 4 года назад

Wouldn't it considered to be fake account?

@kareemhany4127 4 года назад

@@Sora-sk2ho They said that I violated their policies even though I didn't do anything wrong it took 1 - 3 Days to respond

@kareemhany4127 4 года назад

@@Sora-sk2ho Actually they didn't say the actual policy I violated

@impulse2 3 года назад

Facebook disabled our ad account for calling out our location, it was violating their personal attributions, then after requesting a review again they disabled oujr manager account.

@mrmoustaches5528 4 года назад

Love you ben❤️

@BenHeath 4 года назад

Much appreciated :)

@mrmoustaches5528 4 года назад

@@BenHeath hey . I'm selling Earbuds on my FB page in Dubai. Which option will be better on campaing start up? I'm selecting messages and sometimes traffic option. Is it good? Kindly tell me🙂

@shilpashukla9552 4 года назад

Hey Ben I want to promote my clothing business in my country first Do guide me Very very new to FB group

@dominictoribio1310 4 года назад

My idol

@BenHeath 4 года назад

Thanks a lot.

@rezose1599 2 года назад

Are warm re-target campaigns working for local businesses? Since you reach all potential audience with cold campaigns anyway? 🤔

@BenHeath 2 года назад

Yes it can still be helpful - just wants a very small budget

@markalmaxmagdadz 4 года назад

Hi I have a team and we are just starting to build a company for an digital advertising agency, If you don't mind ,can we ask for your free consultation as our guide.It will be a a huge help to us..Thank you in advance.