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Food Theory: The Secret Dunkin Donuts DOESN’T Want You To Find Out! 

The Food Theorists
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Have you ever been walking through the mall and smelled that delicious, iconic sent of Cinnabon? Have you passed by a Panera and SWEAR you could smell the bread from outside? Maybe you've been on a bus and suddenly got a craving for some Dunkin Donuts? All of those things happened on PURPOSE! You see, companies are operating just inside the law to get you STARVING for their food... some may even say they've tip-toed outside the lines of the law. Well Theorists, get your detective hats ready. We are going to figure out if these companies are BREAKING the LAW!
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Writers: Matthew Patrick, Justin Kuiper, and Luke Barats
Editors: Pedro Freitas and Danial "BanditRants" Keristoufi
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#DunkinDonuts #Dunkin #Panera #PaneraBread #Cinnabon #Smell #Marketing #FoodTheory #MatPat #GameTheory #FilmTheory

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17 май 2024

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Комментарии : 6 тыс.   
@CZsWorld
@CZsWorld 2 года назад
One time I was walking down the street and caught this massive whiff of Panda Express (which was probably 200 ft behind me). It was strong enough that me AND THE GUY WALKING IN FRONT OF ME both TURNED AROUND and went back to the Panda Express.
@noah2698
@noah2698 2 года назад
I see why
@mhrgall
@mhrgall 2 года назад
huh? So the wind was blowing in the opposite direction or what?
@TideManReal
@TideManReal 2 года назад
Oh
@nhatanh181
@nhatanh181 2 года назад
You guys got Panda whipped.
@Lydia_Deetz
@Lydia_Deetz 2 года назад
omg, this happened to me, but with baker's delight (AUSTRALIA 🐨)
@kenzihenderson5258
@kenzihenderson5258 2 года назад
Disney parks has been at this for YEARS. Although they do the typical scent stuff like making it smell like cookies outside their bakery to get you in the snacking mood, they go well beyond that. Every major area of the park has its own scent, several major rides have distinct scents to make the experience more memorable, the major disney resorts have their own scents (in my personal experience the polynesian scent is like aromatherapy, like you just feel a wave of relaxation hit you every time you walk in the lobby)
@commode7x
@commode7x 2 года назад
Disney is the master of mind control
@julyannamonero
@julyannamonero 2 года назад
I was surprised he didn't mention this! Certain rides definitely have certain scents.
@tomhodges1600
@tomhodges1600 2 года назад
I was LITERALLY popping on here to point this out!
@chickenpuddingstudio4730
@chickenpuddingstudio4730 2 года назад
That darn mouse
@MeLaThor13
@MeLaThor13 2 года назад
Disney has some of the most amazing tricks. Everything there is so well planned to make a full experience.
@natem4110
@natem4110 2 года назад
I work at Dunkin and they treat me terribly so I’m not scared to say that all of the donuts are shipped from a different factory/location. We get the donuts shipped to us every morning so we don’t actually make the donuts. We do cook the muffins in the location though
@YedidahMVO
@YedidahMVO Год назад
Well, I mean, I doubt people eating at dunkin donuts go for their fresh, healthy menu
@2DJoYogurt
@2DJoYogurt Год назад
Wow I mean I guess that makes sense but Still also may I ask why do you make the muffins at the same place?
@mintchococookie568
@mintchococookie568 Год назад
It’s Dunkin’ Donuts why are there even muffins
@GlizzyGoblino
@GlizzyGoblino Год назад
@@2DJoYogurt I work at Dunkin and yes we do get our donuts frozen from other locations. Some stores make their donuts in house, it varies by state but there arent many. Muffins, Bagels and croissants come frozen raw, we bake every morning in house.
@2DJoYogurt
@2DJoYogurt Год назад
@@GlizzyGoblino Oh OK thank you for telling me
@alexandertilson7081
@alexandertilson7081 2 года назад
So I’ve worked at Panera bread recently, and I can tell you the bakers work the night shift so they can actually make the bread in a timely manner. The bread that you smell throughout the day is that same bread just reheated when they need it.
@UserNameAnonymous
@UserNameAnonymous Год назад
Does reheating bread release the same chemicals that are produced during the baking process? I doubt it
@sweetwill6233
@sweetwill6233 10 месяцев назад
@@UserNameAnonymous How about you just grab some leftovers in your fridge and reheat them in the oven and then take a smell as they start to get warm. See if it smells like the food it is. If it doesn't then you probably shouldn't eat it.
@ddmorgan3939
@ddmorgan3939 2 года назад
Fun fact: there's a possibility that you'll never smell fresh donuts baking in a Dunkin. They usually rely on the overnight baker and for my local store, they'll only day bake if someone already in the store can do it, and if its still like ... 6AM and they're out of glazed donuts.
@mandyfrazier4937
@mandyfrazier4937 2 года назад
I worked with the night baker and the donuts and croissants always smelled sooooo good fresh out the oven, never the same during day shift
@ddmorgan3939
@ddmorgan3939 2 года назад
@@mandyfrazier4937 I used to be the night baker. They tasted better as well 😈
@marcuseaston1583
@marcuseaston1583 2 года назад
"fresh from the Freezer" Just like Tim Horton's and Panera!
@energystar580
@energystar580 2 года назад
I got real lucky one time, went in around 2 pm and got some donuts fresh out the oven, started to melt in the bag even. Definitely the best trip I've had to dunkin's
@Im-fl7gu
@Im-fl7gu 2 года назад
I actually got a glazed or chocolate donut when they were out and the fresh donut was so soft and delicious
@carbongaming8448
@carbongaming8448 2 года назад
love how he doesnt even mention the fact that disney was doing this all the way back in the mid 90s
@bradowensaz
@bradowensaz 2 года назад
Nobody talks about the mouse if they know better
@oldsport9279
@oldsport9279 2 года назад
So it’s best you take this comment down before he sees
@adcamper92
@adcamper92 2 года назад
Careful Mickey will find you
@MaskedHeart
@MaskedHeart 2 года назад
🐭🐭🐭🐭🐁🐀🐁🐀🐁
@AngelWingsYT
@AngelWingsYT 2 года назад
He knows not to go near the mouse unless he wants to go missing
@cpmario97227
@cpmario97227 2 года назад
Just used this video as a source for my Philosophy class discussion about how Descartes believed you couldn't trust your senses because they can lie to you. Let it be known that MatPat and the team's hard work is the subject of college-level discussions about ethics and finding the truths of the world. Thanks guys!!
@ThePancakeRenegade
@ThePancakeRenegade 2 года назад
Rationalism for the win! Thanks Immanuel Kant!!
@Amira_Phoenix
@Amira_Phoenix Год назад
Two birbs with one stone: yt scrolling and thesis writing 👍
@brawlstarsgamingv2312
@brawlstarsgamingv2312 Год назад
@@Amira_Phoenix pog
@lenozzie
@lenozzie Год назад
As a Panera employee, I can confirm the ovens are still used and then we also have an oven with the vents on the outside and when we start baking, the place gets warm and smells good 🙂 but the kitchen is under the vents so it spreads more through the place.
