FIRST LOOK: BMW Vision Neue Klasse X - BMW Design Back On Track? 

So, what do you think? Is BMW design back on track?

It genuinely looks better than their latest designs. BMW should either do designs with curves (like the F90 M5, F83 M4) or just commit to sharp angles. Because BMW’s current line-up is somewhere in the middle and features the unproportional messes like the latest 5er, M2 and X2. The problem with the latest designs have just never been the grilles. The entire cars were out of proportion and uncohesive. It the new Neue Klasse brings back cohesion in their designs, then I’m happy.

The second I saw Kai and his man bun it all made sense.

Thanks for the bigger windows, BMW. I hope you start a trend.

Bring the Round headlights back! The two light bars could be from any other car maker. The 'angel eyes' were a BMW design icon.

Now I can confirm BMW lost their Minds

Trollers, after big ass kidneys now we get skinny ones :))

Compare to iX or XM or 7er/i7, this is WAY better design, simple, traditional looking, and still classy.

This is sooo much better than their recent designs.

The new front grill gives me e30 vibes.

I feel like I have been watching Top Gear's RU-vid videos for the past few years waiting for this exact moment. No, not the moment that BMW does the inevitable and does another big U-turn on design, but the moment that Mr. Barlow's excellent editorial work is carried over to the videographic medium. Thank you, whoever made that call.

Love it, bold, well proportioned, yet continuing to be brave enough to be different. Loving this new design language.

I don't tend to like BMWs and loath their current range...but this...well, credit where it's due, is a great deal more cohesive and appealing.

A perfect example of what attention to detail and proportions can do to a car. Loving that low beltline too - hate the tank-style windows. His thoughts on window design is spot-on. The Vision Panoramic Display is very much in the same line as the instruments of the Renault Avantime, but for the 21century - love that too. Refreshing that neither car is designed to look agressive - finally they can just be good-looking...

Wow I can't wait to see this on actual cars, it looks incredibly good!

Huge step forward with these designs. For all the futuristic boldness in the design, the cars still look cohesive, calm and restrained.

Why can't we have normal cars...WHO ARE YOU..WHO ARE YOU PEOPLE buying all these SUV type vehicles.

Haven't really bonded with a lot of new BMW designs but this... I actually love the Neue Class designs. Reminds me of the appeal my OG M2 has for me - beautiful design without being too aggressive. I can't stand how aggressive cars look these days so this is refreshing. Bravo to the designers! These are going to look fantastic on the road.

BMW still can’t get their front ends to look right but the rest of the car looks great.

Actually look better than the current cars they’ve got

@TopGear I think you need to do some research on what a supercomputer is...

So I need to keep my f90 till the end of time

Rabbit or Chipmunk comes to mind.

Wouldn't call the raised cockpit dash "genius" since Honda did the same many many years ago

BMW designers, please stick to some sort of simplicity. These already look much better than the current cars

Technology is advancing rapidly in mobility, necessitating designers who can keep pace with this evolution. Electric cars must distinguish themselves from combustion vehicles in their design. I am particularly impressed by BMW's Neue Klasse approach; their new interior and exterior designs are innovative and hold great promise. 👀

How right you are to put a "?" at the end there

Driving BMW for 20 years. Looking for an alternative now.

I feel compelled to say thank you. Why? Because for at least the past decade car manufacturers have told us what we like, even when we said we didn't (as consumers). Think everything being controlled via a screen. Think no spare tyre. Think SUV when you love a sedan. Recently the designs of BMW have been more confronting than rewarding, subjective I know. But how wonderful is it to hear that heritage, brand history and being able to take these into the future. How often have we heard reviewers of old cars talk about the "glasshouse", low belt lines, greater outward visibility compared with dark, dingy motion sickness inducing design. I love driving cars from 30 or 40 years ago because blind spots were not an issue and a reliance on tech wasn't even on the horizon, and further, my grandchildren will possibly be able to look out a rear passenger window and see more than just tree canopies - the future of motoring is looking brighter. Thank you.

I think the design is fantastic. Really like the use of glass to open up the environment. I’d have one

Those "designers" talks are unbearable

I wish BMW would just go back to round headlights and hockey stick tail lights

at least the grille has the right proportions... even if it's not chrome anymore.

