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How Many And What Type Of Scents Do You Need To Launch Your Candle Business? 

The 1994 Candle Co.
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In today's video I want to talk about how to effectively build your ideal scent portfolio (or selection of scents) for your business! We'll cover how many scents you should launch with, the fragrance categories you should be sure to include, and I even share the scents + suppliers where I got the original fragrances that I used to launch my business!
Let's Hangout Between Videos!
Website: the1994candleco.com
Instagram: / the1994candleco
Facebook: / the1994candleco
Tiktok: / the1994candleco
________________________________
Stuff I Use For My Business (Some links are affiliate links which help my channel and business grow at no extra cost to you!)
Photo Surfaces For Product Photos:
Replica Surfaces: www.replicasurfaces.com/the19...
Use Code: "PHOTOS12" at checkout for 12% off your purchase!
Matte Black Candle Tins: amzn.to/40xiV7W
Matte Black Candle Jars: calcandlesupply.com/13-5-oz-m...
Wax Melt Clamshells: amzn.to/3lCYSGq
Wax Pouring Pitcher: amzn.to/3JFyjsj
Matte Black Room Spray Bottles: www.premiumvials.com/4-oz-mat...
Digital Thermometer: amzn.to/40hmFuO
Piston Funnel I Use For More Precise Filling: amzn.to/40JDNsj
Presto Pot Wax Melter: amzn.to/402Bscx
Shelf I Use To Hold My Presto Pot: amzn.to/40AtYNB
Glass beakers For Measuring Fragrance Oil: amzn.to/3JHNtgG
Glassine Bags For Wax Melt Samples: amzn.to/40c3C4N
Square Mold I Use To Make Wax Melt Samples: amzn.to/3LP92i0
Large Bottles for Pre-Mixing Fragrances: amzn.to/3LM9Q73
Glass Stirring Rods: amzn.to/40tP15b
Pipette Droppers: amzn.to/3lGX5jy
Funnel Pitchers For Making/Pouring Room Sprays: amzn.to/3FQpZot
Funnel Set For Pouring Room Sprays In Bottles: amzn.to/3K3f6Sy
Polymailer Bags I Use To Ship Wax Melts: amzn.to/3ZdLMgw
White Honeycomb Packing Paper: amzn.to/46iassy
Kraft Honeycomb Packing Paper: amzn.to/40vMWoS
Krinkle Paper: amzn.to/3PKs9Kg
Postcard Paper I Use To Print Candle Care And Thank You Cards: amzn.to/3LOJiSX
Packing Paper To Wrap Candles With: amzn.to/44SuzwX
Shipping Scale (Would not Recommend For Weighing Wax\Fragrance): amzn.to/3Zf6KLS
Rollo Thermal Shipping Label Printer (The One I Use): amzn.to/3ZeOSkk
Rollo Thermal Shipping Label Printer (Newer Wireless Version): amzn.to/3JIfJQj
Rollo Thermal Shipping Labels: amzn.to/3lzVexd
Rotating Pegboard For Holding Wax Melts (Holds About 120 Wax Melts): amzn.to/42CcIcG
Pegboard Hooks: amzn.to/40Aq6fx
Acrylic Sign Holders: amzn.to/3rRXEKm
Tent I Use For Events: amzn.to/44U5WzS
Foldable Wagon For Transporting Things During Markets\Events: amzn.to/3Kfs28h
Thank You Bags For Events: amzn.to/40d3MJc
Money Bags For Events: amzn.to/3K6g7ti
6 Foot Folding Tables: amzn.to/45c058U
6 Ft Fitted Tablecloths For Market/Event Setup: amzn.to/3ZdENnO
Where I print all my business cards/signage etc: www.vistaprint.com/
All The things I Use For Product Photos:
Hard Foam Photo Props: amzn.to/3rQmXwv
Camera I Use For Product Photos: amzn.to/3no0i8G
Updated Version Of The Lens I Use For Product Photos: amzn.to/3LOHGrY
Lights I Use For Filming & Product Photos: amzn.to/40vOm2G
Stuff I Use For RU-vid:
Where I get my music for videos: share.epidemicsound.com/axc08j
Camera I Use For Filming Videos: amzn.to/3JJ4QO1
Lens I Use For Filming Videos: amzn.to/3lDeb1M
________________________________
DISCLAIMER Always make sure to test your candles and never just use my (or any one else's) process without testing. Every wax, wick, and fragrance combo can and usually will change your entire candle! You MUST test before selling your own candles.