@mimikyurepaints2381
@mimikyurepaints2381 2 года назад
Fun fact! A lot of the “fake smells” are still organic from a chemistry standpoint! They’re called esters and are a mix of to different carbohydrates, one that’s an alcohol and one with a carboxyl group! We did a lab on it back in grade 12 and it’s so fun bc the smell of the butyric acid wafted through the whole science wing, but in the chem lab it smelled like flowers and oranges and bubblegum
@Death-999
@Death-999 2 года назад
This nigga is fooled by the "organic" buzzword.
@mimikyurepaints2381
@mimikyurepaints2381 2 года назад
@@Death-999 oh I’m not, in fact I’m 100% pro gmo it’s just fun to point out how something completely synthetic is still organic lmao
@emperormeako
@emperormeako 2 года назад
@@mimikyurepaints2381 I wish more people watched NeilRed
@extortionae6419
@extortionae6419 2 года назад
They still do it at Disney Land throughout the park those little things on the walls you think are speakers are just that lol let's say you're around the candy shop they be making fresh cookies and you smell it
@RhythmicLemur60
@RhythmicLemur60 2 года назад
Organic chemicals just mean compounds which have carbon atoms present in it. Like for example CO2.
@bennettam.9330
@bennettam.9330 2 года назад
Mom: Honey, why are you plugging your nose? We’re on a bus. Me: Matpat has educated me.
@SMBudge
@SMBudge 2 года назад
@Тоmmуlnnit 🅥 definitely not a rickroll, don’t go to 5:20 in it
@Caleio
@Caleio 2 года назад
I am a EDUCATED ONE!
@Lol-pz9ow
@Lol-pz9ow 2 года назад
@Тоmmуlnnit 🅥 what?
@knight764
@knight764 2 года назад
id rather suffocate then be lulled by donut and coffee advertisements
@aa-rav
@aa-rav 2 года назад
I have been educated too
@elizabethgemmill1632
@elizabethgemmill1632 2 года назад
When he mentioned Cinnabon does the smell tactic, I KNOW EXACTLY WHAT HE MEANS!! literally the moments you past by it, the smell is so distinct and AMAZING, your brain instantly wants one.
@NbNgMOD
@NbNgMOD Год назад
I REALLY hate the cinnabon pastries they are NOT that good.
@catzie_78
@catzie_78 Год назад
Oh I think Famous Amos does something similar. Even getting within a few METERS of that Famous Amos, you get smacked in the face with sugary, buttery, cinnamonny, chocolatey goodness-it’s too hard to resist sometimes.
@gimygaming8655
@gimygaming8655 10 месяцев назад
I have a bad sense of smell so I have no idea what he was talking about. Unless it is really close to me, I can't smell anything.
@HighAsHeckPriestess
@HighAsHeckPriestess 4 месяца назад
​@@NbNgMODbut do you at least like cinnamon rolls?
@NbNgMOD
@NbNgMOD 4 месяца назад
@@HighAsHeckPriestess not from cinnabon
@TheAdvertisement
@TheAdvertisement 2 года назад
I think it's fine to waft out smells if it's from what you're actually making, even if a bit heightened. However, it becomes disingenuous once you start using smells that aren't from your product. It's similar to using CGI in a food commercial, something which is explicitly against the law. You're presenting and something that isn't your product as what you're trying to sell.
@christylbk
@christylbk 2 года назад
if we start banning calming smells at stores can we ban the music I hate hearing it and it actually irritates me.
@compzac
@compzac 2 года назад
That being said, in his analogy of using sony who tend to spray scents i dont really find that to be an issue. I mean its not like im going to equate oranges to a PS5, and thats such a legal toilet, because where do you stop, they would essentially have to ban using any sort of air freshener in commercial envoirnments for fear it could "trick humans into buying something" though i do agree that if you sell food as a product brand name IE dunkin or starbucks the smell should be on brand for your products available... Also those smells shouldnt be allowed outside of your stores zone. I am referring to the dunkin using scents on transport systems in Seoul, i get that its obvious that its a fake smell but at least for me i would find it extremely intrusive. It would be like if a mcdonalds employee stood at your front door constantly ringing the door bell with a big mac in their hand, at least thats how i see it since unlike with sight where i can simply ignore a billboard or sound where i can mute the TV or Radio i cannot just ignore the smell at least with out plugging my nose.
@liaddractive
@liaddractive Год назад
@@christylbk store music creeps me out idk but let’s start a petition
@eyweiuai
@eyweiuai 9 месяцев назад
@@christylbk leave the smells there, just get rid of the music
@anxiety_ridden3
@anxiety_ridden3 9 месяцев назад
​@@christylbk the smells are okay but yeah get rid of the music once I heard misery play in a store and I had to cover my mouth to stop myself from laughing never again
@cruros9084
@cruros9084 2 года назад
The worst part is when your sense of smell is really sensitive and the "nice perfume smell" actually gives you a horrendous migraine.
@Jeff4theRaid
@Jeff4theRaid 2 года назад
held a door open on valentines day in school for 100+ students going to lunch with colognes and perfumes amped up a bit, thought I was gonna flipping pass out and had to sit down for a minute
@gogauze
@gogauze 2 года назад
I can't do aerosol air fresheners for the same reason. It produces a cloying miasma that makes me feel like I'm choking along with that headache.
@gaminggladiator06
@gaminggladiator06 2 года назад
I actually got sick once when i was a kid, while i was at a perfume store with my mother. I was extremely overstimulated from the perfumes that i threw up. Partially lucky that we were at the cash register when it happened, because when the cashier lady saw i was trying to hold it in, she grabbed a little trash can from behind the table and handed it to me. I think my mom was embarrased that happened, but there really shouldn’t be anything else to do in that situation, other than check if your child is alright and leave as soon as you can so that doesn’t happen again, because this sickness was caused by the enviroment. The problem was, my mother only did half of that, she checked with me if i was ok, then proceeded to banter with the clerk lady, as if none of that happened. I come to find out later in life that my mom just doesn’t read the room well and may just be the only person that can actually worry too little in a serious situation. But still, if your child says they’re feeling sick and actually throws up, you should still check on them, becuase they could still be sick. And unfortunately, i was still in the area that made me sick, and she was taking such a long time, i actually started to feel sick again and just said screw it and waited outside, which at such a young age, it was my first time i purposly split from my mother in a public area. Lot of bad thing could’ve happened, and not one cross my mother’s mind. That is actually the second thing i learned about my mother, when my mother has something on her mind, nothing else takes over until she’s finished or it’s something that needs her full attention. As long as she actually sees it. Worse part is, she didn’t even aknowledge it for the rest of the day. It literally took until the next day ror her to bring it up. When i had pretty much forgotten about it. Which is the third thing about my mother, she claims to be so busy, she has some check list of things to do in her head that she does in order of which one came to her first. That’s at least what i think happens. I really don’t want to want to just dogpile on my mother, she is an actual good person, she just can be a bit thick-headed at times, but her heart’s still in the right place, though she can turn into the personification of a ‘karen’ when she doesn’t get her way at restaurants. (Well, except the asking for the manager part, she moreso just just really snarky and a bit bitchy when it happens, but mostly the same, really.) I apologize about for the ranting, i suppose i just had some issues of my past i needed to get out.
@heavenl6401
@heavenl6401 2 года назад
@@gaminggladiator06 sounds like youre the one with the issue but cling to your mother for excuse. Must be young. Really( Be grateful you find this complaint worthy or traumatizing. Giving so much authority to someone else, to care for your state of mind or health will only hinder you. Never expect it and be appreciative when true friends show consideration. Otherwise get use to how most people will respond to your oh so desperate needs. Grow up nerd
@heavenl6401
@heavenl6401 2 года назад
@@gaminggladiator06 if you see the complexity of your mom as a person than you should be mature enough to keep it to yourself like the rest of us.