I have owned a lot of BMWs. I can never imagine buying one ever again.

I really love the design language of these Neue Klasse concepts, I just really hope they will deliver a product that has some resemblance of this.

I feel like the ugly BMW’s that we have today are just the starter to the main course which is this.

I hope they release these cars instead of just being concept car. This is so much better then the latest previous generations that could be described as: low tech, stupid lines and confusing. I had one of the most expensive ones, i know. Sold it and got tesla and never look back.

Where are the buttons?

Love BMWs. Everyone hates them when revealed, but start to love the design in later years.

This is definitely a better design direction than the monstrosties we've had the past couple of years

Even though I count myself as an old-school petrol head and drive a G21 M340i Touring, I love this design philosophy of the Neue Klasse cars. I'm not a fan of SUV's, so the saloon really speaks to me, and I loved it the first time I saw it. The almost button-less controls will take some getting used to, but it looks classy, sleek and sharp, and I like that a lot. Well done BMW. 👍👏

If they can build that with E46 quality and reliability, they might have me back as a customer. I've had an E39 M5, two X5's and three E46's. They're rod bearing issues in their recent V8's have been a "no" for me.

It doesn’t matter what bmw put out you will get the complainers haha. This looks good

I like the current treatment of their badge. Would love to see how it all comes together when its actually on sale.

BMW is the only carmaker that is simply not capable to maintain its signature front design. Perhaps they should get rid of these questionnable "nieren".

I remember chatting with Kai when the i4 concept debuted. I asked him why the polarizing design. His response was that it wasn't his job to make everyone happy, it was to push the brand forward.

So impressive. For once, a cohesive design truly beyond its years. Love the unique iconic screen shape and return to low belt line. The interior is superb! I would be excited just to be a passenger in it. Kudos, BMW!

It's awesome but knowing BMW only 10% will make it into production. Also, no NACS plug = no major sales.

That sedan looks absolutely stunning

Chris Bangle's cars are looking better with every new BMW launch

I think it looks like a Lynk & Co

I like the look and finish of both of these cars, I think it’s a better direction for what BMW has been doing generally. The SAV I think does a good job of demonstrating a car that looks like a BMW. I’m not a big SUV CUVSAV guy, But seeing this on the road would not offend me. There are some generic shapes that are being used by various companies for their vehicles these days, like some others have commented, but I think the SAV manages to avoid looking generic, you know this is a BMW even with the lights off. The sedan however is not as successful in that way. I like the shape of the sedan, it is a little weird with the taller side window glass, but I think I could get used to that. And the overall shape, while closer to the generic sedan shape that it’s doing, is still unique enough that I think it’s fine. Where it falls down is the grill. There is a hint of a dent for where the kidney shape BMW grill ought to be, but it is so barely there that this vehicle looks like it might be a Lincoln or a Buick? That is not where BMW wants to be. they have stretched the kidney grill so far wide that it loses its meaning. I would almost rather have the giant beaver grill from the previous generation which, while extreme, is still obviously BMW . But this is easily fixed. Take the grill from the SAV, shorten it a bit so it’s still taller than it is wide, and slap this on the front. That solves the grill problem. As far as the rest of the shape, short of Making a caricature of the original 2002, I don’t know what you would do to be different shape wise. That said, the tall glass that dips below the fender line is actually an interesting and unique choice. The only thing that’s missing is the iconic C pillar that has been a feature of many BMWs. At least I didn’t see it. Rewinding and looking back again, you could argue that it’s there, but it’s not the same iconic shape that tells people it it’s a BMW. Make that more prominent, and fix the grill, and I think the sedan is fine

I salute BMW for trying to create an unapologetic future design language. I drive an iX and understand the criticism, but it’s grown on me, and it’s a great vehicle.

It looks great, minimalist, and clean 👌🏾🔥

Bring back the previous generation’s classic curvy design with the iconic angel-eyes DRLs..

Love the focus on creating a bigger greenhouse with more glass. That is one of the things I miss most abut older cars.

Hmm.. interesting… I don’t actually hate it🤔 a truly interesting vehicle!

Awesome work from BMW. I have already booked one New Klasse, iM3!!!