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30 окт 2023

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Комментарии : 30   
@jenniferbenavides8470
@jenniferbenavides8470 2 месяца назад
One of my favorites is Black Cypress & Cassia from Lonestar Candle supply ❤️
@the1994candleco
@the1994candleco 2 месяца назад
Ohh that sounds good!!! I’ve never ordered from them! I may have to soon! 😄
@miosustentable3187
@miosustentable3187 8 месяцев назад
Lavender sage from CS was one of my first scents and it was always the best seller
@the1994candleco
@the1994candleco 8 месяцев назад
Thats a good one!! I have so many Lavender scents so I haven't used that one in my line yet but I did enjoy it!
@sebastopolBotanicals
@sebastopolBotanicals 4 месяца назад
Thank you so much for your videos!!!!!!
@the1994candleco
@the1994candleco 4 месяца назад
Absolutely!! Thanks so much for watching! 😄❤️
@DownToEarthwithKaty
@DownToEarthwithKaty 8 месяцев назад
Making notes: really helpful Nick! Thank youuuu
@the1994candleco
@the1994candleco 8 месяцев назад
Absolutely!! Thanks for being here as always! ☺
@TheCanuckBeaver
@TheCanuckBeaver 6 месяцев назад
All your videos are very informative. We are launching in February and have often come to your videos for information. We currently have around ten smells, including a couple of floral smells, earthy smells and some foody smells we have for launch. Can't find the fruity one we want yet but are on the lookout. Being in Canada, it is harder to find the smells we want because the shipping from the States tends to be insane for most places.
@the1994candleco
@the1994candleco 6 месяцев назад
Thank you so much for watching!! Glad I could help! And ugg yeah I can’t imagine. The shipping just here in the states is already expensive so I can’t imagine how bad it is getting them to Canada! Lol! I hope you’re able to find some good ones!!
@Soulful_Spirit_Candle_Co
@Soulful_Spirit_Candle_Co 8 месяцев назад
I started with Sea Salt and Orchid , Lavender Driftwood, Lemon Pound Cake , Strawberry Shortcake (the discontinuation was devastating at the time) 🤣 and fall scents as I launched November 2019 , holy throwback lol , still can’t do many florals , and will outsource anything that is smoke heavy 🤢, the most Smokey scent I have is fireside marshmallow 🤣 that’s definitely more for me 😅, thank you Nick for another really awesome video , brought back some memories 😊
@the1994candleco
@the1994candleco 8 месяцев назад
The discontinuation was the wooorst. Lol! 🤣 I had literally just made a bunch of that scent and it was the first to sell out and then I got the email. 😩 lol! I like fireside but I think it’s only because we grew up with a wood burning stove so I just had to get used to the smell. My dad only LAST YEAR put in an central heating/air. 🤣 Eeeevery summer we would be out chopping wood and all winter long I’d be hauling it up our big ole hill. 😩 I loove sea salt and orchid but I really couldn’t get it to sell. I may try again under that actual name. I changed the name to “Orchid Oasis” as it’s just such a peaceful calming scent… but yeah it sadly never did well for me but I loved it!
@Loecandles
@Loecandles 8 месяцев назад
I am a new candle business. I two new scents, and they are Mullberry & White Poinsettia fragrances
@the1994candleco
@the1994candleco 8 месяцев назад
Ohhh those sound so good!! I've never even found a poinsettia fragrance!! I may have to look for one! My mom loves them! haha! Thanks for watching! 😀
@Loecandles
@Loecandles 6 месяцев назад
Both of them was a big seller at both craft fair. ND I ALSO FOUND A NOTHER ONE BLACK VOW TIE WITH BOURBON. THE WI.EN WENT WILD OVER THIS FRAGRANCE.
@the1994candleco
@the1994candleco 6 месяцев назад
@@Loecandles That's awesome!! Glad it went well! :)
@Loecandles
@Loecandles 7 месяцев назад
I have a white poinsettia candle in a 10 oz. And it flow off the shelve.
@the1994candleco
@the1994candleco 7 месяцев назад
Oh that sounds good!! 🙌🙌❤️
@Loecandles
@Loecandles 6 месяцев назад
Best holiday seller. SC
@miosustentable3187
@miosustentable3187 8 месяцев назад
What do you think about jasmine honeysuckle from the flaming candle? I use that from CS but it gives me a hard time with soy 464.
@the1994candleco
@the1994candleco 8 месяцев назад
I honestly haven't used it or even smelled it I don't think so I'm honestly not sure! Really? That sucks! It works really well in 6006!
@MBDesignsTexas
@MBDesignsTexas 8 месяцев назад
Hello from Texas. Can you use the name snickerdoodle or do you use another name. I have not looked to see if that was trademarked but I got dinged for using Sweater Weather on Etsy. I did not know it was trade marked by Bath and Body Works.
@the1994candleco
@the1994candleco 8 месяцев назад
As far as I know you can, I use “warm Snickerdoodle” just to be safe. Lol! Anything that says “type” or “dupe” means it’s trademarked by another company like Bath and Body Works, Yankee Candle Etc so you’ll want to change the name. But sometimes companies don’t always have it on there. 😅
@reginawallace2687
@reginawallace2687 8 месяцев назад
Lavender driftwood was one of my favorite. Unfortunately for me , it seems like people don't really like the bakery scent so it doesn't sell for me. the only one it sells for me is banana nut bread. I bought snickerdoodle and French toast to see but I hate French toast and I am looking to give it out to someone who likes it.
@the1994candleco
@the1994candleco 8 месяцев назад
Really? That's odd! Any type of bakery\foodie scent my customers SWARM to them! lol!! But i think it just depends on the look\feel of your brand, the candles and what type of customers you draw in etc! It may just be because those are the scents I personally love so I probably subconsciously market them better\more often. lol!
@reginawallace2687
@reginawallace2687 8 месяцев назад
@@the1994candleco You could be right. My client likes the opposite side of bakery and sophisticated scents. I don’t know how to take good pictures and I recently got a website so I’m figuring it out. I sell more in the house than online so I’m probably going to hire someone to build a proper website and see the glory of God
@DownToEarthwithKaty
@DownToEarthwithKaty 8 месяцев назад
Which category would you put tobacco or coffee do you think?
@the1994candleco
@the1994candleco 8 месяцев назад
Those ones are hard! lol! I'd say tobacco is definitely more earthy\cologne maybe? Or maybe there should just be another category that's just "cozy" lol!!! I feel like Tobacco and Coffee are both just like warm\cozy scents that don't quite fit in other places! I was wondering about coffee too! lol!
@JacquelineFalls54
@JacquelineFalls54 22 дня назад
When you launched did you do it via a website or etsy?
@the1994candleco
@the1994candleco 22 дня назад
My website! 😃
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