@mamapeacefully
@mamapeacefully 2 года назад
I used to work in the "food avenue" section of Target, where they had me make popcorn every 30 minutes whether it was selling or not. They told us it was because popcorn was super cheap in waste, but the smell made the customers hungrier when they were grocery shopping. Our store did a lot of grocery sales, so we made tons of popcorn. And yes, Food Avenue was at the front of the store.
@shivorath
@shivorath 2 года назад
Sounds like you weren't making popcorn. You were manufacturing smells and binning the waste side-product (when you couldn't sell it to customers). Something about that idea amuses me.
@sporkpods7135
@sporkpods7135 2 года назад
nope.
@zinosword
@zinosword Год назад
11:29 "Wait a minute that is 20 MatPat's over the legal limit" a yes the imperial system
@nekoprankster2184
@nekoprankster2184 2 года назад
You know, I do have a question to add to this. So with covid causing us to mask up when outside, I noticed a benefit recently where the mask can either hinder or eliminate smells (benefit to me because I can be sensitive to them). I mainly noticed this when someone who didn't wear a mask as often mentioned how some people we both interacted with that day clearly smelled alcoholic, while I never caught any scent. From there I did start noticing how face masks seemed to block scents (although not always getting rid of them 100%). So, with how long customers had to comply with mask mandates when entering businesses, could we find a decline in the aroma method's effectiveness in areas that required face masks?
@NbNgMOD
@NbNgMOD Год назад
Actually that is a very good observations, with the mask mandate down, I guess I'm gonna go back to masks
@11dorkk
@11dorkk 2 года назад
My mom worked as a candy girl in Disneyland back in the early 1980’s. She told me about the smells being wafted from behind the bushes in from of the shop to bring people in from Main Street. As a kid I found that fascinating!
@barbmcelderry9164
@barbmcelderry9164 2 года назад
That’s nice!
@timcondon5184
@timcondon5184 2 года назад
As an adult i find that disturbing
@jujhar.
@jujhar. 2 года назад
Yup
@Light-si5ti
@Light-si5ti 2 года назад
At Jimmy Johns, employees are encouraged to yell “FREE SMELLS!” when pulling bread out of the oven.
@hybridpheonix6343
@hybridpheonix6343 2 года назад
Peculiar flex but i as a jimmy employee will note ussually we just shout "hot bread" REALLY loud as we walk the bread through the store (wich probably distributes smell i always thought it was dumb our ovens are away from our bread rack) so that we dont bump into people with the trays because they are instant scar causers but we talk about free smells and how good the bread smells constantly
@Light-si5ti
@Light-si5ti 2 года назад
Former JJ employee. Managers told us to yell hot bread, and if customers were in to yell free smells
@hybridpheonix6343
@hybridpheonix6343 2 года назад
@@Light-si5ti that makes sense free smells would achieve the same job of warning the employees but at the location i work at yelling hot bread tends to interest the customers almost as much (to be fair we have a really chill group of workers and customers) and sometimes when my managers shout hot bread i respond with " you tellin me it aint cool bread" and that tends to pull some laughs
@FosukeLordOfError
@FosukeLordOfError 2 года назад
I love JJ's energy more then their sandwiches. There sandwiches are good and worth their price, but the speed and energy of the place is why I like to go. Also buying day old bread.
@iaminpain8407
@iaminpain8407 2 года назад
man somehow i managed to develop a chocolate addiction and donut addiction when i was a kid
@audge-audge
@audge-audge Год назад
2:07 About 0 times Matpat. 0 times... _Cries in congential anosmia (the inability to smell)_
@averyhernandez15
@averyhernandez15 2 года назад
1:17 “*boop*” lol
@dogmanwes2790
@dogmanwes2790 9 месяцев назад
I love all the little things Dan puts in
@lordwoods3111
@lordwoods3111 2 года назад
Like how “early humans” was the same semi faceless cutout “human” as his roommate. I know they use the same ones a lot, but I dunno man, seems like someone still holds a grudge.
@wheal2825
@wheal2825 2 года назад
Seems like he made the grudge pretty early in his life
@imad8347
@imad8347 2 года назад
I noticed that to
@SoggyCoffeeAddict
@SoggyCoffeeAddict 2 года назад
Maybe he was trying to say that his roommate lived like a caveman 🤷🏻‍♂️
@inkedthedemon
@inkedthedemon 2 года назад
@Not gonna lie no
@user-cd4bx6uq1y
@user-cd4bx6uq1y 2 года назад
730th
@hotdogpopsicle
@hotdogpopsicle 2 года назад
I can relate to this with Auntie Anne's pretzel, those things smells heavenly
@ruthdeckman9781
@ruthdeckman9781 2 года назад
Yes! Whenever I went to the mall, I would head straight to their kiosk and get a pretzel. Only then I would shop.
@1coffee.addict591
@1coffee.addict591 2 года назад
True
@darthcuckold1486
@darthcuckold1486 2 года назад
Big truuuuuuuuuuuuuuuu
@LethalBliss0
@LethalBliss0 2 года назад
AUNTIE ANNES I LOVE THEIR PRETZELS
@mintylily8206
@mintylily8206 2 года назад
Frr
@antolak1590
@antolak1590 2 года назад
I work for an auntie Anna's, I've seen this constantly. Every other customer comments about the smell. Another thing I notice is that when it's not busy, small spikes in activity will happen if a customer holds the door open for an extended period of time (outdoor mall), allowing the smell to escape and draw people in. We also don't use hoods, but I guarantee there's something in the food that heightens it's smell, cause something as basic as our almond granola (which otherwise would have no smell) mix has an insanely potent scent.
@LemurG
@LemurG 10 месяцев назад
Auntie Anne's was such a core memory of mine when going to any mall as a kid. We could always smell it there and we would end up getting pretzels every time
@greypandatic
@greypandatic 2 года назад
this is one of those rare in your face bltant advertising i’m actually not mad at all about… keep the yummy scents COMING!!! i’d rather have somewhere smell amazing to get me to buy stuff than stink and chase me away.
@VoidKing666
@VoidKing666 2 года назад
One of the candy shops in Banff has a fan that makes the scents of their homemade candies waft into the street and it always smells SO. GOOD.
@thefabulouskitten7204
@thefabulouskitten7204 2 года назад
Oh yeah that place. There's a lot of smells going on in banff. I believe the Beaver Tail store does something similar. Can always smell sugar, cinnamon, and fried dough when you walk by
@VoidKing666
@VoidKing666 2 года назад
@@thefabulouskitten7204 I went to the Lake Agnes tea house above Lake Louise yesterday and it smelled so good! They tea biscuits with cinnamon sugar on top baking and it made the entire area around the lake smell like cinnamon rolls! I got vanilla orange tea and two biscuits with jam and enjoyed to do much! I also got a hoodie, but that’s beside the point. So’s the tea, actually.
@ShortHax
@ShortHax 2 года назад
Disney: “I’m four parallel universes ahead of you”
@smile5061
@smile5061 2 года назад
Yes.. Fax nob
@milktea6676
@milktea6676 2 года назад
But in a parallel universe Disney already bought all of those 4 parallel universes to make into spinoff shows
@femc16316
@femc16316 2 года назад
How?