The ethos of this car is closer to the iconic i3 that I drive myself than the later i models. The Lower belt line is a great example and I’m glad it’s included as a big glass house makes all the difference in driver experience and connection with the environment

That guy is exactly the type of tool who would look at this design and think it works.

This is one of the best bmw cars they made so far this year, well except for the m5 but they fixed the grill and it does look very cool

back on track? xD

Massive improvement on what they have been doing for the last 10 years. Said I would never touch BMW again after seeing XM and iX. This is best design X3 has ever had. Would be seriously tempted if it was available. Makes me wonder if the X5 will be as good.

I will happily trade in my current 4 series for a neue Saloon. Cannot wait :D

Must be fake. The grille is not big enough.

Is that a Peugeot or a BMW

Splendid car, great design, fantastic interior, well placed color accents. Already love the Neue Klasse. Bright future for BMW

Designer: I tend to talk a lot. I can confirm this is the case.

I love the new kidney design, now all we need is a coupe version of it like the BMW E9 3.0 SCL

Design back on track? Yeah, very quick, in the dark and from very far away 😅

Wow - elegant, yet future forward. It's the complex yet classy design we've been asking for. BMW DESIGN IS BACK?

Big windows and big panoramic roof, this is just perfect

I like it

What a brilliant new direction from BMW, it is easy to talk about getting back to your roots but so hard to do this and be modern, BMW have nailed it with this design language. One of the best looking electric cars in the world.

If this is the approach and thinking that will inform BMWs future direction, I am reassured. It’s a bold and imaginative but also recognises what made BMW so successful in the past, clean, well executed designs that enable their engineering prowess to shine. I despair at the visual mess and noise of their current range but I like this a lot, I hope the released models stay true to the concepts.

This is actually pretty good.

The interior is amazing

This new “thing” is the Pontiac Aztec of 2024. I have owned a 2007 BMW E92 since new, a significantly better looking car than anything they’ve put out in the last five years.

I have to say the the design idea of Steering Wheel and Panoramic Vision is prettey similar like the All-New Lincoln Nautilus.

"we replaced the chrome with light", no you replaced the chrome with plastic. Not exactly more environmentally friendly.

Very nice - BMW design is back

this one looks better than current iX series. Hopefully if they make this the final product will be atleast similar to what we see now.

When I was a kid, I had a chance to drive a new BMW 1600. In that era of outlandish American land yachts, the 1600 was revelatory. So light and precise with a fantastic greenhouse. What are the chances that any of BMW’s future EVs will weigh less than 4000 pounds and be imbued with steering feel?

When you think the ix and i4 cant get uglier 😂

Love BMW👍

This Vision X is beautiful in my mind, has a strong and clean identity. It puts the BMW image back in perspective and balance. No overstatement here, this car breathes modernity and assurance. Nice work 😎

Polarizing but in the end it will last. Compared to many others there is a vision and a design strategy that leaves room for new evolution and interpretation.

April fools? Oh wait still in March….

This looks like a low poly render of the ix we have already lol. What are these guys smoking

The grille isn't the size of a football field and it looks better than an IX. That's a win in my book.

SUV Exterior designs looks good.. Looks Better than many current BMWs.. ICE cars for me though

Neue Klasse V1 = Saved the company. Neue Klasse V2 = Destroyed the company.

Very beautiful

The Design is good, but I am not sure about this 3D-Lighteffect in the Kidney especially at the sedan. I think it looks cooler and cleaner with only the two lightstripes acitivated on each site. Hope you will be able to turn the 3D-Effect off. Also I think the sedan looks better than the SUV with the huge but slim kidney which integrats the light. Still it is missing some contours on the front lip, but with that fixed the sedan could be the best looking ev in its class.

It looks great. So far BMW are the only EV makers that don't make them look like 1990s Toyotas.

What the hell is BMW doing ???

What an eyesore

love the simpler shapes and lines. truly the neue-neue klasse.

The Prius did that years ago with the head on display. That was a good idea

"and besides, combustion engine cars will still be available" is how you chose to end this video? Top Gear. You can fire Clarkson, but you can't seem to drop the stupid attitude about electric cars. You had one job, to show the audience where BMW is going with its all electric future.