@phasecultist4298
@phasecultist4298 2 года назад
Man coffee
@urakirby5
@urakirby5 2 года назад
they did have their "4D" rides with smell and feel so I guess maybe
@DynamicMagi
@DynamicMagi 6 месяцев назад
I gotta say that smell being able to bring us back in time is way too real. I was in the hospital for 6 months and sometimes when I smell something chemical I get brought back to those months where I just felt horrible.
@seanmarsh6158
@seanmarsh6158 2 года назад
I work for a high end hotel and we pump scents in our garden to enhance the smell of the flowers. The soaps in the room have a similar scent which we of course sell in our gift shop.
@anongamercatlover2196
@anongamercatlover2196 2 года назад
I mean, this is by far actually one of the more ethical marketing strategies out of a lot of them
@antoniolicea8928
@antoniolicea8928 2 года назад
Matpat: *exposing companies' advertising tactics* Companies: "He's too dangerous to be kept alive!"
@donovanloreman
@donovanloreman 2 года назад
To be fair, he ate a Christmas Tree and tried dish soap to ward off heat. They are probably waiting on him to do it to himself.
@CygnusLaboratorys2056
@CygnusLaboratorys2056 2 года назад
Matpat: *Starts Spitting Lightning fast facts*
@electricheisenberg5723
@electricheisenberg5723 2 года назад
@Obama shut it
@emberandfriendsanimations2454
@emberandfriendsanimations2454 2 года назад
@@donovanloreman that’s true, they probably don’t see it necessary to do it themselves
@donuthog
@donuthog 2 года назад
Not really exposing; all this information can be found in one quick google search. But he did show this information to a wider audience who probably never would have googled it in the first place.
@engineeringtehmetals
@engineeringtehmetals 2 года назад
Imagine... Living near a bread factory... It smells really good almost all the time
@NbNgMOD
@NbNgMOD Год назад
That's a bonus ig, unless you hate the smell of bread
@writerinrwanda
@writerinrwanda Год назад
I used to work in fundraising. Fun fact - spraying a room with lemon scent before an event greatly increases the amount people donate. Even Windex works to some degree. Citrus scent improves our mood and happy people spend more.
@NismoakaNismovsky
@NismoakaNismovsky 2 года назад
From my knowledge, Disney does the same trick in their amusement parks, where they pump the aroma from food places onto the alleys so they can attract more customers. Great episode (as always), Mat! Greetings from Poland!
@skullgamendraw3658
@skullgamendraw3658 2 года назад
That’s what I exactly was thinking throughout the video
@hellocloverkitty
@hellocloverkitty 2 года назад
They don't just do it with food places from what I've heard. They do it pretty much anywhere to invoke a feeling, such as nostalgia.
@PunakiviAddikti
@PunakiviAddikti 2 года назад
Careful! Nobody talks about the mouse. He is always watching.
@HelloHSR
@HelloHSR Год назад
I hate the smell. I've been, and it was one of the worst experiences of my life.
@Showtunediva
@Showtunediva Год назад
DFB Guide talks about this on their RU-vid channel. They call it smellitizers I think.
@HiddenGemsReviews
@HiddenGemsReviews 2 года назад
I actually explained this to one of my old bosses when I worked at a restaurant years ago. It's how I convinced them to make cinnamon rolls through our pizza oven, because people would come in, smell them being cooked, and would want to buy more food. Easiest raise I ever got at a job.
@tornadodee148
@tornadodee148 2 года назад
bonus, you get to sell the cinnamon rolls as desserts!! win-win!! :D
@IamNotKoofy
@IamNotKoofy 2 года назад
MatPat: hears "10 years" Also MatPat: NOOOOOOOOOOOOOOOOOOOOOOOO
@arthurmartin4616
@arthurmartin4616 Месяц назад
As someone with bakery work experience, I can 100% attest that the smell of fresh baked goods was one of the best parts of the job. That and being among the first to taste them. Point is if you get a chance to work in a bakery, do it. It is so worth it.
@mechanicalmagician8874
@mechanicalmagician8874 2 года назад
Theory Idea: Why does everything "taste like chicken?" as a default when we don't know what it is/where it came from? Edit: He made a video on it and I have now seen it! Very cool Matthew Patthew
@quadeevans6484
@quadeevans6484 2 года назад
My crack theory is that were so used eating to chicken and the fact that it has the most ordinary flavor unseasoned that it's the first thing we can think of
@butterflytr3077
@butterflytr3077 2 года назад
Why is this comment not liked enough?
@DarkBunsCult
@DarkBunsCult 2 года назад
@@butterflytr3077 yeah deserves more
@andrewt6802
@andrewt6802 2 года назад
Because of the matrix, remember? :)
@thaias9654
@thaias9654 2 года назад
Haven’t experienced that, so I would not know.
@monkeyman1308
@monkeyman1308 2 года назад
I love that this video is basically saying "Companies are exploiting our senses to increase their profits...But we are gonna fall for it anyway"
@MV96_
@MV96_ 2 года назад
I mean, capitalism does force us to buy food in general…
@Masterthe3rd
@Masterthe3rd 2 года назад
@@MV96_ Yeah farmers aren't slaves. You gotta pay people for the labor of producing, proccessing, transporting, storing, and inspecting your food. The only food you got a right to is the food you grow or hunt yourself. Otherwise you have to compensate those people who do produce the food for their labor.
@zacharytang3840
@zacharytang3840 2 года назад
@@MV96_ ever heard of commodity trading? We used to trade horses for perishable wheat. Then you go to a mill and find out it’s not open.
@CodeineRadick
@CodeineRadick 2 года назад
Go start a philanthropy food business where you make no profit, then.
@richardgibson8403
@richardgibson8403 2 года назад
@Zachary Tang 郑诚鋆 I mean, that is basically modern purchases but with extra steps. Or less steps maybe.
@bredslayer7094
@bredslayer7094 Год назад
my sense of smell is absolutely horrible so my superpower is being immune to this advertisement
@JeiCos
@JeiCos 8 месяцев назад
Funny thing, this is the exact same reason I turn on specific music at work. I work at a toy and game store in the local mall, that sells toys (obviously) and games (basically everything except video games), among other things. I've noticed, when we play stuff that every other store plays, we get decent sales, and many times, below average sales numbers. But when I change it to Disney, and turn it basically all the way up (which isn't THAT loud, but louder than most stores), kids and adults alike, all tend to end up singing along, causing them to stay in the store longer, which in turn gives them more time to look around, which then in turn causes them to decide to buy something when they might not have, otherwise. I've noticed a HUGE increase in sales when I do this.
@TheRealGuywithoutaMustache
@TheRealGuywithoutaMustache 2 года назад
"You ever catch a whiff of some perfume and flashback to the girlfriend that used to wear it?" But wait, what's a girlfriend?
@elijahjohnston7920
@elijahjohnston7920 2 года назад
First
@Shuresisgoofy
@Shuresisgoofy 2 года назад
ey 3rd
@soumilgupta2257
@soumilgupta2257 2 года назад
4th
@IceMetalPunk
@IceMetalPunk 2 года назад
My last relationship ended 5 years ago, so no, I don't remember what she smelled like, thanks MatPat for rubbing it in 😂
@0ldpeps112
@0ldpeps112 2 года назад
Why are you everywhere?
@TheZajicekfarber
@TheZajicekfarber 2 года назад
I've ways been fascinated by artifical smells and tastes. The way they're able to replicate some very specific and even complex things is wild.
@kashdamiedits780
@kashdamiedits780 2 года назад
I can’t even comprehend the words you just said. Jesus Christ you’re smart
@foodfairy4546
@foodfairy4546 2 года назад
Being able to use gas chromatography and high pressure liquid chromatography have helped tremendously with mapping flavor chemicals and allowing for creation of better copies of natural flavors.
@jwoolman5
@jwoolman5 2 года назад
Even though I am a bundle of food allergies, I’m not really worried about artificial flavors. They often are molecularly identical to what we eat in our food or extremely close to it, so our bodies are likely to know how to handle it. The natural flavor is typically more complex and so does taste different, being a combination of flavor-related chemicals rather than just one of the ingredients. Vanillin, for example, although considered an artificial flavoring when it is synthesized by the manufacturer rather than extracted from the vanilla bean, is the major ingredient in the natural product vanilla (which has other minor ingredients contributing to the taste). I do think there should be more caution concerning artificial colorings, since they can be radically different from what our bodies evolved on. The Popsicle brand of popsicles introduced a line called Simply Popsicle which used very simple ingredients (also cane sugar instead of corn syrup - and yes. I can tell the difference and cane sugar is much tastier), including natural colors and flavorings from real foods. It really made a great difference - grape tasted like grape, orange like orange, etc. because the flavors really were from the fruits and there was no interference from non-food colors. Can’t find that line locally so maybe they discontinued it, but I found that their Paw Patrol-endorsed popsicles are actually the same things. Thanks, Paw Patrol! But the full line had more variety. There are other popsicle brands that use only the real fruit or natural flavors and colors, and the difference between those and the usual stuff is undeniable. But it’s nice to see that happening to such a ubiquitous brand as Popsicle.
@k.chriscaldwell4141
@k.chriscaldwell4141 2 года назад
I don't know if it's true, but while working at the Gap in the 90s, I was told that the store was maintained at a positive air pressure. This was to push the scent of the clothes (fabrics and dyes-Gap scent?!) out into the mall so as to induce shoppers to come in. There actually was a breeze flowing through the Gap's mall entrance that was not detectable at other clothes stores. True or not, of all the clothes stores in the mall, only the Gap could be smelled from a distance. Even years later I could pick up on the scent of a Gap from afar as I strolled a mall.
@rosyvalentine5866
@rosyvalentine5866 2 года назад
These types of videos are always really fun for me because it doesn't really affect me because I have a really bad sense of smell and barely smell anything unless i put my face right in it.
@cad0isk
@cad0isk 2 года назад
Matpat: “printing shops are losing popularity for advertising” Me, who just got a graphic design job at a printing shop in July: 👁👄👁
@ReggieBauer
@ReggieBauer 2 года назад
as someone who works in radio, i feel ya feelsbadman
@shivorath
@shivorath 2 года назад
After 13 years in commercial printing, up until last year at least, I'd say printing really isn't losing that much popularity anymore. It has lost a TON in that time, but it's largely bottomed out. Of course regional variance is likely a thing, and I don't really know what's happened in the past year for the print industry.
@Jacksiloution
@Jacksiloution 2 года назад
@@ReggieBauer Is radio not huge still? Like in the car?
@samedian
@samedian 2 года назад
@@Jacksiloution Not nearly as big as it used to be. My car connects to my phone as soon as I get in the car, and so I listen to my own music or podcasts. The issue with radio is that I have to listen to a collection of random songs, some of which I don’t like, peppered with commercials, which I don’t want to hear.
@violetembers330
@violetembers330 2 года назад
Depends on what you’re printing. I designed for a print shop that did books and we were fine. Good luck ❤️
@picturebreakdown
@picturebreakdown 2 года назад
A perfect example of this is the smell dispensers they use at Disneyland to entice you into eating their overpriced food and snacks
@GGkING260
@GGkING260 2 года назад
I find it so funny how MatPat's real saltiness sometimes comes through, those are the moments that truly make my day. The relatable hate of shitty things that happen to us and all we can do about it is sit back and experience it.
@thenerdlevel3476
@thenerdlevel3476 2 года назад
As a person that's worked at Duncan donuts one of the grossest things that I know they do is they leave their frozen hasbrowns in a drawer that isn't cold like a freezer so then they sit and get soggy until they're all used and the donuts only get changed twice daily at both 12s and don't check if bugs are landing on them
@rifter0x0000
@rifter0x0000 2 года назад
The funny thing about the vents is they actually help with the smell situation, too, while also channeling the grease particles from fryers and such which really mess up ceilings and walls. Ever notice you can smell french fries within a mile of a McDonalds or donuts within blocks of a bakery? It's because the smell is piping out those vents. The ventless method would of course increase the smell inside the store and probably outside the front door, but it's a trade off. In a mall or airport situation, though, you'd definitely want the smell indoors.
@yesterdaydream
@yesterdaydream 2 года назад
Disney World: We have revolutionary scent technology pumping throughout the parks to enhance your experience! Also Disney World: We're gonna let this building at EPCOT's Future World West smell like sewage for a couple decades!
@MovieFan1912
@MovieFan1912 2 года назад
You mean that building between Test Track and the Mexico Pavilion?
@willmurnan
@willmurnan 2 года назад
i mean the future probably smells like sewage
@yesterdaydream
@yesterdaydream 2 года назад
@@MovieFan1912 It's by where World of Coke used to be, a building with bathrooms where I think they do character meets sometimes
@yesterdaydream
@yesterdaydream 2 года назад
@@willmurnan You aren't wrong!
@kandyappleview
@kandyappleview 2 года назад
😆😆😆 i was about to comment that i first learned about this trick when i worked there many years ago.
@coledanlin
@coledanlin 2 года назад
Just as you pointed out that popcorn has a scent category all to its own, somebody I work with just walked past with a WHOLE BAG of microwave popcorn. And let me tell you, it smelled reeaallly good. 🤤
@jlogg8738
@jlogg8738 Год назад
I'm the lead Baker at a Dunkin Donuts in Flagstaff, and I can confirm that are donuts are frozen, then thawed and frosted and or glazed on site. Other locations do not even do that much and they receive them pre-made from a central manufacturing location, many times those donuts are made as much as six to eight hours before the opening of the store the day prior. I can absolutely say that our coffee is top-notch, are donuts not so much
@TheNoobTubeBrothers
@TheNoobTubeBrothers 2 года назад
Disney world utilizes this technique nearly everywhere throughout the parks and even the resorts.
@memereposter2606
@memereposter2606 2 года назад
As me Who did go to all the 4 parks the only food that i did buy was an popcorn so i did not perceive
@Mad-Lad-Chad
@Mad-Lad-Chad 2 года назад
@@memereposter2606 They use it for a lot more than food.
@SelenaGnomez
@SelenaGnomez 2 года назад
Honestly it’s part of the experience and it’s kinda fun.
@bananathemango1751
@bananathemango1751 2 года назад
Yea so true
@bananathemango1751
@bananathemango1751 2 года назад
Oh yea definitely
@GimmeAKitkatNow
@GimmeAKitkatNow 2 года назад
On the popcorn scent category: in one of my college bio labs we worked with the chemical that makes the signature popcorn smell, diacetyl, and it really is its own scent. And not one I like, but C. elegans worms love it!
@unknown-ct3kj
@unknown-ct3kj 2 года назад
I really love the mental image of two worms smelling popcorn and going absolutely nuts
@untakble
@untakble 2 года назад
13:03 talk about advertising lol
@lowfy0123
@lowfy0123 Год назад
I swear this man has my favourite fucking intro of ANY youtuber...
@KJSDASHOPAHOLIC
@KJSDASHOPAHOLIC 2 года назад
I just realized A lot of the "Theories" On Food Theory AREN'T Theories, It's Food FACTS.
@brie5070
@brie5070 2 года назад
It’s taking theory’s and solving them useing fact and science
@angelaphsiao
@angelaphsiao 2 года назад
This channel is just an excuse for matpat to buy a ton of food and list it as a business expense
@devinedgin673
@devinedgin673 2 года назад
Ya almost all of them are. Very few are only speculated theories and even some of them are extremely close to being proven.
@MakoKitten
@MakoKitten 2 года назад
I mean, it's not like it's Food Hypotheses. These actually have data supporting the claims.
@devinedgin673
@devinedgin673 2 года назад
@@MakoKitten exactly
@Rex-D18
@Rex-D18 2 года назад
It’s fun seeing how Matt discovers secrets from lots of fast food companies
@loveit8293
@loveit8293 2 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-yTgfENYMDNk.html ..
@Rex-D18
@Rex-D18 2 года назад
@@loveit8293 why that crap
@louise6093
@louise6093 2 года назад
True, I love his videos
@Rex-D18
@Rex-D18 2 года назад
@Тоmmуlnnit 🅥 what’s that crap?
@Rex-D18
@Rex-D18 2 года назад
@@louise6093 yeah they’re really fun to watch
@nxghtingale8550
@nxghtingale8550 2 года назад
“Smell is the strongest sense” My allergies: Y’all hear sumn?
@rock85cool
@rock85cool 2 года назад
This makes a lot of sense. The amount of psychologically manipulation that goes on in market is truly sad. We wonder obesity is such a pandemic and it’s literally right in front of us.
@danielasosa4964
@danielasosa4964 2 года назад
Fun fact! Smell as a tactic to bring in costumers was literally mentioned in my first marketing class. It's so widespread it's literally marketing 101! Now I every time I walk by a food court with people I mention it to them lmao
@Death-999
@Death-999 2 года назад
"Now I every time I walk by a food court with people I mention it to them lmao" I bet you don't have many friends.
@danielasosa4964
@danielasosa4964 2 года назад
@@Death-999 that isn't a very nice thing to say but sure, if that's your conclusion go off I guess
@Death-999
@Death-999 2 года назад
@@danielasosa4964 That's a lot of words just to say "you're right", people that need to "educate or inform" people all the time are really, really annoying. Also, this is the internet darling, I don't need to be nice.
@heyihavenoclue7541
@heyihavenoclue7541 2 года назад
Death just because there are many rude people, doesnt make it ok..
@Bruh-bb5tn
@Bruh-bb5tn 2 года назад
@@Death-999 I bet you don’t have many friends
@solrinin
@solrinin 2 года назад
Humans: "Man, we are so smart! So much smarter than any other animal." Also humans: "Me smell something good! Me must eat more!"
@songbird-wj4yj
@songbird-wj4yj 2 года назад
Even hearing MatPat talking about bread made my brain go: me hungry, want bread, eat bread
@stevedore5830
@stevedore5830 2 года назад
Well animals also do that
@aries2454
@aries2454 2 года назад
Ape together strong 💪
@alexoisthestupid1469
@alexoisthestupid1469 2 года назад
I don’t know man that’s the words of a genius
@SapphireDragon357
@SapphireDragon357 2 года назад
Also humans: Why are so many people so obese!?
@FlawdaaRugrat
@FlawdaaRugrat 9 месяцев назад
I worked for Dunkin 3 years, working 3 different stores and cleaned up 5. They don’t care about their workers. Terrible management but we always made our stuff fresh. One of my stores was so busy had 3-5bakers and delivered to 4 other stores who couldn’t afford to bake
@UncensoredGunEnthusiast
@UncensoredGunEnthusiast 2 года назад
I was in my home town the other week and I was at a shopping centre and saw that the Burger King in the middle of the parking lot was pumping out the smell of barbecue and can confirm, it is very much enticing.
@Fadeddeath
@Fadeddeath 2 года назад
I want an artificial scent dispenser that smells like Subway bread/cake. I guess it doesn't matter what it's called as long as it acts as a carbohydrate filled ferry for your sub ingredients.
@pikame_32
@pikame_32 2 года назад
Why not just make homemade sweet oat bread/ large buns with herbs? Put some process meat and cheese on your sub, then toast it. Boom, you have Subway smell.
@pestbarn
@pestbarn 2 года назад
Was gonna say exactly this! Dunkin isn't really a thing here in Sweden, but every single person here would recognize the Subway smell.
@darylcarr8283
@darylcarr8283 2 года назад
THANK YOU for calling their "bread" cake! And thank Ireland for calling them out on their "healthy food" bullshit!
@eaglescout1984
@eaglescout1984 2 года назад
"Who knew that kitchen design would be so intense?" Me, an electrical engineer who has to design power layout for school cafeteria, retail cafes, and hospitality kitchens: _Raises hand_
@altonbarna7161
@altonbarna7161 2 года назад
Do you want a cookie?
@GreatRaijin
@GreatRaijin 2 года назад
@@altonbarna7161 why you hating on this guy lmao
@tripple8860
@tripple8860 2 года назад
never knew that was a job??? what the??
@rosegacha8
@rosegacha8 2 года назад
@@GreatRaijin how is asking if someone wants a cookie hating on the person
@GreatRaijin
@GreatRaijin 2 года назад
@@rosegacha8 do you understand what the phrase "do you want a cookie" is suppose to imply? If not search it up
@iknowchristalena
@iknowchristalena 9 месяцев назад
I can confirm this, I worked at Subway and we could fit 6 trays of cookies in the oven at a time and we need about 12 to 14 trays for the whole day. Instead of baking them all at once the boss had us bake them one tray at a time to maximize the "good smells".
@shoeskode136
@shoeskode136 2 года назад
these theorys are getting crazier and crazier and i am loving it
@phoneguy4637
@phoneguy4637 2 года назад
I love food theory. one single episode teaches me more than years of school - and makes me rethink my food errands for the better.
@loveit8293
@loveit8293 2 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-yTgfENYMDNk.html . .
@YourFavoriteFilipino
@YourFavoriteFilipino 2 года назад
HIS INTRO HAS A P NEXT TO THE MCDONALDS M FOR MATT PATT
@sonicthehedgehog6505
@sonicthehedgehog6505 2 года назад
All of the theory channels do that
@songofshadow5043
@songofshadow5043 2 года назад
"Companies use smell to advertise to you." That's one thing. You're honestly telling me that you haven't learned one thing in school?
@becca8237
@becca8237 2 года назад
@@songofshadow5043 and why would you learn this in school
@CBrown
@CBrown 2 года назад
True Story: I actually take a big whiff of everything I eat (cooked meals anyway) before I eat it. Some people think its weird. The points in this video explain why I'll never stop.
@yeonheelee5702
@yeonheelee5702 2 года назад
I do the same thing lol.
@pollychen1735
@pollychen1735 2 года назад
Same! even if I know what it smells like, I still need to sniff it
@someblaqguy
@someblaqguy 2 года назад
Sounds normal to me.
@ooings
@ooings 2 года назад
@@pollychen1735 same
@ooings
@ooings 2 года назад
Same
@claisomwest2296
@claisomwest2296 Год назад
As someone who has acute hyposmia, this episode is absolutely fascinating to me. I’ve had hyposmia for as long as I can remember, but I wonder how scent marking may have taken a dip since the pandemic and people losing their sense of smell from Covid?
@defaultvt
@defaultvt Год назад
as a food service career worker. 'barely legal' is kind of the most accurate term for how anything is handled
@Eyi_Li
@Eyi_Li 2 года назад
The Secret Dunkin Donuts DOESN’T Want You To Know Me: *You can’t slam dunk the donuts*
@messifan7021
@messifan7021 2 года назад
aaaaaaaaaaaaaaaaaaa
@patthetech
@patthetech 2 года назад
Not with that attitude!
@squiddybingus5590
@squiddybingus5590 2 года назад
A fellow masshole?
@thaias9654
@thaias9654 2 года назад
Truly, the darkest of times.
@ziggyzoggin
@ziggyzoggin 2 года назад
technically you can
@cynthiasmith9336
@cynthiasmith9336 2 года назад
Matpat mentioning he’s still team Diet Coke despite the epic blind taste revealing he prefers the generic just felt so relatable.
@donovanloreman
@donovanloreman 2 года назад
I noticed this a few livestreams ago
@Starry_nights09
@Starry_nights09 6 месяцев назад
Mat patt could probably convince me that cannibalism is actually legal through some loop hole at this point
@DerekthegamerzX
@DerekthegamerzX 8 месяцев назад
Nothing is not artificial for 10 years -Dunkin’ donuts
@Ntx_MrE
@Ntx_MrE 2 года назад
“Who knew kitchen design could be so intense?” Welcome to architecture MatPat 😏
@loveit8293
@loveit8293 2 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-yTgfENYMDNk.html . ...
@micro11.
@micro11. 2 года назад
WELOME TO BUILD THEORY
@DreballinArts
@DreballinArts 2 года назад
@@micro11. lol I was gonna call it Arch Theory Sounds cool, but not as easily understandable
@Ntx_MrE
@Ntx_MrE 2 года назад
@@micro11. “the show that details the details drawings, section cut by section cut. Today we’re gonna dive into the psychology of color and texture …” Yeah, I dig it!
@MrGrabReal
@MrGrabReal 2 года назад
@@loveit8293 Sorry no
@mayhemzone7330
@mayhemzone7330 2 года назад
Starbucks does this that’s why they make us brew coffee every 30 minutes it’s not for freshness or for hot coffee but for the smell of it
@IceMetalPunk
@IceMetalPunk 2 года назад
Joke's on Starbucks, I *hate* the flavor of coffee 😁 I do, however, highly enjoy a Pink Drink with a Starbuck's grilled cheese, so they're still getting my money anyway, just not from their scent-vertising 😂
@deluxeedition4639
@deluxeedition4639 2 года назад
as a former starbucks employee, it's actually because after 30 minutes the coffee starts to taste bad, so it constantly needs to be brewed over and over again
@astronarx3189
@astronarx3189 2 года назад
@@IceMetalPunk starbucks has grilled cheese?
@IceMetalPunk
@IceMetalPunk 2 года назад
@@astronarx3189 Yep. Made with two types of cheese and Parmesan butter, and it's *delicious.* Terrible for heartburn if you have acid reflux, because of all the butter, but definitely worth popping a Prilosec for.
@zedantXiang
@zedantXiang 2 года назад
@@IceMetalPunk That's oddly specific
@louloudaki_
@louloudaki_ 2 года назад
one nice thing i’ve actually seen with using smells for appetite is in the dining area of my grandpa’s memory care assisted living place. it’s really hard to get people to eat enough as they get older, especially if they have something like dementia or alzheimer’s. so they have a coffee scent pumped through the air to make them happy and hungry and eat enough and i think that’s really neat. also it smells *so* good
@timothyjacobs4707
@timothyjacobs4707 Год назад
Hey MatPat, I work at Vanderbilt University Medical Center in the Imaging corporate office. This video inspired me to look into how scents and aromas can benefit patients undergoing Medical Imaging. We're now implementing this study in one of our Imaging centers
@bruhpeko3493
@bruhpeko3493 2 года назад
"Smell can change your view of the world" Sun tzu, the art of war
@loveit8293
@loveit8293 2 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-yTgfENYMDNk.html ..
@chonk-a-lonk7299
@chonk-a-lonk7299 2 года назад
Lol
@lynxgamerlife
@lynxgamerlife 2 года назад
“Who the f*ck keeps making fake quotes from me to make jokes, these 21st century memes are getting old” Sun tzu, the aft of war
@lynxgamerlife
@lynxgamerlife 2 года назад
Art to lazy to edit
@-0m3rcy0-8
@-0m3rcy0-8 2 года назад
**when you are a Technoblade fan and read the art of war** Y e s
@Black_Abyss_Studios
@Black_Abyss_Studios 2 года назад
The Title: Don't Trust Dunkin Donuts! Me: What other than the fact that Dunkin Donuts are giving ya frozen donuts that they bake in the oven?
@TheUltimateD00mer
@TheUltimateD00mer 2 года назад
@Something came down shaddup
@Black_Abyss_Studios
@Black_Abyss_Studios 2 года назад
@Something came down scam or self promo Not clicking it dude
@nicolasnamed
@nicolasnamed 2 года назад
This is why I go to Krispy Kreme lol
@Black_Abyss_Studios
@Black_Abyss_Studios 2 года назад
@Тоmmуlnnit 🅥 dude I ain't clicking it also not the real Tommy
@allseeingeye3182
@allseeingeye3182 2 года назад
@Kurara Chibana......🍑🍎 go back to where you belong
@creepycutiecrafty6637
@creepycutiecrafty6637 2 года назад
That reminds me of a story that Paul Hollywood (him off the Bake Off!) When he worked at his dad's bakery, his dad told him to throw some hot cross bun mix onto the outlet vent for the ovens and fans. That meant the scent of fresh buns would drift out to potential customers and get them to buy more. And by gosh did it work.
@Spyderdemonge
@Spyderdemonge 2 года назад
I used to work at Panera as an overnight baker, I will have to say, that it's not accurate that they got rid of their overnight baker's. In fact the opposite, it is true that they started bringing in day bakers in 2014, but in 2018 they started to get rid of that position altogether. They only want the overnight baker's because it's more efficient.
@Manganra7
@Manganra7 2 года назад
I’d be curious to know how this affects people with allergies and whether any company has been sued for giving someone an allergic reaction based on their scents.
@gogauze
@gogauze 2 года назад
It's nearly impossible to have a histamine reaction to these sorts of things. They can dilute them into quantities as small as parts per trillion. Also, it's basically impossible to be allergic to a scent compound since they aren't proteins. The worst they can do is have minor interactions with existing proteins and you might get mild allergy like symptoms like watery eyes or a mild headache. There's no documented cases of anyone ever suffering anaphylaxis to a scent in the wild. It's always accompanied by some sort of protein allergen.
@heavenl6401
@heavenl6401 2 года назад
Such an annoying response
@AoiAesuithiel
@AoiAesuithiel 2 года назад
I am sensitive to scents so I stay away from candle aisles at stores and hold my breath during Christmas time when cinnamon is everywhere. I’m allergic to cinnamon and can get a headache from such a strong smell, but that is different than these scent dispensers, I suppose. I do have friends, though, that are even more sensitive than I am and get runny noses and headaches from walking into a store with any artificial or floral scent. You bring up an interesting point and it makes me curious if they are affected by these sorts of artificial scents, too.
@carolfigueirars
@carolfigueirars 2 года назад
@@AoiAesuithiel I thought that was just me. I don't talk about it because my family thinks it's weird, I can't use spray things or perfume in general.
@AoiAesuithiel
@AoiAesuithiel 2 года назад
@@carolfigueirars I'm glad you now know you're not alone :)
@picturebreakdown
@picturebreakdown 2 года назад
Mad respect for Matthew’s truly loyal fans who got here early enough to see this
@Bible_Theory
@Bible_Theory 2 года назад
Dude, you do MARVEL and Star Wars Breakdowns?!😱 so cool
@loveit8293
@loveit8293 2 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-yTgfENYMDNk.html ..
@Lol-pz9ow
@Lol-pz9ow 2 года назад
The notification justvpopped up
@averycoolcat9007
@averycoolcat9007 2 года назад
I know right
@midgetlemon5149
@midgetlemon5149 2 года назад
stop comment spam :/
@enerioffutt1881
@enerioffutt1881 2 года назад
Many years ago, I worked in a movie theatre that had a popcorn popper in the lobby, and the manager told us to make sure and pop corn at least twice a day, just to get the scent going.
@plus_cosplays
@plus_cosplays 2 года назад
Disney parks do this as well. In way more ways then smell. They use the smell of popcorn on main street and cookies near bakeries. They also purposely made the roads and walkways blacktop so people are forced to go into stores to cool off. They also make stores incredibly cold so people buy hoodies and such.
@mariodude7424
@mariodude7424 2 года назад
Mat pat with another food theory always makes my day and reminds me that fast foods are always up to something
@skittletribe5049
@skittletribe5049 2 года назад
Same
@justaguy3192
@justaguy3192 2 года назад
Same
@monkwee1334
@monkwee1334 2 года назад
Police: Ok what’s his name it will make it easier for arrest Victim: Mario dude Police: ok what did he look like Victim: luigi
@mariodude7424
@mariodude7424 2 года назад
@@monkwee1334 you mind if I send this to my Instagram cause that was to funny
@monkwee1334
@monkwee1334 2 года назад
Go ahead
@elliotgandersen
@elliotgandersen 2 года назад
“Each time you smell something, particles go in your nose and trigger the sense and because something went up your nose that came from the object. The object you smelled is slightly lighter then it was before due to the lack of particles.” -TheOdd1sOut
@barbmcelderry9164
@barbmcelderry9164 2 года назад
Yyyyeeeeep
@samuelransom4494
@samuelransom4494 2 года назад
@@isabels5655 In case anyone is confused, this is obviously a bot, report it and hope the account gets removed.
@ArcaellusV427
@ArcaellusV427 2 года назад
I don't even remember him saying that but I believe it Edit - NVM I remember him saying that, it just clicked
@gregreilly7328
@gregreilly7328 2 года назад
SciShow also covered it. Whatever you smell, those particles are physically in your nose. From dead bodies to poop to flowers.
@ScaleModel_Creations
@ScaleModel_Creations 2 года назад
Samuel Ransom if anyone clicked the link, what happened
@simonlauterbach7972
@simonlauterbach7972 Год назад
I'm from Canada and I used to work at a Tim Hortons, which is a cafe/fast food place. I was a baker there. I started working at a store that was open at 6am, but the morning bake shift was for 5am. I wondered why they had us come in before the store even opened. Part of it is probably just so the ovens could be prepared for the morning, but I found out by one of my managers that it's because when the store opens at 6am, the store will smell like fresh baked goods, luring in people to pick up a muffin or a breakfast sandwich when they are only coming in for coffee. All bakers were even told what order to make things in the morning, so that way the muffins and other pastries (which had a greater and sweeter scent) would be ready closer to 6am.
@NankitaBR
@NankitaBR 2 года назад
There are studies about how artificial scents can help people with diets, because smelling the scent of the non-diet version of the diet thing you're eating while you're eating sort of "tricks" your brain into thinking you are eating the less healthy but but more tasty version of the thing you're eating. Like for example, you can be eating a fit waffle, but if you have the aroma of normal waffle around you, your brain thinks you are eating a normal waffle.
@agentverona
@agentverona 2 года назад
I read a book once, where the protagonist was selling his house, and the realtor told him to bake cookies in the kitchen before the showing, to give the potential buyers a nice feeling from the smell.
@danielkirienko1701
@danielkirienko1701 2 года назад
This is commonly done. When we sold our house, the realtor bought an apple pie and just put it in the oven.
@AustinD_YT
@AustinD_YT 2 года назад
@@isabels5655 BE GONE BOT!
@gremlin_22
@gremlin_22 2 года назад
"Ever catch a whiff of some perfume and have flashbacks to the girlfriend..." I'm going to stop you right there MatPat
@thecomposerchanginggames5250
@thecomposerchanginggames5250 2 года назад
Yo I appreciate that you are subbed to the legend DanTDM.
@yonitgupta5552
@yonitgupta5552 2 года назад
ikr
@gremlin_22
@gremlin_22 2 года назад
@@thecomposerchanginggames5250 of course I am
@jayluper9523
@jayluper9523 2 года назад
My main issue with this practice is that there is no legal expectations for businesses to respect people's allergies. What if a business started pumping out peanut scents? How many people would end up in the emergency room from that? My wife is allergic to cinnamon, and Cinnabon, or even any craft or grocery store during the holidays, is a nightmare to deal with.
@Sqerthx
@Sqerthx 9 месяцев назад
That sponsorship was as smooth as Bret Cooper’s 😂 (Edit) I thought the air thing was the sponsor😢
@Zorgdub
@Zorgdub 2 года назад
That was extremely instructive. That's the kind of thing that makes me very glad that Food Theory was made real. Thanks a lot to Matpat and the rest of the team who worked just as hard to bring this to us.
@SgtSupaman
@SgtSupaman 2 года назад
It's kind of interesting seeing how businesses are able to manipulate other people. I despise shopping so much and am so cheap that none of the psychological tricks work on me. I buy nothing unless I intentionally left my house to get it.
@dr.braxygilkeycruises1460
@dr.braxygilkeycruises1460 2 года назад
If I'm alone or with others who are NOT my granddaughter, I buy nothing unless it is on my list and most of the time I'll have a coupon for it. Unfortunately, having a granddaughter, I learned the secret to getting me to spend are the words "Grammy PLEASE?!!" 🤣
@SgtSupaman
@SgtSupaman 2 года назад
@@dr.braxygilkeycruises1460 , that is definitely the most dangerous psychological trick out there.
@gaminggod69420
@gaminggod69420 2 года назад
3:33, I love the pixel size, truly bring a smile to my face
@inzomniacZz
@inzomniacZz 2 года назад
When your sense of smell still hasn't come back since having the Rona.
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